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Why We Must Commune: Rethinking The Role Of Marketing Communications In Turbulent Times, Javier Garcia Feb 2026

Why We Must Commune: Rethinking The Role Of Marketing Communications In Turbulent Times, Javier Garcia

Publications and Research

“Communications” is often thought of as a noun, representing the messages we receive on a daily basis from people, brands, and institutions alike. 

"Communications" is also often associated with an industry that exists to produce such messaging in service of capitalism, with a commercial or otherwise actionable outcome desired from its receiving audience. 

This presentation, hosted by two-time CCNY graduate and senior marketing communications professional and Assistant Professor Javier Garcia, will examine the urgency and opportunity in rethinking the value and study of marketing and communications. 

In his presentation, Professor Garcia will offer suggestions on how to guide students towards …


Lyari: A War Unseen, Sammi Deen Feb 2026

Lyari: A War Unseen, Sammi Deen

MSJ Capstone Projects

This capstone explores the conflict in Lyari Karachi and its enduring aftermath on the locals. It examines the lived experiences of conflict victims, their families and the profound psychological traumas resulting from prolonged violence. The study highlights how the conflict continue to shape everyday life in Lyari.

My capstone provides overview of the Lyari conflict, followed by an in-depth analysis of its social and human consequences. It documents the impacts on locals’ communities, particularly victims’ families, and illustrates how the conflict not only devastated lives but also contributed to the spread of drug abuse, lawlessness, and a culture of unaccountability, …


The Guardian The Month Of February 2026, Wright State Student Body Feb 2026

The Guardian The Month Of February 2026, Wright State Student Body

The Guardian Student Newspaper

News articles from The Guardian for the Month of February 2026. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.


Media Use And Pro-Equality Attitudes Toward Women As Leaders, Mark Tremayne, Dustin Harp, Ariana Hernandez Feb 2026

Media Use And Pro-Equality Attitudes Toward Women As Leaders, Mark Tremayne, Dustin Harp, Ariana Hernandez

Communication Faculty Publications

This study examines how Americans’ media use corresponds with attitudes toward women as leaders. We surveyed 1,030 adults and measured pro-equality attitudes using a 17-item index. Newspaper reading and streaming video use were positively associated with pro-equality views, while time spent on social media (particularly Facebook and X) showed small negative associations. Participants who used newspapers for political content reported higher pro-equality scores than non-users, whereas those who used X for politics reported lower scores. The findings suggest that media habits and political ideology are connected to gender attitudes.


Social Media And Public Opinion In Times Of Conflict: How Arab Social Media Impacted International Perspectives On The Gaza War, Mariam Rizk Jan 2026

Social Media And Public Opinion In Times Of Conflict: How Arab Social Media Impacted International Perspectives On The Gaza War, Mariam Rizk

Theses and Dissertations

This exploratory study examines how Arab social media content creators impacted the international public perception of the 2023 Gaza war through English-language content. The research is conducted through semi-structured interviews with 19 participants: 4 Arab social media content creators and 15 English-speaking university students (13 American citizens and 2 international students studying in American universities). Through these semi-structured qualitative interviews, the research investigates the agenda-setting capabilities of social media during conflicts and identifies effective cross-cultural communication strategies. The study employed purposive sampling with snowball technique, targeting content creators with established social media presence (37,000-426,000 Instagram followers) and university students who …


Brute Force Branding: Variations & Repetitions Of The Almighty Dollar Banknote, Rui-Long Monico Jan 2026

Brute Force Branding: Variations & Repetitions Of The Almighty Dollar Banknote, Rui-Long Monico

Artl@s Bulletin

Abstract: This paper examines the U.S. dollar as a global brand and mythic icon, revealing how its stable aesthetic asserts dominance and infiltrates daily life. Through visual analysis and global comparison, it shows how banknotes are battlegrounds where art, identity, and geopolitics collide—currency as a weapon of soft power and cultural hegemony. The dollar’s visual inertia—ritualized, repeated, reappropriated—cements its supremacy as a symbolic force, where repetition enforces authority and variation sparks both resistance and conformity. Banknotes emerge as tools of statecraft and vessels of collective memory, as reflected in the author’s bespoke creation accompanying this study.

Résumé: Cet article analyse …


Determining Knowledge Gaps In Natural Disaster Preparedness: An Exploratory Analysis Of Socioeconomic Variables And Response Quality, Michelle S. Repass Jan 2026

Determining Knowledge Gaps In Natural Disaster Preparedness: An Exploratory Analysis Of Socioeconomic Variables And Response Quality, Michelle S. Repass

Theses and Dissertations

This exploratory study examines potential knowledge gaps in natural disaster preparedness across socioeconomic groups in Lee County, Alabama and identifies communication barriers affecting response behavior through the lens of the knowledge gap hypothesis. Survey data from 20 residents were analyzed using an objective socioeconomic status (OSES) score based on household income and highest level of education. Results indicate that while most respondents reported access to weather alerts and favorable behavioral responses that align with current guidelines from the National Weather Service, gaps are present in comprehension, response timing, and engagement in risky behavior that could delay protective action. Findings suggest …


Civic Grammar: Why Classical Architecture Endures In The American State, Jesse Walker Jan 2026

Civic Grammar: Why Classical Architecture Endures In The American State, Jesse Walker

Master of Liberal Studies Theses

The dominant visual language of American federal buildings has been classical, surviving repeated ideological challenges, professional revolts, and political controversy. While this persistence has been widely observed, the mechanism behind it has not been clearly identified. This thesis isolates that mechanism. Drawing on architectural history, federal procurement policy, and primary sources from Jefferson's correspondence through the executive orders of 2020 and 2025, it argues that classicism endures not because its meaning has remained stable, but because federal architecture is governed by a persistent functional constraint: government buildings must be immediately legible to an ordinary citizen, without signage or prior knowledge, …


Life In Laughter: Comedy’S Impact On Student Health And Success, Julia Weinstein Jan 2026

Life In Laughter: Comedy’S Impact On Student Health And Success, Julia Weinstein

Honors Undergraduate Theses

College students face rising rates of anxiety, depression, and stress, highlighting the need for accessible, stigma-free wellness interventions. While comedy is often seen as entertainment, research indicates laughter produces measurable psychological and physiological benefits, including reduced cortisol and increased endorphins. Life in Laughter, a creative-research hybrid project, investigates how live and digital comedy experiences affect college students’ mood, stress, and sense of belonging. Using mixed methods, data were collected through anonymous audience surveys, app-based reflections via JoyScroll, and interviews, supplemented by a mini-documentary. Findings suggest humor functions as both an emotional regulation tool and a means of fostering …


Creating A Social Media Campaign, Alexa Capeloto Jan 2026

Creating A Social Media Campaign, Alexa Capeloto

Open Educational Resources

Students research an issue related to social good and apply visual, news, and digital literacy skills to design an original image and a proposed social media campaign.


Critical Feminist Editorial Praxis: My Tenure As The First Journal Editor Of Color Of Communication Monographs, Srivi Ramasubramanian Jan 2026

Critical Feminist Editorial Praxis: My Tenure As The First Journal Editor Of Color Of Communication Monographs, Srivi Ramasubramanian

Media Studies - All Scholarship

In this essay I theorize about Critical Feminist Editorial Praxis, which envisions journal editing as a site for scholar-activism. I use the term activism because to counter the hegemonic whiteness and coloniality of Communication knowledge requires active efforts to go against the taken-for-granted processes and practices. Journal editing is a significant location for interventions because this is often where we learn what is considered cutting-edge scholarship within our discipline. This significance is especially clear when the journal in question is a flagship publication of a leading professional organization. As I end my tenure as the first editor of color of …


The Role Of Media Literacy In Shaping Campus Student Leaders’ Perceptions Of Media Activism, Online Risks, And Social Support, Srivi Ramasubramanian, Minnie Mcmillian, Shumaila Bhatti, Shannon Burth, Julius Matthew Riles, Elizabeth Behm-Morawitz, Melody Wilson Jan 2026

The Role Of Media Literacy In Shaping Campus Student Leaders’ Perceptions Of Media Activism, Online Risks, And Social Support, Srivi Ramasubramanian, Minnie Mcmillian, Shumaila Bhatti, Shannon Burth, Julius Matthew Riles, Elizabeth Behm-Morawitz, Melody Wilson

Media Studies - All Scholarship

Campus activism by student leaders has historically played a significant role in social movements. Within contemporary contexts, media is an important site through which campus student leaders raise awareness, share relevant information, distribute online petitions, and shape public discourses on various social issues. Media literacy is an essential skill for student leaders to be effective in their activist initiatives and be able to cope with the inevitable pushback through trolling and cyberbullying that such activism would likely bring up. This survey (N = 855) with college student leaders across three universities explores how they rate themselves on media literacy skills, …


Vaccine Hesitancy In Arabic Discourse: A Multi-Method Social Media Study, Nada Dimashkieh Chehab Jan 2026

Vaccine Hesitancy In Arabic Discourse: A Multi-Method Social Media Study, Nada Dimashkieh Chehab

Graduate Studies Theses and Dissertations 2026

Vaccine hesitancy — the state of uncertainty about vaccination — poses global public health challenges, undermining efforts to prevent infectious diseases. It is also a contextual phenomenon, shaped by social and political forces. While survey-based research on vaccine hesitancy is abundant both globally and in the Arab world, humanities-oriented approaches using discourse analysis remain limited especially in Arabic on social media: some have tracked trends on Twitter, but virtually none have done so on Facebook. This dissertation addresses these gaps through a multimethod design combining Textual and Trend Analyses and Critical Discourse Study. It examines vaccine-related trends and discourses among …


Performing The Digital Identity: A Media Discourse Analysis Of Online Identity Construction, Dalya Qasem Jan 2026

Performing The Digital Identity: A Media Discourse Analysis Of Online Identity Construction, Dalya Qasem

Graduate Studies Theses and Dissertations 2026

This dissertation investigates how news media construct narratives about TikTok and its role in shaping digital identity. While existing scholarship has examined issues such as privacy, marketing, and entertainment, less attention has been given to how identity is represented, negotiated, and understood within public discourse. Using Critical Discourse Analysis (CDA) combined with computational text analysis through Voyant Tools, this study analyzes a corpus of 111 news articles published between 2020 and 2025 that explicitly reference TikTok and identity. The analysis identifies prominent keywords, topics, and rhetorical patterns across media texts. Furthermore, the research demonstrates a critical analysis of popular understandings …


Media Literacy Meets Language Education: Fictional Science (Fisci) Promotes Skills To Identify And Refute Fake News, Stephan Schicker, Jürgen Ehrenmüller, Melanie Hendler, Victoria Reinsperger, Natalia Kubai, Lucia Miškulin Saletović, Bettina Steinbauer, Sabine Schmölzer-Eibinger Dec 2025

Media Literacy Meets Language Education: Fictional Science (Fisci) Promotes Skills To Identify And Refute Fake News, Stephan Schicker, Jürgen Ehrenmüller, Melanie Hendler, Victoria Reinsperger, Natalia Kubai, Lucia Miškulin Saletović, Bettina Steinbauer, Sabine Schmölzer-Eibinger

Journal of Media Literacy Education

This article presents the theoretical and conceptual foundations of the interdisciplinary didactic concept of Fictional Science (FiSci), which is positioned at the interface between media and language didactics. Based on reference concepts such as epistemic vigilance, inoculation, lateral reading, and media literacy in education, FiSci aims to promote secondary school students’ skills in dealing with fake news. While course 1 of FiSci (Activating the Fake News Radar) sensitises students to false information, course 2 (Verification of Information) teaches strategies for identifying false information that are also used by professional fact-checkers, and course 3 (Refutation) focuses on refuting false information.


Digital Texts And Diversity-Sensitive Foreign Language Teaching, Anne-Marie Lachmund, Manuela Franke Dec 2025

Digital Texts And Diversity-Sensitive Foreign Language Teaching, Anne-Marie Lachmund, Manuela Franke

Journal of Media Literacy Education

Digital reading differs significantly from reading on paper, posing several challenges, especially for students learning a second or third foreign language. The complexity of engaging with authentic digital sources is further intensified by the diversity within learner groups. First, the objectives for developing digital reading proficiency in a foreign language are explored, identifying the skills necessary for competent digital readers. Building on these objectives, the paper then addresses the diverse needs of learners, taking into account neurodiverse students in diversity-sensitive teaching environments. The focus lies on the field-specific dynamics of digital reading, particularly those impacting learners with ADHD, dyslexia, and …


Media Literacy In Language (Teacher) Education. Introductory Remarks From The Guest-Editors, Ricardo Römhild, Julia Sgolik Dec 2025

Media Literacy In Language (Teacher) Education. Introductory Remarks From The Guest-Editors, Ricardo Römhild, Julia Sgolik

Journal of Media Literacy Education

This editorial sketches the conceptual foundations for this special issue on media literacy in language (teacher) education. It contextualises this special issue’s focus on language (teacher) education with critical media literacy theory, highlighting the special role of language education in media literacy development both in terms of the subject’s methodology and goals. With its inherent focus on texts and media, language education pursues the goal of empowering learners to become active participants in global – oftentimes digital – discourses. Providing a frame for the contributions to this special issue, this introduction echoes calls for an already observable shift in language …


Data Storytelling For Reputation Management: A Multiple Case Study Of Formula 1, Patagonia & Spotify, Michael O. P. Lowsley-Williams Dec 2025

Data Storytelling For Reputation Management: A Multiple Case Study Of Formula 1, Patagonia & Spotify, Michael O. P. Lowsley-Williams

Student Theses and Dissertations

This thesis investigates data storytelling as a reputation management strategy by examining how organizations leverage data narratives to enhance brand identity, build stakeholder trust, and reshape public perception. Through analysis and comparison of three qualitative case studies of Patagonia, Formula 1, and Spotify, this research explores how these companies construct and utilize data-driven narratives to address reputational challenges across distinct industry contexts. Drawing on elements of framing, situational crisis and stakeholder theories as well as the concepts of encoding and decoding, this study analyzes narrative structures, framing devices, and audience engagement tactics within reports, campaigns, and multimedia content from 2015-2025. …


The Trust Equation: Users, Companies, And Safety In The Online Dating World, Hayley Solomon Dec 2025

The Trust Equation: Users, Companies, And Safety In The Online Dating World, Hayley Solomon

Student Theses and Dissertations

Digital dating platforms have become essential to modern-day relationship formation, yet concerns about user safety, harassment, deception, and accountability have intensified distrust, particularly among women. This study explores (1) how women’s personal experiences of danger shape their perceptions of dating apps’ trustworthiness, (2) how women explain the nature of trust and distrust in these digital environments, and (3) how communication professionals can design messages that promote safety and strengthen trust on dating platforms. Using a qualitative study design, four focus groups with three participants each were conducted with heterosexual cis-gender women aged 18–50 who had used Hinge, Tinder, or Bumble …


Tonight’S Top Story: Analyzing English And Spanish-Language National And Local Newscasts For Content Differences, Esteban N. Serrano Dec 2025

Tonight’S Top Story: Analyzing English And Spanish-Language National And Local Newscasts For Content Differences, Esteban N. Serrano

Honors Program Theses and Research Projects

Spanish-language media alongside its equivalent English-language counterpart, assumingly operate with reporting facts truthfully. However, no studies have compared the accuracy of equitable reporting between English and Spanish-language news, particularly television newscasts. Limited existing research claims that differences, such as the structure of news stories and their placement in a broadcast, may skew a narrative for those who prefer to absorb Spanish-language news in comparison to those who absorb English-language news. In this study, through use of mixed methods, U.S. market’s English and Spanish broadcast news-affiliated stations are examined to draw conclusions on whether or not there are differences in news …


The Consequences Of Fear: How Media Literacy Teachers Adapt To Teaching In An Autocratic Regime, Sait Tuzel Dec 2025

The Consequences Of Fear: How Media Literacy Teachers Adapt To Teaching In An Autocratic Regime, Sait Tuzel

Journal of Media Literacy Education Pre-Prints

While media literacy education experienced significant growth in Turkey during the early part of the decade, since the attempted coup on July 15, 2016, Turkish educators have struggled with uncertainty and social mistrust generated by the disappearance of independent journalism and the arrests of many thousands of educators, judges, and researchers. This longitudinal study of media literacy teachers in Turkey examines the professional challenges that media literacy teachers experienced between 2015 and 2020 as they adapted to increased fear and the risks associated with teaching about media. Unable to use media materials beyond the state-sanctioned textbook, teachers now evaluate the …


Digital Competence In Early Childhood Formal And Informal Education: Findings From A Systematized Review, Davide Cino, Claudio D’Antonio, Federica Ranzani, Silvia Demozzi, Cosimo Di Bari Nov 2025

Digital Competence In Early Childhood Formal And Informal Education: Findings From A Systematized Review, Davide Cino, Claudio D’Antonio, Federica Ranzani, Silvia Demozzi, Cosimo Di Bari

Journal of Media Literacy Education Pre-Prints

This article reports on findings from a systematized literature review on digital competence in early childhood (age range, 0-6). Through a quantitative and qualitative analysis of 31 empirical studies, the article provides: 1) a mapping of key information contained in the dataset based on relevant variables inductively and deductively identified (i.e., children’s age, type of educational context, type of digital skill, caregiving actors, description of relevant activities, screen time discourse, risks and opportunities discourse, reference to wellbeing); and 2) a narrative in depth account of digital competence in early childhood in relation to the type of educational context investigated, i.e., …


Forum Response — Beyond Gatekeeping: Narratives And Infrastructures For Inclusive Foundational Courses, Sergio Fernando Juárez, Ana Isabel Terminel Iberri Oct 2025

Forum Response — Beyond Gatekeeping: Narratives And Infrastructures For Inclusive Foundational Courses, Sergio Fernando Juárez, Ana Isabel Terminel Iberri

Basic Communication Course Annual

No abstract provided.


Reimagining The Basic Course: Integrating Asian And African Storytelling Traditions In Public Speaking Pedagogy, Dious Joseph Oct 2025

Reimagining The Basic Course: Integrating Asian And African Storytelling Traditions In Public Speaking Pedagogy, Dious Joseph

Basic Communication Course Annual

Public speaking courses often reflect Eurocentric rhetorical traditions, focusing on argumentation, logic, and individual presentation styles. This essay proposes a redesign of public speaking curriculum by incorporating storytelling traditions from Asian and African cultures. These traditions emphasize communal narratives, moral lessons, and audience engagement through relatable stories, offering a richer, more inclusive approach. The essay contrasts the communal and narrative-focused traditions of Asian and African storytelling with Western argumentation and rhetoric. It advocates for integrating these storytelling techniques into public speaking courses to make them more representative of global perspectives, benefiting both international and domestic students. Such integration would prevent …


From Public Speaking To Multimodal Communication: A Reevaluation Of The Basic Communication Course, Stephanie Medden, Brian Myers, Kristin Roberts-Raymond, Maik Stanitzke Oct 2025

From Public Speaking To Multimodal Communication: A Reevaluation Of The Basic Communication Course, Stephanie Medden, Brian Myers, Kristin Roberts-Raymond, Maik Stanitzke

Basic Communication Course Annual

This article contributes to ongoing discussions regarding the evolution of the basic communication course. The authors detail the multi-year process of redesigning their institution's basic communication course, now centered on multimodal communication, and share insights from its implementation. Emphasizing the need to respond to increased cultural and linguistic diversity, a high prevalence of speaking anxiety, and the need to development multimodal communication competencies, the course redesign underscores the necessity for communication educators to adapt proactively to changing cultural, educational, and professional landscapes. Drawing from data collected through faculty and student surveys and focus groups, the authors highlight how incorporating linguistic …


Promotion Of Religious Tourism In Pakistan Through Destination Marketing Strategies, Noor-Ul- Huda, Musa Khan, Noman Ahmed Ansari Oct 2025

Promotion Of Religious Tourism In Pakistan Through Destination Marketing Strategies, Noor-Ul- Huda, Musa Khan, Noman Ahmed Ansari

International Journal of Religious Tourism and Pilgrimage

The aim of this study is to identify the key factors that attract religious tourists to Pakistan and the strategies that are effective in promoting religious tourism. The paper takes a comprehensive approach to guide Pakistan’s development by evaluating international literature, focusing on religious tourism as a pivotal source of revenue. The study explores diversification prospects, aiming to equip policymakers and tourism authorities with actionable insights. This research establishes the groundwork for realising the economic, social, and cultural potential of religious tourism in Pakistan by studying marketing techniques using a qualitative methodology, examining revival approaches, and investigating cutting-edge communication technologies. …


The Current - Volume 36 Issue 3, Nova Southeastern University Oct 2025

The Current - Volume 36 Issue 3, Nova Southeastern University

Student Newspapers

No abstract provided.


The Guardian The Month Of October 2025, Wright State Student Body Oct 2025

The Guardian The Month Of October 2025, Wright State Student Body

The Guardian Student Newspaper

News articles from The Guardian for the Month of October 2025. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.


Medst101 Contemporary Media, Fall 2025 Syllabus, Juan Monroy Oct 2025

Medst101 Contemporary Media, Fall 2025 Syllabus, Juan Monroy

Open Educational Resources

A survey of contemporary media industries including their technical, economic, social, political and cultural implications. We will also examine the economic underpinnings of media, the role of advertising and public relations, and the policies that govern contemporary media industries.


Opting Out: Over-Alerting And Warning Fatigue In The Era Of Wireless Emergency Alerts, Jeannette Sutton, Michele M. Wood Sep 2025

Opting Out: Over-Alerting And Warning Fatigue In The Era Of Wireless Emergency Alerts, Jeannette Sutton, Michele M. Wood

Emergency Preparedness, Homeland Security, and Cybersecurity Faculty Scholarship

While warning fatigue is commonly described among emergency management practitioners as a problem due to over-alerting, which leads to opting out, there has been limited research to define these concepts in a systematic manner that can inform policymaking around public alerting strategies, especially as they relate to Wireless Emergency Alerts (WEA). In this study, we draw from semi-structured interviews with emergency managers and open-ended responses from surveys with emergency managers and members of the public, to develop definitions of “over-alerting” and “warning fatigue” and to identify the conditions that cause the public to “opt out” of WEA messages. We conduct …