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Decoding Symbolic Influence On Youtube Engagement, Emotion Resonance And Trust In Information Campaigns, Diwash Poudel May 2025

Decoding Symbolic Influence On Youtube Engagement, Emotion Resonance And Trust In Information Campaigns, Diwash Poudel

Theses and Dissertations

This study examined how symbolic images in YouTube videos influences viewers’ emotions, trust, and engagement with political content online. Approximately 2,000 videos were collected and analyzed, with a focus on both thumbnails and standout frames. The findings revealed that cultural symbols were particularly effective at capturing attention and evoking strong emotional reactions—especially anger and disgust. Notably, these same symbols also enhanced viewer trust, making audiences less susceptible to misinformation. Statistical tests confirmed that these effects were consistent and significant. To ensure the validity of these results, additional analyses were conducted to assess potential biases in YouTube’s recommendation algorithm, as well …


Predicting Crisis: Using Computational Methods To Forecast Crisis Conditions, Michelle Marie Johnson May 2025

Predicting Crisis: Using Computational Methods To Forecast Crisis Conditions, Michelle Marie Johnson

Dissertations - ALL

The vast scale of digital information generated daily provides unprecedented opportunities to analyze human behavior in ways that can improve crisis prediction and response. This dissertation introduces PREDICT, a theoretical framework that reconceptualizes crises as predictable phenomena rather than unknowable disruptions. Grounded in chaos theory and complex systems theory, PREDICT operationalizes crisis prediction through three constructs: Perceived Rupture of Equilibrium (PRE), Dynamic Interactions (DI), and Crisis Trajectory (CT). These constructs enable a shift from reactive crisis management to proactive crisis forecasting by identifying early signals of instability, modeling stakeholder interactions, and mapping potential crisis trajectories. To test PREDICT, this study …


Ua35/7 Class Of 2025 Commencement, Wku Gatton Academy Of Mathematics & Science May 2025

Ua35/7 Class Of 2025 Commencement, Wku Gatton Academy Of Mathematics & Science

WKU Administration Documents

Commencement program for the WKU Gatton Academy of Mathematics & Science with list of graduates.


The Impact Of Digital Storytelling In Nonprofit Marketing: Increasing Donor Engagement, Haley Cote May 2025

The Impact Of Digital Storytelling In Nonprofit Marketing: Increasing Donor Engagement, Haley Cote

Honors Theses

Digital storytelling has emerged as a powerful tool in nonprofit marketing, reshaping how organizations engage donors, communicate their mission, and drive action. This thesis explores the impact of digital storytelling in nonprofit marketing, analyzing how nonprofit organizations leverage various digital platforms – websites, email marketing, social media—and frame their messages to enhance donor engagement. Using framing theory as a foundation, the research examines how the way nonprofit messages are structured influences donor perception and behavior. Through a literature review, case study analysis of Charity: Water, and survey data, thstudy evaluates key storytelling techniques such as positioning the donor as the …


How To Sell A Gendered Fantasy, Matthew Salzano, Jess X. Alexander, Belinda B. Castiblanco, Brianna Chavez, Maura Conley, Chris Connor, Antoine Jones, Ryan Kani, Christopher Munde, Kyleigh Retzlaff, Steffi Santos, Gabriella Simpson, Amberlin Smith, Jenna Zaza May 2025

How To Sell A Gendered Fantasy, Matthew Salzano, Jess X. Alexander, Belinda B. Castiblanco, Brianna Chavez, Maura Conley, Chris Connor, Antoine Jones, Ryan Kani, Christopher Munde, Kyleigh Retzlaff, Steffi Santos, Gabriella Simpson, Amberlin Smith, Jenna Zaza

School of Communication and Journalism Faculty Publications

The media analysis essays in this collection are the result of an online graduate course at Stony Brook University’s Program in Writing and Rhetoric entitled “Intersectionality and Media.” Drawing upon methods and scholarship based primarily in rhetorical studies, the course aimed to prepare graduate students in a variety of disciplines to write, research, and communicate about issues related to media, identity, and the intersectionality of oppression—especially race, class, gender, and sexuality. How to Sell a Gendered Fantasy analyzes various media artifacts (spanning digital, film and tv, music, and games) and the fantasies about gender that they contain. Gendered fantasies work …


Design And Implementation Of A Notification System For The Purpose Of Improving Communication Between Nurses And Patients, Aindrila Bhattacharya May 2025

Design And Implementation Of A Notification System For The Purpose Of Improving Communication Between Nurses And Patients, Aindrila Bhattacharya

2025 Spring Honors Capstone Projects - Archive

Communication is an important part of how nurses administer treatment to their patients. Without proper communication, it is difficult for the nurses to connect with their patients and vice versa. This paper will be going into some previous literature about communication between patients and nurses in general, communication with respect to pediatric patients and how notification systems have been implemented in the past. It will then discuss the methodology and implementation of a notification system for a medical app. The medical app is meant to facilitate communication from the side of the patient to the nurse, while the notification system …


Toward The Application Of Natural Language Processing In Electronic Health Record Analysis For Taxonomy Development, Latoya Mcdonald May 2025

Toward The Application Of Natural Language Processing In Electronic Health Record Analysis For Taxonomy Development, Latoya Mcdonald

All Dissertations

Electronic health records (EHRs) are pivotal resources for nurse practice because they increase the timeliness and reliability of patient information at the point of care and support access by multiple healthcare providers and the individual patients themselves. However, it is widely recognized that data extraction from EHRs is challenging due to the variability in the language used in clinical care notes and the lack of standardized terminology across healthcare systems. The broad objective of this dissertation is to develop taxonomy-based classification models for nursing care by applying feature engineering approaches to EHRs that include nursing care of ostomy patients following …


Technical Difficulties: An Investigation Of Problematic Social Media Usage And Well-Being Of Emerging Adults, Sarah Swan May 2025

Technical Difficulties: An Investigation Of Problematic Social Media Usage And Well-Being Of Emerging Adults, Sarah Swan

Honors Theses

Grounded in previous scholarship investigating the relationship between social media use and psychoemotional outcomes, this study conceptualizes and tests a comprehensive model that constellates predictive factors (i.e., time spent, platforms selected, purposes of use, and emotional regulation abilities) and negative behavioral and emotional outcomes (i.e., addiction and emotional affect), specifically among emerging adults (ages 18-29). A survey of 591 respondents revealed that high usage of certain platforms (i.e., Instagram, TikTok, and Facebook), alongside individual emotional regulation abilities and passivity of social media use, predicts higher levels of addiction and negative emotional outcomes. Additional findings indicate significant differences in social media …


Dancing In The Digital Age: How Social Media Shapes The Commercial Dance Industry, Luke Lisowski May 2025

Dancing In The Digital Age: How Social Media Shapes The Commercial Dance Industry, Luke Lisowski

Honors College Theses

Social media has fundamentally transformed the commercial dance industry, reshaping how dancers establish careers, connect with industry professionals, and promote their artistry. This thesis examines the impact of social media platforms – such as Instagram, TikTok, and YouTube – on career growth by facilitating networking opportunities, increasing visibility, and redefining industry standards. The research explores how digital platforms have shifted the traditional pathways to success, enabling dancers to showcase their work independently while also creating challenges related to self-promotion, competition, and mental health.

Through a series of in-depth interviews with professional dancers and choreographers actively working in the industry, this …


Reap What You Sow: Using Historic Enrollment Data To Strategically Recruit Students, Hayden Cherry May 2025

Reap What You Sow: Using Historic Enrollment Data To Strategically Recruit Students, Hayden Cherry

Honors Theses

As the higher education landscape continues to become more competitive, adapting our marketing strategies to affordably recruit students will be imperative to maintaining both relevance and financial stability. Research has predicted an increase in tension as institutions weather the enrollment cliff, a period characterized by a steep decline in the number of college-age students in the United States. While this research is useful in informing our outlook in the coming years, there is little research surrounding the most efficacious methods for recruiting college students. Using data from Mississippi State University's Office of Institutional Research and Effectiveness on student status and …


Do Parents ‘Know Best’ When It Comes To Their Teenaged Children’S Experiences Of Sexual Content Online?, Harrison W. See, Kjartan Ólafsson, Brian O’Neill, Lelia Green, Carmen Jacques, Kelly Jaunzems May 2025

Do Parents ‘Know Best’ When It Comes To Their Teenaged Children’S Experiences Of Sexual Content Online?, Harrison W. See, Kjartan Ólafsson, Brian O’Neill, Lelia Green, Carmen Jacques, Kelly Jaunzems

Research outputs 2022 to 2026

In 2010, the EU Kids Online project, and aligned AU Kids Online study, interviewed one parent and one child (9–16) from 25,542 families across 26 countries. Information gathered included parents’ awareness of their child’s experiences of sexual content online. This dataset has since been updated by recent ethnographic work in Australia and Ireland, capturing parents’ approaches to managing their children’s (11–17) digital engagement with sexual content. Parents identified risks and benefits in their children’s encounters with adult content online. This article concludes that parents do not judge the efficacy of their digital parenting around preventing their child from seeing restricted …


Sociological Understandings Of Entrepreneurial Action And Intention, Jeffrey Cavanaugh May 2025

Sociological Understandings Of Entrepreneurial Action And Intention, Jeffrey Cavanaugh

Dissertations and Doctoral Documents, University of Nebraska-Lincoln, 2023–

Entrepreneurship as a trend has emerged across many different disciplines, drawing on theory from psychology, economics, and sociology. Importantly, sociologic aspects of entrepreneurship remain hidden from scholarship, as existing topics are often vague or narrowly partitioned. In my dissertation, I utilize sociological understandings of human interactions which define entrepreneurial intention and action. Specifically, I explore how entrepreneurs’ religion, rurality, and social media use influences their behaviors. Throughout these three quantitative essays, I contribute to a better understanding of the social psychology of entrepreneurship, and why entrepreneurial pursuits are so intricately linked to every aspect of society. Throughout my research, which …


The Guardian The Month Of May 2025, Wright State Student Body May 2025

The Guardian The Month Of May 2025, Wright State Student Body

The Guardian Student Newspaper

News articles from The Guardian for the Month of May 2025. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.


Queered Tradition: Disidentificatory Practices Of Queer-Affirming Religious Space, Amanda R. Peterson May 2025

Queered Tradition: Disidentificatory Practices Of Queer-Affirming Religious Space, Amanda R. Peterson

Department of English: Dissertations, Theses, and Student Research

Responding to high rates of religious trauma in the United States, particularly for LGBTQ people, this study investigates the rhetorical moves made in protestant Christian spaces to consider what makes these spaces safe and affirming for queer people. Specifically, I consider the rhetorical impact these churches make through not only their space but also their liturgy and online presence, which informs the embodied experience of the space.

Through autoethnographic research, I look at three local churches—Metropolitan Community Church of Omaha, Urban Abbey, and Elevate Church–the first two queer-affirming and the third conservative. Findings show the various church elements negotiated with …


The Complete Message Is The Best Message: The Case For Standardizing Wireless Emergency Alerts, Jeannette Sutton, Micki Olson, Hugh Walpole, Lauren B. Cain, Nicholas Waugh, Michele M. Wood May 2025

The Complete Message Is The Best Message: The Case For Standardizing Wireless Emergency Alerts, Jeannette Sutton, Micki Olson, Hugh Walpole, Lauren B. Cain, Nicholas Waugh, Michele M. Wood

Emergency Preparedness, Homeland Security, and Cybersecurity Faculty Scholarship

Standardized messaging for alerts and warnings has been made possible through the use of the Warning Lexicon and workflow. The effectiveness of this approach to motivate protective action behaviors, in comparison with the current standard of practice, has not yet been tested. Using an experimental design to test the effectiveness of the Warning Lexicon, we tested three message types for five hazards: blackouts, law enforcement incidents, infectious diseases, heavy snow, and chemical releases, and found that messages created using the Warning Lexicon contents and workflow produced better messaging outcomes than the current standard of practice. Specifically, participants who received the …


Digital Revival: The Role Of Social And Streaming Media In The Resurgence Of Appalachian Country Music, Jacob Cody Powers May 2025

Digital Revival: The Role Of Social And Streaming Media In The Resurgence Of Appalachian Country Music, Jacob Cody Powers

Electronic Theses and Dissertations

This study investigates the role of digital media, specifically social media, and streaming platforms, in the resurgence of Appalachian country music. In recent years, niche music genres have found new life through online platforms, which offer unique avenues for discovery, engagement, and community building. Using a mixed methods approach, this research combines quantitative survey data and qualitative thematic analysis to explore how audiences discover Appalachian country music on platforms such as TikTok, YouTube, and Spotify. A cross-sectional survey was distributed to college students and social media users, collecting responses on participants' digital engagement habits, platform preferences, and motivations for exploring …


“Floptok Is Not A Trend. It’S A Lifestyle”: Camp, Performativity, And Community Dynamics In An Adolescent Tiktok Subculture, Drake Hansen May 2025

“Floptok Is Not A Trend. It’S A Lifestyle”: Camp, Performativity, And Community Dynamics In An Adolescent Tiktok Subculture, Drake Hansen

All Graduate Reports and Creative Projects, Fall 2023 to Present

Floptok is an online meme-sharing community or subculture that began to take shape in 2021, united by a particular sensibility and set of memetic materials. To outsiders, Floptok is seen as a loud, brash, and often abrasive community whose memes, characterized by low-quality audio and video, often feature “icons”—a range of invented characters and real people—and audio of pop songs heavily edited to feature hypersexual lyrics from the rapper CupcakKe, as well as portions of the 2019 Chinese pop song “Yěhuāxiāng.” This thesis built on scholarship in digital and young people’s folklore in an ethnographic case study of Floptok’s humor …


Am I Woke Enough To Serve In Healthcare: A Secondary Analysis Of Pre-Health Students’ Personal And Professional Growth By Engaging In Cultural Competency Assessments, Harolynn Williams May 2025

Am I Woke Enough To Serve In Healthcare: A Secondary Analysis Of Pre-Health Students’ Personal And Professional Growth By Engaging In Cultural Competency Assessments, Harolynn Williams

All Dissertations

Healthcare providers must be equipped to serve an increasingly diverse population, yet cultural competence remains underemphasized in undergraduate pre-health education. This study explored how embedded cultural competency training influences undergraduate pre-health students’ perceptions of personal and professional growth. Using a qualitative descriptive design, the research incorporated intercultural assessments, the Intercultural Development Inventory (IDI), and the Global Competence Certificate (GCC), along with qualitative reflections from students enrolled in three versions of a cultural competence course: a year-long course, a semester-long course, and a short-term study abroad immersion six-week course. Findings revealed that students demonstrated measurable growth in cultural awareness, knowledge, communication, …


The Transformative Impact Of User-Created Mods Within Fallout: New Vegas, Tanner Webb May 2025

The Transformative Impact Of User-Created Mods Within Fallout: New Vegas, Tanner Webb

Theses

Video game modding is one of the fastest growing trends in the gaming industry and it is changing how players interact with games. Review of current literature and research shows that these modders are an integral part of the gaming market. Using the principles of participatory culture and digital aesthetics, this research investigates how modding practices serve as both a form of creative expression and an inspiration for technological innovation within the video game industry. Video game modifications serve as catalysts for creative expression, foster the development of innovative user communities, prolong the life of game titles, cultivate a pool …


A Qualitative Study Exploring Senior Leaders’ Experiences And Perceptions In Addressing Workplace Sexual Harassment In The U.S. Federal Government: A Systems Perspective, Karen Jane Dean May 2025

A Qualitative Study Exploring Senior Leaders’ Experiences And Perceptions In Addressing Workplace Sexual Harassment In The U.S. Federal Government: A Systems Perspective, Karen Jane Dean

Electronic Theses and Dissertations

Sexual harassment (SH) is a prevalent, costly, and often unreported problem in the U.S. Federal Government. Despite decades of research from multiple perspectives and recommendations to address SH, the problem persists and remains complex. While some researchers and U.S. Government agencies have called upon leaders to commit to eliminating workplace SH, others have suggested using an integrated conflict management system (ICMS) to manage the complexity, nuances, and conflicts. Even though there is a call for leadership to address SH, there is limited documentation in the literature about leaders’ experiences and perceptions in addressing the problem. Therefore, this qualitative study was …


Centering Relation In Media Literacy Practice, Paul Mihailidis, Bobbie Foster, Shannon Burth, Srividya Ramasubramanian, Melissa Tully, Patrick R. Johnson Apr 2025

Centering Relation In Media Literacy Practice, Paul Mihailidis, Bobbie Foster, Shannon Burth, Srividya Ramasubramanian, Melissa Tully, Patrick R. Johnson

College of Communication Faculty Research and Publications

As calls for media literacy in formal and informal learning spaces continue to grow, educators’ understanding of media literacies and their purposes remains complex. In 2021, the authors of this paper led a multi-methods research project on media literacy education in the United States, focusing on impact and equity. Findings showed that educators share a commitment to equity and justice but are unclear on how to incorporate them into their work. In response, our research team developed a field guide that maps out equitable media literacy practices for classrooms and communities. In this study, we detail the findings from 11 …


Transformational Leadership And Its Impact On Team Success: A Detailed Chronicle Of Bellarmine University Men's Lacrosse, Ella Beames Apr 2025

Transformational Leadership And Its Impact On Team Success: A Detailed Chronicle Of Bellarmine University Men's Lacrosse, Ella Beames

Undergraduate Theses

This thesis uses a journalistic approach to explore the intersection between leadership, transformational leadership, in particular, and forms of success through the lens of Kentucky's only NCAA Division 1 Men's Lacrosse program. Interviews, written survey, and observation were utilized to gauge a community-wide perspective about the team and the holistic nature of the student-athlete experience within Bellarmine University Men's Lacrosse. Observation followed the team for three years and engaged players and coaching staff in telling the story of the team's shifting culture and the management process of the team's newfound success. Methods aimed to draw a connection between the change …


Social Construction Of Technology In Vr Adoption For Science Education, Adipurwa Muslich Apr 2025

Social Construction Of Technology In Vr Adoption For Science Education, Adipurwa Muslich

JURNAL KOMUNIKASI INDONESIA

VR has emerged as a promising tool for revolutionizing science education, offering immersive and interactive experiences that can enhance student understanding. It holds significant potential as a communication medium for explaining the complexities of science in classroom settings. Despite its potential, VR’s penetration in science education remains limited. This research explored the facets influencing VR adoption in education, focusing on science teachers' perspectives in Jakarta. Using a qualitative approach, the study investigates how the SCOT concept, grounded in communication theory, affects the adoption of VR in the educational sector. Key themes identified included the role of networking, school culture, socioeconomic …


Media Quiteracy: Why Digital Disconnection Belongs In The Media Literacy Curriculum, Katie Day Good, Michelle Ciccone Apr 2025

Media Quiteracy: Why Digital Disconnection Belongs In The Media Literacy Curriculum, Katie Day Good, Michelle Ciccone

Journal of Media Literacy Education

In this essay, we introduce media quiteracy, which we use to conceptualize and describe the valuable learning that can happen through the refusal to take up new media or the act of pausing or ceasing its use. We see media quiteracy as an active and generative approach to learning and argue for its inclusion in the media literacy curriculum. We trace the history of critical engagement with technologies within education and then articulate what media quiteracy can look like in practice. We surface and discuss three potential obstacles to teaching media quiteracy, which include the ways in which it …


Centering Relation In Media Literacy Practice, Paul Mihailidis, Bobbie Foster, Shannon Burth, Srividya Ramasubramanian, Melissa Tully, Patrick Johnson Apr 2025

Centering Relation In Media Literacy Practice, Paul Mihailidis, Bobbie Foster, Shannon Burth, Srividya Ramasubramanian, Melissa Tully, Patrick Johnson

Journal of Media Literacy Education

As calls for media literacy in formal and informal learning spaces continue to grow, educators’ understanding of media literacies and their purposes remains complex. In 2021, the authors of this paper led a multi-methods research project on media literacy education in the United States, focusing on impact and equity. Findings showed that educators share a commitment to equity and justice but are unclear on how to incorporate them into their work. In response, our research team developed a field guide that maps out equitable media literacy practices for classrooms and communities. In this study, we detail the findings from 11 …


Assessing The Impact Of Media And Information Literacy On Creative Video Content Production, Reem M. Al-Zou’Bi Apr 2025

Assessing The Impact Of Media And Information Literacy On Creative Video Content Production, Reem M. Al-Zou’Bi

Journal of Media Literacy Education

This study explores the impact of Media and Information Literacy (MIL) on developing creative video production skills among undergraduate students at Al al-Bayt University, Jordan. The sample consisted of 60 students divided into an experimental group (MIL course) and a control group (Educational Foundations course). Using a quasi-experimental design, students’ video production skills were evaluated using a rubric covering nine key criteria, weighted based on expert input. Results showed that the experimental group significantly outperformed the control group in creative video production, highlighting MIL’s role in enhancing these skills. Notably, both groups emphasized content integrity similarly, while the MIL group …


Assessing Media And Information Literacy: Scale Development And Measurement Among College Students, Erlis Cela, Alban Tufa, Melsena Danglli Apr 2025

Assessing Media And Information Literacy: Scale Development And Measurement Among College Students, Erlis Cela, Alban Tufa, Melsena Danglli

Journal of Media Literacy Education

Media and Information Literacy (MIL) is a topic discussed by many authors in recent years. Several authors have developed measurement scales and validated them mainly among students and teachers who have media and information literacy knowledge. Although no evidence is tracked for any research conducted, MIL has been an unexplored field in the Western Balkans region. This article delves into developing and testing a scale for measuring the level of Media and Information Literacy among students in Albania. Firstly, it employs an exploratory qualitative approach, with the use of focus groups, the results of which contributed to the design of …


Measuring Adults’ Media Literacy Skills And News Media Literacy Knowledge In The Context Of Age, Gender, And Education Level, Agnese Davidsone, Vineta Silkane, Ianis Bucholtz Apr 2025

Measuring Adults’ Media Literacy Skills And News Media Literacy Knowledge In The Context Of Age, Gender, And Education Level, Agnese Davidsone, Vineta Silkane, Ianis Bucholtz

Journal of Media Literacy Education

In this study, we examine the relationships between self-reported media literacy skills, actual knowledge of news media literacy, and three sociodemographic factors: age, gender, and level of education. Data were collected through an online survey among a national sample of adults (n = 871) in Latvia. A significant positive correlation was found between all self-reported media literacy subscales and the knowledge subscales of news media literacy. Age was moderately negatively related to self-reported media literacy skills and weakly negatively related to news media literacy knowledge. The level of education was weakly positively correlated with both media literacy skills and …


Cognitive Diagnosis Of Media And Digital Literacy Knowledge Schema In Mexican High School Students, Janneth Trejo-Quintana, Guadalupe E. Morales-Martinez, Betsabe Hernandez-Alvarez Apr 2025

Cognitive Diagnosis Of Media And Digital Literacy Knowledge Schema In Mexican High School Students, Janneth Trejo-Quintana, Guadalupe E. Morales-Martinez, Betsabe Hernandez-Alvarez

Journal of Media Literacy Education

This research explored the mental representation of media and digital literacy (MDL) in 242 Mexican high school students through a definitional task based on the natural semantic networks technique. The participants defined ten target concepts related to MDL, using verbs, nouns, and adjectives as definers, and then they rated each definer with a scale from 1 to 10. The smaller the number, the lower the quality of the definer to conceptualize the target, while the higher the rating, the higher the quality of the definer to define it. The participants showed a beginner level in MDL despite their daily navigation …


Exploring Online Search Behaviors For Information Literacy Education, Luca Botturi, Loredana Addimando, Martin Hermida, Azza Bouleimen, Chiara Beretta, Silvia Giordano Apr 2025

Exploring Online Search Behaviors For Information Literacy Education, Luca Botturi, Loredana Addimando, Martin Hermida, Azza Bouleimen, Chiara Beretta, Silvia Giordano

Journal of Media Literacy Education

Information Literacy education is challenged by an ever-changing and complex environment. The design and development of current and effective Information Literacy education requires a thorough understanding of how young people search information online, which mainly happens with generalist search engines. The present study involved a voluntary sample of 152 young people (age group 16-20), who were asked to solve four different information tasks. We collected 595 search stories, each containing the sequence of navigation actions performed while solving a single information task, enriched with automatic metadata. We used cluster analysis to identify emergent search behaviors, and statistical analysis to observe …