Digital Commons Network^™

Marketing Dietary Supplements: Public Relations And The Ability Of Pharmaceutical Companies To Retain And Develop Consumer Relationships, Nicole Schmidt

Journalism

Dietary supplements have grown in popularity in recent years, with multivitamins the most commonly used. As the awareness of dietary supplements continues to increase, there are more chances for consumers to misuse or misunderstand the risks of taking dietary supplements. Public relations, physicians, and pharmaceutical companies should work to educate the consumer about the uses and risks of supplements. This paper addresses the issues associated with dietary supplements, particularly in the area of weight-loss supplements. Adverse side effects are addressed, as well as how public relations can influence the outcome of pharmaceutical companies’ relationships with consumers. Public relations can help …

Overview Of Healthcare Quality: Hospitals And Public Health Trends: Rural Vs. Urban, Sandy S. Lee

Social Sciences

No abstract provided.

Peer Intervention Strategies For Breastfeeding Promotion Among Low Income Latinas In The Us: A Literature Review, Amanda Torres

Food Science and Nutrition

No abstract provided.

Review Of Package Warning Labels And Their Effect On Consumer Behaviour With Insights To Future Anticounterfeit Strategy Of Label And Communication Systems, John Spink, Jay Singh, S. Paul Singh

Industrial Technology and Packaging

This paper investigates and reviews literature regarding a range of topics important to the research question – the themes apply across all the topics. The topics include label and package warnings, including tamperevident features, to review their effect on the consumer behaviour of changing usage or purchase decisions. This information was then applied to gain insight into anticounterfeit product/package efforts. Based on this research, it appears that there is value for brand marketers to enhance their anticounterfeit efforts and consumer confidence by utilizing warning labels and information labels on their labels or packages. Currently, consumer perception of a domestic counterfeit …

Maternal Smoking During Pregnancy And Risk Factors For Cardiovascular Disease In Adulthood, Bernardo Lessa Horta, Denise P. Gigante, Aydin Nazmi, Vera Maria F. Silveira, Isabel Oliveira, Cesar G. Victora

Food Science and Nutrition

Objective: This study was aimed at assessing the effect of maternal smoking during pregnancy on metabolic cardiovascular risk factors in early adulthood in a Brazilian birth cohort, after controlling for possible confounding variables and health behaviors in early adulthood.

Methods: In 1982, the maternity hospitals in Pelotas, southern Brazil, were visited and all births were identified. Those livebirths whose family lived in the urban area of the city were studied prospectively. In 2004–2005, we attempted to follow the whole cohort, the subjects were interviewed, examined and blood sample was collected. The following outcomes were studied: blood pressure; HDL cholesterol; triglycerides; …

Factors That Relate To Overweight And Obesity In Preschool Children: An Investigation Of Preschool Children In San Luis Obispo County, Kyla Tom

Master's Theses

In the United States the trend towards overweight and obesity has been a major health concern as it has been linked to a variety of health problems. A nation-wide initiative, “Let’s Move” created by Michelle Obama was launched in February 2010 with the goal that, in one generation; every child born will be at a healthy weight at the start of adulthood. Healthy People 2020 are national health objectives for the United States to obtain by 2020. In 2009, San Luis Obispo (SLO) County preschool children overweight and obesity rates mirrored national rates of 1 in 5 four-year-old children were …

November 23, 2011 Cal Poly Report, Public Affairs Office

Cal Poly Report

No abstract provided.

November 16, 2011 Cal Poly Report, Public Affairs Office

Cal Poly Report

No abstract provided.

Traversing Swanton Road, 6th Ed., James A. West

Academic, Government & Associated Organizational Research Resources

Situated at the northwest end of Santa Cruz County and occupying circa 30 square miles of sharply contrasted terrain, the Scott Creek Watershed concentrates within its geomorphological boundaries, at least 10-12% of California's flora, both native and introduced. Paradoxically, the use/abuse that the watershed has sustained over the past 140+ years, has not necessarily diminished the biodiversity and perhaps parallels the naturally disruptive but biologically energizing processes (fire, flooding, landslides and erosion), which have also been historically documented for the area for +60 years. This is an early edition of an extensive document by James A. West. Please visit the …

Cal Poly Helps Food Bank Find Hunger Spots In San Luis Obispo County, Public Affairs Office

Press Releases

No abstract provided.

Alumni Q&A - Jim Burns: Lab-Ready, Tested And Tried, Cathy Enns

Cal Poly Magazine

No abstract provided.

Agricultural Irrigation Using Municipal Effluent, Charles M. Burt

BioResource and Agricultural Engineering

The paper describes the development of a design and management plan for disposing of secondary effluent originating in the urban communities. It highlights the differences in approach that a public utility must take, versus a typical agricultural irrigation application. Costs and requirements for municipal effluent irrigation are many times greater. The complexity of regulations and agency procurement procedures relegates the actual irrigation system design to a relatively small role in the total project.

Alumni

Cal Poly Magazine

No abstract provided.

Cal Poly Magazine, Winter 2011

Cal Poly Magazine

No abstract provided.

Hazards Of Aluminum Packaging, Alyssa Habian

Graphic Communication

No abstract provided.

Eating Frequency Is Higher In Weight Loss Maintainers And Normal-Weight Individuals Than In Overweight Individuals, Jessica L. Bachman, Suzanne Phelan, Rena R. Wing, Hollie A. Raynor

Kinesiology and Public Health

Eating frequency has been negatively related to body mass index (BMI). The relationship between eating frequency and weight loss maintenance is unknown. This secondary analysis examined eating frequency (self-reported meals and snacks consumed per day) in weight loss maintainers (WLM) who had reduced from overweight/obese to normal weight, normal weight (NW) individuals, and overweight (OW) individuals. Data collected July 2006 to March 2007 in Providence, RI, included three 24-hour dietary recalls (2 weekdays, 1 weekend day) analyzed using Nutrient Data System for Research software from 257 adults (WLM n=96, 83.3% women aged 50.0±11.8 years with BMI 22.1±1.7; NW n=80, 95.0% …

Investigating The Roles Of Ndj1 And Tid1 In Crossover Assurance In Saccharomyces Cerevisiae, Rianna Knowles

Master's Theses

Meiosis is the specialized process of cell division utilized during gametogenesis in all sexually reproducing eukaryotes, which consists of one round of DNA replication followed by two rounds of chromosome segregation and results in four haploid cells. Crossovers between homologous chromosomes promote proper alignment and segregation of chromosomes during meiosis.

Crossover interference is a genetic phenomenon in which crossovers are non-randomly placed along chromosomes. Crossover assurance ensures that every homologous chromosome pair obtains at least one crossover during Prophase I. Crossovers physically connect homologous pairs, allowing spindle fibers to attach and separate homologs properly. However, some organisms have shown an …

October 26, 2011 Cal Poly Report, Public Affairs Office

Cal Poly Report

No abstract provided.

October 19, 2011 Cal Poly Report, Public Affairs Office

Cal Poly Report

No abstract provided.

Capstone Experiences: Effects Of Adapted Physical Activity Design Projects On Attitudes And Learning, David W. Hey, Bridie Jean Mccarey, Lynne A. Slivovsky, J. Kevin Taylor, Brian Self, James Widmann

Kinesiology and Public Health

Eight innovative senior level capstone engineering projects were completed at California Polytechnic State University (2008-present) involving (n=28) students (23 male/5 female). All projects involved the design of equipment to facilitate physical activity for people with disabilities. The effects on: i) learning design, ii) attitude towards people with disabilities, and iii) motivation to complete team design projects were analyzed through eight one-hour focus groups. This paper presents focus group findings using a constructivist approach and grounded theory to explore the overall student “learn by doing” experience. Results: (1) Approximately 19 (70%) of the students claimed the adapted physical activity …

Cal Poly Unveils New Meat Processing Center, Public Affairs Office

Press Releases

No abstract provided.

Executive Committee - Agenda, 10/11/2011, Academic Senate

Academic Senate Agendas

No abstract provided.

Strategies For Reducing Inequalities And Improving Developmental Outcomes For Young Children In Low-Income And Middle-Income Countries, Patrice L. Engle, Lia C.H. Fernald, Harold Alderman, Jere Behrman, Chloe O'Gara, Aisha Yousafzai, Meena Cabral De Mello, Melissa Hidrobo, Nurper Ulkuer, Ilgi Ertem, Selim Iltus

Psychology and Child Development

This report is the second in a Series on early child development in low-income and middle-income countries and assesses the effectiveness of early child development interventions, such as parenting support and preschool enrollment. The evidence reviewed suggests that early child development can be improved through these interventions, with effects greater for programmes of higher quality and for the most vulnerable children. Other promising interventions for the promotion of early child development include children’s educational media, interventions with children at high risk, and combining the promotion of early child development with conditional cash transfer programmes. Effective investments in early child development …

October 5, 2011 Cal Poly Report, Public Affairs Office

Cal Poly Report

No abstract provided.

It’S All About Produce: Flexing The Muscles Of Western U.S. Organic Spinach Consumption, Christiane Schroeter, Xiaowei Cai

Agribusiness

Over the past few decades, consumers have become more concerned about health and nutrition, which is displayed by an increased demand for organic foods. Once considered a niche product, organic food has become more affordable for consumers through its availability in conventional supermarkets. In 2010, organic food and beverages showed a 7.7% increase in annual sales compared to 2009 sales, with the highest growth rate of 11.8 % in organic produce (Organic Trade Association (OTA), 2011).

Fall 2011 Fact Book, Office Of Institutional Planning & Analysis

Office of Institutional Research

The Fact Book is an annual comprehensive publication of historical trend data on admissions, enrollment, degrees awarded, faculty/staff data, and financial aid.

Mueller Game Bird Farm Business Plan, Karl Mueller

BioResource and Agricultural Engineering

This senior project discusses the results from the development of a business plan for Mueller Game Bird Farm which specializes in raising bobwhite quail for hunters, falconers, and other hobbyists. The plan uses current research with personal experience to develop a realistic approach to fit the needs of this business.

A business plan is a document that will continually change as the business grows and develops. This plan is for the business at the current stage of producing 500 bobwhite quail per year and discusses plans for growth over the next three years as well as strategies to obtain that …

Animal Science Stock Report: Fall 2011, Animal Science Department California Polytechnic State University - San Luis Obispo

Stock Report

No abstract provided.

September 28, 2011 Cal Poly Report, Public Affairs Office

Cal Poly Report

No abstract provided.

Cal Poly Students "Savor" Local Culinary Expo, Public Affairs Office

Press Releases

No abstract provided.