Digital Commons Network^™

Examining The Discovery Behaviors Of Comics Consumers, Tara Mccarron

Book Publishing Final Research Papers

The comics consumer base is big and it’s only getting bigger. And yet, very little research has been done on the consumer behavior of comics reads. In order to broaden the accessibility to comics consumer research, this paper examined the discovery behavior of 56 survey participants. The survey included questions pertaining to demographics, frequency of comics consumed, genres of comics consumed, formats used to consume comics, and methods used to discover comics. Due to limited scope, this paper focused solely on format preferences, discovery preferences, and the most-popular genre preferences. Based on this research, graphic novels remained the preferred format …

Metadata Decentralized: An Examination Of Folksonomy In Book Publishing, Dani Tellvik

Book Publishing Final Research Papers

Classification of materials as multifaceted and complex as books is fraught with competing needs and idiosyncratic forms of expression and organization. A publisher’s primary goal is to position their books in a way that will attract readers who find value in the books. Book Industry Standards and Communication (BISAC) codes, the list of industry-approved subject headings, are essential to a book’s metadata for North American publishers. They are used to strike the balance so that a book blends in to an established category while also standing out as a particularly compelling of unique expression or the chosen classification.

“Evolving Homes, Not Revolving Doors”: Examining Lesbian, Gay, And Bisexual Foster Parents’ Discursive Construction And Negotiation Of Identity Layers And Identity Gaps, Lucas Hackenburg

Department of Communication Studies: Dissertations, Theses, and Student Research

The United States foster care system serves more than half a million children each year (U.S. Department of Health and Human Services [DHH], 2023). The purpose of this study was to examine how LGB foster parents discursively construct and navigate their identities in the fostering context. The researcher undertook in-depth interviews with 18 LGB people who were currently fostering or had previously fostered at least one child from the foster care system. The researcher analyzed the interview data using Braun and Clarke’s reflexive thematic analysis (2019).

Consistent with the Communication Theory of Identity (Hecht, 1993; 2015; Hecht & Phillips, 2022), …

Bcvoice Newsletter Creation And Evaluation: The Effect Of Subject Line And Internal Links On Open Rate And Click-Through Rate For A College Newsletter, Mackenzie Hammack

Honors Projects

This study focused on understanding the effect of subject line on open rate and internal link placement on click-through rate in a newsletter that supported a newspaper at Bridgewater College, a small, private liberal arts college in Virginia in order to increase student engagement with and awareness of campus news. No significant difference was found in open rates between a generic and specific subject line. Similarly, no significant difference was found in click-through rate among six different types of internal link placements. Due to the high open and overall click-through rate, it is recommended that the newsletter continues.

Insights Into The Accuracy Of Social Scientists’ Forecasts Of Societal Change, Sangsuk Yoon

Management and Marketing Faculty Publications

How well can social scientists predict societal change, and what processes underlie their predictions? To answer these questions, we ran two forecasting tournaments testing the accuracy of predictions of societal change in domains commonly studied in the social sciences: ideological preferences, political polarization, life satisfaction, sentiment on social media, and gender-career and racial bias. After we provided them with historical trend data on the relevant domain, social scientists submitted pre-registered monthly forecasts for a year (Tournament 1; N = 86 teams and 359 forecasts), with an opportunity to update forecasts on the basis of new data six months later (Tournament …

Nbc Peacock North Spring 2023 Newsletter, Peacock North Staff

NBC Peacock North Newsletter

Highlights include: What's Now -- Peacock Family -- Grey Matters -- Silent Microphones -- Peacock History: How Groucho Saved "You Bet Your Life"

The Guardian The Month Of April 2023, Wright State Student Body

The Guardian Student Newspaper

News articles from The Guardian for the Month of April 2023. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.

Morphology Of Man, Arielle Friedman

be Still

Behind every creation is an artist.

Behind every student is a teacher.

This piece aims to highlight the cyclical, additive nature of generational knowledge, as well as the inherent plasticity involved in generating meaning across collectives.

A Physician's Most Important Teachers, Rachel Pray

be Still

I hope to never lose sight of the reasons why I became a physician: to make deep, real connections with patients while they may be going through one of the worst or most uncertain time of their lives - offering comfort and expertise to ease their worries - and to assist them in becoming the best, healthiest, happiest versions of themselves. Remembering my "why" has helped me overcome the struggles and trials of medical school, and I will continue to hold it close to me throughout my medical career.

Cross-Cultural Managerial Behavior – A Comparative Study Between The Republic Of Korea And The United States Of America, Colson Richter

Senior Honors Theses

Among the many trade partners the United States engages with, the Republic of Korea is the nation’s seventh largest trading partner – exchanging over $154.9 Billion in 2020 (USTR, 2021). Despite this strong economic relationship between these two nations, the cultural distance that these societies have is one of the largest within anthropological academia (Hofstede, 2017). This reality creates the need for a solid framework of a management-focused, cultural understanding between these two countries.

In this study, academic literature will be collected and reviewed to lend insight into particular areas of culture that an American and Korean perspective would be …

And The Oscar Goes To... Tiktok, Dawson Bley

Senior Honors Theses

Companies have been forced to take note of the emerging social media app, TikTok, which has attracted more than a billion users to its platform and invited businesses into an uncharted market ready to be exploited. By seeking to understand and employ the unique features which have led to TikTok’s far-reaching success, many companies can similarly improve their position. In particular, traditional movie companies, which have recently suffered blows at the box office due to factors such as competition with online streaming, could benefit from an analysis of this tech to restore lost engagement and revenue. Specifically, how can the …

Language As A Factor In Aviation Accidents And Serious Incidents: A Handbook For Accident Investigators Ed. 3, Elizabeth Mathews, Joan Carson, Anthony Brickhouse, Enrique Valdes

Handbooks

In an increasingly multicultural and multilingual aviation industry, it is important that accident investigators understand the complex role of language in maintaining safe operations. This Handbook supports investigators to systematically identify language factors in aviation accidents and serious incidents.

N Y State Dent J April 2023

The New York State Dental Journal

In the April 2023 issue, the reader will find the following feature articles:

• A Dentist's Role in the Delivery of Culturally Competent Oral Health Care to Transgender Patients
• Oral Health Considerations for Aging Patients Living with HIV/AIDS
• An Osteoma Embedding an Ectopic Wisdom Tooth within the Maxillary Sinus A Rare Occurrence

This issue includes regular columns with regional news impacting the New York membership including: editorial and perspectives columns, legal, association activities, component news, continuing education opportunities, and classifieds.

Lessons Learned From Covid-19, Donald Tucker Dds

The New York State Dental Journal

Dentistry and society, in general, must seek out accurate information regarding the virus and follow scientifically established guidelines to mitigate serious outcomes.

Heroes, Villains, And Blackouts: A Rhetorical Criticism Of The News Media Narrative Of The 2021 Texas Power Crisis, Alexandra Bones

Senior Honors Theses

The present study sought to determine what social reality news media broadcasts created for their audiences during the 2021 Texas power freeze. The study was conducted through a rhetorical criticism of applying symbolic convergence theory to four communication artifacts from news broadcasts from February 2021. The results of this study indicate three fantasy themes that contributed to the overall rhetorical vision, or social reality, for the audience of the crisis. First, Texas was portrayed as the fallen hero. Second, heroes were identified as active participants in the crisis who represented a large group of people, while villains were identified as …

The Role Of Story In The Creation And Life Of Man, Leah Ginion

Senior Honors Theses

Story was created by God as a vehicle for the revelation and glorification of Himself. Man, made in the image of God, was created as an innate storyteller. The world was created through story, and story is how it progresses and is sustained. As such, story is the foundation of all culture and the most natural and effective method of human communication. Research points to all of man’s stories being derivatives of the Great Story: the metanarrative of Scripture. Exploring man’s relationship with story reveals his place within the metanarrative and ultimately provides evidence for the existence and active presence …

Replacing Notorious: Barret, Ginsburg, And Postfeminist Positioning, Calvin R. Coker

Faculty and Staff Scholarship

This essay offers a rhetorical reading of Amy Coney Barrett’s confirmation hearings to make sense of how widespread outrage over replacing the late Ruth Bader Ginsburg with a conservative idealogue was resolved through the invocation of postfeminist motherhood. I argue that GOP Senators and Barrett herself positioned her nomination as the achievement of feminist goals, justified through rhetorics of choice and the idealization of (white) motherhood. These strategies cement Barrett as the logical and defensible successor to both Ginsburg’s seat and her legacy of feminist work. I conclude with the implications of this circulation of postfeminist motherhood, with focus on …

The Australian News Media And Climate Change: How Frames Impact The Response Of Individuals In An Anthropocentric Society, Laura Joelsson

Independent Study Project (ISP) Collection

News media plays an instrumental role in shaping opinions and perceptions on climate change due to it being such a wide-reaching institution. The discourses of news media are able to use frames to determine the discursive context in which a concept or issue is discussed by promoting a central theme or message. This study aims to use critical discourse analysis to determine how climate change is framed in news media, and how these frames depict the forms and scope of possible climate action. The study also analyzes if these forms of action are predominantly anthropocentric in nature. Critical discourse analysis …

Images In Service Marketing: Does Presentation Style Matter?, Can Trinh

Atlantic Marketing Journal

This research presents a pioneering attempt to examine whether the use of abstract images would be more effective than the use of concrete images in the case of service marketing. Based on construal level theory, we hypothesize that relative to the use of concrete images, the use of abstract images in service marketing will better match the intangible nature of services and will thus increase communication effectiveness. Two studies in this research provide evidence to support these propositions by showing that relative to the use of concrete images, the use of abstract images can enhance ad visuals, which in turn …

The Impact Of Insult Ad Reads On Podcast Listeners, Jason L. Snyder, Mark D. Cistulli

Atlantic Marketing Journal

Audio podcasts have grown in popularity. Forty-six million Americans tune into an average of six podcasts each week (Nielson, 2020) and ad revenues are projected to top $4 billion by 2024 (IAB, 2022). To enhance the appeal of ads, many podcasters use humor in their ad reads. Although humor can be effective (Weinberger & Gulas, 1992) and reinforce the parasocial relationship between podcaster and audience, are there times when that humor has negative consequences? In this study, we are concerned primarily with the use of insult advertising in which the podcaster uses humor that targes the brand/product being endorsed. Participants …

Happy Campers Or Unhappy Prisoners: How Materialism Punishes Us In Lockdown Times, Banwari Mittal

Atlantic Marketing Journal

COVID-19 and the resulting lockdowns created an unprecedented upheaval in consumers’ daily lives and lifestyles. The purpose of this research was to understand the psychological experience of life under lockdowns and the role of individual difference variables in that experience. Using survey data from U.S. consumers, the research identified two opposite feelings, coexisting: happy camper feeling or unhappy prisoner feeling. Younger, lower income, and less educated consumers felt more like prisoners than campers. Ability to maintain life as usual, and positive pre-pandemic life conditions (health, social network, and job satisfaction) led to happy camper feelings. In contrast, pre-pandemic materialism led …

An Exploration Of The Social And Economic Factors That Influence The Mental Health Of Lgbtq College Students, Alexandria Mh Fossum

Senior Theses

LGBTQ individuals face a much higher prevalence of psychiatric disorders and mental health issues than their heterosexual, cisgender counterparts. The added academic pressures of college introduce a unique set of challenges that LGBTQ students face. This thesis includes a review of academic literature and data examining the intersections between social isolation, institutional discrimination, and financial insecurity and the effects they have on the mental health outcomes of LGBTQ college students. The paper is accompanied by a documentary consisting of a set of interviews of LGBTQ college students, giving a more personal insight into the multitude of factors that affect their …

Toxic Positivity And Perceptions Of Mental Health, Madeline E. Feltner

Senior Theses

My thesis concerns how toxic positivity, especially the type we commonly see on social media, can affect perceptions and stigma around mental health issues on college campuses. Toxic positivity is the belief that a person should always maintain a positive mindset, no matter what situation they are in, and invalidates negative emotions. Previous research shows that toxic positivity can have a negative effect on mental health, but in this thesis, I study how toxic positivity affects perceptions about others with mental health issues, willingness to interact with those with mental health issues, and self-perception. It is important to research this …

The Impact Of Follower-Influencer Relationship Stages On Consumers’ Perceptions And Behavioral Intentions In The Context Of Influencer Marketing, Khalid Obaid Alharbi

Theses and Dissertations

This dissertation investigates the impacts of the relationship between social media influencers and followers on consumers trusting influencers, being inspired by them, and perceiving mutual benefits in this relationship, which could increase how consumers value and respond to influencers' endorsement. Using an online panel (N = 559), the survey results indicate a stronger relationship between an influencer and a follower increases the likelihood that the follower will view the influencer as trustworthy, draw inspiration from the influencer, and perceive that they share reciprocal benefits in this relationship. The trustworthiness and inspirational value of an influencer, as well as their …

Risk Propensity In Journalists: An Analysis Of Journalists’ Personality Traits And How They Direct Behavior In The Field, Ellen Katherine Dunn

Theses and Dissertations

Much like first responders, journalists run toward dangerous scenes instead of away from them, often putting themselves at risk. Unlike first responders, there is no research on a how a person’s risk propensity ties to their career. For this project, reporters of various ages and tenures were surveyed on their sensation-seeking levels and propensity to engage in risky behaviors while working as journalists. Journalism risk propensity correlated positively with sensation seeking. Risk motivations increase with age and tenure, meaning that older and more experienced journalists are more likely to engage in risky behavior. Males are more risk-prone than females. The …

Exploring Trustworthiness Issues About Disaster-Related Information Generated By Artificial Intelligence, Xin Tao

Theses and Dissertations

This thesis tested the degree of trustworthiness of disaster-related information generated by artificial intelligence among American people and Chinese people, and explored the causes of people's attitudes towards trust or distrust. The thesis used OpenAI's GPT-3 model to generate stories based on real disaster events by artificial intelligence, and tested the degree of trustworthiness in semi-structured interview. The study showed that it was promising to use AI technology to publicize disaster-related news to audience. To increase readers' trust in AI-generated disaster-related information, news organizations should maintain a high level of transparency about the identity of the AI author, use the …

Chimes: April 1, 2023 (April Fools' Edition), Calvin University

Chimes

Inspired by success of tuition freeze, president freezes everyone's lunch by Crabby Green Eggs

English profs must become football coaches or go by Catty Roozendahl

Entire finance office fired; no cause for alarm, admin say by Flabby Chicken

New cohorts added to help recruit students who aren't particularly special by Crabby Turkey

Admissions Strategy embraces record-breaking year of rings-by-spring by Havana Guerrero

Dining Services to switch breakfast back to Knollcrest... sometimes by A Yam

Football program brings diversity of "size and shape" to campus by Lawrence Old

'Merica act announces debut Rangeela performance by Paul Revere

Manna-only dining halls for …

Good Communications: Why It’S Essential To Winning Elections, Matthew J. Levin Mpa, Jd

The Journal of the Michigan Dental Association

The article emphasizes the pivotal role of strategic communications in winning elections and guiding prospective political candidates in developing effective communication plans. The modern electoral landscape demands that candidates master the art of communication to connect with voters and convey their mission effectively.

The article highlights two key components of communication: crafting compelling messages and delivering them adeptly. The former involves developing a series of messages, starting with an elevator pitch and talking points, while the latter requires diligent practice.

The role of media in campaigns is explored, differentiating between earned and paid media. Earned media, generated organically through viral …

The Effect Of Social Skills On Analyst Performance, Cong Cong Li, An-Ping Lin, Hai Lu

Research Collection School Of Accountancy

Social skills are important but difficult to measure. So far, few empirical studies have examined the effect of social skills on the performance of professionals. Using the number of LinkedIn connections as a proxy for social skills, we investigate the effect of financial analysts' social skills on their performance. We use multiple ways to validate the measure of social skills and show that analysts with better social skills produce more accurate earnings forecasts and that their stock recommendations elicit stronger market reactions. Furthermore, these socially skilled analysts are more likely to be voted as All-Star Analysts. This study provides the …

Review Of Imagined Audiences: How Journalists Perceive And Pursue The Public, Patrick R. Johnson

College of Communication Faculty Research and Publications

No abstract provided.