Digital Commons Network^™

Ua19/16/1 Hilltopper Basketball 2014-15 Media Guide, Wku Athletic Media Relations

WKU Administration Documents

2014-15 men's basketball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.

Ua19/16/1 2014-15 Wku Track & Field Cross Country Record Book, Wku Athletic Media Relations

WKU Administration Documents

WKU track and field media guide for 2014-15 season.

Ua19/16/1/1 Hilltopper Baseball 2014 Media Guide, Wku Athletic Media Relations

WKU Administration Documents

2014 baseball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.

Ua12/2/1 Basketball Section, Wku Student Affairs

WKU Administration Documents

Special edition of the College Heights Herald featuring basketball.

• Aulbach, Lucas. Expect Big Things from Both WKU Teams This Year – Basketball
• Players to Watch: Lady Toppers – Chastity Gooch, Chaney Means, Bianca McGee, Alexis Govan
• Players to Watch: Toppers – T.J. Price, George Fant, Brandon Harris, Aleksey Rostov
• Lashbrook, Tyler. English Forward Ben Lawson Brings Unique Skill Set to WKU – International Students
• Aulbach, Lucas. Toppers Beginning Quest for Third Straight Sun Belt Title
• Williams, Kyle. Alexis Govan or Go Home
• Williams, Kyle. Lady Toppers Not Sneaking Up on Anyone This Season
• Lashbrook, Tyler. Point Taken: Ray Harper Looks …

Ua42/3/2 Wku Glasgow Factbook, Wku Glasgow

WKU Administration Documents

WKU Glasgow factbook.

Ua19/16/1 Cross Country / Track & Field Media Guide, Wku Athletic Media Relations

WKU Administration Documents

WKU track and field media guide for 2013-14 season.

Ua1b2/1 Wku Glasgow, Wku Glasgow

WKU Administration Documents

Overview of WKU Glasgow campus.

Ua12/2/1 Topper Extra - Basketball Season Preview, Wku Student Affairs

WKU Administration Documents

Topper Extra magazine, includes articles:

• Claybourn, Cole. This Season’s Toppers a Young Defensive-minded Team – Basketball
• Claybourn, Cole. Upperclassmen Ready to Teach Newcomers
• Preseason Sun Belt Conference Men’s Basketball Poll
• Preseason Sun Belt Conference Women’s Basketball Poll
• Stephens, Brad. Mary Cowles Hopes Young, Old Take WKU Back to NCAA Tournament
• Stephens, Brad. LaTiera Owens Becoming Vocal Leader for Lady Toppers
• Stephens, Brad. Micah Jones, Jalynn McClain Link with WKU Women

Wright State University Women's Basketball Media Guide 2011-2012, Wright State University Athletics

Athletics Publications

A media guide for Wright State University's 2011-2012 Women's Basketball team. This guide includes photographs, player stats, game results, and records.

The Need For An Interdisciplinary Strategic Plan: How A Strategic Plan Grounded In Sport Marketing Public Relations Can Improve The Success Of The Cal Poly Football Team, Kelsey A. Magnusen

Journalism

This paper explores the need for an intercollegiate strategic plan grounded in sport marketing public relations, integrated marketing communication and community relations. By focusing on the Cal Poly Football team, this paper will provide insight into effective community relations tactics and integrated marketing communications strategies for an intercollegiate athletic program. Through expert testimony and research, as well as a thorough examination of the Cal Poly Football program, this paper will outline the essential elements of a strategic athletic plan with a foundation in sport marketing public relations. In order to achieve short and long term goals, particularly the aspiration of …

Ua42/1 Wku Winter Term, Wku Summer Sessions & Winter Term

WKU Administration Documents

Annual report of the WKU Winter Term giving a summery of course enrollments, college data, course section information and marketing efforts.

Ua42/3/2 Wku Glasgow Factbook, Wku Glasgow

WKU Administration Documents

WKU Glasgow factbook.

Ua19/13 Athletic Marketing, Wku Archives

WKU Archives Collection Inventories

Records created by and about Athletic Marketing.

The Need For Effective Visual Communication: How Website Design Can Further The Success Of The Cal Poly Women’S Lacrosse Team, Bonnie J. Burtis

Journalism

This paper argues that an efficient and successfully built website is crucial to the future success of college sports websites. By focusing on the Cal Poly Women’s Lacrosse team and its website, visual communication research gives insight into what works and what does not. The fundamental and design elements examined include: text elements, site navigation, accessible links, presence of news, communication and graphics (visual design). These are the elements that promote success and efficiency. Compared to other websites built and maintained by teams in the women’s lacrosse league, Cal Poly’s lacks foundational website material. General website research proves this and …

2010 March-December, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from March to December of 2010.

Ua19/16/1 Wku Women's Basketball, Wku Athletic Media Relations

WKU Administration Documents

2010-11 women's basketball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.

2010 January-February, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from January to February of 2010.

2009 November-December, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from November to December of 2009.

2009 September-October, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from September to October of 2009.

Ua12/2/1 College Heights Herald, Vol. 83, No. 19, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news

Ua12/2/1 College Heights Herald, Vol. 83, No. 18, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

2007 January-December, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from January to December of 2007.

Wright State University Men's And Women's Swimming And Diving Media Guide 2006-2007, Wright State University Athletics

Athletics Publications

A media guide for Wright State University's 2006-2007 Swimming and Diving team. This guide includes photographs, player stats, game results, and records.

Wright State University Baseball Media Guide 2007, Wright State University Athletics

Athletics Publications

A media guide that features information about the coaches and players of the Wright State University's 2007 Men's Baseball team. This guide includes photographs, player stats, game results, and records.

An Analysis Of The Models Of Public Relations Most Commonly Used By Professional Minor League Baseball Franchises, Pasquale J. Rose Jr.

Theses and Dissertations

This study examines the public relations practices of professional minor league baseball franchises by determining which of Grunig's four models of public relations are most commonly used by these organizations. With these findings, the study then evaluates the effectiveness of the models with respect to individual differences among the organizations and overall limitations encountered in the field.

Twenty directors of media and community relations for fifteen minor league franchises were asked to participate in data collection by completing a three-tiered Delphi study to reach a consensus on the most important job responsibilities and skill sets they feel are necessary to …

Internet Pr And New Gratifications In Sports: A New Way Of Communication Between Sports Organizations And Fans, Chang Wan Woo

All-Inclusive List of Electronic Theses and Dissertations

This thesis uses content analysis, specifically thematic analysis, to investigate the message boards on Major League Baseball (MLB) teams' Web sites in order to 1) recognize in what ways sports teams' Internet message boards meet the unique gratifications of sports fans; and, 2) identify ways that sports PR practitioners can use Internet message boards for better (more gratifying) communication with sports fans. Thematic analysis of eight MLB teams' Web sites (the four with the highest winning percentages and the four with the lowest winning percentages) was conducted using Katz, Gurevitch, and Hass (1973) five gratifications categories and one additional "other" …

2006 May-December, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from May to December of 2006.

Wright State University Softball Media Guide 2006, Wright State University Athletics

Athletics Publications

A media guide for Wright State University's 2006 softball team. This guide includes photographs, player stats, game results, and records.

2006 January-April, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from January to April of 2006.

Wright State University Baseball Media Guide 2006, Wright State University Athletics

Athletics Publications

A media guide that features information about the coaches and players of the Wright State University's 2006 Men's Baseball team. This guide includes photographs, player stats, game results, and records.