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Gender Bias And The Long Shot Launch Advertisement, Breck Gillespie May 2024

Gender Bias And The Long Shot Launch Advertisement, Breck Gillespie

Graduate Theses and Dissertations

This thesis investigated the role of traditional gender stereotypes as utilized in political advertising, specifically by women in the regional South. This study utilized two exemplars of candidates leaning into opposite gender stereotypes, MJ Hegar and Jaime Harrison, to determine how focus group participants reacted to each candidate’s use of stereotypes and their experimental advertisements as a whole. Additionally, the effectiveness of this new and innovative genre of long shot launch advertisements was analyzed to see if these advertisements are a potential tool for change, specifically for women running for office. These focus group sessions produced 161 pages of double-spaced …


Decolonizing Neo-Liberalism, Empowering The Local: A Global South Reading Of Noir In The 2000s., Jean-Hugues Bita’A Menye May 2024

Decolonizing Neo-Liberalism, Empowering The Local: A Global South Reading Of Noir In The 2000s., Jean-Hugues Bita’A Menye

Graduate Theses and Dissertations

This research aims at providing a Global South reading of noir in the late 1990s and early 2000s. It relies on the premise that noir, a sub-genre of crime fiction born in France during World War II, offered new avenues of literary creation and political criticism. Based on a selection of authors from the U.S., Mexico, Algeria, and Cameroon, the dissertation explores how authors from underrepresented or formerly-colonized communities discuss the impact of neoliberal thinking in their communities. With an emphasis on race and gender dynamics, nation building and terrorism, police corruption and brutality, or the growth of organized, each …


Exploring The Effects Of N,N-Dimethylbiguanide And Ω-3 Pufas On Muscle Stem Cell Differentiation, Enayah Alhshim May 2024

Exploring The Effects Of N,N-Dimethylbiguanide And Ω-3 Pufas On Muscle Stem Cell Differentiation, Enayah Alhshim

Graduate Theses and Dissertations

The impacts of omega-3 (ω-3) fatty acid and metformin hydrochloride (Met-HCl) on muscle stem cells differentiation, mimicking the fetal muscle development under gestational diabetes mellitus (GDM), were investigated. ω-3 fatty acids have been known for their ability to regulate adipogenic transcription factors such as Sterol Regulatory Element-Binding Protien (SREBPs) and Peroxisome Proliferator-Activated Receptors (PPARs). This regulation resulted in gene expression modification for lipid metabolism and adipocyte differentiation, thus preventing excessive fat accumulation. Additionally, emerging evidence suggested that ω-3 fatty acids may also exert direct effects on myogenic processes that influence muscle stem cells proliferation, differentiation, and maturation. Meanwhile, Met-HCl, an …


Gym Sexual Harassment And Bystander Intervention: An Application Of The Reasoned Action Approach, Eric Schisler May 2024

Gym Sexual Harassment And Bystander Intervention: An Application Of The Reasoned Action Approach, Eric Schisler

Graduate Theses and Dissertations

Objective. The purpose of this study was to modify and validate an instrument to examine factors associated with being an active bystander when witnessing sexual harassment at a gym or fitness center. Using Fishbein and Ajzen’s Reasoned Action Approach (RAA), this study aimed to better understand the influence of a person’s attitude, social norms, and perceived behavioral control (PBC) on their intention to be an active bystander when witness to someone being sexually harassed at the gym in the next 30 days. Methodology. This study utilized an exploratory sequential mixed methods design, with phase one taking place between June and …


A Mixed Methods Exploration Of Interoceptive Awareness In Adults Who Stutter, Hazel Malcolm May 2024

A Mixed Methods Exploration Of Interoceptive Awareness In Adults Who Stutter, Hazel Malcolm

Graduate Theses and Dissertations

Stuttering is commonly described as a disorder of speech fluency characterized by primary speech behaviors that are judged by external observers to be typical of stuttering, including part-word repetitions, prolongations, and blocks (i.e., silent prolongations or postural fixations). Despite wide use in the field of speech-pathology, definitions focusing on these ‘primary’ behaviors have also been criticized as ‘surface’ or ‘perceptual’ definitions that favor the experience of a listener over that of the speaker. Recent qualitative evidence suggests that, when asked, adults who stutter (AWS) instead define stuttering as an internal feeling or awareness of being ‘stuck’ that is surrounded by …


Mental Health In College Journalists: Recognizing Causes Of Trauma And Recommendations For Training In College Programs, Sydney R. Mulvenon May 2024

Mental Health In College Journalists: Recognizing Causes Of Trauma And Recommendations For Training In College Programs, Sydney R. Mulvenon

Graduate Theses and Dissertations

News reporting serves as an important vehicle for sharing breaking news across diverse communities, yet it often entails significant stressors. Some news reporters may experience trauma while covering challenging stories or navigating negative experiences within the newsroom. Many professionals in journalism have expressed concerns about the lack of awareness of mental health in the field. Addressing this need, this research using a documentary format, explores the need for integrating trauma training and awareness initiative into college-level journalism programs. Drawing on stories from former journalists and other professionals connected to journalism, this documentary highlights the pressing need for trauma-focused coursework to …


The Constant String Of Crises: A Critical Discourse Analysis Of Twitter Responses To Celebrity Crisis Communications, Megan Willman May 2024

The Constant String Of Crises: A Critical Discourse Analysis Of Twitter Responses To Celebrity Crisis Communications, Megan Willman

Graduate Theses and Dissertations

Celebrity crises are more prominent in today’s social-media-fueled world than ever before. Public relations teams are hired to handle these instances on behalf of the celebrity, but no one can control the discourse that ensues on social media. The end goal of these teams is to restore trust and reputation with stakeholders and fans. Although there have been many studies on crisis communications, there are few studies thus far that have examined the strategy as well as the discourse of such timely crises. The public figures included in this paper are Ashton Kutcher, Lizzo, Luke Combs, Mila Kunis, and Taylor …


The Water That Will Be: A Qualitative Look Into The Effects Of Visual Imagery On Participation In Water Conservation Initiatives, Shane Martin White May 2024

The Water That Will Be: A Qualitative Look Into The Effects Of Visual Imagery On Participation In Water Conservation Initiatives, Shane Martin White

Graduate Theses and Dissertations

This dissertation explored the role of visual imagery in water conservation initiatives, focusing on its impact on public understanding, emotional connection, and willingness to participate. Drawing from the Theory of Planned Behavior and Affective Disposition Theory, the study investigated how art interventions can enhance comprehension and engagement with water conservation easements. Utilizing qualitative methods, including interviews, focus groups and PhotoVoice, data was collected from stakeholders in the Illinois River Watershed region. The research examined current levels of understanding regarding conservation easements, evaluated the effectiveness of visual imagery interventions in enhancing public awareness, and identified the potential for collaborative approaches between …


A Comparative Examination Of Background Attributes, Criminogenic Factors, Status Changes, And Preparatory Activities Across Ideological And Non-Ideological Mass Shootings, Brynn Schuetter May 2024

A Comparative Examination Of Background Attributes, Criminogenic Factors, Status Changes, And Preparatory Activities Across Ideological And Non-Ideological Mass Shootings, Brynn Schuetter

Graduate Theses and Dissertations

The overall focus of this study is the relevance of extreme ideology as a distinguishing factor underlying the motivational circumstances of mass shootings in the United States over the last few decades. Along with comparatively examining the lethality of mass shootings, background attributes, criminogenic factors, status changes, and preparatory activities are compared across ideological and non-ideological mass shooters. Data are extracted from the Extremist Crime Database (ECDB), the Bias Homicide Database (BHDB), and Schildkraut’s Database on Mass Shootings. Results highlight key differences in offenders’ experiences of personal status changes and engagement in preparatory activities prior to committing mass shootings. These …


The International Experience: Foreigners In Fayetteville, Khadn Blaine Adderley May 2024

The International Experience: Foreigners In Fayetteville, Khadn Blaine Adderley

Graduate Theses and Dissertations

This project is aimed toward showcasing the stories of some international students who currently attend or recently attended the University of Arkansas and have lived in Fayetteville, Arkansas. With the University of Arkansas being home to a range of international students from all over the world, it’s important to get an understanding from some of those students who leave their home country to spend the next four years as a member of the Fayetteville community. This project is a podcast that is split up into four episodes, highlighting the experiences of international students, University of Arkansas employees who assist with …


Evaluating The Effects Of A Noninvasive, Commercial-Grade Neurofeedback Technology And Mindfulness On Sleep Quality In Elite Athletes, Sydney Anne Hammit May 2024

Evaluating The Effects Of A Noninvasive, Commercial-Grade Neurofeedback Technology And Mindfulness On Sleep Quality In Elite Athletes, Sydney Anne Hammit

Graduate Theses and Dissertations

Abstract Proper sleep is a vital element in the lives of elite athletes due to its effects on recovery, performance, and mental and emotional health. However, despite the importance of sleep quality, elite athletes are experiencing notable difficulties with both sleep quantity and quality. While sleep is necessary for all individuals, it is specifically essential for elite athletes. Sleep quality issues can be accompanied by both physical and psychological struggles, which is concerning for the population of elite athletes who are struggling with sleep quality at higher rates than the general population. Despite the increasing awareness of sleep quality struggles …


Examining Eight-Year Bachelor’S Degree Completion Rates For U.S. Institutions Offering Competency-Based Education And Comparable Traditional Institutions, Gray Carpenter Church May 2024

Examining Eight-Year Bachelor’S Degree Completion Rates For U.S. Institutions Offering Competency-Based Education And Comparable Traditional Institutions, Gray Carpenter Church

Graduate Theses and Dissertations

Competency-based education (CBE) is a learner-centric framework that emphasizes what students “know and can show” more than how much time they spend in the classroom. CBE advocates claim that by allowing students to take as little or as much time as they need to demonstrate their mastery of course competencies, students develop higher levels of proficiency and are better prepared to enter the workforce. Despite having been in existence for decades, CBE has not been widely adopted in postsecondary education, and studies of CBE as a viable alternative to traditional methods of education remain scarce. The purpose of this cross-sectional …


News Framing Of The Ukrainian-Russian War: A Comparative Analysis Of Russian And American News Media, Alina Rudakova May 2024

News Framing Of The Ukrainian-Russian War: A Comparative Analysis Of Russian And American News Media, Alina Rudakova

Graduate Theses and Dissertations

This study was conducted with the goal of exploring ways in which American (The New York Times) and Russian (TASS) print news media frame the Ukrainian-Russian War. Along with examining the differences and similarities in primary framing techniques used by American and Russian news, the focal point of this study was to identify who is portrayed as an aggressor and who is illustrated as a victim in this conflict. Informed by the news media framing literature and construction of the social problems perspective, this study was led by two research questions: (1) How do the American and Russian news media …


Instagram And Influencer Marketing: An Empirical Study Of The Parasocial Interaction Theory And Its Effects On Purchase Intention, Caroline Marie Chumley May 2024

Instagram And Influencer Marketing: An Empirical Study Of The Parasocial Interaction Theory And Its Effects On Purchase Intention, Caroline Marie Chumley

Graduate Theses and Dissertations

Scholars have studied different factors that contribute to a parasocial interaction theory, and how this relates to purchase intention in the marketing industry. Previous research concentrates on parasocial interactions between television personalities and consumers, rather than influencers on social media. It is important to determine exactly what factors lead consumers to create a parasocial interaction with influencers in the media and determine how that parasocial interaction mediates purchase intention. Influencer marketing on Instagram is included in this study, as it contains brand-sponsored posts and allows users to interact with each other. This study utilizes the parasocial interaction model to determine …


The Struggle For Work-Life Balance: Quiet Quitting As A Hyper-Individualized Tool Of Neoliberal Resistance, Hanna Cashion May 2024

The Struggle For Work-Life Balance: Quiet Quitting As A Hyper-Individualized Tool Of Neoliberal Resistance, Hanna Cashion

Graduate Theses and Dissertations

This thesis provides a critical/cultural analysis of the quiet quitting trend which took social media by storm in 2022. Quiet quitting became a popular contemporary method to resisting three hurdles of the American workforce: economic turbulence, overwhelming labor standards, and decreasing mental wellness – in hopes of achieving more work-life balance. The analysis applies Marxist theory to contemporary neoliberalism through three case studies of individuals who share their quiet quitting experience. The first chapter covers the case of a K-12 educator who prompts the analysis of out-of-pocket classroom expenses, teacher unions, and the implications for collective action in neoliberal times. …


Countering Antisemitism Through Education Initiatives, Mattie Adaline Harris May 2024

Countering Antisemitism Through Education Initiatives, Mattie Adaline Harris

Graduate Theses and Dissertations

Since October 7, 2023, there has been a sharp increase in antisemitic incidents on American college campuses, highlighting the urgency for additional research on this issue. Chapter Two examines Jewish students' perspectives on freedom of speech on college campuses, using a 2022 survey of 44,847 undergraduate students on 208 campuses conducted by the Foundation for Individual Rights and Expression (FIRE, 2022). The survey reveals that Jewish students often feel inhibited in expressing their opinions due to potential reactions from peers, professors, or their campus administration. Jewish students’ comfort levels increase when there are more fellow Jewish students on campus. Additionally, …


The Effect Of Microbial Bile Acid Metabolism On Clostridium Perfringens Virulence, Tahrir Jatli Alenezi May 2024

The Effect Of Microbial Bile Acid Metabolism On Clostridium Perfringens Virulence, Tahrir Jatli Alenezi

Graduate Theses and Dissertations

Clostridium perfringens is a predominant intestinal pathogen affecting both humans and animals, including chickens resulting in significant economic losses. In chapter I, I have overviewed the dynamics of the intestinal immune system, the composition of the intestinal microbiome, and how the microbiome influences inflammation in the development of Clostridium infection. The intricate interplay between immunity, microbiota, and their metabolites is likely critical in the pathogenesis of C. perfringens and uncovering these interactions may unveil new avenues for prevention and treatment. The objective of this chapter is to provide updated insights into the role of host-microbe interactions and their potential therapeutic …


The Educator Labor Market In Times Of Change: Lessons From The Covid-19 Pandemic, Andrew Mitchell Camp May 2024

The Educator Labor Market In Times Of Change: Lessons From The Covid-19 Pandemic, Andrew Mitchell Camp

Graduate Theses and Dissertations

The COVID-19 pandemic placed an undeniable burden onto the teaching profession which already faced levels of prestige and interest at 50-year lows. The strains of the pandemic resulted in educators reporting higher levels of job-related stress and burnout and exacerbated concerns about potential teacher shortages. This dissertation leverages administrative data from Arkansas to better understand challenges facing the teacher workforce following COVID-19 and evaluate two increasingly policies aimed at the teacher workforce. In the first chapter, I provide evidence that teacher turnover was relatively stable during the first two years (2020-21 and 2021-22) of the COVID-19 pandemic before a notable …


The Kids Aren’T Alright: Examining The Spatial Concentration Of Drug Crime Near Schools In Little Rock, Arkansas, Jason Neeley May 2024

The Kids Aren’T Alright: Examining The Spatial Concentration Of Drug Crime Near Schools In Little Rock, Arkansas, Jason Neeley

Graduate Theses and Dissertations

In the last two decades, violence and death stemming from drug activity has become a concern to communities across the country. Increasingly, policymakers and law enforcement agencies have sought to understand where drug activity is located, including in and around schools, and why some places are more susceptible to drug problems than others. The current study explores two related questions: (1) How do drug crimes spatially pattern around schools? and, in turn, (2) What are the neighborhood-level predictors of the concentration of drug crime? Focusing on Little Rock, Arkansas, I examine the spatial distribution of drug offenses and overdoses within …


Narrative Harmony: The Implementation Of Sound Design And Its Immersive Nature, Patrick Joseph Kelly May 2024

Narrative Harmony: The Implementation Of Sound Design And Its Immersive Nature, Patrick Joseph Kelly

Graduate Theses and Dissertations

Sound is the first tool we are given to interact with the world we inhabit. Despite this, most discussion of narrative content revolves around written and visual storytelling. This often means audio is forgotten or overlooked during the production process. A phenomenon which is especially present amongst inexperienced content creators. By combining the transportation imagery model and Narrative Paradigm theories, a formula for analyzing narratives and immersion within the modern setting becomes prevalent. This combination would then lead to the creation of a four-episode podcast series was created where each episode was mixed to highlight a different component in sound …


Institutionalized Stigmas: Hiv Stigma, Racism And Heterosexism Among Medical Students In The Southern United States, Krishen D. Samuel May 2024

Institutionalized Stigmas: Hiv Stigma, Racism And Heterosexism Among Medical Students In The Southern United States, Krishen D. Samuel

Graduate Theses and Dissertations

Background: Intersecting and related forms of stigma, including HIV-related stigma, racism, and heterosexism, disproportionately impact both communities vulnerable to acquiring HIV and people living with HIV (PLHIV), ultimately impacting more distal outcomes related to HIV prevention, treatment, and epidemiological patterns in the United States (US). The Southern US is the region most impacted by new HIV diagnoses, mainly among Black men who have sex with men (MSM). However, there is a paucity of research on medical students, specifically those in the Southern US, regarding stigmatizing attitudes they may hold towards PLHIV, and how these associate with racism and heterosexism. This …


Evaluation Of The Effect Of A Commercial Lippia Origanoides Essential Oil Extract On Salmonella Serovar Enteritidis As A Natural Alternative To Antibiotics In The Poultry Industry, Abdiel Atencio May 2024

Evaluation Of The Effect Of A Commercial Lippia Origanoides Essential Oil Extract On Salmonella Serovar Enteritidis As A Natural Alternative To Antibiotics In The Poultry Industry, Abdiel Atencio

Graduate Theses and Dissertations

The purpose of the present research was to evaluate the bactericidal activity of a microencapsulated Lippia origanoides essential oils (LOEOs) against Salmonella Enteritidis (SE) in an in vitro crop assay and in a prophylactic broiler chicken model using three low doses of the product: 75 ppm, 150 ppm and 300 ppm. Two trials of each assay were conducted. Day-of-hatch male Cobb-Vantress broiler chickens were randomly allotted to one of four groups: 1) positive control group; 2) 75 ppm LOEOs group; 3) 150 ppm LOEOs group; 4) 300 LOEOs group. Chicks were fed and watered ad libitum in heated brooder batteries …


Erased From The Curriculum: Studying The Role Curriculum Plays On Students Political Attitudes At The University, Julie Jann Gallagher May 2024

Erased From The Curriculum: Studying The Role Curriculum Plays On Students Political Attitudes At The University, Julie Jann Gallagher

Graduate Theses and Dissertations

University curriculum shapes political identity. Most studies focus on secondary education, overlooking the influence of university curriculum and its effect on students’ political attitudes. For this study, I examine the curriculum of three classes: American Government, African American Studies, and Astronomy. I argue that exposure to race-specific curriculum shapes racial identity. The results will suggest that students who take non-race-specific courses are more likely to support racially neutral and colorblind (White Nationalist) attitudes. I argue that curriculum affects students’ political attitudes.


Exploring The Intersection Of Masculinity, Mental Health, And Mass Shootings, Kaitlyn Campbell May 2024

Exploring The Intersection Of Masculinity, Mental Health, And Mass Shootings, Kaitlyn Campbell

Graduate Theses and Dissertations

Few studies have explored how intersecting challenges to masculinity and mental health can precipitate mass shootings. This study examines how responses to strained masculinity and mental health disorders combine across varying situational and social contexts to explain why and how offenders commit mass shootings. Data come from the U.S. Extremist Crime Database, Bias Homicide Database, and other open-source data on mass shootings. Drawing from Allison and Klein’s (2021) concept of “strained masculinity”, this study utilizes a qualitative narrative approach to uncover themes of strained masculinity and mental health issues among perpetrators of mass shootings. Different storylines emerge capturing ways some …


Developing Anisotropic Soft Matter As Functional Materials To Interface With Biological Systems, Homa Ghaiedi May 2024

Developing Anisotropic Soft Matter As Functional Materials To Interface With Biological Systems, Homa Ghaiedi

Graduate Theses and Dissertations

Liquid crystals (LCs) constitute a subset of soft matter possessing hybrid characteristics from both liquid and crystalline phases. In this state, the center of masses remains uncorrelated similar to an isotropic phase, while the long axis of molecules aligns in parallel, resulting in molecules exhibiting orientational and positional order, either individually or concurrently. The directional alignment inherent in LCs arises from the asymmetrical shape and structure of the constituent molecules, causing a spontaneous self-assembly into ordered phases. This cooperative molecular behavior manifests distinctive optical features when subjected to cross polarizers. The remarkable sensitivity of LCs to external stimuli, including temperature, …


Yeast Surface Display Of Multiple Heterologous Proteins Via Molecular And Biochemical Processing Techniques, Shadrach Ibinola May 2024

Yeast Surface Display Of Multiple Heterologous Proteins Via Molecular And Biochemical Processing Techniques, Shadrach Ibinola

Graduate Theses and Dissertations

The arming of yeast cell wall, also known as yeast surface display, is an effective technology for expressing target proteins extracellularly. It has been shown to provide bioengineered yeast with qualities that are not known to native yeast such as the ability to survive harsh conditions including high pH and temperature, for example. Furthermore, this technique has been implemented for various applications which include, protein engineering, bioethanol production, bioremediation, vaccine construction, and antibody development. The major mechanisms of yeast surface display exploit agglutination, flocculation, or proteins with internal repeats as the means by which a target (protein) is covalently attached …


Understanding Young Adult Consumers’ Attitudes And Intentions Towards Showrooming Behavior, Juliana Marconi May 2024

Understanding Young Adult Consumers’ Attitudes And Intentions Towards Showrooming Behavior, Juliana Marconi

Graduate Theses and Dissertations

With the rapid advancement in information technologies, retailers integrate omnichannel marketing strategies to provide consumers with low prices, good products, and unique shopping experiences. Omnichannel retailing brings changes to consumer decision-making processes. Consumers use all channels (online and offline) simultaneously at the same time during the product search, purchase, and aftersales stages. Some consumers prefer to check out a product in a brick-and-mortar store, but purchase it online. This is referred to as showrooming. Since the COVID-19 pandemic has increased the use of mobile devices and smartphones in shopping, consumers search e-commerce sites using mobile devices while they shop in …


The Expression Of Recombinant Cas9 Proteins In E. Coli Bl21(De3) Strains, Morgan Reese May 2024

The Expression Of Recombinant Cas9 Proteins In E. Coli Bl21(De3) Strains, Morgan Reese

Graduate Theses and Dissertations

Abstract Extensively used for genome editing, CRISPR-Cas9 is a relatively new tool that has made a major impact in the genomic engineering landscape. Due to this, the production of CRISPR proteins that are not commercially available can limit research applications. Here, we present methods for optimizing laboratory scale production of CRISPR proteins including Cas9. The method uses IPTG to induce gene expression of the specified Cas9 and nickel column purification to isolate proteins. CRISPR proteins are validated for purity by SDS-PAGE gel, western blot, and for activity by in vitro digestion. We thoroughly validate and compare the effectiveness of BL21(DE3) …


Advancing Qualitative Inquiry In Agricultural Communications: An Analysis Of Theories, Methodologies, And Standards For Quality, Karli Yarber May 2024

Advancing Qualitative Inquiry In Agricultural Communications: An Analysis Of Theories, Methodologies, And Standards For Quality, Karli Yarber

Graduate Theses and Dissertations

This dissertation offers a deep dive into the evolving landscape of qualitative research within the field of agricultural communications. Through a trio of research articles, this research critically assesses the application of theories, methodologies, and standards for quality across studies published in six disciplinary journals from 2003 to 2023. The first manuscript explores the theoretical frameworks guiding qualitative research in agricultural communications, uncovering a diverse but scattered theoretical underpinning with Framing, Diffusion of Innovations, and Uses and Gratifications Theory emerging as the most prevalent. The second manuscript meticulously examines the methodologies employed, revealing a growing acceptance and application of qualitative …


Two-Photon Quantum Gates With Single Atoms, Arkan Mahmood Hassan May 2024

Two-Photon Quantum Gates With Single Atoms, Arkan Mahmood Hassan

Graduate Theses and Dissertations

In the first part of this dissertation we study in detail the interaction of single-photon and two-photon wavepackets with a three-level V-type atom in a cavity without any control over the interaction time. We solve analytically for the spectrum of the outgoing wavepackets as a function of the incident wavepacket that is valid in all the cavity limits. We consider the potential performance of this system as a CPHASE gate by considering several special input pulses. We optimize for the gate fidelity and find values of the cavity, atomic and pulse parameters that yield a conditional phase shift of π, …