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Friending Our Users: Social Networking And Reference Services, Cliff Landis Sep 2008

Friending Our Users: Social Networking And Reference Services, Cliff Landis

University Library Faculty Publications

Social networking sites are changing the way that libraries engage their users. Sometimes called social networking software or social networking services, these Web sites are designed to let users share their lives with friends, family, and the general public. Many librarians immediately saw the possibilities in the proliferating social networks--by connecting with our users in "their space," we are making ourselves readily available and removing many of the obstacles to their information needs. As reference librarians, our first reaction to new technology is to "set up desk"--to provide the same services we have traditionally offered, only in a new medium. …


Classroom Performance Systems, Library Instruction And Instructional Design: A Pilot Study, Barbara Petersohn Jul 2008

Classroom Performance Systems, Library Instruction And Instructional Design: A Pilot Study, Barbara Petersohn

University Library Faculty Publications

To explore how effective CPS (Classroom Performance Systems) are in the classroom, specifically for library instruction, this pilot study considered the question: "Does the use of CPS improve student retention of information presented in class as measured by pre-and posttest scores?" The use of pretest and posttest measurements for the retention of information attempted to assess the impact of instruction using CPS for a single session and the usefulness of CPS for the delivery of instruction, generally. The data collected included the results of a five-item pretest and a six-item posttest, completed by 48 freshmen college students. Although scores improved …


Employee Development Using Webct Vista, Jennifer Link Jones Jul 2008

Employee Development Using Webct Vista, Jennifer Link Jones

University Library Faculty Publications

In an effort to make required training easily available to academic library employees, the author used the campus course management system (CMS), WebCT Vista, to create online learning modules for the library. Also discussed are general benefits of online learning, the technology competencies that prompted the development of the learning modules, and the design and components of the learning modules.


It's All In The Marketing: The Impact Of A Virtual Reference Marketing Campaign At Texas A&M University, Karen I. Macdonald, Wyoma Vanduinkerken, Jane Stephens Jan 2008

It's All In The Marketing: The Impact Of A Virtual Reference Marketing Campaign At Texas A&M University, Karen I. Macdonald, Wyoma Vanduinkerken, Jane Stephens

University Library Faculty Publications

Current information science literature says that library services need to be marketed to users. While the literature has lots of advice on how to develop a marketing plan, there have been few reports on the actual implementation of a marketing campaign and the resulting impact on academic library services. This case study describes the design, implementation and evaluation of a marketing campaign to promote the use of a new virtual reference service at Texas A&M University. The overall impact of the marketing campaign on the use of the service is discussed.


"I Don't Mean To Be Defiant Or Anything...": Instructional Films For Girls, 1945-1960, Jill E. Anderson Phd Jan 2008

"I Don't Mean To Be Defiant Or Anything...": Instructional Films For Girls, 1945-1960, Jill E. Anderson Phd

University Library Faculty Publications

No abstract provided.