Digital Commons Network^™

Applying Customer Lifetime Value To Major League Baseball Season Tickets, John T. Drea, Lucas Marlow, Lauren K. Mense

Journal of Applied Sport Management

Customer lifetime value (CLV) is a commonly used metric for assessing marketing performance among businesses; however, there is little evidence of the use of CLV in Major League Baseball (MLB). The authors provide a methodology for calculating CLV for season ticket buyers to properly account for all direct revenue streams for a fan attending an MLB game, including ticket, concession, parking, and auxiliary revenues. Applications for customer lifetime value for MLB teams includes measuring the effectiveness of marketing activities, identifying seating that is over/under priced, and assisting in the management of fan experiences.

The Case For A Complete Model Of Strategic Resource Utility In Sport And Entertainment Management, Theodore M. Hayduk Iii

Journal of Applied Sport Management

A complete model of strategic resource utility can be useful for managers in the sport and entertainment industry. In recent years, this industry has been characterized by rapid evolution, high fragmentation, and ubiquitous digitalization, which all highlight the importance of making rapid and informed strategic decisions. Thus, the complete model will help managers quantify their firm’s resource bundle and use a common language during the strategic decision making process. Two industry-specific examples are given to facilitate interpretation of the complete model. Subscribe to JASM

Tomorrow’S Fans Gone Today: Assessing Constraints To Student Attendance At College Football Games, Jason Simmons, Nels Popp, Chad Mcevoy, Steven Howell

Journal of Applied Sport Management

The purpose of this study was to assess constraints to student attendance at college football games. Surveys were distributed on and around six college campuses (2 “Power 5”, 2 “Group of 5”, 2 FCS) during a college football game. Using intercept sampling, students not in attendance at the game were asked to rate the extent to which 33 constraints affected their decision not to attend. Results revealed differences in constraints based on conference tier affiliation, frequency of game attendance, and timing of decision not to attend. Implications for practitioners are discussed. Subscribe to JASM

Best Practices In Athletic Donor Relations: The Ncaa Football Bowl Subdivision, Liz Wanless, David A. Pierce, J. Michael Martinez, Heather J. Lawrence-Benedict, Nick Kopka

Journal of Applied Sport Management

The purpose of this investigation was to identify best practices in intercollegiate athletic donor relations for the National Collegiate Athletic Association (NCAA) Football Bowl Subdivision (FBS). Neither philanthropy research nor athletic fund-raising research presents a contemporary model of donor relations best practices. Additionally, athletic development tactics are given little attention in evidence-based literature. To investigate this topic, three rounds of the Delphi method were completed by 17 intercollegiate athletic development directors in the FBS. Forty-two best practices for donor acquisition and 38 best practices for donor retention and upgrade emerged. Implications for intercollegiate athletic development campaigns are addressed. Subscribe to …

Enhancing Women’S Participation And Advancement In Competitive Cycling, Marlene A. Dixon, Jeffrey A. Graham, Allyson C. Hartzell, Katherine Forrest

Journal of Applied Sport Management

While male participation in competitive cycling in the United States has grown tremendously, a lack of growth in female participation indicates there are discouraging factors at play. Critical examination of sport organizations can reveal structures and policies that exclude women from full participation. This study critically examines USA Cycling’s racing structure and policies with the goal of identifying exclusionary practices that might reduce women’s participation and advancement in competitive cycling. Using multiple data sources, including interviews with 10 competitive female cyclists, this study revealed multiple practices that strongly discourage women’s advanced participation in competitive cycling. Suggestions for practice are offered. …

Sport And Social Development: Evaluating A Professional Sport League’S Domestic Violence And Sexual Abuse Camp, Stephen Hills, Matthew Walker

Journal of Applied Sport Management

We explore the use of sport to address the sensitive issue of domestic violence and sexual abuse (DVSA) by evaluating a professional sport league’s pilot DVSA Camp in the United Kingdom. The league served as a hook to engage target groups before using the sport as an analogy to educate on DVSA. We found the DVSA camp had a limited effect on participants’ knowledge about and beliefs toward DVSA, but was able to engage an at risk target group and increase awareness of DVSA. Certainly, greater engagement is required to address serious social issues if behavioral change is the goal. …

A Peer-Relative Perspective Of The Contract Year Phenomenon Using Bayesian Analysis, Anthony Koschmann

Journal of Applied Sport Management

This research examines the contract year phenomenon in a new context, by evaluating player performance relative to other players, rather than the same player over time. Since ordinary least-squares (OLS) methods assume independent observations, results may be biased as player performance is dependent on other players. As such, a Bayesian approach to allow for non-independence among player performance is used to evaluate players in contract years relative to their peers. Using novel performance data of National Football League (NFL) players and controlling for player salary, position, experience, and team effects, the results show that contract year players under-perform relative to …

Graduate Catalog 2017-2018, Southwestern Oklahoma State University

Graduate Catalogs

No abstract provided.

Student-Athlete Perception Of Coaching Leadership Behaviors’ Influence On Mental Health Symptoms Associated With Anxiety, Depression, Suicidality, And Substance Abuse, Joan E. Thurston

UNF Graduate Theses and Dissertations

Abstract

Student-athletes are viewed as the epitome of health due to their physical appearance and talent set; however, it is their psychological health that needs significant attention (Etzel, 2006). Psychosocial stressors such as the pressures and demands of being a student and athlete as well as the demands and expectations of the coach have significant impact on the student-athlete’s mental health and well-being (Beauchemin, 2014; Cleary et al., 2011; Lafrenière et al., 2011; Mageau & Vallerand, 2003; Watson, 2005). The purpose of this research is to investigate any correlation between student-athletes’ perceptions of coaching leadership behaviors and the symptoms associated …

Understanding Leadership Practice Utilizing A Naturalistic Decision-Making Model Among Health Care Leaders, Andrea Ilene Hart

UNF Graduate Theses and Dissertations

This study analyzes the leadership practice of two experienced female leaders from the health care sector to understand their decision-making processes as it relates to their personal theorizing. Ineffective and unethical leadership in American business is a reality in today’s society. Organizations are in need of leaders who approach leadership from a paradigm which supports effective leadership practice. It is my assertion regarding this study that effective leadership may be connected to a leader’s values which impact their leadership practice and decision-making.

This study relies on a conceptual and theoretical framework based in Cornett’s (1990) Naturalistic Decision Making Model. It …

2017 Fall Commencement, Georgia Southern University

Commencement Programs

No abstract provided.

Secondary-School Principals' Perceptions Of Their Role In The Retention Of The Novice Teacher, Theresa J. Coker

UNF Graduate Theses and Dissertations

ABSTRACT

SECONDARY-SCHOOL PRINCIPALS’ PERCEPTIONS OF THEIR

ROLE IN THE RETENTION OF NOVICE TEACHERS

Theresa J. Coker

Secondary schools in the U.S. face instructional challenges due in part to novice teacher turnover. Research indicates that new teachers remain in the profession due to: supportive principal leadership, an orderly school environment, classroom autonomy, and significant professional development (Grissom, 2008). The purpose of this study was to understand how secondary-school principals perceived their role in novice teachers’ professional development and retention. Qualitative research using in-depth, semi-structured interviews included 15 secondary-school administrators from an urban district in the southeast United States. Data analysis used …

Appreciating Neurodiversity: Asd Perceptions Of Experiences In A Higher Education Transition Program And The Implications For Higher Ed Leaders, Joanna L. Ale

UNF Graduate Theses and Dissertations

Over the past decade, the number of individuals being diagnosed with Autism Spectrum Disorder has risen substantially. One byproduct of increased diagnosis is that more and more students with Autism Spectrum Disorder are applying and being accepted to colleges and universities (Graetz & Spampinato, 2008; Jones, 2012; Smith, 2007; Taylor, 2005; Zager, Alpern, McKeon, Maxam, & Mulvey, 2013; Longtin, 2013; Adreon & Durocher, 2007; Zager & Alpern, 2010). Research in the field of Autism and Higher Education is in its infancy, with a dearth of the research focusing on the challenges and struggles that degree-seeking students with ASD face within …

Unheard Voices: Black Adolescents' Perceptions Of Mental Health In Urban Communities, Brian James Ludden

UNF Graduate Theses and Dissertations

Mental health in the United States is a rising concern. More concerning still is the growing number of children and adolescents with serious depression and other mental health disorders (SAMHSA, 2009; Merikangas et al., 2010). Despite a growing list of proven and best-practice prevention and intervention initiatives that have been made available to children and adolescents, 80 percent of children and adolescents with a diagnosable mental health disorder will not receive services for their associated mental health concerns (U.S. Department of Health and Human Services, 1999; Cummings 2014). Children and adolescents with mental health disorders are faced with an ever-increasing …

Professional Conversations Within Self-Contained Classrooms: The Shared Perspectives Of Teachers, Paraprofessionals, And Administrators, Travis Brett Henderson

UNF Graduate Theses and Dissertations

Paraprofessionals in self-contained settings are often involved in helping students to learn the skills to manage their behaviors. A need has been identified for paraprofessionals to join teachers in professional development opportunities in order to better meet the needs of the students who receive their services (Konza & Fried, 2012). By recognizing paraprofessionals as vital members of a student’s educational team (Boudreau & Twigg, 2011), informal professional development opportunities throughout the school day, such as professional conversations, may provide paraprofessionals with opportunities to share their experiences with each other and with their teachers, as well as to make collaborative decisions …

Examining Leadership Approaches Of Community College Administrators: Understanding Leadership And Change Processes, Jametoria Lynette Houston Burton

UNF Graduate Theses and Dissertations

This purpose of the study was to explore the personal perspectives of three select state college administrators regarding their purpose, values, and beliefs they inherently espouse about leadership, developmental education and academic success. The researcher examined the ways in which community college administrators used communication strategies to lead change processes within their organizations. The researcher identified the administrators’ leadership approaches in leading a major redesign of a developmental education program at a large community college in Florida. The following primary research question was explored: What are the strategies adopted by the select state college administrators leading a major developmental education …

The Perceived Roles Of Student Affairs Administrators In Public Higher Education, Luisa C. Martinez

UNF Graduate Theses and Dissertations

The field of student affairs administration could benefit from research on how student affairs administrators perceive their duties, responsibilities, and obligations, as well as how such an understanding could contribute to organizational theory, practice, and policy. The purpose of this study was to examine how administrators in student affairs perceive their role in public higher education institutions in the United States. This study examined SAAs’ duties, obligations, and responsibilities (role) using Q methodology. Although there are perception studies using Q methodology in higher education, there are fewer empirical studies on how SAAs’ perceive their roles. Consequently, this study recruited forty …

What Drives Endorsement Earnings For Superstar Athletes?, Daniel Rascher, Terry Eddy, Giseob Hyun

Journal of Applied Sport Management

Athletes’ endorsement earnings receive significant attention in the trade/popular press, but the academic literature on this issue is sparse. Thus, the purpose of the study was to examine factors that drive variation in endorsement earnings. Resulting analyses indicated the Positive Q Score measure (likability) was worth about $750,000–$1 million for each unit of the scale, while the Negative Q Score measure was statistically insignificant. One unit increases in Exposure and Familiarity were worth roughly $600,000 and $200,000, respectively. These findings can be used by athletes, agents, and sponsors to determine estimates, or fair-market value, for endorsement deals.

Students’ Search Behaviors And Career Alignment For Internships, Michael Odio

Journal of Applied Sport Management

The present study explores the internship search behaviors of undergraduate sport management students at three public universities, including how much time is spent looking for internships, what resources are used for searching, and what criteria are used when deciding on an internship. The findings affirm previous research that factors such as compensation, location, timing, and career goals are important, but also reveal how students weigh these factors and how it affects when, where, and how they search for internship opportunities. This information is beneficial for employers interested in understanding the student’s perspective of the internship search in order to increase …

Annual Report Of Research And Creative Productions By Faculty And Staff, January To December, 2017, Office Of Research And Sponsored Programs. Morehead State University.

Office of Research and Sponsored Programs Reports and Publications

Annual Report Of Research and Creative Productions by Faculty and Staff from January to December, 2017.

Athletic Ticket Pricing In The Collegiate Environment: An Agenda For Research, Craig A. Morehead, Stephen Shapiro, Timothy M. Madden, Lamar Reams, Chad D. Mcevoy

Human Movement Studies & Special Education Faculty Publications

s pressure mounts for intercollegiate athletic departments to be more selfsufficient, administrators must respond by increasing generated revenues. Despite the importance of ticket sales in this endeavor, however, little is known about the underlying ticket pricing structures and policies used by National Collegiate Athletic Association (NCAA) institutions. Of the limited existing scholarship focused on managerial pricing decisions in the field of sport management, only professional sports settings have been addressed. Given the unique operational differences between professional and intercollegiate sport, this paper is designed to establish a foundation from which to build future research concerning the pricing of college sport …

2017-2018 Graduate Catalog, Morehead State University.

Morehead State Catalog Archive

2017-2018 Graduate catalog for Morehead State University.

Belizean Teachers’ Perceptions Of Intercultural Bilingual Education As A Language Preservation Tool: A Q Methodology Study, Enita E. Barrett

UNF Graduate Theses and Dissertations

In this study, the perceptions of 42 teachers—from the Stann Creek District, Belize—regarding the implementation and use of Intercultural Bilingual Education (IBE) as a language preservation tool in their schools were examined. Intercultural Bilingual Education (IBE) is a teaching method that aims at promoting the preservation of indigenous languages by integrating an indigenous language and culture into the academic curriculum, such that students can develop a better appreciation of their history and traditional practices. To examine the perspectives of teachers regarding IBE, Q Methodology was used to examine the research question: What is the range of perspectives teachers hold regarding …

Black Male Perspectives Of The Role Race Plays With Black Male Leader/Leadership Development In The World Of Work, Rudolph F. Jamison Jr.

UNF Graduate Theses and Dissertations

There have been relatively few studies examining the leadership of Black men, and even fewer studies examining the leadership of Black men from the phenomenology of Black men, themselves. The purpose of this Q Methodology study was to examine Black male perspectives of the role race plays with Black male leader/leadership development in the world of work. The study was designed as an exploratory attempt to surface and understand how 40 emerging African American male leaders in a large, urban city in the SE United States viewed their own leadership development. Elements of socio-analytic theory and leader-member exchange theories were …

The Identification Of Demographic Profiles Of K-12 Public School Districts Employing Female Superintendents In California, Michigan, New York, And Texas, Brenda Joyce Skeete

UNF Graduate Theses and Dissertations

The job of the local school superintendent is one of the most difficult chief executive undertakings in America today. Of the nation’s roughly 14,000 traditional public school superintendents, a mere 1,984 are women, according to the U. S. Department of Education. Yet, nationally over 75% of all K-12 educators are women. The purpose of this explorative quantitative study is to analyze the demographic profiles of public school districts in four of the nation’s largest states – California, Michigan, New York, and Texas - to see if there is a pattern of district types and sizes that women lead. Then the …

Perceptions Of First-Generation College Students Of Color: The Road Less Traveled, Jennifer L. Jackson

UNF Graduate Theses and Dissertations

The purpose of this study was to understand the perceptions of first-generation college students of color in a predominantly White institution (PWI) who successfully completed the first two years of college. This qualitative research utilized semi-structured interviews to understand the perceptions of first-generation college students of color and how they viewed their secondary and post-secondary experiences. The conceptual framework was supported through the literature by analyzing the intersectionality of historical factors, socioeconomic status, critical race theory, and educational programs. Although these students of color faced the anxieties, confusion, and difficulties that all college students encounter when they transition to college, …

การพัฒนารูปแบบการจัดการเรียนรู้พลศึกษาตามอุดมการณ์โอลิมปิกเพื่อสร้างเสริมการอยู่ร่วมกันอย่างสันติสำหรับนักเรียนระดับชั้นมัธยมศึกษาตอนต้น, ปิยภูมิ กลมเกลียว

Chulalongkorn University Theses and Dissertations (Chula ETD)

การวิจัยครั้งนี้มีวัตถุประสงค์เพื่อพัฒนาและประเมินประสิทธิผลของรูปแบบการจัดการเรียนรู้พลศึกษาตามอุดมการณ์โอลิมปิกเพื่อสร้างเสริมการอยู่ร่วมกันอย่างสันติสำหรับนักเรียนระดับชั้นมัธยมศึกษาตอนต้น กลุ่มตัวอย่างในงานวิจัยนี้ คือ นักเรียนชั้นมัธยมศึกษาปีที่ 1 จำนวน 32 คน ได้มาโดยการสุ่มตัวอย่างแบบเจาะจง จับสลากแบ่งเป็นกลุ่มทดลอง 16 คน และกลุ่มควบคุม 16 คน วิธีการดำเนินการวิจัยแบ่งออกเป็น 2 ขั้นตอน คือ 1) ขั้นตอนพัฒนารูปแบบการจัดการเรียนรู้พลศึกษาตามอุดมการณ์โอลิมปิกตรวจสอบคุณภาพโดยผู้ทรงคุณวุฒิ มีค่าดัชนีความสอดคล้องเท่ากับ 1.00 และขั้นตอนที่ 2 การประเมินประสิทธิผลของรูปแบบการจัดการเรียนรู้พลศึกษาตามอุดมการณ์โอลิมปิก ทำการทดลองเป็นเวลา 8 สัปดาห์ และเก็บข้อมูลจำนวน 3 ครั้ง คือ 1) ระยะก่อนการทดลอง 2) เมื่อสิ้นสุดการทดลองในสัปดาห์ที่ 8 และ 3) การติดตามผลหลังสิ้นสุดการทดลอง 2 สัปดาห์ โดยเครื่องมือที่ใช้ในการเก็บรวบรวมข้อมูลประกอบด้วย (1) แบบทดสอบวัดความรู้วิชาพลศึกษาที่มีค่าความเที่ยงตรงเชิงเนื้อหาเท่ากับ .80 (2) แบบทดสอบสมรรถภาพทางกายมีค่าดัชนีความสอดคล้องเท่ากับ 1.00 (3) แบบประเมินพฤติกรรมที่ส่งเสริมอุดมการณ์โอลิมปิกในด้านความมีมิตรภาพ และ (4) แบบประเมินพฤติกรรมที่ส่งเสริมอุดมการณ์โอลิมปิกในด้านความเคารพให้เกียรติซึ่งกันและกัน มีค่าความเที่ยงตรง เท่ากับ .90 และ .83 ตามลำดับ วิเคราะห์ข้อมูลโดยใช้สถิติพื้นฐานและสถิติวิเคราะห์ความแปรปรวนแบบวัดซ้ำ ทดสอบด้วยสถิติ ที ที่ระดับความมีนัยสำคัญทางสถิติ .05 ผลการวิจัย พบว่า 1. รูปแบบการจัดการเรียนรู้พลศึกษาตามอุดมการณ์โอลิมปิกที่ผู้วิจัยพัฒนาขึ้นมีองค์ประกอบ คือ (1) หลักการ แนวคิดและอุดมการณ์โอลิมปิกโดยเชื่อมโยงระหว่างหลักการเรียนรู้พลศึกษา (2) วัตถุประสงค์ของรูปแบบ (3) เนื้อหา (4) ขั้นตอนการเรียนการสอน และ (5) การประเมินผล ซึ่งประกอบด้วย 8 แผนการเรียนรู้ ได้แก่ 1) การวิ่งระยะสั้น 2) การวิ่งผลัด 3) พุ่งแหลน 4) ขว้างจักร และ 5) ทุ่มน้ำหนัก 6) กระโดดสูง …

A Simulation Pedagogical Approach To Engaging Generalist Pre-Service Teachers In Physical Education Online: The Gopro Trial 1.0, Brendon P. Hyndman

Australian Journal of Teacher Education

There has been a continuous increase in enrolments within teacher education programs in recent years delivered via online and external modes. Such levels of enrolment have raised discussion around the theory-practice nexus and whether pre-service teachers (PSTs) can optimally engage with practical learning components via online platforms. This paper provides insight into the potential and feasibility of using GoPro video technology as an innovation in online teacher education delivery of practical physical education (PE) classes. Upon completion of the university semester, qualitative data was collected detailing the generalist PSTs’ perceptions relating to the potential of using GoPro video footage to …

Eagle Executive Magazine, Georgia Southern University

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Undergraduate Catalog, Georgia Southern University

Undergraduate & Graduate Catalogs

No abstract provided.