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Articles 7111 - 7140 of 41531
Full-Text Articles in Entire DC Network
Jour 3324: Advertising Copy Writing And Layout (Syllabus), R. Spielberger
Jour 3324: Advertising Copy Writing And Layout (Syllabus), R. Spielberger
Journalism and Strategic Media Syllabi Archive
Course Description: Principles of advertising psychology in relation to proven techniques for writing effective copy, approximately half of the course devoted to practice in writing copy and preparing rough layouts. One lecture/four laboratory hours.
Jour 3400: Introduction To Public Relations (Syllabus), Robert L. Willis
Jour 3400: Introduction To Public Relations (Syllabus), Robert L. Willis
Journalism and Strategic Media Syllabi Archive
Course Description: Development, scope and modern role of public relations; emphasis on problem solving, lectures and application of major public relations tools and practices.
Jour 3400: Introduction To Public Relations (Syllabus), R. Spielberger
Jour 3400: Introduction To Public Relations (Syllabus), R. Spielberger
Journalism and Strategic Media Syllabi Archive
Course Description: Development, scope and modern role of public relations; emphasis on problem solving, lectures and application of major public relations tools and practices.
Jour 3410: Public Relations Research (Syllabus), Darrin M. Devault
Jour 3410: Public Relations Research (Syllabus), Darrin M. Devault
Journalism and Strategic Media Syllabi Archive
Course Description: Identifying, characterizing and evaluating stakeholder groups and alternative channels of communication; formal research procedures include sampling, instrument design, information gathering, data processing, analysis and reporting.
Jour 3421: Public Relations Writing (Syllabus), Erin Willis
Jour 3421: Public Relations Writing (Syllabus), Erin Willis
Journalism and Strategic Media Syllabi Archive
Course Description: Emphasis on communication tactics; plan, write and produce public relations tools; audience and media selection; print and electronic media. Two lecture hours, two laboratory hours per week.
Jour 3526: Photojournalism/Digital Image (Syllabus), Jay Adkins
Jour 3526: Photojournalism/Digital Image (Syllabus), Jay Adkins
Journalism and Strategic Media Syllabi Archive
Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation. One lecture hour, four laboratory hours per week.
Jour 3526: Photojournalism/Digital Image (Syllabus), Greg Campbell
Jour 3526: Photojournalism/Digital Image (Syllabus), Greg Campbell
Journalism and Strategic Media Syllabi Archive
Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation. One lecture hour, four laboratory hours per week.
Jour 3900: Visual Journalism (Syllabus), Jin Yang
Jour 3900: Visual Journalism (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi Archive
Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.
Jour 3900: Visual Journalism (Syllabus), Andrew A. Smith
Jour 3900: Visual Journalism (Syllabus), Andrew A. Smith
Journalism and Strategic Media Syllabi Archive
Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.
Jour 3900: Visual Journalism (Syllabus), Jason R. Terrell
Jour 3900: Visual Journalism (Syllabus), Jason R. Terrell
Journalism and Strategic Media Syllabi Archive
Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.
Jour 4120/6120: Advanced Reporting (Syllabus), Thomas J. Hrach
Jour 4120/6120: Advanced Reporting (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi Archive
Course Description: Analyzing and writing news reports about government, courts, energy, economy, taxes, education, environment, medicine and science; emphasis on relationship between current issues and public’s need to be informed; topics vital to large urban society.
Jour 4120/6120: Advanced Reporting (Syllabus)
Jour 4120/6120: Advanced Reporting (Syllabus)
Journalism and Strategic Media Syllabi Archive
Course Description: Analyzing and writing news reports about government, courts, energy, economy, taxes, education, environment, medicine and science; emphasis on relationship between current issues and public’s need to be informed; topics vital to large urban society.
Jour 4124/6124: Computer Assisted Reporting (Syllabus)
Jour 4124/6124: Computer Assisted Reporting (Syllabus)
Journalism and Strategic Media Syllabi Archive
Course Description: Advanced use of computer technology and investigative techniques to access, analyze and develop database information in combination with traditional news reporting.
Jour 4130/4330/4430/4630/7600: Internship (Syllabus), Erin Willis
Jour 4130/4330/4430/4630/7600: Internship (Syllabus), Erin Willis
Journalism and Strategic Media Syllabi Archive
Course Description: Work in practical assignments at local media under supervision of qualified practitioners.
Jour 4140/6140: News Design (Syllabus), Jason R. Terrell
Jour 4140/6140: News Design (Syllabus), Jason R. Terrell
Journalism and Strategic Media Syllabi Archive
Course Description: Basic principles of design and production for newspapers and magazines; typography, story and page design, graphics; copy, images and infographics and presentation in clear, well-organized way; headlines, titles, subheads, captions, and other copy.
Jour 4328/6328: Strategic Advertising Campaigns (Syllabus), Sandra H. Utt
Jour 4328/6328: Strategic Advertising Campaigns (Syllabus), Sandra H. Utt
Journalism and Strategic Media Syllabi Archive
Course Description: Development of creative strategy and its execution to include layouts, audio tapes, slide shows, storyboards and sales promotion application.
Jour 4420: Public Relations Case Study (Syllabus), Darrin M. Devault
Jour 4420: Public Relations Case Study (Syllabus), Darrin M. Devault
Journalism and Strategic Media Syllabi Archive
Course Description: Case studies and typical public relations problems; planning and preparation of communications materials for various media; application of public relations techniques.
Jour 4400/6400: Public Relations Campaigns (Syllabus), Erin Willis
Jour 4400/6400: Public Relations Campaigns (Syllabus), Erin Willis
Journalism and Strategic Media Syllabi Archive
No abstract provided.
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Grant Smith
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Grant Smith
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.
Jour 4700: Mass Communication Law (Syllabus), David Arant
Jour 4700: Mass Communication Law (Syllabus), David Arant
Journalism and Strategic Media Syllabi Archive
Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright, and other statutes limiting communication in fields of publishing and broadcasting.
Jour 4702/6702: Mass Media/Diversity/Society (Syllabus), Otis L. Sanford
Jour 4702/6702: Mass Media/Diversity/Society (Syllabus), Otis L. Sanford
Journalism and Strategic Media Syllabi Archive
Course Description: Advanced study of recent, critical issues faced by mass media with exploration of complexities that cause them and their impact on society.
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.
Jour 4910: Social Media Practices (Syllabus), Carrie Brown-Smith
Jour 4910: Social Media Practices (Syllabus), Carrie Brown-Smith
Journalism and Strategic Media Syllabi Archive
Course Description: Introduction to basics of using social media in strategic ways as a reporter and/or a public relations or advertising professional; many changes in the media landscape and skills needed in today's media careers will be discussed.
Jour 4998: Multimedia News Lab (Syllabus), Thomas J. Hrach
Jour 4998: Multimedia News Lab (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi Archive
Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.
Jour 4998: Multimedia News Lab (Syllabus), David Royer
Jour 4998: Multimedia News Lab (Syllabus), David Royer
Journalism and Strategic Media Syllabi Archive
Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.
Jour 7025/8025: Law Of Mass Communication (Syllabus), Dan Trigoboff
Jour 7025/8025: Law Of Mass Communication (Syllabus), Dan Trigoboff
Journalism and Strategic Media Syllabi Archive
Course Description: The study of laws and regulations affecting mass media with attention to social and political forces that shape the law; exploration of First Amendment theories as well as the constitutional framework of the legal system; in-depth legal research in the student's selected area of interest.
Jour 7050/8050: Mass Communication Theories (Syllabus), Carrie Brown-Smith
Jour 7050/8050: Mass Communication Theories (Syllabus), Carrie Brown-Smith
Journalism and Strategic Media Syllabi Archive
Course Description: Key concepts and development of theories offered to explain operation and effects of mass communication media; multidisciplinary overview of theories dealing with advertising, broadcasting, print, and public relations messages, media, and effects.
Jour 4900/6900: Multimedia Mass Communication (Syllabus), Andrew A. Smith
Jour 4900/6900: Multimedia Mass Communication (Syllabus), Andrew A. Smith
Journalism and Strategic Media Syllabi Archive
Course Description: Using computers to learn process/software/production design concepts involved in multimedia primarily designed for computer communication; digital editing of still images, off-line video editing, animation and production techniques for assembling all into a single CD or video to convey advertising, public relations, or news editorial concepts.
Jour 7075/8075: Mass Communication Research Methods (Syllabus), Rick Fischer
Jour 7075/8075: Mass Communication Research Methods (Syllabus), Rick Fischer
Journalism and Strategic Media Syllabi Archive
Course Description: Familiarization with content analysis, survey research, data analysis, and field studies as practiced by reporters, editors, and public relations decision makers; modern research techniques and class project using computer analysis.