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The Radio Commercial: The Effects Of Varied Background Music On Attitude, Listener Recall And Intent To Purchase The Product, Ann E. Stump Jan 1985

The Radio Commercial: The Effects Of Varied Background Music On Attitude, Listener Recall And Intent To Purchase The Product, Ann E. Stump

Retrospective Theses and Dissertations

No abstract provided.


An Investigation Of Effectiveness Of Three Methods Of Presentation Of Celebrity Endorsers On Product Recall And Product Image In Print Advertising, Christina. Mayers-Drumm Jan 1985

An Investigation Of Effectiveness Of Three Methods Of Presentation Of Celebrity Endorsers On Product Recall And Product Image In Print Advertising, Christina. Mayers-Drumm

Retrospective Theses and Dissertations

No abstract provided.


Towards A Typology Of The Ideology Of Left-Wing Terrorist Groups, Linda Ruth. Adams Jan 1985

Towards A Typology Of The Ideology Of Left-Wing Terrorist Groups, Linda Ruth. Adams

Retrospective Theses and Dissertations

No abstract provided.


The Orlando Utilities Commission's Curtis H. Stanton Energy Center- A Case Study Of Community Power Structure, Girvan G. Shirley Jan 1985

The Orlando Utilities Commission's Curtis H. Stanton Energy Center- A Case Study Of Community Power Structure, Girvan G. Shirley

Retrospective Theses and Dissertations

This study builds on the work on community power structure which had evolved since the publication of the Lynds' Middletown. An empirical examination of the conflict over the proposed construction of the Orlando Utilities Commission's Curtis H. Stanton Energy Center is undertaken in the context of alternative hypotheses concerning the structure of power. The theoretical positions of the two major schools of community power structure--plural-elitist and single-elitist--are examined. The origins and arguments for the plant are presented, and the origins, tactics and counter-arguments of the opposition to the plant are also examined. The interaction and development of the conflict between …


University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools : Department Of Theatre Self Study Report, University Of Central Florida. Department Of Theatre Jan 1985

University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools : Department Of Theatre Self Study Report, University Of Central Florida. Department Of Theatre

Self-Studies

University of Central Florida College of Arts and Sciences Department of Theatre 1985 Self Study for the Southern Association of Colleges and Schools. The study covers philosophy of the university and the college, organizational structure, educational program, financial resources, faculty, library, student development services, physical facilities, special activities, graduate programs, research, summer terms, computers, The Brevard, Daytona and South Orlando Centers and Media.


University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools: Department Of Political Science Self Study Report, University Of Central Florida. Department Of Political Science Jan 1985

University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools: Department Of Political Science Self Study Report, University Of Central Florida. Department Of Political Science

Self-Studies

University of Central Florida College of Arts and Sciences Department of Political Science 1985 Self Study for the Southern Association of Colleges and Schools. The study covers philosophy of the university and the college, organizational structure, educational program, financial resources, faculty, library, student development services, physical facilities, special activities, graduate programs, research, summer terms, computers, The Brevard, Daytona and South Orlando Centers and Media.


University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools : Department Of Statistics Self Study Report, University Of Central Florida. Department Of Statistics Jan 1985

University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools : Department Of Statistics Self Study Report, University Of Central Florida. Department Of Statistics

Self-Studies

University of Central Florida College of Arts and Sciences Department of Statistics 1985 Self Study for the Southern Association of Colleges and Schools. The study covers philosophy of the university and the college, organizational structure, educational program, financial resources, faculty, library, student development services, physical facilities, special activities, graduate programs, research, summer terms, computers, and The Brevard, Daytona and South Orlando Centers.


University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools : Department Of Humanities, Philosophy And Religion Self Study Report, University Of Central Florida. Department Of Humanities, Philosophy And Religion Jan 1985

University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools : Department Of Humanities, Philosophy And Religion Self Study Report, University Of Central Florida. Department Of Humanities, Philosophy And Religion

Self-Studies

University of Central Florida College of Arts and Sciences, Department of Humanities, Philosophy and Religion, self-study report for the Southern Association of Colleges and Schools, 1985.


University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools : Department Of Communication Self Study Report, University Of Central Florida. Department Of Communication Jan 1985

University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools : Department Of Communication Self Study Report, University Of Central Florida. Department Of Communication

Self-Studies

University of Central Florida College of Arts and Sciences, Department of Communication, self-study report for the Southern Association of Colleges and Schools, 1985.


University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools : Department Of Health Sciences Self Study Report, University Of Central Florida. Department Of Health Sciences Jan 1985

University Of Central Florida 1985 Self Study Southern Association Of Colleges And Schools : Department Of Health Sciences Self Study Report, University Of Central Florida. Department Of Health Sciences

Self-Studies

University of College of Health, Department of Health Sciences 1985 self-study for Southern Association of Colleges and Schools. The study covers philosophy of the university and the college, organizational structure, educational program, financial resources, faculty, library, student development services, physical facilities, special activities, graduate programs, research, summer terms, computers, the Brevard, Daytona and South Orlando Centers programs and media.


University Of Central Florida Libraries, Annual Report 1984-1985, Ucf Libraries Jan 1985

University Of Central Florida Libraries, Annual Report 1984-1985, Ucf Libraries

Libraries' Documents

No abstract provided.


The Ucf Report, Vol. 07 No. 19, December 5, 1984, University Of Central Florida Dec 1984

The Ucf Report, Vol. 07 No. 19, December 5, 1984, University Of Central Florida

The UCF Report

Computer science the goal: Argentine eyes UCF faculty exchange; 25,000th student to get degree on Dec. 14; Quarter Century Fund gets 80% of $5 million goal; Coupon sales aid Creative School; Hey Junior! Santa's calling; Institute for EAO enhances high-tech.


The Ucf Report, Vol. 07 No. 17, November 21, 1986, University Of Central Florida Nov 1984

The Ucf Report, Vol. 07 No. 17, November 21, 1986, University Of Central Florida

The UCF Report

Athletic Facility Phase II bids too high for budget; Teacher of Russian brings inside knowledge to class; Dean Miller to retire next May; African nation seeks exchange.


Central Florida Future, Vol. 17 No. 13, November 16, 1984 Nov 1984

Central Florida Future, Vol. 17 No. 13, November 16, 1984

Central Florida Future

Toxic fumes force lab to close; Health fees climbs to 24 dollars each semester; AROUND UCF: ANTHROPOLGY ASSOCIATION; UCF PEOPLE: CAR-WASH-A-THON; AROUND AMERICA: PAPER STRIKE; Greenhouse, arboretum growing slowly; Students focus on protecting hatchling turtles; Sowinski levels Kiosk with plans for a new look; Colbourn explains plans for growth; Cadets trade words with President; Opinion: ΓÇ£manifestoΓÇÖ should be listed under humor; LETTERS; Leisure: Army food does more than fill your stomach; Succulents: Camels of the plant world; Giving holiday gifts can be inexpensive, fun; TV made The Monkees number one; 'Edge' cancelled, Frankie breaks records; Sportsweek: Anderson, UCF's head coach?; …


Central Florida Future, Vol. 17 No. 12, November 9, 1984 Nov 1984

Central Florida Future, Vol. 17 No. 12, November 9, 1984

Central Florida Future

UFF keeps right to represent; Drunk drivers proven to cause fatalities; Education key to responsibility; AROUND UCF: CEBA PROJECT; SAYERS TO SPEAK; AROUND FLORIDA: CREATIVE CHRISTMAS SHOW; AROUND AMERICA: SADAT VISITS MSU; BODY PASSING; UCF to profit by amendments passed; Join in great American smoke out to fight; Popular author visits UCF campus; Police department focuses on parking security; Services offer fun and games at UCF; Johnny's offers $1,000 prize for best suggestion; Republicans win democratic decision(with photo of Reagan); Opinion: Reagan victory baffles Rather's general; LETTERS: Court selection biased; Leisure: MG, Triumph: not gone and not forgotten; Vintage planes …


The Ucf Report, Vol. 07 No. 16, November 14, 1986, University Of Central Florida Nov 1984

The Ucf Report, Vol. 07 No. 16, November 14, 1986, University Of Central Florida

The UCF Report

Fame spread unexpectedly: Thai educators begin study at UCF; Training programs revived to benefit Career Service; Early deadline for Nov. 28 issue; NAS member on campus this week.


Sandspur, Vol 91, No 04, 1984-1985, Rollins College Nov 1984

Sandspur, Vol 91, No 04, 1984-1985, Rollins College

The Rollins Sandspur

Rollins College student newspaper, written by the students and published at Rollins College. The Sandspur started as a literary journal.


The Ucf Report, Vol. 07 No. 14, October 31, 1984, University Of Central Florida Oct 1984

The Ucf Report, Vol. 07 No. 14, October 31, 1984, University Of Central Florida

The UCF Report

Singer Co. give UCF $200,000 pilot grant; Souvenirs; Computer Services to sell IBM PC's at 25% discount; 250 to play Band Knight benefit show; Big pledges bolster Quarter Century fund; Army offers free helicopter rides from UCF parking lot.


Central Florida Future, Vol. 17 No. 10, October 26, 1984 Oct 1984

Central Florida Future, Vol. 17 No. 10, October 26, 1984

Central Florida Future

Homecoming 1984. Includes "Leisure" section; AROUND UCF: DCAMPUS DANCE; MARINE CORPS SHOW; UCF people: SAIL AWAY; AROUND FLORIDA: CANDLE FOR PEACE; AROUND AMERICA: ENGINEERING ESSAY CONTEST; Expansion breeds safer road; Airforce ROTC offers flight course; Reagan pummels Mondale in mock election; Senate condemns early payment plan; Services help disabled students deal with UCF; Issues addressed during homecoming(with photos of Trevor Colbourn and John Sowinski); Klein snubs Future interview, jeopardizes own; Homecoming gala worth the money spent; Starz Band performs dynamic sounds; Band notes special homecoming time; Fascinating firsts in UCF homecomings; Committee prepares for best homecoming ever; Opinion: Debates provide …


The Ucf Report, Vol. 07 No. 13, October 24, 1984, University Of Central Florida Oct 1984

The Ucf Report, Vol. 07 No. 13, October 24, 1984, University Of Central Florida

The UCF Report

Big band reinforces Homecoming comedy show; Library book sale resumes; Chase research in Belize opens secret Maya life; United Way '84 drive falls behind; 'Dracula'.


Central Florida Future, Vol. 17 No. 08, October 12, 1984 Oct 1984

Central Florida Future, Vol. 17 No. 08, October 12, 1984

Central Florida Future

Senate kills election bill; Adjuncts need space; Student Affairs heading covers a lot of ground; AROUND UCF: JUDAIC STUDIES; UCF HOMECOMING; UCF PEOPLE: UCF EASES BARRIERS; AWARDS MEMORIALIZE BLACK LEADER; AROUND AMERICA: JACKSON'S PLOT; Foreign services offer careers plus; Annual TKE keg rolls through Orlando; Some students may pay extra fees; Lambda Chi gives service to community; Evans Cable carries UCF newscasts; Airforce ROTC honored with U.S. flag; Auxiliary does more than sodas; Space Shuttle launches original ideas; Opinion: Senate blows big chance; Everly Brothers reunite with album, tour; ΓÇÿ Places In The Heart' captures Field at her best; 41 …


Central Florida Future, Vol. 17 No. 07, October 5, 1984 Oct 1984

Central Florida Future, Vol. 17 No. 07, October 5, 1984

Central Florida Future

Library deals with vandalism, noise; Senate receives prelude to banner year; Students learn responsibility of alcohol use. "Campus Coupons" included; AROUND UCF: Delta Gamma; UCF PEOPLE: Concrete Competitors; AROUND AMERICA: SAT scores on the Rise; AROUND FLORIDA: Tennis Anyone; Receiving satellite under construction; UCF dorm residents no longer pay a bundle; Students fight Crime; Alumni Assoc, elects New President (with photos of Ralph J. Kennedy); U.S. and Canada share common bond; Union Campaigning Continues; Masters debut at run; Opinion: Responsibility brings rewards as well as headaches; LETTERS; Leisure: TALKNET offers free advice (with photos of Sally Jessy Raphael and Bruce …


Sandspur, Vol 91, No 02, 1984-1985, Rollins College Oct 1984

Sandspur, Vol 91, No 02, 1984-1985, Rollins College

The Rollins Sandspur

Rollins College student newspaper, written by the students and published at Rollins College. The Sandspur started as a literary journal.


Theatre Within A Speech-Theatre Department, Carla Waal Oct 1984

Theatre Within A Speech-Theatre Department, Carla Waal

Association for Communication Administration Bulletin

This article examines the place of theatre within combined speech and theatre departments, using the Department of Speech and Dramatic Art at the University of Missouri, Columbia as a central example. It outlines the department’s historical development from rhetoric and public speaking, the addition of theatre and radio-television-film, and the effects of housing related areas within one administrative unit. The article describes both the practical advantages of consolidation, including political influence, enrollment strength, service courses, and graduate assistantships, and the challenges of shared governance, budget priorities, facilities, area identity, and administrative responsibility. It also considers whether theatre programs are better …


Lessons From T.H. Gallaudet: Learning About Language And Communication By Teaching Deaf People, James J. Fernandes Oct 1984

Lessons From T.H. Gallaudet: Learning About Language And Communication By Teaching Deaf People, James J. Fernandes

Association for Communication Administration Bulletin

Thomas Hopkins Gallaudet’s writings on deaf education are presented as early contributions to communication theory and pedagogy. The article connects Gallaudet’s nineteenth-century work on language, signs, meaning, and education to later ideas associated with rhetorical theory, communication instruction, and nonverbal communication. It highlights Gallaudet’s view that language does not contain meaning by itself but prompts understanding through shared experience and interpretation. The article also describes his advocacy for early communication education, child-centered language instruction, and the use of visual-gestural communication to develop expressive skill. Attention is given to the relationship between deaf education and speech communication, including the value of …


A Major In Public And Corporate Communication: Curriculum Development And Implementation At A Small University, William W. Neher, Royce E. Flood Oct 1984

A Major In Public And Corporate Communication: Curriculum Development And Implementation At A Small University, William W. Neher, Royce E. Flood

Association for Communication Administration Bulletin

Curriculum development for a public and corporate communication major at Butler University is described as a response to student interest in career-oriented liberal arts education. The article explains how the program combined speech communication, English, journalism, and radio-television coursework to prepare students for public relations, corporate communication, media, and public-sector communication roles. It outlines the influence of public relations education recommendations, community advisory input, and faculty committee planning on the program’s design. The curriculum includes a university core, major requirements across four departments, cognate options in business administration or public affairs, and internship opportunities with communication-related organizations. The article also …


Nonverbal Communication Of The Deaf, Jayne S. Lytle Oct 1984

Nonverbal Communication Of The Deaf, Jayne S. Lytle

Association for Communication Administration Bulletin

Nonverbal communication among deaf people is discussed in relation to American Sign Language, Deaf culture, and interactions between deaf and hearing people. The article distinguishes between nonverbal behavior and the visual linguistic features of ASL, noting that movements of the face, eyes, head, and body may function as part of the language rather than as merely expressive gestures. It reviews assumptions about deaf people’s receptive and expressive nonverbal abilities, including the idea that visual communication automatically produces greater skill in interpreting body language. The article describes characteristic behaviors related to proxemics, touch, attention-getting gestures, eye gaze, and paralanguage, with attention …


The Merged College Of Mass Communication, Robert O. Blanchard Oct 1984

The Merged College Of Mass Communication, Robert O. Blanchard

Association for Communication Administration Bulletin

This article considers the organization of academic communication programs, focusing on the advantages and challenges of merged and fragmented institutional structures. Drawing on experiences at Pennsylvania State University, American University, and Trinity University, the article contrasts dispersed communication-related programs with more integrated arrangements. It describes how fragmented structures can separate faculty, courses, facilities, equipment, and students across multiple departments or colleges, creating difficulties for coordination and program development. The article also outlines examples of merger, including the incorporation of speech, journalism, public relations, broadcasting, and related courses into broader communication programs. It identifies potential benefits of merged units, including improved …


Program Evaluation And Elimination: A Case Study, Edward L. Mcglone Oct 1984

Program Evaluation And Elimination: A Case Study, Edward L. Mcglone

Association for Communication Administration Bulletin

Focused on academic program review in Mississippi public universities, this case study describes how a statewide evaluation process led to the proposed elimination of an undergraduate French program despite favorable consultant assessment. The piece recounts the review structure, the role of external consultants, the use of mission statements by governing boards, and the conflict between consultant reports and administrative summaries. It also documents responses from faculty, professional organizations, alumni, and national higher education groups, emphasizing concerns about transparency, liberal arts education, and the ethical use of external evaluation. The article concludes with guidance for departments undergoing review, including the importance …


Training And Development: A Career Alternative, John R. Johnson Oct 1984

Training And Development: A Career Alternative, John R. Johnson

Association for Communication Administration Bulletin

Training and development is presented as a career path for speech communication students in response to reduced teaching opportunities and growing interest in nonteaching employment. The article describes training and development as a business, industry, and government function that depends on teaching, communication, facilitation, program design, needs analysis, media use, research, and human resource skills. It reviews professional role descriptions and survey findings indicating that human relations and communication skills are central to effective training practice. The article also summarizes employer studies identifying oral communication, writing, and interpersonal communication as common weaknesses among college graduates and as barriers to job …