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Why People Use Social Media: An Investigation Of Engagement On An All-Service Platform, Steven Bauer, Fang Tian Jan 2024

Why People Use Social Media: An Investigation Of Engagement On An All-Service Platform, Steven Bauer, Fang Tian

All Faculty Open Access Publications

This study provides the first investigation of the complete group of variables in the expanded theory of uses and gratifications on consumer engagement in an all-service social media platform. Consumer engagement is measured both from a psychological state and behavioral perspective, an approach which is important since the antecedent variables in uses and gratifications theory have both psychological and behavioral manifestations. A survey is conducted in Mainland China on WeChat with 805 respondents. Antecedent variables and consumer engagement are measured using previously validated scales. Regression analyses find that the antecedent variables of entertainment, integration/social interaction, personal identity, information, remuneration, and …


Employing Data Visualization For Effective Health Communication In Nairobi, Kenya: A Study Of Select Media Houses., Rabudi Charles Mark Jan 2024

Employing Data Visualization For Effective Health Communication In Nairobi, Kenya: A Study Of Select Media Houses., Rabudi Charles Mark

Executive Masters in Media Leadership and Innovation

This capstone project analyzes how journalists use data visualization to communicate health information. With the advent of evidence-based practice in medical communication, it is necessary to provide health information in a way that raises public health awareness and changes individual behaviour for beneficial health outcomes. The use of data visualization tools such as charts, graphs, and maps aids in the presentation of data patterns and insights, improving knowledge, engagement, and decision-making in the field of health communication. The study seeks to identify the types of health data visualization commonly employed by journalists in Kenya; assess the level of training and …


Lobbying As A Means For Expanding The Communication Instructional Base In Higher Education Iii, Craig Newburger, Patricia L. Donat, Sherwyn P. Morreale Jan 2024

Lobbying As A Means For Expanding The Communication Instructional Base In Higher Education Iii, Craig Newburger, Patricia L. Donat, Sherwyn P. Morreale

Journal of the Association for Communication Administration

Based on several national mandates, this essay examines the support for and importance of active advocacy among our discipline members in framing the conversation about oral communication proficiency, leading instructional design, and assessing student learning on our campuses. Recommended action involves the development and implementation of a coordinated strategy for engaging both institutional accreditors and those charged with the development and modification of individual campus general education requirements regarding the importance of communication scholars and instructors as principal designers of learning goals, subsequent learning activities, and the corresponding assessment of oral communication instruction on college campuses.


Journal Of The Association For Communication Administration: Complete Volume 41 Jan 2024

Journal Of The Association For Communication Administration: Complete Volume 41

Journal of the Association for Communication Administration

This is the complete volume of JACA Volume 41.


Towards Textile Narratives: A Cross-Over Perspective On Textile Imagery In Statuary, Iconography, And Literature, Leyre Morgado-Roncal, Juliane Müller, Marisa Kerbizi Jan 2024

Towards Textile Narratives: A Cross-Over Perspective On Textile Imagery In Statuary, Iconography, And Literature, Leyre Morgado-Roncal, Juliane Müller, Marisa Kerbizi

Textile Crossroads: Exploring European Clothing, Identity, and Culture across Millennia

Textiles and clothing constitute a fundamental element of our cultural past, present, and future. Therefore, they were also represented in many mediums, such as iconographic depictions and literature. Images are a source of visual and mental illustration and are often dependent on the viewer’s perspective. As a result, the representations of textiles convey social constructions and their cultural perception. Their study is the focal point of this article: The ways in which textiles and clothing are described by the imagery shown in Greek and Roman statuary and iconography, as well as in contemporary Albanian literature and mythology.

Representations illustrate the …


Newhouse Impact Magazine 2024, Newhouse School Jan 2024

Newhouse Impact Magazine 2024, Newhouse School

Newhouse Impact Magazine

Showcasing the research and creative work of faculty, staff and students at the Newhouse School


Discourses That Undermine Union Movements: A Multimodal Analysis Of Union-Busting Videos, Theresa A. Catalano, Julia Schleck Jan 2024

Discourses That Undermine Union Movements: A Multimodal Analysis Of Union-Busting Videos, Theresa A. Catalano, Julia Schleck

Department of Teaching, Learning, and Teacher Education: Faculty Publications

Labor unions in the United States have experienced decades of decline, but recent years have seen a rebirth of union campaigns and successes. Because unions are once again becoming a threat to large companies, it is reasonable to assume that efforts to discourage organizing efforts will increase and become even more robust in the near future. Although traditionally, companies have worked to suspend union organizing through captive audience meetings in which unions were discussed via verbal or written modes, more recent means of reaching workers with anti-union messages incorporate a variety of communication strategies to get the message across. As …


Beyond The 'Grand Line': One Piece’S Radical Reimagining Of Global Politics, Titipong Mahattanasin Jan 2024

Beyond The 'Grand Line': One Piece’S Radical Reimagining Of Global Politics, Titipong Mahattanasin

Chulalongkorn University Theses and Dissertations (Chula ETD)

This thesis explores how the long-running Japanese manga One Piece functions as a radical political archive that reflects, critiques, and reimagines global politics across three historical eras. Drawing from the fields of International Relations and Development Studies, this research analyzes how the manga stages fictional yet deeply resonant struggles over power, freedom, and justice. Through close readings of key narrative arcs—Alabasta, Skypiea, Enies Lobby, Marineford, Dressrosa, and Wano—this study situates One Piece within real-world political contexts including post–Cold War liberal triumphalism, the global War on Terror, and the protest movements of the 2010s. The thesis draws upon theoretical insights from …


Bim Roles In Enhancing Building Performance In Construction Projects Through Communication Management Case Study: The Grand Egyptian Museum, Ayman Ahmed Ezzat Othman, Hussien Shanawany,, Shaimaa Ali Jan 2024

Bim Roles In Enhancing Building Performance In Construction Projects Through Communication Management Case Study: The Grand Egyptian Museum, Ayman Ahmed Ezzat Othman, Hussien Shanawany,, Shaimaa Ali

Architectural Engineering

No abstract provided.


Body Dissatisfaction In College Students: Which Sociocultural Pressure Best Predicts Drive For Thinness?, Sawyer V. Ellis, Elaine M. Kozmiuk, Mary E. Pritchard, Heather Schoenherr Jan 2024

Body Dissatisfaction In College Students: Which Sociocultural Pressure Best Predicts Drive For Thinness?, Sawyer V. Ellis, Elaine M. Kozmiuk, Mary E. Pritchard, Heather Schoenherr

Modern Psychological Studies

Previous literature has suggested that family pressure is the main predictor of drive for thinness (Palladino Green & Pritchard, 2003). Given the growth of social media where thin beauty is glamorized, we wanted to test if this remains true while including multiple factors that may have been disregarded in body-centric studies. Consequently, we asked which sociocultural pressure—family, peers, or media—relates the strongest with body shame, body surveillance, and drive for thinness. A sample of 1,049 undergraduate psychology students, ages 18-29, were surveyed to better understand body dissatisfaction in college students. We predicted that each sociocultural pressure would correlate with body …


Theorizing Cultural Appropriation: Complications Of Globalization And Power In Hybrid K-Pop, David C. Oh Jan 2024

Theorizing Cultural Appropriation: Complications Of Globalization And Power In Hybrid K-Pop, David C. Oh

Media Studies - All Scholarship

The purpose of this paper is to theorize cultural appropriation using a critical perspective that centers structural inequity and uneven global power by examining the case of South Korean media. This paper argues that cultural appropriation is a particular form of intercultural borrowing that relies on structural inequities of power, whereby a more powerful culture takes from a less powerful culture in such a way that it causes structural and representational harm to the borrowed culture. To clarify cultural appropriation as a particular form of cultural borrowing, I provide a typology of different forms of cultural borrowing before positing six …


The Impact On Psychologists In California Of The Rapid Shift To Teletherapy Due To The Covid-19 Pandemic In March 2020, Oriana Mcgee Jan 2024

The Impact On Psychologists In California Of The Rapid Shift To Teletherapy Due To The Covid-19 Pandemic In March 2020, Oriana Mcgee

Antioch University Dissertations & Theses

In March 2020, virtually overnight, in-person interactions shifted to online or other remote realms due to the governor of California's lock-down orders in response to the COVID-19 pandemic. At the same time, the need for mental health services including psychotherapy skyrocketed. Psychologists in California met this overwhelming demand by adapting to the challenges of the moment and embracing teletherapy, a relatively new mode of therapy for most practitioners at that time. Many studies were launched to capture real-time data about mental health workers' shift to providing remote and online services; however, most of these studies were focused on practitioners' experiences …


Perceptions Of Professionals, Faculty, And Students Regarding The Implementation Of An Agricultural Communications Degree Program In The United Kingdom, Jefferson D. Miller, Abby Davis, Kobina Danful Fanyinkah, Alex Mcleod, Cassandra Cox, Jill Rucker Jan 2024

Perceptions Of Professionals, Faculty, And Students Regarding The Implementation Of An Agricultural Communications Degree Program In The United Kingdom, Jefferson D. Miller, Abby Davis, Kobina Danful Fanyinkah, Alex Mcleod, Cassandra Cox, Jill Rucker

Agricultural Education, Communications and Technology Faculty Publications and Presentations

The purpose of this study was to determine the perceptions of professionals, faculty, and students regarding the implementation of an agricultural communications degree program in the United Kingdom (U.K). It aimed to gather detailed opinions to aid in the planning of future agricultural communications curricula in the U.K., where no formal academic programs in this discipline exist in higher education. This study used a qualitative approach in the form of interviews to gain in-depth opinions on four different research objectives. Participants were pooled from three different demographic groups in the U.K: industry professionals, faculty, and students. These stakeholder expressed that …


Display Of Battery Items In Web And Mail Surveys: Grids Versus Item-By-Item And Radio Versus Wide Buttons, Kristen M. Olson, Jolene D. Smyth, Angelica Phillips Jan 2024

Display Of Battery Items In Web And Mail Surveys: Grids Versus Item-By-Item And Radio Versus Wide Buttons, Kristen M. Olson, Jolene D. Smyth, Angelica Phillips

Department of Sociology: Faculty Publications

How to display questions that are part of a battery in self-administered surveys is an important decision. Battery items may be displayed in a grid in a mail survey or computer web survey, but are often displayed as individual items on mobile devices. Although past research has com-pared grids to item-by-item displays in computer and mobile web surveys, almost no work has compared these displays in mail surveys. Additionally, many web survey templates use wide rectangular buttons to select response options in individual items using a mobile-optimized design, different from the standard round answer space format typically used in mail …


Dishes Of Yesteryear: Memories, Stories, And Representations Of The Past Within Food Media, Diana Willis Bottomley Jan 2024

Dishes Of Yesteryear: Memories, Stories, And Representations Of The Past Within Food Media, Diana Willis Bottomley

Electronic Theses & Dissertations (2024 - present)

In 1963, Julia Child revolutionized cooking television. Child’s The French Chef, which ran for ten years on the Boston public television station, WGBH, changed how American’s viewed, produced, and consumed food. And in the sixty years since Child’s debut, food media has grown in scope and popularity, increasingly altering how we communicate identity in and through food and foodways. In this dissertation, I examine the relation between food, media, and memory, with particular attention to: how the past moderates the connection between food and identity; how food media produce a sense of place integral to identity; and how food …


Re-Globalizing Yorkville: The Languages On Shop Signs In A Non-Migrant Neighborhood, Lisabeth G. Dashman Jan 2024

Re-Globalizing Yorkville: The Languages On Shop Signs In A Non-Migrant Neighborhood, Lisabeth G. Dashman

Electronic Theses & Dissertations (2024 - present)

The term “linguistic landscape” is used to describe the usage and placement of language in public places of a specific geographic area, such as on buildings, street names, pedestrian notices, vehicular warnings, and advertising billboards. Studies of a space’s linguistic landscape typically involve an accounting and analysis of the visible signs and/or the presentation of bystanders’ or researchers’ thoughts and observations. This study instead probes the intentions of the sign creators: the owners of the façade sign and the business it advertises. The façade sign, often called the shop sign, is frequently the first image for a business that a …


Show And Tell: Audience Engagement In Reporting On Covid-19 Vaccination In Data Journalism-Based Media, Khuswatun Hasanah, Sika Nur Indah Dec 2023

Show And Tell: Audience Engagement In Reporting On Covid-19 Vaccination In Data Journalism-Based Media, Khuswatun Hasanah, Sika Nur Indah

Informasi

Data journalism is a new genre in journalism that utilizes data visualization to engage the audience in news reporting. This engagement also provides certainty and minimizes the spread of misinformation regarding the COVID-19 vaccination policy in Indonesia. This study aims to explain how data journalism-based media, which is Katadata.co.id, communicates their news and embodies audience engagement through data visualization. The type of research is content analysis with quantitative and qualitative data collection techniques. In quantitative data collection, 49 news titles were searched, which were the results of keyword discovery in January-March 2021 in the "Data Journalism" rubric of Katadata.co.id. The …


Concrete Or Abstract? The Effects Of Picture Concreteness And Mental Illness Prevalence On Destigmatizing Mental Illnesses, Roma Subramanian, Sungkyoung Lee, Jonathan Santo, Shinobu Watanabe-Galloway Dec 2023

Concrete Or Abstract? The Effects Of Picture Concreteness And Mental Illness Prevalence On Destigmatizing Mental Illnesses, Roma Subramanian, Sungkyoung Lee, Jonathan Santo, Shinobu Watanabe-Galloway

Psychology Faculty Publications

This study investigated how picture concreteness (cartoon versus photo) and mental illness prevalence level (high versus low) in mental health messages influence mental illness stigma via a within-subjects online experiment (N = 92). Findings revealed that, compared to cartoons, photos elicited greater empathic closeness, decreased social distancing intention (especially for the low-prevalence mental illnesses of schizophrenia and bipolar disorder), and increased intention to support mental health policies. Compared to photos, cartoons increased comprehension (especially for the high-prevalence mental illnesses of depression and anxiety) and reduced personal responsibility for mental illness. Messages about high-prevalence mental illnesses compared to low-prevalence mental illnesses …


Book Review Reading Images: The Grammar Of Visual Design, Wim Honders Dec 2023

Book Review Reading Images: The Grammar Of Visual Design, Wim Honders

Journal of Media Literacy Education

No abstract provided.


Media Literacy Policy In Morocco: A Strategic Milestone Missing, Abderrahim Chalfaouat, Karim Essoufi Dec 2023

Media Literacy Policy In Morocco: A Strategic Milestone Missing, Abderrahim Chalfaouat, Karim Essoufi

Journal of Media Literacy Education

In the digital age, diverse walks of human life have reconfigured profoundly. In the Moroccan society, digitalisation plans and the skyrocketing numbers of internet users necessitate coping literacy policies. While several community initiatives have been taken to improve the quality of media literacy, they, as bottom-up efforts, cannot suffice to meet the needs of the whole Moroccan population. Rather, the absence of a central, nationwide, cross-sectoral media literacy policy significantly challenges the effective coordination of official strategies and community initiatives in media education. This article investigates current practices in media literacy in Morocco. Using document analysis, it delves into data …


Dealing With The Trauma Of Undiagnosed Dyslexia, Aisling Dolan Dec 2023

Dealing With The Trauma Of Undiagnosed Dyslexia, Aisling Dolan

Journal of Franco-Irish Studies

The theme of my Master’s by research is an investigation into the condition and effects of dyslexia on one’s personality, academic experience and professional growth. I wish to examine and acknowledge the effects dyslexia has on an individual’s ability to learn and grow in a “typical” twenty-first-century society. I intend also to highlight the emotional impact this disability can have on a person’s sense of self and how they develop through childhood. I hope to demonstrate the link dyslexia has in fostering a visual form of thinking and expression. I also hope to evaluate how one’s dyslexia reveals itself in …


Attitudes Of Experiential Designers Across Design Disciplines, Danielle Degarmo Dec 2023

Attitudes Of Experiential Designers Across Design Disciplines, Danielle Degarmo

Architecture Masters of Science Program: Theses

The expanded use of the term scenography is widening its understanding of the word to encompass many experiential design disciplines beyond its origin in theatre. At its essence, scenography is the culmination of a designer’s collaborative efforts to take a prompt, whether it be a client program, a script, or other, and produce a holistic assemblage of experiential design elements to spatially engage an end user. Many experts in across design fields have acknowledged that there is disciplinary cross over among those practicing in experiential design fields in terms of design output or intention. By means of designer surveys and …


Classification Of Large Scale Fish Dataset By Deep Neural Networks, Priyanka Adapa Dec 2023

Classification Of Large Scale Fish Dataset By Deep Neural Networks, Priyanka Adapa

Electronic Theses, Projects, and Dissertations

The development of robust and efficient fish classification systems has become essential to preventing the rapid depletion of aquatic resources and building conservation strategies. A deep learning approach is proposed here for the automated classification of fish species from underwater images. The proposed methodology leverages state-of-the-art deep neural networks by applying the compact convolutional transformer (CCT) architecture, which is famous for faster training and lower computational cost. In CCT, data augmentation techniques are employed to enhance the variability of the training data, reducing overfitting and improving generalization. The preliminary outcomes of our proposed method demonstrate a promising accuracy level of …


The Needs That Instagram Satisfies For People Seeking News & How This Displaces Time Spent With Traditional Media, Madeleine Dunn Dec 2023

The Needs That Instagram Satisfies For People Seeking News & How This Displaces Time Spent With Traditional Media, Madeleine Dunn

Graduate Theses and Dissertations

This paper examines how the current climate of mainstream media is changing, and how this may affect journalistic norms and practices. There are many outlets for consumers to receive news, including traditional media, such as television news, newspapers, magazines, etc. There is also social media. The future of mainstream media outlets, like television stations, newspapers, magazines and radio stations, seems to depend on the growing use of social media sites for the use of getting news. This research will focus on Instagram as an alternative to traditional media, and why people prefer to use this outlet to get their news. …


Social Media Impacts On Arkansas Consumer Perceptions Of Gmos, Elizabeth R. Berner Dec 2023

Social Media Impacts On Arkansas Consumer Perceptions Of Gmos, Elizabeth R. Berner

Graduate Theses and Dissertations

This study builds upon previous consumer perceptions of GMOs studies. A need existed to determine what, if any, effects social media messages about GMOs had on consumer perceptions in Arkansas. The study utilized a qualitative approach with three focus groups. Data were analyzed using descriptive code. Participants were found to have a general understanding of GMOs, though discussion about what a GMO product was took an uncertain tone. Most participants did not consider GMOs as a factor when purchasing products. Rather participants considered characteristics such as price, quality, and convenience. Participants did not believe the infographics had changed their opinions …


The Rage, Fall 2023, Brittany Davis, Luciano Castro Dec 2023

The Rage, Fall 2023, Brittany Davis, Luciano Castro

The Rage Zine

The Rage zine is published in collaboration with Students Advocating Gender Equality and CCU Women's and Gender Studies. Volume 2, Issue 1.


"I Think There Is A Place For Small Programs:" Advocating, Implementing, And Sustaining Tpc Programs In Small Us Institutions, Martha Lynn Russell Dec 2023

"I Think There Is A Place For Small Programs:" Advocating, Implementing, And Sustaining Tpc Programs In Small Us Institutions, Martha Lynn Russell

English Theses & Dissertations

Technical and Professional Communication (TPC) programs in small institutions compose of over a third of all programs in the US, yet this space has been understudied by most scholars. To fill this gap, this dissertation presents findings from one-hour interviews with twenty-six TPC program directors in small US institutions with undergraduate populations of less than six thousand. The results of this dissertation include the ways that small institutions are advocating, implementing, and sustaining their TPC program in unique ways with implications for how any TPC programs regardless of size can learn from these findings.


The How And Why Of Visual Practice At Un Climate Negotiations, Stéphanie Heckman Nov 2023

The How And Why Of Visual Practice At Un Climate Negotiations, Stéphanie Heckman

New England Journal of Public Policy

In this article Stéphanie Heckman examines the process and outcomes of her graphic recording work and other forms of visual practice in the context of UN climate negotiations, reflecting on three years of collaboration with the UN Climate Change Secretariat, particularly during the eighteen-month Global Stocktake process. After a review of the history and science behind visual storytelling, she analyses one of the graphic recordings made for the third meeting of the Technical Dialogue of the Global Stocktake through the lens of Kelvy Bird’s ‘Levels of Scribing’ model. Drawing on comments from delegates at COP27 in Sharm el-Sheikh, Egypt and …


Lanthorn, Vol. 58, No. 08, November 27, 2023, Grand Valley State University Nov 2023

Lanthorn, Vol. 58, No. 08, November 27, 2023, Grand Valley State University

Volume 58, August 7, 2023 - April 15, 2024

Lanthorn is Grand Valley State's student newspaper, published from 1968 to the present.


Augmented Reality Experience And Perception Theory: A Quantitative Study Using Eye Tracking To Investigate How Mobile Phone Users Perceive Multiple Layered Depths, Donna C. Templeton Oct 2023

Augmented Reality Experience And Perception Theory: A Quantitative Study Using Eye Tracking To Investigate How Mobile Phone Users Perceive Multiple Layered Depths, Donna C. Templeton

Doctoral Dissertations and Projects

This research explores how mobile augmented reality experiences are perceived and interacted with by using a quantitative eye-tracking study to record user eye movement behavior. Visual communication is vital in today’s increasingly visual society and current technology gives evidence of much promise in adding additional engagement, information, and interactivity through augmented reality. Though smartphone technology allows all smartphone users to access and experience browser-based augmented reality, there is little research on design aspects from a user experience perspective, such as the influence of layered depths in an augmented scene. The purpose of this study was to explore the variable of …