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'The Power Of A Suit' And Other Tools For The Modern Music Marketer, Andrew Gardner Apr 2022

'The Power Of A Suit' And Other Tools For The Modern Music Marketer, Andrew Gardner

Honors Theses

The following thesis records the creation of a new persona. Mr. Neptoon is a concept, a brand, and most importantly, an authentic musician. He is an artist who wants to make and spread his art as widely as possible. We document the career trajectory from September 2021 to March 2022. The high-stakes experiment: utilize big-picture marketing goals to inform an approach to crafting the art and commercial material. Research informs the artistic direction. Research informs the messaging and marketing direction. The artist is creating and selling a full-length, fourteen-track concept album—aided by the project's marketing research — to be completed …


Come Close And Listen: Exploring The Intimacy Of Audio Media, Eleanor Kingwell Sharples Hoover Apr 2022

Come Close And Listen: Exploring The Intimacy Of Audio Media, Eleanor Kingwell Sharples Hoover

Honors Theses

This thesis aims to demonstrate the power of the audio medium to connect speaker and listener, as a result of the uniquely intimate nature of the medium. By understanding how speakers and listeners connect through audio, the research reveals that the audio medium is a sustainable media outlet, one that is durable despite changes in culture in the media market, that has transformed over time, all while keeping itself within the principal constraints of its original form, that being sound as conveyed to a listener. Three interviews were conducted with individuals situated in different areas of the audio media landscape; …


An Imc Approach To Entrepreneurship: How Generation Z Is Changing The Landscape Of Entrepreneurship, Kylie Nicole Cockrell Apr 2022

An Imc Approach To Entrepreneurship: How Generation Z Is Changing The Landscape Of Entrepreneurship, Kylie Nicole Cockrell

Honors Theses

Generation Z entrepreneurs capitalize on the fast-paced environment of the marketing industry and adapt to changing customer needs and expectations to deliver the best product or service from their business. This thesis researches the current media trends and marketing approaches Gen Z entrepreneurs are using in their businesses and how access to entrepreneurial-focused programs make Generation Z the leading generation in entrepreneurship.

Inspired by the researcher’s own experience as an online clothing business owner, this thesis investigates how members of Gen Z are increasingly becoming entrepreneurs. A mixed methodology of primary and secondary research was deployed to explore consumer trends. …


Civil Engineering Team Restores Oxford's Ladybug Bridge, Edwin B. Smith Apr 2022

Civil Engineering Team Restores Oxford's Ladybug Bridge, Edwin B. Smith

University of Mississippi News

UM ASCE students, Oxford School District collaborate to enhance beloved, local landmark


April 19, 2022, University Of Mississippi. Faculty Senate Apr 2022

April 19, 2022, University Of Mississippi. Faculty Senate

Meeting Minutes

Minutes for the April 19, 2022 meeting of the University of Mississippi Faculty Senate.


Parting Is Still Such Sweet Sorrow, Katherine Stewart Apr 2022

Parting Is Still Such Sweet Sorrow, Katherine Stewart

University of Mississippi News

Theatre and Film offers an unfamiliar take on familiar star-crossed lovers 'Romeo and Juliet'


Center For Practical Ethics Restarts Policy Talks Series, Edwin B. Smith Apr 2022

Center For Practical Ethics Restarts Policy Talks Series, Edwin B. Smith

University of Mississippi News

Thursday event to examine role of big data and tech and how they affect rural health care and policy


Sandworms And Computer Worms: An Assessment Of American Critical Infrastructure Cyber Vulnerabilities And The Russian Federation's Growing Offensive Capabilities, Spencer Johns Apr 2022

Sandworms And Computer Worms: An Assessment Of American Critical Infrastructure Cyber Vulnerabilities And The Russian Federation's Growing Offensive Capabilities, Spencer Johns

Honors Theses

Bottom Line Up Front: It is highly likely that the Russian GRU has the capability, resources, and intent to execute cyberweapon attacks against American critical infrastructure in times of heightened tensions, either as a warning or a first strike. I also assess that much of current American critical infrastructure is not secure enough to withstand a coordinated assault by the GRU, and very likely has numerous severe vulnerabilities known by the GRU.


Bradford Cobb To Deliver 2022 Commencement Address, Emily Hartwell Howorth Apr 2022

Bradford Cobb To Deliver 2022 Commencement Address, Emily Hartwell Howorth

University of Mississippi News

Music industry executive and Ole Miss alumnus to address graduates May 7 in the Grove


A $4 Billion Firm Gets Its Start At Insight Park, Michael Newsom Apr 2022

A $4 Billion Firm Gets Its Start At Insight Park, Michael Newsom

University of Mississippi News

UM alumnus Jon Scala's business venture has grown into powerhouse company


Endowment Honors Memories Of Three Friends, Bill Dabney Apr 2022

Endowment Honors Memories Of Three Friends, Bill Dabney

University of Mississippi News

No abstract provided.


Oxford Transportation Issues Focus For Campus Public Debate, Staff Report Apr 2022

Oxford Transportation Issues Focus For Campus Public Debate, Staff Report

University of Mississippi News

No abstract provided.


Two Mississippi Students Awarded Truman Scholarships, Whitney Woods Apr 2022

Two Mississippi Students Awarded Truman Scholarships, Whitney Woods

University of Mississippi News

Jilkiah Bryant and Andy Flores, both UM juniors, chosen for prestigious national honor


The Anthropocene Reviewed' Selected As 2022 Common Read, Erin Garrett Apr 2022

The Anthropocene Reviewed' Selected As 2022 Common Read, Erin Garrett

University of Mississippi News

Campus community to discuss essays by bestselling author John Green


Art That Makes You 'Feel Seen', Carter Diggs Apr 2022

Art That Makes You 'Feel Seen', Carter Diggs

University of Mississippi News

No abstract provided.


University Celebrates Green Week 2022, Sydney Dupriest Apr 2022

University Celebrates Green Week 2022, Sydney Dupriest

University of Mississippi News

Annual event promotes sustainable and environmentally conscious living


April 14, 2022, The Daily Mississippian Apr 2022

April 14, 2022, The Daily Mississippian

Daily Mississippian (all digitized issues)

No abstract provided.


Engineer Receives Nsf Award To Help Develop Better Immunotherapies, Lou Tyson Apr 2022

Engineer Receives Nsf Award To Help Develop Better Immunotherapies, Lou Tyson

University of Mississippi News

Prestigious award for Thomas Werfel supports studies into targeted vaccines and cancer treatments


Delta Conservation Topic For Hybrid Oxford Science Cafe, Edwin B. Smith Apr 2022

Delta Conservation Topic For Hybrid Oxford Science Cafe, Edwin B. Smith

University of Mississippi News

Biologist Jason Hoeksema to discuss balancing wetland preservation with agricultural needs


Building A Base For Success, Leigh Ann Hubbard Apr 2022

Building A Base For Success, Leigh Ann Hubbard

University of Mississippi News

Ole Miss business school launches initiative to strengthen relationships with industry


University Presents Celebration Of Service Awards, Edwin B. Smith Apr 2022

University Presents Celebration Of Service Awards, Edwin B. Smith

University of Mississippi News

Annual program recognizes achievements in research, learning, service and scholarship


Dr. David Coon Joins Ole Miss Student Health Services, Dana Engelbert Apr 2022

Dr. David Coon Joins Ole Miss Student Health Services, Dana Engelbert

University of Mississippi News

Popular Oxford physician enhances student care choices


Alumnus Backs Opportunities For Business Graduates, Student-Athletes, Bill Dabney Apr 2022

Alumnus Backs Opportunities For Business Graduates, Student-Athletes, Bill Dabney

University of Mississippi News

UM graduate's gifts support job placement for students, improved facilities


Ten Seniors Named 2021-22 Hall Of Fame Inductees, Edwin B. Smith Apr 2022

Ten Seniors Named 2021-22 Hall Of Fame Inductees, Edwin B. Smith

University of Mississippi News

Ole Miss students honored for service, achievement and potential for success


Pharmacy Professor Honored With Elsie M. Hood Teaching Award, Whitney Tarpy Apr 2022

Pharmacy Professor Honored With Elsie M. Hood Teaching Award, Whitney Tarpy

University of Mississippi News

John Bentley's dedication and enthusiasm earns him university's top teaching honor


Um-Sponsored Bilingual Health Fair Benefits Pontotoc Community, Edwin B. Smith Apr 2022

Um-Sponsored Bilingual Health Fair Benefits Pontotoc Community, Edwin B. Smith

University of Mississippi News

Area residents obtain valuable screenings and health information


Giving Day 2022 A Success, Tina H. Hahn Apr 2022

Giving Day 2022 A Success, Tina H. Hahn

University of Mississippi News

No abstract provided.


April 7, 2022, The Daily Mississippian Apr 2022

April 7, 2022, The Daily Mississippian

Daily Mississippian (all digitized issues)

No abstract provided.


Nationalized Cosmopolitanism With Communist Characteristics: The Esperanto Movement's Survival Strategy In Post-World War Ii Bulgaria, Ana Velitchkova Apr 2022

Nationalized Cosmopolitanism With Communist Characteristics: The Esperanto Movement's Survival Strategy In Post-World War Ii Bulgaria, Ana Velitchkova

Faculty and Student Publications

The case of the Bulgarian Esperanto movement under state socialism demonstrates a social movement can survive under authoritarianism by establishing a legitimate activist culture acceptable to the regime while pursuing its intrinsic goals. Bulgaria, a close Soviet ally, was a difficult case of movement survival. In the early years following World War II, the national Esperanto periodical Bulgara Esperantisto was a key organizing tool for the movement reporting on its activities, reaching out to potential recruits, and legitimizing the movement under the new communist-led regime. Examining the periodical's discourse over a two-year period, I find that the movement managed to …


Physics Students Investigate Great Mysteries Of The Universe, Staff Report Apr 2022

Physics Students Investigate Great Mysteries Of The Universe, Staff Report

University of Mississippi News

Undergraduates conduct particle physics research with Belle II experiment