Digital Commons Network^™

Prospectus, January 23, 2013, Mark K. Matthews, Ted Sutterlund, Alex Wallner, Mace Mackiewicz, Mark Roughton

Prospectus 2013

PARKLAND FITNESS CETNER AMONG BEST IN THE COUNTRY; NASA says this will be a year of science on the space station; Google chief urges North Koreans to get connected; Are cloud storage services taking over?; Fight the urge to splurge: 7 ways to avoid monster spending; Is the resume dead or just evolving?; Late better than never for new food-safety rules; Women's Basketball enters final stretch; Newest "Devil May Cry" sees improved gameplay

Spartan Daily January 23, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 140, Issue 1

The Prospector, January 22, 2013, Utep Student Publications

The Prospector

Headline: Controlled Access to Campus

Commentary: Changing The Channel: Public Health Communication In The 21st Century, Anna Goodman Hoover

Frontiers in Public Health Services and Systems Research

This commentary asserts the need for research examining the use and efficacy of social media as a tool for meeting public health stakeholders’ information needs. The author points to several potential research questions for the field, situates studies addressing these questions within the PHSSR Research Agenda, and introduces the work of Harris et al. that is included in this issue of Frontiers. The commentary closes with a call for horizontal stakeholder communication that supports evidence-based decision-making.

Medical Tourism: The Role Of Communication Regarding Risks And Benefits Of Obtaining Medical Services Abroad., Kevin Wright, Alicia Mason

Faculty Submissions

The ever-increasing globalization of healthcare has led to a greater number of consumers using the World Wide Web for the purpose of accessing health information and medical services that transcends international borders (Kangas, 2010; Lunt, Mannion, & Exworthy, 2012; MacReady, 2007; Snyder, Crooks, Adams, Kingsbury, & Johnston, 2011). When faced with the high cost of health care or limited treatment options in the United States, more and more Americans are looking to developing countries to obtain a variety of health-related services, including cosmetic surgery, dentistry, diagnostic testing, fertility treatment, and major surgeries such as heart valve operations and organ transplants …

Ua61/3 Health Sciences Complex: Nursing & Physical Therapy, Wku Health & Human Services

WKU Administration Documents

Booklet describing the Medical Center / WKU Health Sciences Complex facility. Floorplans are included.

Ua35/4 2012-2013 Annual Report, Wku International Programs

WKU Administration Documents

2012-2013 report of WKU International Programs & Study Abroad & Global Learning.

Ua12/4 Stall Street Journal, Vol. 5, Wku Health Services

WKU Administration Documents

Broadsides developed by WKU Health Services to convey public health information in students in bathroom stalls. Incomplete run.

Ua19/16/1 For This Is Dear Old Western's Day, Wku Athletic Media Relations

WKU Administration Documents

Athletic media guide for volleyball team.

Media And Corporate Blame: Gate Keeping And Framing Of The British Petroleum Oil Spill Of 2010, Kudratdeep Kaur Dhaliwal

Theses Digitization Project

This study will focus on the coverage of the 2010 BP oil spill at Macondo Bay in the Gulf of Mexico, when 4.9 billion barrels of oil were sent gushing into the ocean. This study provides insight into how media frame an environmental disaster and construct blame under influence of certain political economic indicators such as circulation, competition, advertising, and ownership. Studying the relationship between journalists' framing of blame for the BP oil spill in the Gulf in American and circulation and ownership type of the newspapers which published those articles helps to validate past research and provide new insights …

Ua42/1 Wku Winter Term Annual Report, Wku Summer Sessions & Winter Term

WKU Administration Documents

Annual report of WKU Winter Term course enrollments, college data, course sections and marketing.

City Magazines And Social Media: Moving Beyond The Monthly, Susan Currie Sivek

Faculty Publications

City magazines have long been established in many American locales, but digital media of all types are now offering opportunities and challenges to this genre of magazine. Digital media have also complicated the rapidly changing ecosystems of local information in which urban citizens reside. The resources and popularity of newspapers and broadcast news have shifted, and other forms of print, digital, and mobile media are assuming important roles in informing the public. With all these factors at work, this may be a pivotal moment for city magazines as they explore innovative technology, creative business strategies, and the new possibilities for …

There Is No Word For Work In The Dragon Tongue, Kevin Moberly, Brent Moberly

English Faculty Publications

The past decade or so has witnessed a relatively steady stream of scholarly interest in the mundane medieval—in labor, local economies, and their influence upon wider cultural production.¹ Despite this interest (and perhaps as a reaction to it), popular medievalism has continued to emphasize versions of the medieval that are decidedly more heroic—productions that are simultaneously (and paradoxically) more “realistic” and more “fantastic.” Labor plays, at best, a supporting role in these fantasies: while not absent, it rarely, if ever, has the same productive presence as it does in recent scholarly treatments of medieval economies. Inasmuch as popular medievalism …

Engaging Young Professionals In Credit Unions: Reviving A Movement Through Online Social Networking, Meet-Ups, And Events, Rebecca Spachek

Capstone Collection

Credit Union young professionals feel distanced from their jobs and comparatively less satisfied than their older coworkers. The industry is failing to retain young talent causing a growing gap between the young professionals and aging leaders. The Cooperative Trust is a network of young professionals working to close this gap by connecting and engaging members with the larger Credit Union Movement. This paper will examine the question, “Have active members of the Cooperative Trust experienced an increase in engagement in the credit union movement since joining the Cooperative Trust?”.

Combating Violence Against Women Through C4d: The “Use Your Voice” Campaign And Its Implications On Audience-Citizens In Papua New Guinea, Vipul Khosla, Akina Mikami, Lauren B. Frank, Isabel Popal, Klara Debeljak, Amelia Shaw

Communication Faculty Publications and Presentations

Violence against women (VAW) is universally identified as a barrier to legal, social, political, and economic equality for women, violating their rights and fundamental freedoms. This article brings together existing literature and empirical research on addressing such violence in Papua New Guinea (PNG), providing results that can inform future work in this area. The literature review examines the causes of violence against women and the role that communication for development (C4D) can play in addressing these issues. The Use Your Voice campaign was implemented in PNG in late 2011 in an effort to promote speaking out against violence and displace …

Communication At Superfund Sites And The Reification Of Division: Toward A Convergence-Building Model Of Risk Communication, Anna G. Hoover

Theses and Dissertations--Communication

This case study evaluates government communication practices at Superfund sites. I describe agency communication practices in Superfund communities, paying particular attention to the U.S. Environmental Protection Agency's

Seven Cardinal Rules of Risk Communication and its role as a model for federal agencies engaged at these sites. Situating the study within a theoretical milieu that includes sensemaking and symbolic interactionism, I examine whether current practices deepen divisions among stakeholders, reducing the possibility for communicative convergence.

I implement textual analysis and narrative inquiry to examine written and spoken communication about the Paducah Gaseous Diffusion Plant National Priorities List Superfund site. Through …

Quality, Objectivity, And Tone In Media Portrayals Of Care For Older Adults, Jennifer Van Loan

Legacy Theses & Dissertations (2009 - 2024)

In response to the growing population of older adults who will need assistance to care for themselves, this research evaluates media coverage of care options for older adults presented in local newspapers, an informational resource used by baby boomers and older generations interested in planning for their futures and caring for their loved ones. Computer databases for four newspapers representing the Capital Region of New York State were scanned for keywords to identify articles about older adult care, then articles were reviewed to ensure they were relevant to older adult care. A quantitative content analysis was performed on the articles …

“I Took Up The Case Of The Stranger”: Arguments From Faith, History And Law, David H. Michels, David Blaikie

Articles, Book Chapters, & Popular Press

It may seem surprising that faith groups would offer sanctuary to refused refugees, or material support to undocumented migrants. These acts of resistance and compassion require normally law-abiding moral people to make a conscious choice to defy government and perhaps, if necessary, even break the law. The success of sanctuary movements (defined broadly here) relies on broad public support both to attract willing collaborators, and to forestall government intervention. Previous studies have examined the discourse around sanctuary practice, and the ensuing public debates. This chapter adds to this body of work by offering an empirical study of how individuals and …

An Investigation Of Boaters' Attitudes Toward And Usage Of Targeted Mobile Apps, Kamra Bowerman

Electronic Theses and Dissertations

The purpose of this study was to understand boaters’ adoption and usage of smartphones and mobile apps as well as to obtain their opinion on potential features of a targeted mobile app being developed as part of a broader interdisciplinary Florida Sea Grant outreach project. Data were gathered from an online survey of a sample of 164 boaters from the surrounding Central Florida area. In contrast with previous empirical mobile app studies, many respondents reported using mobile apps for information-seeking versus escape gratifications. Further more than half of the respondents’ age sixty-five and over indicated using smartphones and mobile apps. …

Why Don't I Look Like Her? The Impact Of Social Media On Female Body Image, Kendyl M. Klein

CMC Senior Theses

The purpose of this paper is to understand and criticize the role of social media in the development and/or encouragement of eating disorders, disordered eating, and body dissatisfaction in college-aged women. College women are exceptionally vulnerable to the impact that social media can have on their body image as they develop an outlook on their bodies and accept the developmental changes that occurred during puberty. This paper provides evidence that there is a relationship between the recent surge in disordered eating and high consumption of social media. I examine the ways in which traditional advertising has portrayed women throughout history, …

Effect Of Goal-Setting And Self-Generated Feedback On Student Speechmaking, Luke Lefebvre

Basic Communication Course Annual

This investigation examined how goal setting strategies and self-generated feedback from video affects student grade improvement on subsequent speaking occasions. Students (n =140) across ten course sections were conveniently assigned to experimental conditions manipulating video use and goal setting strategies. Significant and meaningful main effects of anticipatory goal setting combined with self-generated feedback from video were obtained when compared to unstructured video replay, only goal setting, and self-reactive goal setting with self-generated feedback from video. Implications for these findings are examined along with the potential of video as an instructional technological tool for student learning in the introductory course.

Interpreting Racial Politics: Black And Mainstream Press Web Site Tea Party Coverage, Benjamin Rex Lapoe Ii

LSU Doctoral Dissertations

This dissertation seeks to understand the cultural meanings of the black and mainstream press’ online interpretations of the tea party. Little research exists on the modern black press; what does exist shows that unless the story is about race, the black press mirrors the mainstream press. To my knowledge, no research exists comparing the two presses on a racial issue in an online environment. This dissertation will fill that hole. The tea party narrative was, and continues to be, an intricate story for journalists to tell. Resonant myth offers interpretative templates for journalists to use for crafting cultural meaning while …

The Effects Of Interactivity And Involvement On Users' Attitude Toward And Perception Of Brands And Purchase Intent On Facebook, Christina Persaud

LSU Master's Theses

Communications practitioners have long studied factors related to consumers’ impressions of brands as well as their intent to purchase from brands. While early research has focused on traditional advertising methods, newer research is geared towards understanding how interactive features are changing this relationship. The rise of newer computer-mediated communication (CMC) technologies, specifically social media, has lead to many changes in the way organizations market their brands as they allow for unique, interactive communication between an organization and its publics. While the notion of interactivity, a core feature of CMC, has no one definition, researchers continue to examine its effects within …

Unconscious Awareness Of A Branded Life: Consumer Disillusionment And The Cultivated Commercialization Of Public Health, Laura H. Crosswell

LSU Doctoral Dissertations

By unraveling the intricately powerful influences of pharmaceutical funding, this project examines ways in which product marketing infiltrates and contaminates public awareness efforts in the healthcare industry. Specifically, the following work deconstructs ways in which Merck Pharmaceuticals & Co. crafted a product endorsement through social marketing and nationwide lobbying efforts to most efficiently profit from the company’s Gardasil vaccination. Through means of textual analysis, interviews, focus groups, and eyetracking experimentation, I use Merck’s product endorsement efforts to illuminate the complex dynamics muddling direct-to-consumer marketing and social marketing campaigns. Social cognitive theory (SCT) offers a strong supportive foundation from which to …

Chronic Pain In Entertainment Media: Using Empathy To Reduce Stigma, Rebecca Lang

LSU Master's Theses

Entertainment media represent a primary source of health information, making it a prime area of research for wide-spread health issues such as chronic pain. Chronic pain conditions can elicit stigmatization due to pain representing a subjective experience; coming to understand the experience of a person in pain can reduce stigma for that person as well as the entire group of people with chronic pain. Entertainment media, through the use of an engaging narrative and characters, can portray an illness experience that potentially elicits empathy and reduces stigma for chronic pain conditions. This study is among the few to employ empathy …

Medical Issue Or Policy? A Framing Analysis Of The Medical Marijuana Issue In U.S. Newspapers, Christopher Lee Kaiser

LSU Master's Theses

This study conducted a framing analysis of the medical marijuana issue in United States print media. In addition, this analysis investigated whether the medical marijuana issue was portrayed as a policy issue or a medical issue, and based the inquiry in public opinion and health communication literature. This analysis extracted a sample (N=240) from newspaper stories that reported the issue within the past five years in states that have enacted medical marijuana legislation. The framing analysis measured the occurrence of frames in three different categories: gain vs. loss, types of frames, and policy vs. medical. Furthermore, this analysis determined if …

Untangling Neoliberalism’S Gordian Knot: Cancer Prevention And Control Services For Rural Appalachian Populations, George F. Bills

Theses and Dissertations--Sociology

In eastern Kentucky, as in much of central Appalachia, current local storylines narrate the frictions and contradictions involved in the structural transition from a post-WWII Fordist industrial economy and a Keynesian welfare state to a Post-Fordist service economy and Neoliberal hollow state, starving for energy to sustain consumer indulgence (Jessop, 1993; Harvey, 2003; 2005). Neoliberalism is the ideological force redefining the “societal infrastructure of language” that legitimates this transition, in part by redefining the key terms of democracy and citizenship, as well as valorizing the market, the individual, and technocratic innovation (Chouliaraki & Fairclough, 1999; Harvey, 2005). This project develops …

Integrating Evidence-Based Practices Into Public Relations Education, Karen Freberg, David L. Remund, Kathy Keltner-Previs

College of Journalism and Mass Communications: Faculty Publications

Public relations continue to play an essential and changing role in society, requiring the regular reassessment of the education of future public relations practitioners. Academics and practitioners often differ in how they view the public relations field, how they define the discipline, and how they view the major pedagogical approaches. This paper explores the impact of integrating three different perspectives in public relations education, including practitioner perspective, client perspective, and the evidence-based perspective. Results from students’ reaction papers and an online questionnaire suggest that integrating an evidence-based approach improves the competence and clarity of communications counsel provided by aspiring practitioners.

Female Pop Singers On Twitter: Use For Branding And Implications For Publicists, Jessica Sincavage

Communication & Leadership Dissertations and Theses

A celebrity’s success depends upon building and maintaining their ‘well-knownness.’ The increase in usage of and access to social media platforms like the micro-blogging platform Twitter have led celebrities and their publicity teams to incorporate social media into their branding and communication strategies. The purpose of this thesis is to examine celebrity presence on and usage of Twitter and its implications for the role of celebrity publicists. The study is based in the narrative paradigm, which recognizes and honors each individual’s story telling abilities. A case study including three influential female pop singers was conducted, and the results were analyzed …

The Impact Of Media On Teen Sexual Health, Michaela Ciesynski

Communication & Leadership Dissertations and Theses

This thesis presents an analysis of research gathered in order to explore the impact of the media on teenage views of sexual health. The chosen research highlights the prevalence of sex in today’s television and how these portrayals can influence teens’ views on “normal” sexual behavior. The research shows that teens receive valuable information on social cues, or normalized behavior, from media outlets like popular television shows. Its impact on societal concepts in teenagers can create different view points on what it means to not only engage in sexual behavior, but what sexual behavior is expected. With this ability to …