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Journal of Extension

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Marketing Knowledge Is Money In The Bank, Chris Hurt, Daryl Slusher, Robert Mccormick Apr 1991

Marketing Knowledge Is Money In The Bank, Chris Hurt, Daryl Slusher, Robert Mccormick

Journal of Extension

...Extension needs to be a cheerleader when teaching marketing. The link between knowledge and performance is less clear in marketing than in many other areas of Extension education. We hope this research excites both Extension educators and our farmer clients as we conclude that marketing knowledge levels do have a positive impact on performance. Extension is in the marketing knowledge business; therefore, we can, and are, having a positive impact on pricing performance in Benton County and others across the nation.

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Higher Impact Instructional Videos, Susan J. Barkman Apr 1991

Higher Impact Instructional Videos, Susan J. Barkman

Journal of Extension

The major purpose of this study was to determine if inserting questions with feedback in an instructional video program would enhance learning. A secondary purpose was to examine the effects of two kinds of application questions.

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Getting The Right Stuff Into The Right Hands, Charlotte W. Coffman, Susan M. Watkins Apr 1991

Getting The Right Stuff Into The Right Hands, Charlotte W. Coffman, Susan M. Watkins

Journal of Extension

A common challenge for Extension is getting clientele to pay attention to what they need to know but may not want to hear. Our experiences with an educational program on pesticide safety provide lessons that can be applied to any challenge Extension topic.

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Managing Innovative Programs, Philip Favero, Daryl K. Heasley Apr 1991

Managing Innovative Programs, Philip Favero, Daryl K. Heasley

Journal of Extension

This article briefly describes five case studies of successful Extension program development methods.

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Research-Based Youth Programming, Stephen A. Small, Barbara Hug Apr 1991

Research-Based Youth Programming, Stephen A. Small, Barbara Hug

Journal of Extension

As we in Extension work to implement our new Youth-at-Risk Initiative, we often look for tools that can give us direction and help us focus our efforts. The Teen Assessment Project, also known as TAP, is one such tool. It was developed to help communities identify, prevent, and begin to solve youth problems.

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Give Teens The Programs They Want...And Need, Debra T. Acosta, Barbara A. Holt Apr 1991

Give Teens The Programs They Want...And Need, Debra T. Acosta, Barbara A. Holt

Journal of Extension

Designing programs to meet "felt needs" of clientele is definitely the key to maintaining involvement and may help keep youth at risk from leaving 4-H. The 4-H Senior Needs Assessment has been a valuable tool in identifying teen interests and felt needs, the first step in targeting these youth for Extension's national Youth-at-Risk Initiative.

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Each Of Us Responsible, Clyde E. Chesney Apr 1991

Each Of Us Responsible, Clyde E. Chesney

Journal of Extension

No abstract provided.

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Agricultural Gatekeepers - Real Barrier To Rural Development, Don A. Dillman Apr 1991

Agricultural Gatekeepers - Real Barrier To Rural Development, Don A. Dillman

Journal of Extension

The entire USDA land-grant system has an organizational bias against rural development, unless it has an agricultural underpinning controlled by agriculturists. One solution is to move all federal rural development responsibilities and funds outside of the USDA.

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Results, Not Good Intentions, Count!, Lorilee R. Sandmann Apr 1991

Results, Not Good Intentions, Count!, Lorilee R. Sandmann

Journal of Extension

Extension's long-standing efforts in rural development haven't been comprehensive. Now we must act boldly and consistently on what we know-less preaching and more pushing.

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Tomorrow's Extension Educator- Learner, Communicator, Systemicist, Thomas F. Patterson Jr Apr 1991

Tomorrow's Extension Educator- Learner, Communicator, Systemicist, Thomas F. Patterson Jr

Journal of Extension

If the keys to future organizational survival are responsiveness and flexibility, then adaptable, perceptive people-people who understand and can lead change-are necessary. Rather than relying on a specific, technical, subject-matter base, the Extension educator of the future will be prepared to manage change with a combination of knowledge, attitudes, and skills...

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Facing Reality In Rural America, Karen B. Debord Apr 1991

Facing Reality In Rural America, Karen B. Debord

Journal of Extension

In characterizing rural America, often false assumptions are made. The myth of a close-knit community and extended family structures should first be dispelled. As a transient society, not everyone in a typical rural community knows each other. Neighborly visits, once prevalent in rural areas, are no longer characteristic. With the trend of accepting second and sometimes third jobs, often out-of-town workers leave early in the morning and arrive home after dark.

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New Refugees: Our Own Children, Larry Swenson Apr 1991

New Refugees: Our Own Children, Larry Swenson

Journal of Extension

Whether we like it or not, rural areas in the U.S. have some of the same challenges as the rest of the developing world: "Brain Drain," families-at-a-distance, and looking elsewhere for higher salaries and greater opportunities-these are local, as well as international issues-and we hold the keys right in our own hands.

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Discovering, Betty Morrison, Carol Dehaas Apr 1991

Discovering, Betty Morrison, Carol Dehaas

Journal of Extension

The Columbia/Willamette Waterways Program helps youth broaden their horizons and promotes a partnership between industry ad Cooperative Extension.

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Integrating Evaluation Into Teaching, Sonia W. Butler Apr 1991

Integrating Evaluation Into Teaching, Sonia W. Butler

Journal of Extension

Building an evaluating device into the program delivery method is a way to reduce negative participant reactions to pre-post evaluation instruments. Making the evaluation a part of the teaching can provide clear evidence of results. The students like it. By participating, they receive individualized attention and information they can use.

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Using Rainfall Simulators For Water Quality Education, Bb Ross, Ta Dillaha, S Mostaghimi, Cd Heatwole Apr 1991

Using Rainfall Simulators For Water Quality Education, Bb Ross, Ta Dillaha, S Mostaghimi, Cd Heatwole

Journal of Extension

The program's intent is to encourage agricultural producers to voluntarily implement Best Management Practices (BMPs) through education, cost-sharing incentives, and technical help. And, the Virginia Cooperative Extension Service is playing an important role in this pollution control effort.

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Enhanced Media Use, Stanley C. Stevens Apr 1991

Enhanced Media Use, Stanley C. Stevens

Journal of Extension

The traditional delivery methods of Extension programming-conferences, printed material, press releases, radio, and county meetings-are still important. But, the new communications technologies offer interesting ways to enhance traditional deliveries by broadening the audience, including more educators in the delivery process, and improving the timeliness of the information.

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Prevention Education Programs: Can They Be Effective?, Kirk A. Astroth Apr 1991

Prevention Education Programs: Can They Be Effective?, Kirk A. Astroth

Journal of Extension

While many evaluation studies fail to show positive outcomes for individual programs, we'd agree with Benard that such results shouldn't deter us from continuing programs that empower the participants to direct their own future. 4-H CARES demonstrates that Extension has the capacity to develop and implement such programs. A continued emphasis on good research will help establish our credibility in prevention education.

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Insect Pest Management Videotapes, Robert J. Wright Apr 1991

Insect Pest Management Videotapes, Robert J. Wright

Journal of Extension

"Insect Scouting in Corn" and "Insect Scouting in Soybeans and Alfalfa." Robert J. Wright and Keith J. Jarvi, 1989. Available for $29.95 each plus sales tax ($50 plus sales tax for both on one tape) from: Field Scouting, 104 Agricultural Communications, University of Nebraska, Lincoln, NE 68583-0918 Classroom training sessions are often conducted during Winter or Spring, when it's difficult to have an outdoor laboratory session to demonstrate what to look for in the field. The videotapes, through use of color footage of insects as they appear in the field, provide a potential substitute for a field training session. Another …

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Understanding Cooperatives, Gary L. Maricle Apr 1991

Understanding Cooperatives, Gary L. Maricle

Journal of Extension

Today, one in every four individuals is involved in some form of cooperative business-HMOs, credit unions, insurance, baby sitting, etc. Sadly, many people don't understand the basic principles on which cooperative business organizations are based. "Understanding Cooperatives" is a new instructor's curriculum guide.

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Rewarding Extension Faculty, J Douglas Mcalister Dec 1990

Rewarding Extension Faculty, J Douglas Mcalister

Journal of Extension

No abstract provided.

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Editor's Page, M Q. P Dec 1990

Editor's Page, M Q. P

Journal of Extension

No abstract provided.

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Extension Is Not Just Service, Emmalou Van Tillburg Norland Dec 1990

Extension Is Not Just Service, Emmalou Van Tillburg Norland

Journal of Extension

No abstract provided.

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Rewarding Service, Robert L. Crom Dec 1990

Rewarding Service, Robert L. Crom

Journal of Extension

No abstract provided.

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The Truth Is...Extension Has Multiple Truths, Maria Maiorana Russell Dec 1990

The Truth Is...Extension Has Multiple Truths, Maria Maiorana Russell

Journal of Extension

No abstract provided.

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Who Really Influences Extension Direction?, Mike Adelaine, Rick Foster Dec 1990

Who Really Influences Extension Direction?, Mike Adelaine, Rick Foster

Journal of Extension

No abstract provided.

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Stresses Of Multicounty Agent Positions, Henry M. Bartholomew, Keith L. Smith Dec 1990

Stresses Of Multicounty Agent Positions, Henry M. Bartholomew, Keith L. Smith

Journal of Extension

No abstract provided.

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Agent Specialization And The 4-H Prk Model, Gregory K. Hutchins Dec 1990

Agent Specialization And The 4-H Prk Model, Gregory K. Hutchins

Journal of Extension

No abstract provided.

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Computer Anxiety Among Extension Agents, Myra N. Smith, Joe W. Kotrlik Dec 1990

Computer Anxiety Among Extension Agents, Myra N. Smith, Joe W. Kotrlik

Journal of Extension

No abstract provided.

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How Newspapers Reported Extension's 75th Anniversary, Patricia Calvert, Mildred A. Konan, Judith A. Bowers Dec 1990

How Newspapers Reported Extension's 75th Anniversary, Patricia Calvert, Mildred A. Konan, Judith A. Bowers

Journal of Extension

No abstract provided.

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Women In Extension Management, Lois A. Goering Dec 1990

Women In Extension Management, Lois A. Goering

Journal of Extension

No abstract provided.

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