Digital Commons Network^™

The Daily Gamecock, October 5, 2017, University Of South Carolina, Office Of Student Media

October

No abstract provided.

The Daily Gamecock, Friday, August 18, 2017, University Of South Carolina, Office Of Student Media

August

No abstract provided.

Theme Park Demand, Theme Park Attractiveness, And Visitors’ Theme Park Choices, Yingsha Zhang

Theses and Dissertations

This dissertation examines the relationship among theme park demand, theme park attractiveness, and visitors’ theme park choices. It consists of three studies reported through five chapters. Key data were obtained from the website of an online travel agency, TripAdvisor, using web scraping techniques. The first study developed a new approach to measure tourist source markets’ theme park demand and theme park attractiveness by solving a reverse gravity model via particle swarm optimization. Findings from this study should help theme parks to evaluate more accurately the demand market and their own competitiveness compared to other theme parks. The second study explored …

Wearing Your Ethics: Investigating Consumer Purchase Intention Of Ethically Produced Fashion Products, Hannah E. Weiner

Theses and Dissertations

The aim of this paper is to contribute to the body of knowledge that exists in the area of ethical production by examining factors that influence purchase intention of ethically produced fashion products. The findings of this study provide a further understanding of ethical production by providing answers to the objectives. These results will also provide insight to firms wanting to effectively convey pro-environmental efforts to consumers. The findings may also assist marketers in understanding the consumers’ attitudes toward ethical manufacturing practices and their motivations for wearing their ethics and purchasing ethically produced fashion products.

The theoretical framework of this …

Consumer Decision Making For Accommodations In The Shared Economy, Jeffery C. Kreeger

Theses and Dissertations

Although many components of the shared economy have existed over time, it has recently blossomed into a thriving business that facilitates sharing of assets and services with strangers by using applications on the Internet. Recently, a convergence of many factors favorable to the development of the shared economy occurred and has become a new way of doing business for many and has introduced a new business model. Many people are shifting their goals from owning assets to borrowing them. This is not only economically favorable, but it is also environmentally favorable for the planet. The Lodging Shared Economy (LSE) is …

Branded For Success: A Longitudinal Examination Of Brand Associations As Drivers Of Team Identification For A New Sport Brand, Henry Wear

Theses and Dissertations

The competition for the sport consumer has intensified over the last decade, and many teams are now seeking to establish a foothold in the marketplace (Baker, McDonald, & Funk, 2016). To form a competitive advantage in the sport industry, many sport organizations are beginning to think of their organizations as brands to be managed (Ross, 2006). From a sport marketer’s perspective, it is difficult to rely on brand characteristics based on success or team composition to promote a sport brand and develop fans due to the unpredictable nature of the sport product. Conversely, brand characteristics regarding the logo, color scheme, …

November 2, 2016 Faculty Senate Minutes, University Of South Carolina

Faculty Senate

No abstract provided.

September 14, 2016 Faculty Senate Minutes, University Of South Carolina

Faculty Senate

No abstract provided.

Memorable Dining Experiences: Formative Index And Model Development, Yang Cao

Theses and Dissertations

The purpose of the current study is to understand the nature of memorable dining experiences (MDE), to conceptualize MDE, to develop a formative index to measure MDE, and to test a conceptual model to examine the antecedents and outcomes of MDE. Developed primarily from strategic experiential modules and from the cognitive appraisal theory, this study proposed that MDE consists of five dimensions: affect, sensory, social, intellectual, and behavioral.

This study applied a mixed method approach using a sequential exploratory design. Specifically, the in-depth interviews and a detailed literature review were used to generate the research instrument, and then the online …

Theory Of Under-And Overinvestment: An Empirical Examination Of Value Creation And Destruction In Hospitality Firms, Tarik Dogru

Theses and Dissertations

In this dissertation, I study underinvestment and overinvestment theories by examining the value creation and destruction in hospitality firms in three separate but coherent and cohesive research papers. In the first study, I analyze the extent to which financial constraints (underinvestment) and corporate governance (overinvestment) affect hotel firms’ value around acquisition announcements. In addition to the traditional form of corporate structure (i.e., C-corporation), hotel firms extensively adopt the organizational forms of franchising and REIT, which might affect under- and overinvestment problems. Nonetheless, little is known whether capital investments create or reduce value for hotel-REITs and franchising hotel firms. The results …

An Examination Of Destination Choice Behavior Using Meme Maps, Images And Decision Making Styles, Hilmi Atahan Atadil

Theses and Dissertations

The purpose of this dissertation is to examine the destination choice behavior of tourists by using meme maps, images and decision making styles. The current article-based dissertation entails three separate studies that utilized data collected from Chinese, Arab, Russian and German tourists. The first article included within this dissertation assesses the perceived importance of the attributes that form destination images based on general vacation experiences and opinions of tourists and compares the expected performance of destination attributes of Turkey in attracting tourists from its emerging markets (like China as well as Arab countries) using modified version of Importance-Performance Analysis.

The …

June 1, 2016 Faculty Senate Minutes, University Of South Carolina

Faculty Senate

No abstract provided.

April 26, 2016 General Faculty Minutes, University Of South Carolina

Faculty Senate

No abstract provided.

April 6, 2016 Faculty Senate Minutes, University Of South Carolina

Faculty Senate

No abstract provided.

Caroliniana Columns - Spring 2016, University Libraries--University Of South Carolina

University South Caroliniana Society Newsletter - Columns

Contents:

Library's 175^th Anniversary Celebration Culminates with Visit from Cokie Roberts..... p.1
Funeral Homes and Celebrations of Community Life..... p.2
Report from the Director..... p.6
Society's Eightieth Annual Meeting Welcomes Speaker Vernon Burton..... p.7
Oral History Symposium..... p.8
Visual Materials at the South Caroliniana Library: Documenting South Carolina Design and Philosophy..... p.9
University Libraries Select New Director of Development..... p.15
Two Centuries of Living and Working on the Historic Horseshoe..... p.16
"Citizens Under the American Flag:" African-American Newspapers at the South Caroliniana Library..... p.20
In Memoriam: Sloan Hungerpiller Brittain..... p.24
In Memoriam: Harold "Hal" Brunton..... p.25
In Memoriam: Dr. …

March 2, 2016 Faculty Senate Minutes, University Of South Carolina

Faculty Senate

No abstract provided.

February 3, 2016 Faculty Senate Minutes, University Of South Carolina

Faculty Senate

No abstract provided.

The Daily Gamecock, Wednesday, January 20, 2016, University Of South Carolina, Office Of Student Media

January

No abstract provided.

The Daily Gamecock, Monday, October 3, 2016, University Of South Carolina, Office Of Student Media

October

No abstract provided.

The Daily Gamecock, Thursday, September 15, 2016, University Of South Carolina, Office Of Student Media

September

No abstract provided.

2015 - 2016 Faculty Senate Annual Report, University Of South Carolina

Faculty Senate

The primary file includes the 2015-2016 Faculty Senate Bookstore Committee Annual Report. Additional annual reports are attached.

The Daily Gamecock, Wednesday, February 3, 2016, University Of South Carolina, Office Of Student Media

February

No abstract provided.

The Daily Gamecock, Monday, April 25, 2016, University Of South Carolina, Office Of Student Media

April

No abstract provided.

An Investigation Of Mannequins’ Effect On Consumer Attitude And Intention, Hannah Shealy

Theses and Dissertations

This study examines the effect of mannequin type on consumers’ purchase decisions. Data was collected from a convenience sample of 165 respondents through an online survey to measure the variables of envisioning, consumer attitude toward the display, and purchase intention in their relationship to mannequin type. Hypothesis 1, 2, and 3 were confirmed, confirming the conceptual model and the overall investigation into whether mannequin type effects consumer purchase decisions. Mannequin type was found to have a significant effect on envisioning, and the relationships between envisioning and consumer attitude toward the display and between attitude and purchase intention were found to …

An Integrative Model Of Muslim Students' Religiosity And Travelling Behavior To Gaming Destinations, Dawood Sulaiman Al Jahwari

Theses and Dissertations

Scholars in the tourism industry are continuously looking for new knowledge related to travel behavior, motivations, and the preferences of the main tourist segments. Demographic, socioeconomic, and cultural variables can all influence the demand for travel. Despite numerous studies on most of the demographic and socioeconomic variables, scholars have paid very little attention to religiosity with regard to travel decision-making. Specifically, no researchers have investigated the role of Islamic religiosity in predicting Muslims’ destination choice decisions. The purpose of this dissertation is to examine the role of attitudes, subjective norms, travel motivations, Islamic religiosity, self-efficacy, travel constraints, constraints negotiation strategies, …

Media Effect On Resident Attitude Toward Hosting The Olympic Games: A Cross-National Study Between China And The Usa, Qiulin Lu

Theses and Dissertations

News media helped individuals think about and understand the impacts of hosting the Olympic Games, enabling them to clarify or construct their own opinions toward an Olympic bid. The purpose of this study was to explore to what extent the public opinion of hosting the Olympic Games was affected by the newspaper media content to which the public was exposed. Based on social exchange theory, social representation theory, and agenda setting theory, two research questions were proposed: (1) Do different news media contents about the impacts of hosting the Olympic Games lead to different attitudes among the local residents? (2) …

Campus Knowledge Of Esports, Kenny Sugishita

Theses and Dissertations

This research study investigates private college and university admission’s officers levels of familiarity of the electronic sports (eSports) industry along with determining the level of emphasis universities place on academics and co-curricular activities. A thorough examination of the professional eSports space is extensively detailed providing information about the history of video games, the development of professional eSports, and the development of collegiate eSports. Additionally, examination of trends in higher education, especially as it relates to private institutions, is explained in detail. With the eSports industry continuing to expand, this study is timely as small private colleges and universities are searching …

December 2, 2015 Faculty Senate Minutes, University Of South Carolina

Faculty Senate

No abstract provided.

The Daily Gamecock, Wednesday, November 11, 2015, The University Of South Carolina, Office Of Student Media

November

No abstract provided.

The Daily Gamecock, Thursday, September 24, 2015, The University Of South Carolina, Office Of Student Media

September

No abstract provided.