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Articles 391 - 420 of 61716
Full-Text Articles in Entire DC Network
Consumer’S Acceptance Of In-Store Retail Ai Powered Technology: Use Of Digital Tools And New Product Trial, Dale A. Cake, Wooyang Kim
Consumer’S Acceptance Of In-Store Retail Ai Powered Technology: Use Of Digital Tools And New Product Trial, Dale A. Cake, Wooyang Kim
AMTP Proceedings 2026
This study examines consumer acceptance of in-store AI-powered retail technologies and their influence on digital tool usage and new product trial in grocery shopping. As retailers increasingly deploy personalized, AI-enabled tools such as kiosks, mobile prompts, digital displays, QR codes, shopping assistants, and augmented reality, consumer trust, privacy concerns, and perceived usefulness may shape adoption. Building on technology acceptance and response models, this research extends prior work by testing how technology readiness, innovativeness, optimism, insecurity, and customization affect acceptance of in-store AI tools. It also explores whether these technologies encourage trial of new products and increase purchase intention. Using an …
Consumer Willingness To Pay In The Metaverse: A Case Of Digital Vs Phygital, Shivam Agarwal, Jaehoon Lee, Umair Usman
Consumer Willingness To Pay In The Metaverse: A Case Of Digital Vs Phygital, Shivam Agarwal, Jaehoon Lee, Umair Usman
AMTP Proceedings 2026
This research examines how brand strategy influences consumer willingness to pay for digital fashion in the Metaverse, focusing on differences between digital-only and physical-first (phygital) brands. Grounded in the Theory of Consumption Values, the study investigates the role of emotional value in shaping consumer behavior. Across five experimental studies (N > 800), results consistently show that consumers exhibit higher willingness to pay for phygital brands compared to digital-only brands. This effect is driven by enhanced emotional value, as phygital offerings connect virtual consumption with consumers’ real-world self-concept, increasing perceived authenticity. Mediation analyses confirm emotional value as a key underlying mechanism. Furthermore, …
Digital Fashion For The Avatar Or Digital Fashion For The Self? Understanding Gen Z’S Willingness To Spend On Digital Fashion In The Metaverse, Shivam Agarwal
Digital Fashion For The Avatar Or Digital Fashion For The Self? Understanding Gen Z’S Willingness To Spend On Digital Fashion In The Metaverse, Shivam Agarwal
AMTP Proceedings 2026
This research examines Generation Z’s (Gen Z) willingness to spend on digital fashion in the metaverse, comparing preferences for avatar-based consumption versus physical consumption for the self. Drawing on generational cohort theory and identity-based consumption, the study proposes that Gen Z consumers—who are deeply embedded in digital environments—place greater value on avatar identity and self-expression in virtual spaces. Using a between-subjects experimental design, participants from Gen Z and older cohorts evaluate their willingness to purchase digital fashion for their avatars versus identical physical items for themselves. We predict that Gen Z will exhibit a significantly higher willingness to spend on …
Promoting Inclusive Tourism Via Metaverse, Shivam Agarwal
Promoting Inclusive Tourism Via Metaverse, Shivam Agarwal
AMTP Proceedings 2026
This research explores how metaverse-based virtual tourism can be leveraged to promote inclusive tourism and enhance place branding. Drawing on emerging literature in virtual experiences and destination marketing, the study examines how immersive environments enable tourism marketers to project inclusive destination identities. In metaverse settings, users engage through customizable avatars, allowing for representation of diverse identities and accessible experiences for vulnerable populations, including older adults, individuals with disabilities, and LGBTQ communities. We propose that inclusive cues embedded within virtual environments—such as diverse avatars and accessible design—enhance perceptions of destination inclusivity, which in turn increase motivation to visit the physical destination. …
Consumer Protest In A Hyperconnected World, Cara Lewis Levin, T. Andrew Poehlman, Angeline Scheinbaum
Consumer Protest In A Hyperconnected World, Cara Lewis Levin, T. Andrew Poehlman, Angeline Scheinbaum
AMTP Proceedings 2026
Consumer protest in various forms—boycotts, negative word-of-mouth, brand sabotage—has largely been theorized within an “old” broadcast model of marketing, where firms spoke one-to-many and controlled most brand-related discourse. In contrast, today’s “hyperconnected” model embeds brands in dense human–technology networks, where social media, microtargeting, and always-on feeds shape how brands enter people’s lives and how protest unfolds. This paper argues that the informational substrate shift from broadcast to hyperconnectivity requires a fundamental rethinking of consumer protest. We first contrast the broadcast and hyperconnected models, then outline hyperconnectivity’s implications at the firm, consumer, and societal levels. We then revisit canonical constructs (e.g., …
On The Extreme Complexity Of Certain Nearly Regular Graphs, Gregory P. Constantine, Gregory C. Magda
On The Extreme Complexity Of Certain Nearly Regular Graphs, Gregory P. Constantine, Gregory C. Magda
Theory & Applications of Graphs
The complexity of a graph is the number of its labeled spanning trees. It is demonstrated that the seven known triangle-free strongly regular graphs are graphs of maximal complexity among all graphs of the same order and degree; their complements are shown to be of minimal complexity. A generalization to nearly regular graphs with two distinct eigenvalues of the Laplacian is presented. Conjectures and applications of these results to biological problems on neuronal activity are described.
Cycle-Based Characterizations Of The Cycle Completable Graphs, Terry A. Mckee
Cycle-Based Characterizations Of The Cycle Completable Graphs, Terry A. Mckee
Theory & Applications of Graphs
Cycle completable graphs were originally defined to answer matrix completion problems and have since received diverse graph-theoretic descriptions, in spite of not directly mentioning cycles. This paper characterizes such graphs by their chordless cycles never having ``bridges'' (as defined in H.-J. Voss's 1991 monograph {\em Cycles and Bridges in Graphs\/}) that have more than two vertices of attachment in the cycle. This approach is then related to the well-studied, yet seemingly quite distinct, classes of chordal graphs and series-parallel graphs. This is done by allowing chords to be ``bridges'' that have exactly two vertices of attachment.
The George-Anne Daily, Georgia Southern University
The George-Anne Daily, Georgia Southern University
George-Anne Media Group: Newsletters & Magazines
No abstract provided.
The George-Anne Daily, Georgia Southern University
The George-Anne Daily, Georgia Southern University
George-Anne Media Group: Newsletters & Magazines
No abstract provided.
Janie Lou King
African American Funeral Programs
Program for the funeral of Janie Lou King, held at Mt Zion AME Church on March 28, 2026.
Jamir Chozen Henry
African American Funeral Programs
Program for the funeral of Jamir Chozen Henry held at Matthew H. Lovett and Son's Funeral Home on March 27th, 2026
Willie Meaner "Pearl" Childers
Willie Meaner "Pearl" Childers
African American Funeral Programs
No abstract provided.
The George-Anne Inkwell Edition, Georgia Southern University
The George-Anne Inkwell Edition, Georgia Southern University
The Inkwell
No abstract provided.
The Mosaic, Georgia Southern University
The Mosaic, Georgia Southern University
George-Anne Media Group: Newsletters & Magazines
No abstract provided.
The George-Anne Daily, Georgia Southern University
The George-Anne Daily, Georgia Southern University
George-Anne Media Group: Newsletters & Magazines
No abstract provided.
Faculty Senate Minutes, Georgia Southern University, Faculty Senate
Faculty Senate Minutes, Georgia Southern University, Faculty Senate
Faculty Senate Minutes
No abstract provided.
Empowering College Students With Generative Ai Literacy In Higher Education, Kay Coates, Lili Li
Empowering College Students With Generative Ai Literacy In Higher Education, Kay Coates, Lili Li
University Libraries: Faculty Presentations
This paper engages in a discussion about how to enhance excellence in teaching, learning, and research in higher education by leveraging the capabilities and adoption of generative AI. Based on college-level teaching practices at Georgia Southern University, it identifies 5 generative AI tools that can potentially augment college students' critical thinking, decision-making, and problem-solving skills.
Reconceptualizing Educational Technology Integration In A Middle Level Teacher Preparation Program, Deborah H. Mcmurtrie, Bridget K. Coleman, Gary J. Senn
Reconceptualizing Educational Technology Integration In A Middle Level Teacher Preparation Program, Deborah H. Mcmurtrie, Bridget K. Coleman, Gary J. Senn
Current Issues in Middle Level Education
Our middle level education (MLE) faculty recently engaged in a self-study guided by this research question: How is our university preparing our MLE teacher candidates to integrate technology in teaching and learning? There were two overarching goals: 1) identify where we can introduce, practice, reinforce, and master technology skills and concepts. 2) reconceptualize our technology integration course. Our process included collaborating with stakeholders, surveying teacher candidates, examining theoretical underpinnings, exploring research-based best practices, and analyzing our programs. Data was collected through multi-year technology surveys and semi-structured focus group interviews. We grouped survey data into three broad technology categories: instructional delivery, …
Midweek Memo, Georgia Southern University
Midweek Memo, Georgia Southern University
Midweek Memo
- Applaud
- Remember
- Share
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- Around the Nest
The George-Anne Daily, Georgia Southern University
The George-Anne Daily, Georgia Southern University
George-Anne Media Group: Newsletters & Magazines
No abstract provided.
The Limitations Of Sexual Categories, The Philosophical Discussion Group
The Limitations Of Sexual Categories, The Philosophical Discussion Group
The Philosopher's Stone
- The Limitations of Sexual Categories
The George-Anne Inkwell Edition, Georgia Southern University
The George-Anne Inkwell Edition, Georgia Southern University
The Inkwell
No abstract provided.
“I’M So Hungry”: Assessing Stem Sensemaking Through Data-Informed Writing, Bailey Nafziger, Alesia Mickle Moldavan, Katie Brkich
“I’M So Hungry”: Assessing Stem Sensemaking Through Data-Informed Writing, Bailey Nafziger, Alesia Mickle Moldavan, Katie Brkich
Elementary & Special Education: Faculty Publications
To engage elementary learners in the complex task of STEM sensemaking, teachers must entice and inspire learners to ask questions, explore, and communicate their findings. This article shares a 5E/3D lesson designed and taught in our elementary science methods courses to model how preservice teachers can integrate literacy and mathematics into a science investigation for STEM sensemaking. We modified a traditional lesson on bird beak adaptations to have a differentiated, interdisciplinary writing component justified by data. We discuss why data-supported literacy is a non-negotiable in science education reforms and how teachers can differentiate tasks to make scientific writing more approachable …
The George-Anne Daily, Georgia Southern University
The George-Anne Daily, Georgia Southern University
George-Anne Media Group: Newsletters & Magazines
No abstract provided.
Deacon John Willie Littles, Sr.
Deacon John Willie Littles, Sr.
African American Funeral Programs
Program for the funeral of Deacon John Willie Littles, Sr., held at City of David Worship Assembly on March 24, 2026.
The George-Anne Daily, Georgia Southern University
The George-Anne Daily, Georgia Southern University
George-Anne Media Group: Newsletters & Magazines
No abstract provided.