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Whiteness As Contract, Marissa Jackson Sow Jan 2022

Whiteness As Contract, Marissa Jackson Sow

Faculty Publications

2020 forced scholars, policymakers, and activists alike to grapple with the impact of “twin pandemics”—the COVID-19 pandemic, which has devastated Black and Indigenous communities, and the scourge of structural and physical state violence against those same communities—on American society. As atrocious acts of anti-Black violence and harassment by law enforcement officers and white civilians are captured on recording devices, the gap between Black people’s human and civil rights and their living conditions has become readily apparent. Less visible human rights abuses camouflaged as private commercial matters, and thus out of the reach of the state, are also increasingly exposed as …


The American Jewish Family, David C. Dollahite, Trevan G. Hatch, Loren D. Marks Jan 2022

The American Jewish Family, David C. Dollahite, Trevan G. Hatch, Loren D. Marks

Faculty Publications

The authors are family scholars who study the nexus of religion and family relationships ( Dollahite and Marks, 2020 ; Marks, Hatch, and Dollahite, 2018 ). We have conducted inhome, in- depth interviews (about two hours each) with 30 Jewish couples and families across several states. In this chapter we share many fi rst- person quotations about ritual and practice in Jewish families from three major branches of Judaism: Conservative, Orthodox, and Reform. A unique aspect of these quotes is that a number are from observant Jewish children, youth, and young adults, a group that has been largely overlooked in …


Embracing Brain And Behaviour: Designing Programs Of Complementary Neurophysiological And Behavioural Studies, C. Brock Kirwan, Anthony Vance, Jeffrey L. Jenkins, Bonnie Brinton Anderson Jan 2022

Embracing Brain And Behaviour: Designing Programs Of Complementary Neurophysiological And Behavioural Studies, C. Brock Kirwan, Anthony Vance, Jeffrey L. Jenkins, Bonnie Brinton Anderson

Faculty Publications

NeuroIS—the methods and knowledge of neuroscience applied to the information systems (IS) domain—has become an established research field within the IS discipline. A key advantage of NeuroIS is its ability to provide insights into human cognition beyond those obtained using behavioural techniques alone. Nevertheless, in neuroscience, there is renewed interest in examining behaviour together with neurophysiological methods to better inform our understanding of neural processes. In this research opinion article, we argue that in the field of NeuroIS, there is an opportunity for hybrid programs of study that combine neurophysiological and behavioural methods in a complementary manner. We outline four …


Transformational It Leaders And Digital Innovation: The Moderating Effect Of Formal It Governance, Linda M. Pittenger, Nicholas Berente, James Gaskin Jan 2022

Transformational It Leaders And Digital Innovation: The Moderating Effect Of Formal It Governance, Linda M. Pittenger, Nicholas Berente, James Gaskin

Faculty Publications

Does formal IT governance encourage innovation in the traditional domains of the IT function at the expense of new forms of “digital” innovation? We report on a study of 158 IT managers and leaders to understand the conditions under which transformational IT leadership can drive innovation in traditional forms of IT, as well as in the emerging “digital” domain. We find that highly formal IT governance practices can reduce ability of transformational IT managers and leaders to innovate in both domains, and this effect is greater for digital innovation. In stable cultures the moderation effect was strengthened, while insignificant in …


Do Privacy Assurances Work? A Study Of Truthfulness In Healthcare History Data Collection, Tamara M. Masters, Mark Keith, Rachel Hess, Jeffrey L. Jenkins Jan 2022

Do Privacy Assurances Work? A Study Of Truthfulness In Healthcare History Data Collection, Tamara M. Masters, Mark Keith, Rachel Hess, Jeffrey L. Jenkins

Faculty Publications

Patients often provide untruthful information about their health to avoid embarrassment, evade treatment, or prevent financial loss. Privacy disclosures (e.g. HIPAA) intended to dissuade privacy concerns may actually increase patient lying. We used new mouse trackingbased technology to detect lies through mouse movement (distance and time to response) and patient answer adjustment in an online controlled study of 611 potential patients, randomly assigned to one of six treatments. Treatments differed in the notices patients received before health information was requested, including notices about privacy, benefits of truthful disclosure, and risks of inaccurate disclosure. Increased time or distance of device mouse …


Sending Children To Camp: An Analysis Of Decision-Making By Family Income, Dan Richmond, Camilla Hodge, Jim Sibthorp Jan 2022

Sending Children To Camp: An Analysis Of Decision-Making By Family Income, Dan Richmond, Camilla Hodge, Jim Sibthorp

Faculty Publications

Objectives: This study sought to (a) identify the factors most salient to parents when sending their child to summer camp, (b) examine family members’ roles in the camp decision-making process, and (c) compare both by income and other family contextual factors in a sample of parents with a child who enrolled and participated in a summer camp experience.

Methods: Survey data were collected from a total of 354 families that included families from high, middle, and lower incomes. Surveys collected data on parental developmental goals for their child, factors related to camp–child and camp–family fit, and the level of involvement …


Challenges Of Ecological Momentary Assessments To Study Family Leisure: Participants’ Perspectives, Kelly D. Chandler, Camilla Hodge, Kara Mcelvaine, Ericka J. Olschewski, Karen K. Melton, Pascal Deboeck Jan 2022

Challenges Of Ecological Momentary Assessments To Study Family Leisure: Participants’ Perspectives, Kelly D. Chandler, Camilla Hodge, Kara Mcelvaine, Ericka J. Olschewski, Karen K. Melton, Pascal Deboeck

Faculty Publications

Scholars have documented the research tradeoffs of using ecological momentary assessments (EMA) to study daily life. Less is known about participants’ perspectives. The aim of this research note was to delineate the challenges of participating in a 14-day EMA study of family leisure described by 41 individuals (mothers, fathers, and adolescents) from 14 families to inform future family leisure studies using EMA. Participants identified three potential challenges: repetitive questions, inconvenient signals, and short response windows. Despite these challenges, the majority of participants indicated that they would recommend a similar study to others. The reality that so many families feel squeezed …


Relevance Of Accounting Research (Roar): Ratings Of Abstracts By Accounting Professionals, F. Greg Burton, Scott L. Summers, T. Jeffrey Wilks, David A. Wood Jan 2022

Relevance Of Accounting Research (Roar): Ratings Of Abstracts By Accounting Professionals, F. Greg Burton, Scott L. Summers, T. Jeffrey Wilks, David A. Wood

Faculty Publications

The relevance of academic accounting research to practice has been frequently discussed in the accounting academy, yet very little data has been put forth in these discussions. We create relevance of accounting research (ROAR) scores by asking accounting professionals to read and evaluate the titles and abstracts of every article published in 12 leading accounting journals for the years 2016 to 2018, inclusive. These scores allow for an evidence-based evaluation and discussion of how academic accounting research is perceived by accounting professionals. The scores also allow us to identify the articles, authors, journals, and accounting topic areas that are perceived …


Factors That Affect Native English Speakers’ Comfort Levels When Communicating With Non-Native English Speakers, Kayla Nymeyer, Dan Dewey, William Eggington, Wendy Baker-Smemoe Jan 2022

Factors That Affect Native English Speakers’ Comfort Levels When Communicating With Non-Native English Speakers, Kayla Nymeyer, Dan Dewey, William Eggington, Wendy Baker-Smemoe

Faculty Publications

This study explores native English speakers’ (NESs) self reported comfort levels when speaking with non-native English speakers (NNESs) from different first language (L1) backgrounds and in six different communication situations. NESs (n=122) listened to Spanish L1 and Chinese L1 NNESs with low, mid or high levels of English proficiency and rated their comfort level interacting with them. Results indicated that higher proficiency speakers were rated significantly higher (more comfortable as interlocutors) than Mid which were in turn rated higher than Low proficiency speakers. Spanish L1 speakers were rated higher than Chinese L1 speakers except at low proficiency levels. Ratings for …


Multidimensional Signals And Analytic Flexibility: Estimating Degrees Of Freedom In Human-Speech Analyses, Stefano Coretta, Joseph V. Casillas, Joseph A. Stanley, Timo B. Roettger Jan 2022

Multidimensional Signals And Analytic Flexibility: Estimating Degrees Of Freedom In Human-Speech Analyses, Stefano Coretta, Joseph V. Casillas, Joseph A. Stanley, Timo B. Roettger

Faculty Publications

Recent empirical studies have highlighted the large degree of analytic flexibility in data analysis that can lead to substantially different conclusions based on the same data set. Thus, researchers have expressed their concerns that these researcher degrees of freedom might facilitate bias and can lead to claims that do not stand the test of time. Even greater flexibility is to be expected in fields in which the primary data lend themselves to a variety of possible operationalizations. The multidimensional, temporally extended nature of speech constitutes an ideal testing ground for assessing the variability in analytic approaches, which derives not only …


Microcore: Using Online Playable Cases To Increase Student Engagement In Online Writing Environments, Jon Balzotti, Kevin Haws, Amy A. Rogers, Jason K. Mcdonald, Matt Baker Jan 2022

Microcore: Using Online Playable Cases To Increase Student Engagement In Online Writing Environments, Jon Balzotti, Kevin Haws, Amy A. Rogers, Jason K. Mcdonald, Matt Baker

Faculty Publications

This case study explores a type of educational simulation, an alternative reality game we call a playable case study (PCS), and how its use influenced student engagement in an online writing classroom. The goal of the simulation was to help students create professional communication artifacts and experience real-world professional communication situations. This article reports the effectiveness of the playable case study as a tool specifically for online writing instruction (OWI). The context of our research was a PCS called Microcore. Acting as interns for a company, students are asked to investigate a serious problem that occurs and present a solution …


Mental Illness As A Vulnerability For Sexual Assault: A Retrospective Study Of 7,455 Sexual Assault Forensic Medical Examinations, Leslie Miles, Julie L. Valentine, Linda Mabey, Nancy R. Downing Jan 2022

Mental Illness As A Vulnerability For Sexual Assault: A Retrospective Study Of 7,455 Sexual Assault Forensic Medical Examinations, Leslie Miles, Julie L. Valentine, Linda Mabey, Nancy R. Downing

Faculty Publications

Background: Persons with severe mental illness (MI) are at a high risk of becoming victims of sexual assault (SA). Vulnerability for SA with any type of MI is unknown. This study aimed to identify the prevalence of preexisting MI and other significant factors in patients reporting preexisting MI at the time of their SA medical forensic examinations (SAMFEs).

Method: A retrospective SAMFE chart review of patients ( N = 7,455) from 2010 to 2020 was conducted. Sexual assault nurse examiners completed SAMFEs. Inclusion criteria included (a) aged 14 years and older, (b) completed SAMFE with SA kit evidence collection, and …


Changing The Business Narrative: A Guide To Successful Experience Offerings, J. Robert Rossman, Mat D. Duerden Jan 2022

Changing The Business Narrative: A Guide To Successful Experience Offerings, J. Robert Rossman, Mat D. Duerden

Faculty Publications

Purpose

In this article, we aim to increase understanding of the unique nature of experiences in comparison to services and explain how narrative change can enable organizations to fully participate in the experience economy.

Design/methodology/approach

Drawing upon relevant experience design and experience economy literatures the paper outlines key differences between experiences and services. The narrative change process is then employed to provide managers specific guidelines for strategically reframing their value production paradigm to become more experience-centric.


Supply Chain Transparency: Consumer Reactions To Incongruent Signals, Diane A. Mollenkopf, Simone T. Peinkofer, Yu Chu Jan 2022

Supply Chain Transparency: Consumer Reactions To Incongruent Signals, Diane A. Mollenkopf, Simone T. Peinkofer, Yu Chu

Faculty Publications

In response to consumers' growing interest in how products are sourced, produced, and distributed, organizations are increasingly transparent about their supply chain sustainability practices. Supply chain transparency (SCT) efforts are intended to signal positive information about the company to consumers but the benefits are often unclear, especially when consumers receive multiple, but mixed signals that include negative events. We draw on signaling theory to explore how consumers develop impressions of a company's products based on different evaluative dimensions: the positive integrity signal of SCT and the negative capability signal of a product recall. The incongruent signal set creates ambiguity for …


Predicting And Explaining Pre-Service Teachers’ Social Networking Technology Adoption, Nandita Gurjar, Stephen Sivo Jan 2022

Predicting And Explaining Pre-Service Teachers’ Social Networking Technology Adoption, Nandita Gurjar, Stephen Sivo

Faculty Publications

This research study examined pre-service teachers’ (N=250) intentions to adopt Twitter for professional development. The study used the Technology Acceptance Model to test research hypotheses grounded in the literature. The data were collected with a survey questionnaire and analyzed with Structural Equation Modelling. Findings indicated that ease of use, subjective norms, and perceived connectedness explained the variability in intentions to use Twitter. Perceived mobility, mediated through perceived behavioral control, explained participant differences in the perceived ease of use. Implications for stakeholders include highlighting the role subjective norms and mobile applications play in facilitating the ease of use and connectedness because …


The Path Of The Righteous: Using Trace Data To Understand Fraud Decisions In Real Time, Markus Weinmann, Joe Valacich, Christoph Schneider, Jeffrey Jenkins, Martin Hibbeln Jan 2022

The Path Of The Righteous: Using Trace Data To Understand Fraud Decisions In Real Time, Markus Weinmann, Joe Valacich, Christoph Schneider, Jeffrey Jenkins, Martin Hibbeln

Faculty Publications

Trace data—users’ digital records when interacting with technology—can reveal their cognitive dynamics when making decisions on websites in real time. Here, we present a trace-data method—analyzing movements captured via a computer mouse—to assess potential fraud when filling out an online form. In contrast to incumbent fraud-detection methods, which analyze information after submission, mouse-movements traces can capture the cognitive dynamics of a decision to be fraudulent as it is happening. We report two controlled studies using different tasks, where participants could freely commit fraud to benefit themselves financially while we captured mouse-cursor movement data. We found that participants who entered fraudulent …


Reading Rate Gain In A Second Language: The Effect Of Unassisted Repeated Reading And Intensity On Word-Level Reading Measures, Grant Eckstein, Krista Rich, Ethan Lynn Jan 2022

Reading Rate Gain In A Second Language: The Effect Of Unassisted Repeated Reading And Intensity On Word-Level Reading Measures, Grant Eckstein, Krista Rich, Ethan Lynn

Faculty Publications

Repeated reading is a popular intervention used to help struggling readers by exposing them to the same text multiple times. While the approach has been effective in L1 and some EFL settings, little research has explored its effectiveness compared against a control group or among ESL learners. Our study examined reading rate gains using words per minute and four eye-tracking measures with 46 mid-intermediate ESL learners grouped into three 14-week treatment groups: a control group that read 26 text passages (about two per week) just once through, another that read the same passages twice in each sitting, and a third …


Demystifying The Roles Of Organisational Smart Technology, Artificial Intelligence, Robotics And Algorithms Capability: A Srategy For Green Human Resource Management And Environmental Sustainability, Samuel Ogbeibu, Jude Emelifeonwu, Vijay Pereira, Raphael Oseghale, James Gaskin, Uthayasankar Sivarajah, Angappa Gunasekaran Jan 2022

Demystifying The Roles Of Organisational Smart Technology, Artificial Intelligence, Robotics And Algorithms Capability: A Srategy For Green Human Resource Management And Environmental Sustainability, Samuel Ogbeibu, Jude Emelifeonwu, Vijay Pereira, Raphael Oseghale, James Gaskin, Uthayasankar Sivarajah, Angappa Gunasekaran

Faculty Publications

With growing climate change concerns, and constant advancements in smart technology, artificial intelligence, robotics, and algorithms (STARA), organisations in emerging economies are becoming more compelled to go green, develop and deploy their STARA capability to boost profits more effectively, and their environmental sustainability (ES). Likewise, with governments increasingly calling for ES, organisations' human resource management (HRM) is further pressured to ensure their programmes aid realisation of environmental objectives without compromising profit maximisation. However, it remains unclear how complementary Green HRM (GHRM) programmes can be supported by organisational STARA capability (OSC) to bolster ES. Accordingly, we investigate how OSC and GHRM …


Information Filtering In Electronic Networks Of Practice: An Fmri Investigation Of Expectation (Dis)Confirmation, Kelly J. Fadel, Thomas O. Meservy, C. Brock Kirwan Jan 2022

Information Filtering In Electronic Networks Of Practice: An Fmri Investigation Of Expectation (Dis)Confirmation, Kelly J. Fadel, Thomas O. Meservy, C. Brock Kirwan

Faculty Publications

Online forums sponsored by electronic networks of practice (ENPs) have become an important platform for technology-mediated knowledge exchange, yet relatively little is known about how ENP participants filter and evaluate the information they encounter on these forums. This study integrates perspectives from expectation confirmation theory, prospect theory, and neuroscience research to explore how ENP forum filtering judgments are influenced when expectations formed on the basis of contextual cues are confirmed or disconfirmed by the examination of solution quality. We summarize six different models of expectation confirmation explored in previous IS literature and report the results of a neuroimaging experiment using …


The Character Of Jury Exclusion, Anna Offit Jan 2022

The Character Of Jury Exclusion, Anna Offit

Faculty Publications

Encounters with the legal system are unevenly distributed throughout the American population, with Black and poor citizens targeted as disparate subjects of surveillance, arrest, and criminal conviction. At the same time, these encounters, as well as a stated belief in the unfairness of the legal system, are commonly viewed as legitimate grounds for excusal from jury service. This follows from an understanding of juror bias that assumes that people with negative experiences with legal actors—police and prosecutors, for example—will be less likely to trust and more likely to discount the contributions of those actors within the context of the jury …


Fundamental Criminal Procedure (2022 Edition), Fredric I. Lederer Jan 2022

Fundamental Criminal Procedure (2022 Edition), Fredric I. Lederer

Faculty Publications

Fundamental Criminal Procedure explores American criminal procedure in a format ultimately destined for electronic publication. Because many students devote a great deal of their class time to taking notes, often at the expense of creative analysis, the text is intended to supply all of the necessary “black letter law” needed for mastery of the subject. The materials are, however, far more than a “study aid.” They emphasize where appropriate the crucial philosophical and policy questions and issues inherent in the subject. Periodic “Review Questions” require understanding application of academic material in a pragmatic context. “Legal Briefs” require the student to …


The Most Dangerous Branch Of Science? Reining In Rogue Research And Reckless Experimentation In Social Services, James G. Dwyer Jan 2022

The Most Dangerous Branch Of Science? Reining In Rogue Research And Reckless Experimentation In Social Services, James G. Dwyer

Faculty Publications

Most people are unaware how much public policy is either lacking in any empirical-research support or driven by bad research. Political actors motivated by ideology or donor/constituent demands propose new government practices—in areas ranging from policing to funding of treatments for gender dysphoria in youth to welfare-qualification rules—that will greatly impact people’s lives, and if anyone asks what basis they have for thinking the impact will be good, they can readily find some study to support their case. Especially when powerless populations are put at risk, neither the legislative process nor peer review in the publication process provides a real …


#Metoo And The Process That's Due: Sexual Misconduct Where We Live, Work, And Learn, Nicole Buonocore Porter Jan 2022

#Metoo And The Process That's Due: Sexual Misconduct Where We Live, Work, And Learn, Nicole Buonocore Porter

Faculty Publications

The #MeToo movement has been instrumental in bringing attention to the pervasiveness of sexual harassment and sexual assault (collectively, sexual misconduct) in all walks of life and in all environments, including at work, school, home, and out in public. But the movement has also brought with it a great deal of confusion about how we define sexual misconduct and whether and when legal liability attaches. Part of the confusion can be blamed on the fact that at least three discrete areas of law can possibly apply to sexual misconduct—criminal law, Title VII (when the sexual misconduct takes place in the …


Ability To Consent To A Sexual Assault Medical Forensic Examination In Adult Patients With Serious Mental Illness, Leslie W. Miles, Eleanore Knox, Nancy Downing, Julie L. Valentine Jan 2022

Ability To Consent To A Sexual Assault Medical Forensic Examination In Adult Patients With Serious Mental Illness, Leslie W. Miles, Eleanore Knox, Nancy Downing, Julie L. Valentine

Faculty Publications

When a patient reporting a sexual assault (SA) presents with signs and symptoms of serious mental illness (MI), medical providers or forensic examiners may have concerns regarding the ability to legally consent to a sexual assault medical forensic examination (SAMFE). Numerous encounters have occurred where a SAMFE was not offered to a cooperative adult patient because the patient exhibited signs and symptoms of MI. Medical providers and examiners may be motivated by beneficence (believing that treating the patient's MI must take priority over the SAMFE) and/or non-maleficence (a concern that the in-depth SAMFE may worsen the patient's psychological state). Situations …


Measuring Social Connectedness During Shared Leisure Activities Using Oxytocin: A Comparison Of Sampling Urine Versus Saliva, Karen K. Melton, Camilla Hodge, Madeline L. Haron, Maria Boccia Jan 2022

Measuring Social Connectedness During Shared Leisure Activities Using Oxytocin: A Comparison Of Sampling Urine Versus Saliva, Karen K. Melton, Camilla Hodge, Madeline L. Haron, Maria Boccia

Faculty Publications

Leisure experiences are often associated with social connectedness. One measure of social connection underutilized in leisure studies is the neurohormone oxytocin. This methodological note considers issues researchers need to address when incorporating oxytocin in their study design. Noninvasive sources for sampling oxytocin include saliva and urine; however, the decision about which method to employ is not well documented. This study provides the first methodological note on collecting oxytocin in leisure studies and provides a comparison of urine vs. saliva measures for oxytocin in the context of leisure activities. Our findings indicate that urine samples are more sensitive to oxytocin change …


Ecology Of Family Experiences: Contextualizing Family Leisure For Human Development & Family Relations, Camilla Hodge, Kelly D. Chandler, Karen K. Melton, Kelly L. Hoke, Jennifer Blodgett Jan 2022

Ecology Of Family Experiences: Contextualizing Family Leisure For Human Development & Family Relations, Camilla Hodge, Kelly D. Chandler, Karen K. Melton, Kelly L. Hoke, Jennifer Blodgett

Faculty Publications

Research on family communication in the leisure context has been limited to retrospective survey reconstructions of perceptions of communication patterns. This study examines the validity of sociometric badges for measuring family communication in real-time. Seven families (married, two-parent families with at least one child ages 4–17 years) wore sociometric badges during a 30-minute leisure activity in a lab setting. We compared mean badge estimates of family communication duration to mean coded video data from the same 30-minute sessions. Intraclass correlation coefficients indicated sociometric badges are not as reliable as video-coded estimates of speech; however, among parents, non-significant mean comparisons partially …


A Chatbot Tutor Can Lessen The Gender Confidence Gap In Information Systems Learning, Cherileigh Leavitt, Madison Corbin, Mark Keith, Ryan Schuetzler, Degan Kettles, Greg Anderson Jan 2022

A Chatbot Tutor Can Lessen The Gender Confidence Gap In Information Systems Learning, Cherileigh Leavitt, Madison Corbin, Mark Keith, Ryan Schuetzler, Degan Kettles, Greg Anderson

Faculty Publications

Women are underrepresented in the information systems discipline as well as other STEM fields. A common explanation for the significant gender gap is the difference in women’s and men’s self-efficacy concerning information systems (IS) tasks and roles during their secondary education. As a potential solution, this study explores how chatbot tutors impact confidence differently between 136 women and men in an introductory programming course. Our findings confirmed prior research showing that while men have greater confidence in information systems tasks, there is no difference in performance in those tasks between women and men. Next, we found that a chatbot used …


Experience Design In Leisure And Recreation Curriculum, Madie Neeley, Sydney Burgess, Mat D. Duerden, Neil Lundberg Jan 2022

Experience Design In Leisure And Recreation Curriculum, Madie Neeley, Sydney Burgess, Mat D. Duerden, Neil Lundberg

Faculty Publications

Experience design is a term that has risen to the forefront in a variety of professional fields and has relevance for the field of park and recreation. Park and recreation professionals are primarily focused on providing experiences and thus could naturally consider themselves experienced designers. Surprisingly, experience design is not a topic often discussed within park and recreation publications or curriculum. This absence is at least in part attributable to the fact that experience design is an emerging field that has grown independently out of multiple disciplines. Consequently, the fields of park and recreation and experience design overlap in a …


What Makes Health Data Privacy Calculus Unique? Separating Probability From Impact, Mark Keith, Autumn Clark, Tamara Masters, Curtis Wigington Jan 2022

What Makes Health Data Privacy Calculus Unique? Separating Probability From Impact, Mark Keith, Autumn Clark, Tamara Masters, Curtis Wigington

Faculty Publications

Patient health data is heavily regulated and sensitive. Patients will sometimes falsify data to avoid embarrassment resulting in misdiagnoses and even death. Existing research to explain this phenomenon is scarce with little more than attitudes and intents modeled. Similarly, health data disclosure research has only applied existing theories with additional constructs for the healthcare context. We argue that health data has a fundamentally different cost/benefit calculus than the non-health contexts of traditional privacy research. By separating the probability of disclosure risks and benefits from the impact of that disclosure, it is easier to understand and interpret health data disclosure. In …


Trademark Law And Consumer Constraints, Laura A. Heymann Jan 2022

Trademark Law And Consumer Constraints, Laura A. Heymann

Faculty Publications

Trademark law’s focus is on the consumer. Both the trademark literature and the marketing literature, however, tend to assume a consumer with few constraints on economic or cognitive processing resources. For example, scholars have argued that some confusion in the marketplace is not only inevitable but is also an overall positive in that encountering confusion trains consumers to be more resourceful and to learn how to interpret marketing communications more carefully. But not all consumers have the same level of cognitive and economic resources. Disadvantaged consumers—such as those not literate in the English language, those with lower socioeconomic status, and …