Mrs. Anne Hodges

African American Funeral Programs

Mrs_Anne_Hodges.pdf - Funeral program

Mrs. Freddie S. Mclean

African American Funeral Programs

Mrs_Freddie_-S-_McLean.pdf - Obituary for Mrs Freddie McLean

Headace Jessie Reid

African American Funeral Programs

No abstract provided.

Elizabeth (Red) Lundy

African American Funeral Programs

Handwritten obit for Elizabeth (Red) Lundy

George Lundy Jr.

African American Funeral Programs

Handwritten Obituary for George Lundy Jr.

Mother Alberta Williams Price

African American Funeral Programs

Mother_Alberta_Williams_Price.pdf - Funeral program for Alberta Price

John L. Johnson

African American Funeral Programs

Acknowledgement pamphlet. Date of Birth and Date of Death. Bible verse, 1 Corinthians 13:7.

Midweek Memo, Georgia Southern University

Midweek Memo

• Applaud
• Remember
• Share
• Experience
• You May Have Hear

Mr. Johnny George Parrish

African American Funeral Programs

Hand Written Obituary for Mr. Johnny George Parrish

Mrs. Henrietta Parrish

African American Funeral Programs

Death Notice for Mrs. Henrietta Parrish

Coastal Empire Economic Monitor, 3rd Quarter, 2024, Georgia Southern University Center For Business Analytics And Economic Research

Coastal Empire Economic Monitor

• Hurricanes Dent Regional Economy

• Hurricanes Crimp Regional Growth

• U.S. Economy Remains on Track

• Forecasting Index Dips to Helene

Comments From The Editors, Tulay Girard, Brian Whelan

Journal of Applied Marketing Theory

Comments from the Editors

Advancing Theory In Psychographic Market Segmentation Research, Jack A. Lesser, Suanne M. Barthol

Journal of Applied Marketing Theory

For decades, marketing research has focused on identifying psychographic segments to develop corporate strategy. However, as this article contends, psychographic segmentation research has often lacked sufficient theoretical grounding, particularly in the selection of variables and underlying theories guiding these studies. To address this gap, the present study systematically reviews a broad range of segmentation studies to evaluate their theoretical contributions and identify promising directions for future research. The analysis begins by examining the theories in a comprehensive psychographic segmentation study by Lesser and Hughes (1986a), followed by a review of 38 additional studies to uncover relevant underlying theories. The study …

The Yin And Yang Of Decision Making: Strategic Planning And Improvisation In An Entrepreneurial Culture, Anton Fenik, Ernest R. Cadotte, Helena F. Allman

Journal of Applied Marketing Theory

Only a few empirical studies examine the influence of organizational improvisation on firm performance. Further, more insight is needed regarding the coexistence of normative (i.e., planned) and descriptive (i.e., improvised) forms of decision-making. This paper contributes to the literature by filling these gaps. It investigates the moderating effect of entrepreneurial behaviors on the relationship between improvisation and firm performance. It explores whether improvisational decision-making can improve firm performance beyond planning’s effect on firm outcomes. We employ decision theory and sensemaking literature in our conceptual model. We test our hypotheses with data from a cross-sectional managerial survey and a behavioral simulation …

A Comparative Analysis Of Passenger Demand For Two Airport Hubs In The United States, Selcuk Ertekin, Fassil Fanta

Journal of Applied Marketing Theory

This paper studies the passenger demand for two airport hubs in the United States using econometric time-series modeling. By focusing on the traditional determinants of demand (national income and price), this paper compares the econometric dynamics of passenger demand for a large and a small airport hub. We found that there is a sustained relationship between income, price, and revenue passenger miles over time. We also found that a shock in GDP causes a disruption that has a lasting impact on passenger demand.

Trust And Reliability Of Information Sources On Facebook For Presidential Candidates: A Study Of Voter Perceptions, Kristina Harrison, Shawn Thelen, Boonghee Yoo

Journal of Applied Marketing Theory

This exploratory research, utilizing both open-ended and likert-type questions, identifies who voters trust on Facebook for information about Presidential candidates as well as the benefits of using Facebook for obtaining this information. In line with Social Identity Theory, results indicate that some sources, especially those that are respected/intimate are far more trusted than others, e.g., local media, national media, and celebrities. Findings indicate that voters, drawn from a national online sample, enjoy the social aspects of connecting with like-minded individuals, use it to source information about candidates, find the platform convenient, but express some concerns over the reliability of information …

Understanding Global Street Food Consumer Behavior And Experience: A Narrative Review Of Literature And Development Of Framework, Samit Chakravorti

Journal of Applied Marketing Theory

This paper explores global street food consumer behavior and consumption experience. The aim of this paper is to gain a holistic comprehension of street food consumption decision making and experience through exploring nature and sources of perceptions, attitude and expectations surrounding street food, the characteristics of the product offering and the domain within which it is served and consumed. To achieve this aim the author engages in a narrative review of academic research on consumer behavior of street food, provides a holistic picture of consumption experience of street food through consolidating and interpreting research findings, and extends the theoretical understanding …

Measuring Social Influence In Online Social Networks - Focused Literature Review On Human Behaviors, Shyamala N. Chalakudi, Gnana Bharathy, Dildar Hussain, Dakshinamurthy Kolluru

Journal of Applied Marketing Theory

Measuring an individual's social influence (SI) capability is gaining traction with the rapid growth and expansive reach of online social networks (OSN). However, most existing frameworks and methods are confined to graphical theories or the structural properties of these networks. Even behavioral investigations are often limited to a narrow set of influencing behaviors and confront significant challenges in encompassing the breadth of human psychological characteristics. This study aims to address this gap through an exhaustive and focused literature review, concentrating on the definitions of human behavior characteristics rooted in established sociology and psychology theories. Beyond providing a comprehensive overview, the …

Coastal Empire Economic Monitor, 4th Quarter, 2024, Georgia Southern University Center For Business Analytics And Economic Research

Coastal Empire Economic Monitor

• Bounce-back From Hurricanes

• Savannah Metro Economy Back on Track

• U.S. Economic Growth Continues, 2025 Looks Murkey

• U.S. Economy First Quarter Preview

• Forecasting Index Falls

Clara Easter Hayes

African American Funeral Programs

No abstract provided.

David "Duck" Smith

African American Funeral Programs

David_"Duck"_Smith.pdf - Funeral program for David Smith

Mrs. Edna Stewart

African American Funeral Programs

Mrs_Edna_Stewart_Bell.pdf - Funeral program for Edna Bell

Nathaniel "Poochie" Black

African American Funeral Programs

No abstract provided.

Betty Louise Rhodes Butler

African American Funeral Programs

No abstract provided.

Mr. Eleroe Parrish

African American Funeral Programs

Handwritten obituary for Mr. Eleroe Parrish

Mr. Lonnie O. Pittman

African American Funeral Programs

Veteran Service Report for Lonnie O. Pittman on Feb. 26, 1956

Betty Sue Mincey Hill Lundy

African American Funeral Programs

Program for the funeral of Betty Sue Mincey Hill Lundy, held at Miller Grove Missionary Baptist church on November 27,2024

James Louis Cooper

African American Funeral Programs

James_Louis_Cooper.pdf - Funeral program for James Louis Cooper

Mr. Wilbeim Alexander Lemon

African American Funeral Programs

Handwritten Obituary for Mr. Wilbeim Alexander Lemon

Shirley Garrison

African American Funeral Programs

No abstract provided.