Digital Commons Network^™

Social Media On The Farm: A Comparative Analysis Of The Digital Marketing Of Select Small Businesses In Agriculture, Chloe Bernal

Experience Industry Management

Social media has become a crucial tool in the marketing world and can help companies of all sizes grow in a variety of different ways. Specifically looking at small business farms, social media is extremely important in allowing transparency and showing the consumers how their food is raised. The purpose of this study was to examine the social media and online marketing strategies of selected meat processing small businesses. A comparative analysis was conducted on Ballerina Farm and Five Marys Farms. The research was conducted utilizing information from both farms’ websites and Instagram pages. A comparative analysis was performed using …

All Hands On Deck: A Case Study On The Sustainability Practices Of Disney Cruise Line, Kiersten R. Killmer

Experience Industry Management

The recent growth of sustainability awareness has impacted the core values of the cruise industry. To reflect the importance of protecting the earth and all its inhabitants, cruise lines have begun establishing sustainability practices. The purpose of this study was to examine the sustainability practices implemented by Disney Cruise Line. Research for this study was conducted using a case study guide, developed by the researcher, to analyze the environmental, economic, and social pillars of sustainability. The study found that Disney Cruise Line utilized effective sustainability practices that benefited the ocean, local communities, onboard guests, and crew. With an award-winning conservation …

The Importance Of Health Literacy: A Student-Led Workshop On Lay Communication, Sarah Jean Kamp, Jafra D. Thomas

Kinesiology and Public Health

The purpose of this experiential senior project workshop was to advance the knowledge and practice of health communication by (a) delivering a training workshop to Cal Poly undergraduate students and (b) by exploring the relationship between health literacy and effective communication through completion of a rapid review of the literature. The reviewed literature served the purpose of helping the student further design the workshop to elicit a foundational understanding of the elements of effective communication of health information as well as the history and evolution of health literacy as a concept. The workshop revised and delivered by the student was …

Graduate Internship In Agricultural Education Report & Project, Anthony Farao

Agricultural Education: Graduate Internship Reports

This internship and project report includes the documentation required in meeting the quality criteria for secondary programs of instruction in agriculture. The documents are concurrently used for the Agriculture Incentive Grant review process at Wasco High School, conducted by representatives of the California Department of Education. The supporting material includes information to receive state and local funding, outline the goals and objectives of the program, along with an overview of Wasco High School, the agriculture program, and the community.

Aged 539 Internship Report - Lahainaluna High School,, Caitlyn R. Madrid

Agricultural Education: Graduate Internship Reports

This internship and project report includes documentation required in meeting the quality criteria for secondary-level programs of instruction in agriculture. The documents are concurrently used for Lahainaluna High School agriculture programs. The supporting material includes information to begin a floral subscription program as well as explore the cultural diversity and inclusion of Hawaiian cultures and Hawaiian agriculture.

Backcountry Equestrian Camping Online Course, Gillian Larson

Agricultural Education: Graduate Internship Reports

This AGED 539 project describes the creation of a Backcountry Equestrian Camping online course, including the goals of the course, an outline of the topics, and a summary description of the module contents. The course itself consists of material designed to provide participants with the necessary information to successfully travel and camp overnight on backcountry trips with a horse or mule, which is presented in a series of modules that include videos, written material, and downloadable PDFs. There is also an evaluation and acknowledgments segment.

Toast Pastry Studio: Bakery Brand And Pastry Packaging Concept, Christina Ann Tan Ventura

Graphic Communication

TOAST PASTRY STUDIO is a fictitious bakery branding concept made to host an innovative pastry packaging system. The aim of the conceptualized package is to offer additional functionality to bakery consumers by implementing a perforated knife unit directly into the box. The overall idea of the project stems from a long-term appreciation toward bakery culture/aesthetic as well as clever packaging design.

Youth Pitching Kinematics: Associations With Body Overweight Parameters, Christina K. Fong

Master's Theses

The objective of this study was to investigate associations between injury-related kinematic parameters and overweight measures for youth baseball pitchers. The injury-related kinematic parameters considered were measurements 1) at foot contact: stride length, front foot position, shoulder external rotation, shoulder abduction, and elbow flexion; 2) between FC and ball release: peak knee extension; and 3) at BR: shoulder abduction. Data from three separate collection sites examined pitching mechanics of 18 10- to 11-year-old pitchers, 11 14- to 16-year-old pitchers, and 104 16- to 18-year-old pitchers Linear regression analyses were performed to determine significant correlations between kinematic parameters and body mass …

Social Media And Marketing As A Means Of Planning And Promoting The 2022 Camp Polyhacks Hackathon, Amy Gillham, Olivia Gerraty, Elizabeth Anderson

Communication Studies

The recruitment of attendees and promotion of Camp PolyHacks, an annual Hackathon hosted by Cal Poly, required marketing strategies which were informed by relevant communication theories applied to event marketing campaign strategies. The theories utilized included Social Marketing Theory (SMT), Uncertainty Reduction Theory (URT), Consistency Theory (CT), and elements of persuasion and visual communication. The marketing strategies used by the Camp PolyHacks 2022 Marketing and Social Media team included social media marketing in the form of Instagram posts, stories, and direct messages, and external marketing in the form of presentations, emails, booths, and posters. This paper examines the utility of …

Goodreads Redesign, Brooke Mylander

Graphic Communication

The following project is a redesign of Goodreads.com. The current user interface of Goodreads’ website is outdated and not user-friendly. This project addressed many problems current users complained about the site and made new designs for each major frame of the site with new, fixed features.

Tech-Sheet Infographics Designed For Tolosa Winery, Jennifer A. Craddock

Graphic Communication

Wineries produce thousands of wines that are individually altered by each growing season and conditions that Mother Nature presents, which vary year-by-year. From increased rainfall and fog conditions, to soil composition and vineyard proximity to the ocean, there are countless factors that go into each bottle’s unique taste and aroma. In order for consumers to understand the details of their wine they must know what aromas, growing conditions, and notes go into each bottle, hence the importance of having readily accessible “tech-sheets.”

For my senior project, I chose to revamp the informational tech sheets at Tolosa Winery during an 8-month …

Luminature: 3d Printed Light And Packaging Concept, Mallory Browne

Graphic Communication

This project will be an exploration into product design and the opportunities presented with 3D printing. I will be explaining how learning how to design in 3D compliments 2D illustrations. I will touch on the many new forms of more sustainable 3D printing that are emerging and how this is a great opportunity for those who love design as well as environmentally conscious consumers.

The personal objective of my project is to gain experience making branding and packaging while learning about 3D printing and 3D design. I hope to inform and inspire my audience with the use of this relatively …

Mytrials: Clinical Trial Application Concept, Katie Hollister

Graphic Communication

A clinical trial’s success is dependent upon whether a patient attends their highly-structured clinical trial visit schedule, which may include both in-person clinic visits and virtual check-in visits. MyTrials is a clinical trial journey app prototype that enables patients to schedule, reschedule, and attend join their in-person or virtual clinic visits. This product seeks to reduce the burden that scheduling places on the patient, and provides trial-provided resources and a daily and weekly timeline to help patients navigate their clinical trial journey.

Correlation Between Social Media Use And Eating Disorder Symptoms: A Literature Review, Makenna Rose Burger

Kinesiology and Public Health

Importance: Social media is a pervasive influence in modern society presenting many potential public health implications.

Objective: The purpose of this literature review is to synthesize current research regarding social media and eating disorders.

Methods: Primary research was gathered from Google Scholar and OneSearch database resulting in 7 articles. Articles were examined for common themes.

Results: Common themes found in the resulting research is the prevalence of ‘thinspiration’, gamified content, and overlap of eating disorders with other mental illnesses. Several articles found a significant correlation between social media use and the severity of eating disorder symptoms. …

Memory Surf: The Surfing App, Lorenzo Quaid Sison

Liberal Arts and Engineering Studies

Surfing has a very special place in my heart—my dad taught me, my younger brother, and my younger sister at a young age. Since then, the sport has deeply enriched my appreciation for nature and allowed me to better connect with friends.

One late afternoon I was sitting in the water on my board with two of my best friends, watching the rich sunset colors melt into the water; a sea otter was floating on his back next to us, cracking a shell open on his stomach. Then, suddenly, a few feet away, we saw a pod of dolphins leap …

Live Cell Imaging Gas Control, Elsa M. Bean, Brady C. Berg, Abby A. Jens

Biomedical Engineering

The following document outlines the entire process for designing and manufacturing a Live Cell Imaging Gas Control subsystem in tandem with the Heated Stage subsystem to make a CO₂ and temperature-controlled chamber for use with the Olympus IX73P2F Microscope. It highlights the current literature and patents surrounding live cell imaging and touches on the existing live cell imaging setups currently being used by other entities. Following this, it defines the scope of the project, key customer requirements, and engineering specifications to ensure the design meets all the needs of its users. This document includes project planning steps to establish …

Aged 539 Graduate Internship Report- Washington Union High School, Manuel Torres Jr.

Agricultural Education: Graduate Internship Reports

This internship and project report includes validation documents required in meeting the quality criteria for secondary-level programs of instruction in agriculture. The supporting material includes information to receive state and local funding, outline the goals and objectives of the program, along with an overview of Washington Union High School, the agriculture program and the community.

Syringe Pump, Sophie C. Moffatt, Nicholas R. Guillermo-Martinez, Lauren A. Martin

Biomedical Engineering

Our team was asked to design a syringe pump that would deliver fluid at a controlled flow rate to cells in a microfluidic device. The design process of our syringe pump proved to be a very dynamic one. The beginning research of both microfluidic devices and existing syringe pumps helped our team get an idea of ways we could implement existing aspects that work into our design. There were many existing devices that resembled the one that we were asked to make closely; however, due to our resources as students, we had to be a bit more creative in figuring …

Fairwear: Case Study App Redesign, Ivy Tan

Graphic Communication

FairWear is an app tackling the lack of sustainable shopping experiences. It also exists as a platform to bring awareness and general apathy toward the problem. The redesign will reimagine branding to align with a broader user demographic and expand the user flow by incorporating up to 8 screen designs.

Community Bike Park Guidebook, Thomas Pincus, Bradly Engle

City and Regional Planning

The advantages of having bike parks—places where people of all ages and abilities can mountain bike—are becoming better known in cities across California. Not only do communities have a chance to create a safe space for families to gather and teach their kids about cycling, but if done right these spaces can even become a tourist attraction (Why Should Your Town Build a Bike Park?, 2018). With just a small amount of land and small initial investment from local governments, cities can have a high-quality bike park.

In these case studies, we aim to provided cities interested in building a …

Patterns Of Academic Help-Seeking In Undergraduate Computing Students, Augie Doebling

Master's Theses

Knowing when and how to seek academic help is crucial to the success of undergraduate computing students. While individual help-seeking resources have been studied, little is understood about the factors influencing students to use or avoid certain re- sources. Understanding students’ patterns of help-seeking can help identify factors contributing to utilization or avoidance of help resources by different groups, an important step toward improving the quality and accessibility of resources. We present a mixed-methods study investigating the help-seeking behavior of undergraduate computing students. We collected survey data (n = 138) about students’ frequency of using several resources followed by one-on-one …

“Something Would’Ve Been Better Than Nothing”: An Analysis Of Young Adults’ Stories Of Being Ghosted, Katherine Anne Holmes

Communication Studies

Utilizing the Narrative Paradigm (Fisher, 1984) and thematic analysis (Braun & Clarke, 2006), the present study seeks to explore and analyze stories of being ghosted from the perspective of young adults and to identify the themes that may animate these experiences. Recorded qualitative interviews with 21 young adults who had previously been ghosted resulted in 4 emergent themes: a) justifications b) confusion over responsibility c) avoiding future vulnerability and d) contribution of technology. Findings are consistent with previous research concerning ghosting and attachment theory, destiny beliefs, implicit theories of relationships, the role of technology, and more. Directions for future research …

The Integration Of Virtual Reality In The Commercial Construction Industry, Justin T. Gin

Construction Management

Virtual reality has recently been spreading throughout the commercial construction industry rapidly. Some of its capabilities are safety training, helping spot Americans with Disabilities Act (ADA) issues, logistics planning, and virtual walkthroughs. Many construction companies were starting to utilize virtual reality's advantages until COVID-19 hit. The initial wave of COVID slowed down construction in general as well as the need or use of virtual reality. Now, some companies are worried about the health risks and implementation issues that virtual reality headsets might bring while other companies are optimistic about the future of virtual reality. This report will explore the different …

Sustainable Building Techniques In Levi’S Stadium: A Case Study, Sean Zweigle

Construction Management

This study aimed to analyze the sustainability of Levi’s Stadium in Santa Clara, California through an analysis of its Leadership in Energy and Environmental Design or LEED certification. Levi’s Stadium was the first professional sports stadium to receive LEED Gold certification in 2014, at a time where a focus on green building practices was becoming an industry standard. This analysis aims to determine what avenues the project team employed to ensure certification, including various standout features and strategies. Additionally, the study investigates the scorecard used to award points towards LEED certification, highlighting categories emphasized in design and construction and those …

Strategies To Promote Responsive Bottle-Feeding In Wic Predict Less Frequent Use Of Food To Soothe And Healthier Weight Status For Infants With Negative Temperaments, Alison K. Ventura, Shannon E. Whaley

Kinesiology and Public Health

Background: Infants with greater temperamental negative affectivity are at higher risk for overfeeding and excess weight gain.

Objective: To examine whether strategies to promote responsive bottle-feeding within WIC promoted healthier maternal feeding practices and infant weight status among infants with greater negative affectivity.

Methods: Secondary analysis of data from a matched-pair cluster randomized trial. Policy, systems and environmental change (PSE) strategies to promote responsive bottle-feeding were implemented at three WIC clinics; these clinics were compared with three matched control clinics. Linear mixed models tested whether infant negative affectivity interacted with PSE strategies to predict feeding and weight outcomes when infants …

Academic Senate - Agenda, 2/22/2022, Academic Senate

Academic Senate Agendas

No abstract provided.

As-933-22 Resolution Requesting An Independent Investigation Into Chancellor Castro's Handling Of The Sexual Harassment Allegations Against Frank Lamas, Academic Senate Executive Committee

Academic Senate Resolutions

Resolved that the Academic Senate call on the Cal State Board of Trustees to initiate an external and independent investigation into Chancellor Castro’s handling of the sexual harassment allegations against Frank Lamas. And the resolution urges that the California State University System reexamine its policies regarding the separation of members of the Management Personnel Plan (MPP) who are subject to ongoing Title IX investigations or have been found in violation of Title IX policies.

Executive Committee - Agenda 2/15/2022, Academic Senate

Academic Senate Agendas

No abstract provided.

Academic Senate - Agenda, 2/8/2022, Academic Senate

Academic Senate Agendas

No abstract provided.

The Future Of Media, Social Media, And Sports Media, Garrett Kramer Brown

Journalism

I hope that the findings of this project help guide and propel student media on how to create content tailored for social media. In my experience at times, it can seem like student media tends to throw everything at the wall and will just see what sticks. While that is sort of the nature of the business that doesn’t mean smarter methods can’t be taken. Also, it specifically gives guidelines to sports coverage, again, in my experience, it seems to me colligate sports coverage seems to be very stuck in their ways, which is not necessarily bad but at the …