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Ua19/16/2 Golf Press Releases, Wku Athletic Media Relations Jan 2022

Ua19/16/2 Golf Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU golf team in 2022.


Ua19/16/1/5 Hilltopper Golf 2021-22 Season Statistics, Wku Athletic Media Relations Jan 2022

Ua19/16/1/5 Hilltopper Golf 2021-22 Season Statistics, Wku Athletic Media Relations

WKU Administration Documents

Statistical analysis of the 2021-22 men's golf team season.


Ua19/16/2 Volleyball Press Releases, Wku Athletic Media Relations Jan 2022

Ua19/16/2 Volleyball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU volleyball team in 2022.


Ua19/16/2 Soccer Press Releases, Wku Athletic Media Relations Jan 2022

Ua19/16/2 Soccer Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU soccer team in 2022.


Ua19/16/2 Athletics Press Releases, Wku Athletic Media Relations Jan 2022

Ua19/16/2 Athletics Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases regarding general activities of the WKU Athletics Department for 2022.


Art As Politics? How Fox News Manufactures Its Hosts’ Performances To Acquire Cable Prestige, Matthew Mcguirk Jan 2022

Art As Politics? How Fox News Manufactures Its Hosts’ Performances To Acquire Cable Prestige, Matthew Mcguirk

The Graduate Review

Fox News is the most popular cable news network in the United States, drawing millions of conservative viewers who trust it more than any other outlet. Although many of the network’s claims are subject to controversy or rooted in falsities, these viewers continue watching, offering a never-before-seen devotion to the network. Using Fox’s coverage of the COVID-19 pandemic, as well as insight from Karl Marx and Walter Benjamin, this paper demonstrates how Fox manufactures its hosts’ performances to advance its fetishizing of the commodity of cable prestige.


Social Media And Journalism: How Twitter Impacts News Coverage In Kenya, Philip Mwaniki Njung’E Jan 2022

Social Media And Journalism: How Twitter Impacts News Coverage In Kenya, Philip Mwaniki Njung’E

Master of Arts in Digital Journalism

Twitter had been extensively adopted by the public, journalists, and news organizations as a new digital tool for disseminating information. Therefore, if Twitter is considered a new and effective way of gathering information that makes up news content, an investigation on how it impacts news coverage, journalists, and newsroom practices is significant. The present study conducted said investigation and came up with findings that significantly contributed to the available information about the relationship between Twitter and news dissemination. It particularly investigated how Twitter impacts news content and coverage, journalistic routines, and newsroom practices in Kenya. This study draws its data …


Representations Of Native Americans In Contemporary Media: Dances With Wolves, Diane Sawyer, And Reservation Dogs, Jacqueline Hendry Jan 2022

Representations Of Native Americans In Contemporary Media: Dances With Wolves, Diane Sawyer, And Reservation Dogs, Jacqueline Hendry

Dissertations and Theses

Thirty years after Dances with Wolves won the Academy Award for Best Picture, and ten years after the 20/20 special “Hidden America: Children of the Plains” recycled ‘90’s Hollywood tropes to report on poverty on the Pine Ridge Reservation, the 2021 comedy series Reservation Dogs marks a watershed moment in Native representation. Led by an Indigenous cast and Indigenous creative team, it features contemporary aspects of Native life through a particular niche humor that doesn’t explain itself to audiences not in the know. The as-yet unique series has been well-received by Native and non-Native audiences, but in order to appreciate …


Jrsm 1700: Intro To Media Honors (Syllabus), Terris King Jan 2022

Jrsm 1700: Intro To Media Honors (Syllabus), Terris King

Journalism and Strategic Media Syllabi Archive

Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; history, philosophy and goals of modern journalism; impact on governmental, social and economic systems.


Jrsm 4940: Student Media Practicum (Syllabus), Kim Marks Malone Jan 2022

Jrsm 4940: Student Media Practicum (Syllabus), Kim Marks Malone

Journalism and Strategic Media Syllabi Archive

Course Description: Work in practical assignments at local media and other communication organizations under supervision of qualified practitioners.


Jour 3526: Multimedia Storytelling (Syllabus), Jin Yang Jan 2022

Jour 3526: Multimedia Storytelling (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to the basic elements of multimedia journalistic storytelling. Students will produce news-driven multimedia packages for various storytelling platforms, including photography, audio, video, and data visualization.


Jour 3526: Multimedia Storytelling (Syllabus), Jin Yang Jan 2022

Jour 3526: Multimedia Storytelling (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to the basic elements of multimedia journalistic storytelling. Students will produce news-driven multimedia packages for various storytelling platforms, including photography, audio, video, and data visualization.


Jrsm 4702: Media, Diversity And Society (Syllabus), Otis Sanford Jan 2022

Jrsm 4702: Media, Diversity And Society (Syllabus), Otis Sanford

Journalism and Strategic Media Syllabi Archive

Course Description: Advanced study of critical issues faced by mass media with exploration of complexities that cause them and their impact on society.


Pbrl 6301: Event Planning For Pr (Syllabus), Tori Cliff Jan 2022

Pbrl 6301: Event Planning For Pr (Syllabus), Tori Cliff

Journalism and Strategic Media Syllabi Archive

Course Description: Development, execution and evaluation of events that support strategic communication practices; emphasis on advertising and public relations tactics for non-profit, for profit and community-based initiatives and organizations.


Jrsm 1700: Intro To Media (Syllabus), Joe Hayden Jan 2022

Jrsm 1700: Intro To Media (Syllabus), Joe Hayden

Journalism and Strategic Media Syllabi Archive

Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; history, philosophy and goals of modern journalism; impact on governmental, social and economic systems.


Jrsm 2121: Media Writing Ll (Syllabus), Joe Hayden Jan 2022

Jrsm 2121: Media Writing Ll (Syllabus), Joe Hayden

Journalism and Strategic Media Syllabi Archive

Course Description: Basic instruction in journalistic forms and AP style; information gathering and composition of news stories; media literacy.


Jour 6150: Sports Writing/Reporting (Syllabus), Robby Byrd Jan 2022

Jour 6150: Sports Writing/Reporting (Syllabus), Robby Byrd

Journalism and Strategic Media Syllabi Archive

Course Description: Development of advanced writing, reporting and professional skills specific to sports media; emphasis on practice of game reporting, feature stories, column and opinion writing and multimedia.


An Examination Of Trust In News Mediums By College Students: A Comparison Of Egypt And The Usa, Karim Soliman Jan 2022

An Examination Of Trust In News Mediums By College Students: A Comparison Of Egypt And The Usa, Karim Soliman

Electronic Theses and Dissertations

Polls have shown a decline in trust in the USA when it comes to trust in Media. This study looks at if trust in news mediums really does matter. The study also compares a sample from USA to Egypt. The study finds that American college students have more trust in traditional news media but use it less than newer forms such as social media. The Egyptian sample has high trust in social media and low trust in traditional news media that are normally under the influence of the Egyptian government. The frame works used are the uses and gratification theory, …


Will The Real News Reporters Please Stand Up?: A Study Of Bias In The Media, Hannah Claussen Jan 2022

Will The Real News Reporters Please Stand Up?: A Study Of Bias In The Media, Hannah Claussen

Mahurin Honors College Capstone Experience/Thesis Projects

The goal of my project is to define what news media bias is and examine its history and the effects it currently has on our country and democracy. I will examine its electoral effects as well as how media bias has contributed to lower trust in the news media as a whole.

My project will consist of a general news story on the subject of media bias; a smaller news story focusing on the history of media bias and public perception of the press; an abbreviated research paper on newspaper endorsements and their efficacy in a modern news landscape; and …


The Web And The Blockbuster Poster: An Examination Of The Impact Of Streaming Services On Movie Advertising, Holden Edward Strausser Jan 2022

The Web And The Blockbuster Poster: An Examination Of The Impact Of Streaming Services On Movie Advertising, Holden Edward Strausser

Graduate Theses, Dissertations, and Problem Reports (ETD)

The year 2020 brought a widespread closure of movie theaters, exacerbating a trend wherein streaming services gained an increasing importance in movie distribution. This study examines how the changing nature of the motion picture distribution market after the advent of the streaming service is reflected in movie advertising, specifically the movie poster. The research uses a content analysis methodology to compare film posters across time, from before the beginning of streaming services to the arrival of the 2020 COVID-19 pandemic in the United States. Analysis is derived from Uses and Gratifications theory and scholarship on star power. The research shows …


A Free Press Without Democracy, Erin C. Carroll Jan 2022

A Free Press Without Democracy, Erin C. Carroll

Georgetown Law Faculty Publications and Other Works

For several decades, the American press has been fighting for its economic survival. But while it has been consumed with this effort, the political threat to a free press has grown perhaps greater than the economic one. Democracy is eroding globally, including in the United States. Given the importance of a free press to democracy, the press needs to more urgently consider how it maintains its freedom as erosion persists.

This Article sets out a framework for American press priorities in this pivotal moment. It suggests that to resist and weather a turn to autocracy, the press must endeavor to …


Advr 3300: Intro To Advertising (Syllabus), Walter Smith Jan 2022

Advr 3300: Intro To Advertising (Syllabus), Walter Smith

Journalism and Strategic Media Syllabi Archive

Course Description: Broad survey of advertising in an economy of abundance and its relationship to marketing. Traditional, non-traditional and social media advertising will be studied. Problems and techniques of planning and coordinating an integrated series of advertising efforts for a successful plan will be discussed.


Advr 3300: Intro To Advertising Honors (Syllabus), Walter Smith Jan 2022

Advr 3300: Intro To Advertising Honors (Syllabus), Walter Smith

Journalism and Strategic Media Syllabi Archive

Course Description: Broad survey of advertising in an economy of abundance and its relationship to marketing. Traditional, non-traditional and social media advertising will be studied. Problems and techniques of planning and coordinating an integrated series of advertising efforts for a successful plan will be discussed.


Advr 3310: Branding And Strategic Media (Syllabus), Joel Nichols Jan 2022

Advr 3310: Branding And Strategic Media (Syllabus), Joel Nichols

Journalism and Strategic Media Syllabi Archive

Course Description: Exploration of how branding and strategic media (advertising and public relations) move members of the target audience from the point of awareness to the point of engagement. Trends in branding such as targeted, viral and interactive techniques will be explored, and branding campaigns will be created and evaluated.


Advr 3320: Strategic Account Management (Syllabus), Joel Nichols Jan 2022

Advr 3320: Strategic Account Management (Syllabus), Joel Nichols

Journalism and Strategic Media Syllabi Archive

Course Description: Exploration of how advertising account management is the center of decision-making and problemsolving—critical skills in today’s advertising structure. Trends in account management such as the account management information system (AMIS) will be included. Paid media, business-to-business, and digital and interactive techniques will be explored, created and evaluated.


Advr 3324: Creative Strategy (Syllabus), Ruoxu Wang Jan 2022

Advr 3324: Creative Strategy (Syllabus), Ruoxu Wang

Journalism and Strategic Media Syllabi Archive

Course Description: Principles of advertising psychology in relation to proven techniques for understanding the creative process, including writing effective copy and designing effective advertising. One lecture hour, four laboratory hours per week.


Advr 4328: Strategic Advertising Campaign (Syllabus), Joel Nichols Jan 2022

Advr 4328: Strategic Advertising Campaign (Syllabus), Joel Nichols

Journalism and Strategic Media Syllabi Archive

Course Description: Development of an integrative campaign and its execution in include all advertising and promotion applications.


Crmm 4500: Web Publish L: Html/Css (Syllabus), Jin Yang Jan 2022

Crmm 4500: Web Publish L: Html/Css (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction of web design software and web design concept; basic knowledge of web markup language html and cascading style sheets (CSS); overview of WordPress as content management system (CMS); development of website projects incorporating multimedia elements.


Crmm 4900: Creative Media Lab (Syllabus), Michael Robinson Jan 2022

Crmm 4900: Creative Media Lab (Syllabus), Michael Robinson

Journalism and Strategic Media Syllabi Archive

Course Description: Planning, development, design and execution of a multimedia project for print and digital display application, including data visualization, illustration, branding, video and photography.


Crmm 4920: Information Design (Syllabus), Ashley Perks Jan 2022

Crmm 4920: Information Design (Syllabus), Ashley Perks

Journalism and Strategic Media Syllabi Archive

Course Description: Visual presentation of quantitative and spatial information. Examines the planning, design, and preparation of statistical graphs, charts, timelines, diagrams, and maps.