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Business Analytics (Assignment), Li Lu Ph.D.
Business Analytics (Assignment), Li Lu Ph.D.
School of Business
This assignment was developed by SUNY Geneseo Professor Li Lu during the spring 2026 semester.
Learning Objectives
- Gain Practical Proficiency: Use a generative AI tool to analyze a business scenario, generate insights, and formulate action plans.
- Critically Evaluate AI Output: Identify and critique the limitations, biases, and assumptions embedded in AI-generated content.
- Apply Ethical Reasoning: Assess business decisions through an ethical lens, identifying potential harms and ensuring recommendations are fair, transparent, and responsible.
- Synthesize and Communicate: Create a professional, evidence-based recommendation memo that integrates AI-generated insights with independent critical analysis and ethical considerations.
Social Media Marketing Group Project, Shawn Harnish Ph.D.
Social Media Marketing Group Project, Shawn Harnish Ph.D.
School of Business
This group project assignment was developed by SUNY Geneseo Professor Shawn Harnish during the fall 2026 semester.
Learning Objectives:
By completing this assignment, students will be able to:
- Examine their strengths and areas for growth and apply them to defined project roles (e.g., strategist, designer, analyst) to support career development.
- Seek and apply professional development knowledge (e.g., LinkedIn Learning / Hootsuite certification) to inform campaign strategy and execution.
- Demonstrate initiative in developing career-relevant skills, including digital marketing, analytics, and strategic communication.
- Connect academic work to career pathways by producing a portfolio-ready campaign aligned with real-world marketing practices.
Etsu Today - Fall 2026, University Marketing And Communication, East Tennessee State University
Etsu Today - Fall 2026, University Marketing And Communication, East Tennessee State University
ETSU Today [magazine]
At East Tennessee State University, the pursuit of knowledge has never been separated from the work of serving others. We study, create, and discover not for the sake of recognition, but for the patient in a rural clinic, the child in an Appalachian classroom, and the small town determined to build its future. That purpose runs through our laboratories and studios, libraries and clinics, and the many communities our faculty, students, and staff call home.
This past year, after months of listening across our campus and our region, a task force of faculty and staff completed a new five-year strategic …
Comparing Student Performance And Perceived Learning Between In-Person And Online Sections Of An Undergraduate Human Anatomy And Physiology Laboratory Course, Madeline M. Knox
Comparing Student Performance And Perceived Learning Between In-Person And Online Sections Of An Undergraduate Human Anatomy And Physiology Laboratory Course, Madeline M. Knox
Honors Thesis
Online laboratory courses are increasingly common in undergraduate science education, but their effectiveness relative to in-person laboratories remains unclear. This study compared students’ academic performance and perceived learning outcomes between online and in-person anatomy and physiology laboratory sections at the University of South Dakota. Final course grade distribution between the two modalities across three semesters (n = 158 in-person and n = 312 online) was analyzed, and student perceptions of cognitive, affective, and psychomotor learning were assessed using the CAP Perceived Learning Scale instrument in post-course surveys (n = 81 in-person and n = 37 online). Grade distributions …
13 Achieving Success For All Students: Stories And Advice From Four University Of Texas Institutions, María Yareli Delgado, Archie Holmes, Roy Mathew, Heather Shipley, Christine Shupala
13 Achieving Success For All Students: Stories And Advice From Four University Of Texas Institutions, María Yareli Delgado, Archie Holmes, Roy Mathew, Heather Shipley, Christine Shupala
Organization and School Leadership Faculty Publications
No abstract provided.
Ursinus Magazine, Spring 2026, Gundolf Graml, Steve Thomas, Jennifer L. Post-Whisted, Brad Drexler, Alyssa Kratz
Ursinus Magazine, Spring 2026, Gundolf Graml, Steve Thomas, Jennifer L. Post-Whisted, Brad Drexler, Alyssa Kratz
Ursinus Magazine, 1995–Present
Gundolf Graml, Ph.D., named 20th President • $1.99 million grant boosts STEM pipeline • $1.49 million grant fuels APEX innovation center • Esports comes to Ursinus • Experiential Learning Week • Ursinus / Rochester partner on 4+1 business pathway • Ursinus launches global learning program • Students win America250PA innovation challenge • Athletics: A generous gift and a milestone • Bear2Bear Impact Award for leadership and service • Lenape Symposium returns to Ursinus • Wall Street on Main Street • Tuition Promise for Montgomery County students • Wrestler wins two Puerto Rico national titles • Paying it forward: A Montgomery …
Social Support And Mental Wellbeing Among Veterinary Clinic Employees, Madison Koons
Social Support And Mental Wellbeing Among Veterinary Clinic Employees, Madison Koons
Undergraduate Honors Thesis Projects
Mental wellbeing is a significant concern for veterinary professionals and the subject of much discussion in the veterinary and academic fields. To determine whether social support is an effective protective factor for the mental wellbeing of veterinary professionals, I administered a survey to 879 veterinary clinics in Ohio, with ninety-two responses received for final analysis. The scales assessed mental wellbeing, organizational support, and nonorganizational support. I found organizational support, friends support, and family support to be positively correlated with mental wellbeing. Significant other support was not correlated with mental wellbeing. A linear regression evaluating social support as predictors of mental …
Just Unmasking Knowledge? A Critical Interpretation Of Fluctuating Jellyfish Populations For A Mass Media Audience, Wrenne R. Grone
Just Unmasking Knowledge? A Critical Interpretation Of Fluctuating Jellyfish Populations For A Mass Media Audience, Wrenne R. Grone
Undergraduate Honors Thesis Projects
While podcasts may not be the most popular form of mass media, they are growing in their accessibility and prevalence in educational discourse. My creative work, in the form of a podcast, unmasks scientific knowledge in an untraditional, mass-media form and will use podcast techniques, such as music transitions and storytelling techniques, to maintain engagement. Additionally, my podcast aims to transpose academic knowledge into a comprehensible, interesting form for a non-academic audience. Jellyfish have no brains, no heart, no blood, and no bones and yet, they have survived for millions of years. The goal of my podcast is to educate …
2026 April, Morehead State University. Office Of Communications & Marketing.
2026 April, Morehead State University. Office Of Communications & Marketing.
Morehead State Press Release Archive, 1961 to the Present
Press releases for April of 2026.
The Magazine, Spring 2026, Morehead State University. Office Of Communications & Marketing.
The Magazine, Spring 2026, Morehead State University. Office Of Communications & Marketing.
Morehead State Alumni Association Publications
The Magazine of Morehead State University from spring of 2026.
Eagle-Winged Worms: Seeing Contingent Faculty Through Currere, Nicholas Hayes
Eagle-Winged Worms: Seeing Contingent Faculty Through Currere, Nicholas Hayes
Theses and Dissertations from DePaul University
This currere explores my experiences as part-time contingent faculty working at multiple institutions (a so-called freeway flyer). Covering the years from 2005-2015, the regressive mode draws from my experiences teaching writing composition and literature at a community college, arts college, and three religious universities. A central impetus for this exploration is a desire to understand the ways I was socialized by these institutions and how that socialization shaped my understanding of my identity within and through my status as contingent faculty. Higher education (especially first-year writing programs) has become dependent on contingent faculty. The increased reliance on part-time contingent faculty …
Always On, Never Off: A Phenomenological Study Of Entry-Level Residence Directors In Coextensive Environments, Brent Ploughe
Always On, Never Off: A Phenomenological Study Of Entry-Level Residence Directors In Coextensive Environments, Brent Ploughe
Theses and Dissertations from DePaul University
This qualitative phenomenological study examined how entry-level live-in residence directors make meaning of their professional roles while living within institutionally structured environments that merge domestic space with ongoing job responsibility. Although existing scholarship on housing and residence life addresses burnout, boundary management, emotional labor, and attrition, dominant work–life balance frameworks presume that work and home exist as separable domains subject to individual regulation. Such assumptions remain insufficient for professionals whose residences are embedded within the institutional architecture they oversee. Guided by Borderlands Theory (Anzaldúa, 1987), this study reconceptualized the live-in residence director role as a structurally produced borderland in which …
Integrating Artificial Intelligence Into Marketing Education: A Conceptual Framework For Curriculum Enhancement, Aisha Ghimire, Gallayanee Yaoyuneyong
Integrating Artificial Intelligence Into Marketing Education: A Conceptual Framework For Curriculum Enhancement, Aisha Ghimire, Gallayanee Yaoyuneyong
Journal of Applied Marketing Theory
This paper introduces a Constructivist–Experiential GenAI Integration Framework to embed Generative AI (GenAI) across undergraduate marketing curricula. Grounded in constructivist and experiential learning theories, the framework positions GenAI as a learning partner, through hands-on, reflective, and ethically informed learning. Discipline-specific vignettes illustrate how GenAI can enhance marketing courses through accessible and scalable activities that align with diverse class sizes, institutional resources, and delivery modes. By leveraging freely available GenAI platforms, the model promotes inclusivity while cultivating AI literacy, ethical reasoning, and strategic agility. The paper concludes with recommendations for empirical validation and cross-institutional collaboration to ensure that GenAI-driven marketing education …
Learning In Motion: How Small Groups Can Promote Self-Regulated Learning In Physical Therapy Students, Sara Mclaren
Learning In Motion: How Small Groups Can Promote Self-Regulated Learning In Physical Therapy Students, Sara Mclaren
STEMPS Theses & Dissertations
Self-regulated learning (SRL) is a critical skill for success in rigorous graduate health professions programs, where students must independently manage complex academic demands. Despite its importance, limited research has examined SRL processes among Doctor of Physical Therapy (DPT) students in the didactic phase of training. Guided by Zimmerman’s cyclical model of self-regulated learning, this study examined SRL behaviors among second-year DPT students and explored how small group learning contexts may influence engagement in SRL processes and academic performance.
This mixed-methods study included 39 DPT students enrolled in a physical therapy program at a public university in the southeastern United States. …
The Physiology Of The Work: Chronic Stress, Allostatic Load, And Faculty Wellness In Counselor Education, Ajayla S. Evins
The Physiology Of The Work: Chronic Stress, Allostatic Load, And Faculty Wellness In Counselor Education, Ajayla S. Evins
Counseling & Human Services Theses & Dissertations
Counselor educators embody multifaceted professional roles across teaching, supervision, research, leadership, and service, exerting a profound influence on the formation of counselors and the ongoing development of the profession (CACREP, 2024; Calley & Hawley, 2008). While wellness is recognized as a core professional value in counseling (ACA, 2014), research has focused almost exclusively on emotional and psychological dimensions, leaving the physiological consequences of chronic stress largely underexplored (Bovee, 2024; Faheem et al., 2025; Lewis et al., 2022). In neighboring fields, such as public health and medicine, chronic stress has been linked to dysregulation in cardiovascular, neuroendocrine, immune inflammatory, and metabolic …
1st Place Contest Entry: "Examining Experiences Of Search Committee Members For Deans Of Colleges Of The Arts", Connor Bogenreif
1st Place Contest Entry: "Examining Experiences Of Search Committee Members For Deans Of Colleges Of The Arts", Connor Bogenreif
Eric M. Scandrett Graduate Library Research Prize
This is Connor Bogenreif's submission for the 2026 Eric M. Scandrett Graduate Research Prize, which won first place. It contains their essay on using library resources, a summary of their research project on the experiences of search committee members for deans of colleges of the arts, and their bibliography.
Connor is a student in the Ph.D. in Education program at Chapman University. Their faculty mentor is Dr. Doug Havard.
Spectrum, Volume 56, Issue 8, Sacred Heart University
Spectrum, Volume 56, Issue 8, Sacred Heart University
Newspapers (Obelisk & Spectrum)
Highlights include: Student Voices Heard with the Biannual Climate Survey -- Human Cadaver Lab at the CHE -- Campus Comes Together to Pack Over 20,000 Meals -- One Goal Short of History -- New Division 1 Acrobatics and Tumbling Team
Black Men's Perception Of Mentorship In A Black Male Initiative Program, Caprice Butts
Black Men's Perception Of Mentorship In A Black Male Initiative Program, Caprice Butts
Dissertations
Black men in higher education often navigate systemic barriers, including underrepresentation, limited access to resources, and challenges related to belonging and identity within predominantly white institutions (PWIs). Mentorship programs, such as Black Male Initiative (BMI), have emerged as a key support mechanism; however, limited research explores how Black men experience these programs and how mentorship influences their personal and professional development. This study examined how Black men perceive the influence of a BMI mentorship program on their personal and professional development during and after their postsecondary journeys.
This qualitative phenomenological study explored the lived experiences of Black men who participated …
African American Male Dual Enrollment Graduates Perceptions Of The Transition To The 4-Year University, Kendra L. Harrison
African American Male Dual Enrollment Graduates Perceptions Of The Transition To The 4-Year University, Kendra L. Harrison
Electronic Theses and Dissertations
The purpose of this qualitative exploratory case study was to explore how African American men who earned an associate degree from dual enrollment programs in Texas perceive the transition to a 4-year university to pursue a bachelor’s degree. The 4S model of Schlossberg’s transition theory was the conceptual framework that undergirded the study. Purposive sampling was used to recruit 20 participants. The researcher collected and triangulated data using a questionnaire and semistructured interviews and analyzed it using six-step thematic analysis. Results revealed competence and confidence from dual enrollment program resulted in a smooth transition to college, participants’ African American male …
Curating Black Knowledge In Academic Libraries: A Qualitative Study, Monique Christian-Long
Curating Black Knowledge In Academic Libraries: A Qualitative Study, Monique Christian-Long
Education Policy and Leadership Theses and Dissertations
Academic librarians play a critical role in shaping access to scholarly information. However, the intellectual contributions of African American scholars have often been marginalized in academia through structural inequities, archival gaps, and historical patterns of exclusion. This qualitative study explores how academic librarians understand and use their roles to advance access to African American scholarly contributions. This study is guided by Black Critical Race Theory (Dumas & Ross, 2016) and Ray’s (2019) Theory of Racialized Organizations, and examines how institutional structures, professional norms, and resource allocation influence librarians’ efforts to curate, preserve, and promote Black knowledge. The data was collected …
Integrating Artificial Intelligence Into Fnp/Dnp Simulation To Enhance Clinical Competency, Doris K. Gonzales
Integrating Artificial Intelligence Into Fnp/Dnp Simulation To Enhance Clinical Competency, Doris K. Gonzales
SACAD: Scholarly Activities
Abstract
This poster presents a theoretically grounded, AI-integrated simulation program design structured across 3-4 semesters of Family Nurse Practitioner (FNP) and Doctor of Nursing Practice (DNP) education. This program is designed to support the development of clinical judgment and diagnostic reasoning among FNP students. Guided by Tanner’s Clinical Judgment Model and Roy's Adaptive Model as Theoretical Framework. The program addresses identified gaps in differential diagnosis and role transition from Registered Nurse (RN) to FNP practice. A needs assessment informed the development of a semester-sequenced curricular framework integrating AI-supported simulation across four semesters. The proposed design illustrates how progressive simulation experiences …
Emotional Intelligence Of Early College High School Juniors, Donna M. Besant
Emotional Intelligence Of Early College High School Juniors, Donna M. Besant
Morehead State Theses and Dissertations
A capstone submitted in partial fulfillment of the requirements for the degree of Doctor of Education in the Ernst and Sara Lane Volgenau College of Education at Morehead State University by Donna M. Besant on March 31, 2026.
Implementing Holographic Instruction In Multi-Campus Dpt Education, Stacie M.L. Christensen, Brad Dexter, Michael Hollins, Elisabeth Barrett
Implementing Holographic Instruction In Multi-Campus Dpt Education, Stacie M.L. Christensen, Brad Dexter, Michael Hollins, Elisabeth Barrett
Innovations in Health Sciences Education Journal
Poster presented at the 2026 Spotlight on Scholarship at the University of Nebraska Medical Center, Omaha, Nebraska.
Outstanding Project: Second Place Winner
Food For Health: Nourishing Transitions, Kamryn Pfenning, Grace Beauchamp, Shauntel Nutile, Morgan Brummels, Melanie Menning
Food For Health: Nourishing Transitions, Kamryn Pfenning, Grace Beauchamp, Shauntel Nutile, Morgan Brummels, Melanie Menning
Innovations in Health Sciences Education Journal
This is an abstract from the Spotlight on Scholarship event in 2026.
Voices Of Learning: Exploring The Impact Of Human And Artificial Intelligence Voice In Health Professions Education, Megan Frazee, Olivia Sattlefield, Elizabeth Lyden, Peggy Moore, Betsy J. Becker
Voices Of Learning: Exploring The Impact Of Human And Artificial Intelligence Voice In Health Professions Education, Megan Frazee, Olivia Sattlefield, Elizabeth Lyden, Peggy Moore, Betsy J. Becker
Interprofessional Academy of Educators Spotlight on Scholarship
Introduction While early research indicated students preferred human narration over artificial intelligence (AI) voices, more recent studies have yielded mixed results, with some finding no significant difference in learner preferences for module narration. The purpose of this study was to determine whether professional level health science students exhibit a significant preference between human and AI generated narration in educational e-modules. Methods Our study used a noninferiority design to assess whether AI voices are comparably effective to human voice. Study participants completed an e-module narrated by a human or AI voice then completed a 21-item survey of perception and cognitive load. …
Implementing Holographic Instruction In Multi-Campus Dpt Education, Stacie Christensen, Brad Dexter, Michael Hollins, Elisabeth Barrett
Implementing Holographic Instruction In Multi-Campus Dpt Education, Stacie Christensen, Brad Dexter, Michael Hollins, Elisabeth Barrett
Interprofessional Academy of Educators Spotlight on Scholarship
Providing engaging and equitable learning experiences across geographically separated campuses remains an ongoing challenge in health professions education. This educational innovation describes the implementation of holographic (“holobox”) instruction across pre-recorded and live delivery formats within a multi-campus Doctor of Physical Therapy (DPT) curriculum, with preliminary evaluation of learner engagement and feasibility. Through collaboration with UNMC's Interprofessional Experiential Center for Enduring Learning (iEXCEL), holobox-supported instruction was integrated into learning activities for 63 second-year DPT learners across two campuses. A pre-recorded holographic lecture addressed outcome measure selection, psychometric properties, and database use, delivered simultaneously with faculty facilitators in each location. A separate …
Food For Health: Nourishing Transitions, Kamryn Pfenning, Grace Beauchamp, Shauntel Nutile, Morgan Brummels, Melanie Menning
Food For Health: Nourishing Transitions, Kamryn Pfenning, Grace Beauchamp, Shauntel Nutile, Morgan Brummels, Melanie Menning
Interprofessional Academy of Educators Spotlight on Scholarship
In 2023, 13.5% of U.S. households and 12.9% of Nebraska households experienced food insecurity. The negative effect of food insecurity on the health of patients is well known and includes decreased intake of nutritious foods, increased intake of carbohydrate‑dense foods, and having to choose between paying for food versus other health needs. Food insecurity has also been associated with multiple chronic conditions (asthma, bronchitis, COPD, chronic pain, diabetes, kidney disease, sleep disorders) and lower overall health status. While food insecurity is a major problem faced by many in our community and has been highly associated with poor health outcomes. Despite …
The Criminalization Of Domestic Minor Sex Trafficking (Dmst) Survivors, Mackenzie Zimmerman
The Criminalization Of Domestic Minor Sex Trafficking (Dmst) Survivors, Mackenzie Zimmerman
SACAD: Scholarly Activities
The Trafficking Victims Protection Act (TVPA) defines sex trafficking as the “recruitment, harboring, transportation, provision, or obtaining of a person for the purpose of a commercial sex act.” When the trafficking involves resident minors within the United States, the act is referred to as domestic minor sex trafficking (DMST). However, because DMST enmeshment often involves elements of criminal activity, a minor may be implicated as a recruiter in friend-type trafficking, and a third-party trafficker is not required to constitute sex trafficking involving minors, the designation of “survivor” or “criminal” remains complicated in many cases. Due to these blurred lines between …
Adverse Childhood Experiences And Proactive Coping: Impacts On College Adjustment And Risky Behavior, Saige A. Imm, Jisook Park, Will Stutterheim
Adverse Childhood Experiences And Proactive Coping: Impacts On College Adjustment And Risky Behavior, Saige A. Imm, Jisook Park, Will Stutterheim
SACAD: Scholarly Activities
Numerous studies have examined the enduring impact of Adverse Childhood Experiences (ACEs) on individuals’ capacity to manage stress and effectively navigate challenges in the rigors of the university environment. Exposure to negative life events has shown to interfere with individuals’ psychological maturation, heightening an inclination to engage in risky behaviors, especially during pivotal developmental transitions like the start of college. Thus, investigating the impact of ACEs on college students is crucial as it could impair their societal well-being and increase mental health concerns and maladaptive behaviors in college (Schafer, 2021; King et al., 2024). The current research examines the role …
Seen, Unseen, And Navigating Between: The Lived Experiences Of Black First-Generation Graduate Students In Higher Education And Student Affairs Master’S Level Programs, Danielle E. Lee
Graduate Theses, Dissertations, and Capstones
Black first-generation graduate students remain underrepresented in higher education programs and often navigate academic environments shaped by racialized expectations and limited access to institutional resources. The purpose of this interpretative phenomenological analysis (IPA) was to explore the lived experiences of Black first-generation graduate students and recent graduates enrolled in Higher Education and Student Affairs (HESA) master’s programs at predominantly White institutions (PWIs). Guided by two research questions and grounded in Lin’s Social Capital Theory (2001, 2010), this study examined how participants described their graduate school experiences and the challenges and barriers they encountered while navigating predominantly White academic environments. Ten …