Digital Commons Network^™

The Effects Of Mission Statement Design On Behavioral Intention, Jonathan David West

USF Tampa Graduate Theses and Dissertations

The purpose of this study was to determine whether the length and readability of a mission statement contribute to stakeholder behavior regarding the mission statement. The majority of studies in the mission statement literature have not attempted to find an empirical link between mission statement design and employee behavior. This study employed a 2 (length: long v. short) x 2 (readability: low v high) post-test only factorial design to test the relationship between message design and beliefs about the mission statement. Students at a large southeastern university (n=212) were shown the one of four treatments and asked to …

Ua12/2/1 College Heights Herald, Vol. 91, No. 15, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Shaffer, Hannah. WKU Mourns Over Loos of Kathryn Costello
• Mathews, Carly. Water, Water Everywhere – Leslie Ford, International Program
• Collins, Emma. Reagan-Era Economist Art Laffer to Speak at WKU
• Kast, Monica. Kentucky House Approves Cuts to State Judicial System
• King, Jennifer. Editorial Cartoon Miss Potato Head Beauty
• Winstead, John. Justice, Not Legislation – Gays, Lesbians
• Critchelow, Andrew. Three of February’s Best Album Releases – Music Review
• Wagner, Nick. Mezcaleros – Mexico, Mezcal, Alcohol
• Pettway, Shantel. Love the Way You Lie to Be Held Next Tuesday – Sexual Assault Awareness …

Spartan Daily, March 23, 2016, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2016

Volume 146, Issue 23

Spartan Daily, March 22, 2016, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2016

Volume 146, Issue 22

Ua12/2/1 College Heights Herald, Vol. 91, No. 14, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Carter, Brandon. Questions Follow Ray Harper Resignation, Player Suspensions – Basketball
• Kast, Monica. Students Hear from Potential Honors College Associate Director – Thomas Spencer
• Collins, Emma. The Bees’ Needs – Sustainability
• Skipworth, Dustin. Student Government Association to Hear from Aramark About Garrett Conference Center Renovation – Dining Services
• Shaffer, Hannah. Placement Test Requirement for Foreign Language Classes Sees Delay
• Clark, Samantha. Support Group for Eating Issues Opens for Students – Counseling & Testing Center
• Kast, Monica. Faculty Senate Talks Evaluations, Budget & Finance Committee Report
• King, Jennifer. Editorial Cartoon …

Spartan Daily, March 17, 2016, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2016

Volume 146, Issue 21

Ua12/2/1 College Heights Herald, Vol. 91, No. 13, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Collins, Emma. Bucks for Bright Ideas Opens Entries – Kentucky Innovation Network
• Kast, Monica. When the Well Runs Dry – Saudi Arabia, International Students
• Abri, Madihah. Ivan Wilson Hosts Gallery of Art from Bowling Green & Cuban Students
• Camp, Jodi. Student Veterans Alliance Elects New President – Joseph Hunter
• Collins, Emma. Nursing School Plans to End Associate Degree Program – Curriculum
• King, Jennifer. Editorial Cartoon Those Were the Days
• Johnson, Jack. Ding Dong the Witch is Eh
• Moore, Millie. On-Campus Pets Could Benefits Students, Community – Housing & Residence …

Avatar Self-Identification, Self-Esteem, And Perceived Social Capital In The Real World: A Study Of World Of Warcraft Players And Their Avatars, Melissa Watts

USF Tampa Graduate Theses and Dissertations

This study explored the relationship between people who play massively multiplayer online roleplaying games (MMORPGs) and their avatars, as well as the impact on players’ self-esteem and perceived social capital in the real world. To examine these influences of online video gameplay, this research investigated gamers who play the popular MMORPG, World of Warcraft (WoW). This study employed an online survey made available on Reddit, a widely-used news, entertainment, and social-networking website, in which all the content is user-generated. The research questionnaire was intended to reveal the bond between MMORPG players and their avatars; the study examined how this relationship …

Spartan Daily, March 16, 2016, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2016

Volume 146, Issue 20

Prospectus, March 16, 2016, Parkland College

Prospectus 2016

Happy 50th Anniversary Parkland! Value of cultural education overlooked by Parkland students; Long-time faculty members recall changes at Parkland; Future Rock live at the Canopy Club (photo essay)

The Guardian, March 16, 2016, Wright State University Student Body

The Guardian Student Newspaper

Twelve page issue of The Guardian, the official student-run newspaper for Wright State University. The Guardian has been published regularly since March of 1965.

Ua12/2/1 College Heights Herald, Vol. 91, No. 12, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Closing the Book – Talisman, Yearbooks
• Kast, Monica. University Won’t Require Meningitis Vaccinations
• Harney, Lashan & Jacob Dick. Talisman Yearbook to Cease; Magazines to Come
• Skipworth, Dustin. Interpreters from WKU’s American Sign Language Program Sign National Anthem
• Camp, Jodi. WKU Strengthens Data Security Amid Hacks – Information Technology, Computers
• Collins, Emma & Dustin Skipworth. Presidential Selection Committee Meets Over Spring Break
• King, Jennifer. Editorial Cartoon Kentucky Weather
• Carter, Brandon. An Ode to My First Home
• License to Discriminate – Gays, Lesbians
• Hardin, Scout. How to Stay Dry & Chic …

Spartan Daily, March 10, 2016, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2016

Volume 146, Issue 18

Spartan Daily, March 9, 2016, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2016

Volume 146, Issue 17

The Effect Of Relational And Interactive Aspects Of Parasocial Experiences On Attitudes And Message Resistance, Riva Tukachinsky, Angeline Sangalang

Communication Faculty Articles and Research

This study examines direct and interaction effects of parasocial interactions (PSIs) and relationships (PSRs) on message resistance (reactance and counterarguing) and message-consistent attitudes. PSI involves the give-and-take within the media encounter, whereas PSR entails the relational bonding with the media figure that continues to exist outside the context of any particular media exposure. A 2 (high/low PSI) × 2 (high/low PSR) experiment revealed that PSI (but not PSR) can increase message resistance, particularly when PSR is low. No significant effects of PSR/PSI on attitudes were found. The study suggests that, contrary to past theorization, PSIs may facilitate, rather than reduce, …

The Guardian, March 9, 2016, Wright State University Student Body

The Guardian Student Newspaper

Twelve page issue of The Guardian, the official student-run newspaper for Wright State University. The Guardian has been published regularly since March of 1965.

Prospectus, March 9, 2016, Parkland College

Prospectus 2016

International students celebrated through cultures fair; Lets's talk: Racism a public discussion at Parkland event; Cobras move to Nationals (men's basketball); Unofficial St. Patrick's Day 2016 at U of I (photo essay);

Spartan Daily, March 2, 2016, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2016

Volume 146, Issue 14

Spartan Daily, March 1, 2016, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2016

Volume 146, Issue 13

Winona Currents Magazine, University Advancement - Winona State University

Winona Currents

This magazine published by Winona State University’s University Advancement was intended to inform WSU Alumni, students, faculty, staff and the greater community about Alumni and the university. The cover theme is: The Scientific Edge.

Cal Poly Sustainability Activities Newsletter Design, Alek C. Johnson

Communication Studies

This project was designed and intended for the use of Cal Poly's Sustainability and Energy department. This project will ultimately influence the upcoming development and implementation of an official Cal Poly Sustainability Newsletter.

Public Relations In The Restaurant Industry: Using Visual Social Media To Increase Consumer Relationships, Carly M. Cady

Journalism

As daily social media usage grows, marketing through these platforms become increasingly important for public relations professionals. Instagram, one of the most popular social media platforms, provides a new way to instantaneously reach millions of potential customers through the use of visuals. However, with limited knowledge of this new public relations tool, standing out and creating a successful presence for your business is difficult. This study is to explore how visual social media, specifically Instagram, can be used to increase consumer knowledge in the restaurant industry.

Investigation of current literature regarding the topic and gathered opinions of industry professionals will …

The Prospector, March 1, 2016, Utep Student Publications

The Prospector

Headline: Travel with Caution

Requiem For A Media Pioneer, Lauren Carasik

Media Presence

No abstract provided.

Spartan Daily, February 25, 2016, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2016

Volume 146, Issue 12

Ua12/2/1 College Heights Herald, Vol. 91, No. 10, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Clark, Samantha. Students Count Down to Caucus – Politics
• Skipworth, Dustin. Standing with Students – Student Government Association
• Collins, Emma. WKU Continues Retention Efforts as Matt Bevin Budget Looms
• Turner, Justin. Physics Olympics Help Students Gravitate to Science
• Camp, Jodi. WKU Planning Partnership with Jefferson Community College
• Turner, Justin. WKU Vineyard Hosts Workshop for Students & Local Growers – Agriculture
• Winstead, John. Talk Openly About Radical Politics
• King, Jennifer. Editorial Cartoon French Fries
• Critchelow, Andrew. Listen to This: Three Essential Albums for Black History Month – Music Review
• Dealing …

The Guardian, February 24, 2016, Wright State University Student Body

The Guardian Student Newspaper

Twelve page issue of The Guardian, the official student-run newspaper for Wright State University. The Guardian has been published regularly since March of 1965.

Spartan Daily, February 24, 2016, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2016

Volume 146, Issue 11

Spartan Daily, February 23, 2016, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2016

Volume 146, Issue 10

Ua12/2/1 College Heights Herald, Vol. 91, No. 9, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Kast, Monica. WKU, University of Kentucky Form New Partnership in Medicine
• Collins, Emma. WKU Doesn’t Cut Cheese – Agriculture
• Kast, Monica. Potter College Acquires New Dean – Larry Snyder
• Shaffer, Monica. Early Orientation Program Opens Doors for Minority Students – Project Early Start
• Means, McKenna. Plans Change for Planned Parenthood
• King, Jennifer. Editorial Cartoon Gary Ransdell as Uncle Sam
• Good Luck, Gary Ransdell – Budget
• Hardin, Scout. From Dud to Dandy – Fashion
• Potter, Abby. Tea Time – Bowling Green High School Princess Tea
• Austin, Emma. Forensics Team to …