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Articles 481 - 510 of 1591
Full-Text Articles in Entire DC Network
Social Media And Prosumerism: Implications For Sport Marketing Research, James Santomier, Patricia Hogan
Social Media And Prosumerism: Implications For Sport Marketing Research, James Santomier, Patricia Hogan
WCBT Faculty Publications
Social media arid the techniques and processes related to marketing using social media are changing at an incredible rate and will require continual monitoring for those involved in-social media research. As such, we identified the need for sport marketing researchers who are abductive thinkers who can design, combine and use innovative research methodologies as stimulated by the continually evolving technology. Ultimately, however, research prospects related to social media and sport marketing are vast for scholars and marketing professionals alike, and are replete with opportunities for designing new research methodologies.
The Influence Of Communication Strategies On Charitable Races, Vicky Jean Daniels
The Influence Of Communication Strategies On Charitable Races, Vicky Jean Daniels
Communication & Leadership Dissertations and Theses
Charitable races are happening all over the United States. These races are a competitive way for charities to receive funds to help support their causes. However, not all charity athletic events and races are promoted equally. This success or lack thereof is in part due to how the events’ messages are communicated and perceived by potential attendees. This study interviewed experts in the field of marketing charitable events, and surveyed participants of charitable events to see what communication strategies most influenced their decisions to attend. The study highlighted the Rock ‘n’ Roll Marathon series, which has been very successful for …
Bowl Survey, Richard C. Crepeau
Bowl Survey, Richard C. Crepeau
On Sport and Society
Over the next two days and nights ten bowl games will be played across the expanse of our great nation. At the end of the bowl season, culminating with the BCS Championship Game on January 7, thirty-five bowl games will have been played. The first, the Gildan New Mexico Bowl, took place on December 15.
College Sport, Richard C. Crepeau
College Sport, Richard C. Crepeau
On Sport and Society
It’s been some time since I sat down and watched as much as a half of a college football game. Last fall I was in London, a city not infected by intercollegiate athletics, and this fall I simply never got enough time or interest to watch. Then a few weeks ago I did see several games. Florida and Florida State always draws my interest, and the Notre Dame run has been an interesting one.
Tags And Roger, Richard C. Crepeau
Tags And Roger, Richard C. Crepeau
On Sport and Society
Is there anyone out there who thought that Paul Tagliabue would overturn the player suspensions imposed by NFL Commissioner Roger Goodell in the New Orleans bounty case? Maybe someone somewhere had predicted this, but if they did they would be members of an extremely small club.
Ua12/2/1 The Stressbusters, Wku Student Affairs
Ua12/2/1 The Stressbusters, Wku Student Affairs
WKU Administration Documents
Special finals week edition of the College Heights Herald.
The Beacon - Vol 11 No. 5 - November 30, 2012, Merrimack College
The Beacon - Vol 11 No. 5 - November 30, 2012, Merrimack College
The Beacon
The Beacon - the student newspaper of Merrimack College. Volume 11, Number 5 - November 30, 2012. 12 pages
Thanksgiving, Richard C. Crepeau
Thanksgiving, Richard C. Crepeau
On Sport and Society
As with all American traditions, if it happened once or twice it is one. Therefore I present my traditional Thanksgiving piece. The History of Thanksgiving and of Football both go back into the Middle Ages, and so it may not be so strange that the two would become intertwined in modern America.
Nor'easter News Volume 6 Issue 5, Nor'easter News Staff
Nor'easter News Volume 6 Issue 5, Nor'easter News Staff
Nor'easter News
The fifty-eigth issue of the University of New England's student-run newspaper, Nor'easter News.
The Legacy, October 10, 2012, Lindenwood University
The Legacy, October 10, 2012, Lindenwood University
The Legacy (2007-2018)
Student Newspaper of Lindenwood University
Scabs In Seattle, Richard C. Crepeau
Scabs In Seattle, Richard C. Crepeau
On Sport and Society
It took all of three weeks but the excrement has finally hit the fan. It is not the end of the world, but it is the end of any further claims that the scabs impersonating NFL referees are competent. If they were competent they would already have been NFL referees and therefore would be locked out by the NFL.
The Antelope, University Of Nebraska At Kearney
Baseball Changes, Richard C. Crepeau
Baseball Changes, Richard C. Crepeau
On Sport and Society
At the end of this baseball season there will a fundamental shift in the organization of Major League Baseball. At the opening of the next season the Houston Astros will be an American League team. The change was forced by Baseball Commissioner “Bud” Selig who made it a prerequisite to the purchase of the Houston franchise.
Ua12/2/1 College Heights Herald, Vol. 88, No. 5, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 88, No. 5, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.
Football In The Air, Richard C. Crepeau
Football In The Air, Richard C. Crepeau
On Sport and Society
September is here and that means football is back, both the NFL and the collegiate pros. The student-athletes of the NCAA opened play over this extended holiday weekend with more games than any human being could possibly ingest. There seemed to be excitement in the air on and off campuses across the country and across the Atlantic.
Armstrong, Richard C. Crepeau
Armstrong, Richard C. Crepeau
On Sport and Society
How does it end for Lance Armstrong? “Not with a bang but a whimper.” Although T.S. Eliot did not know Lance Armstrong, it is an interesting coincidence that Eliot’s 1925 poem, from which this line is taken, is titled “The Hollow Men.” If you were someone who idolized Armstrong and believe now that he is guilty and there is a blot on his entire career, then he will indeed seem as one of those Hollow Men.
Olympics, Richard C. Crepeau
Olympics, Richard C. Crepeau
On Sport and Society
So it has ended. A bit over two weeks, a fortnight of intense athletic competition with spectacular performances, highs and lows, and way too much national naval gazing by the host nation and by NBC on behalf of the USA. That said, it was at the sporting level a wonderful two weeks of competition.
The Perception Of Athletes In Local And Neutral Media Markets, Gregory Stine
The Perception Of Athletes In Local And Neutral Media Markets, Gregory Stine
Graduate Theses and Dissertations
This study examined the perception of professional athletes in local and neutral media markets. The purpose of the study was to determine how people in Philadelphia and people in Arkansas feel toward the Philadelphia Eagles' Nnamdi Asomugha. It was expected that the study's participants in Philadelphia would feel more positively toward Asomugha and would be more aware of his off-the-field contributions. Additionally, it was expected that there would be a positive relationship between team identification level and both positive feelings toward Asomugha and awareness of his efforts away from the field. Finally, it was anticipated that participants near Philadelphia would …
Punishment, Richard C. Crepeau
Punishment, Richard C. Crepeau
On Sport and Society
After the Freeh Report was issued there was an outcry demanding that the NCAA do something to punish Penn State University. Many called for the death penalty. Others complained about the failure of the NCAA to act immediately. Then on Monday morning when the NCAA President, Mark Emmert, announced the judgment and punishment of Penn State the outcry was that the NCAA acted too quickly. It was a rush to judgment by Emmert and his colleagues. What happened to due process?
Psu Report, Richard C. Crepeau
Psu Report, Richard C. Crepeau
On Sport and Society
After reading the summaries and commentaries on the Freeh Report detailing the elements of scandal at Penn State University, I am surprised that I am surprised by what has been revealed. My cynicism after nearly a half century of involvement with administrators at institutions of higher education and bloated athletic programs should have left me immune to both the surprise and disgust that this affair had evoked in me. What has not surprised me is the deviousness of the principal players in this scandal, the cynicism with which they approached the issues, and the continuing reaction to it all.
Wimbledon, Richard C. Crepeau
Wimbledon, Richard C. Crepeau
On Sport and Society
The term “historic” is often used in describing any number of sporting events. It is sometimes used to exaggerate the significance of an event, often in order to promote it. There are times, though, when the term is not only appropriate, but indeed, required. The Gentleman’s Final at Wimbledon today was historic in a number of ways.
Relationship Of Facebook Usage To Team Identification, Caitlin Moyer
Relationship Of Facebook Usage To Team Identification, Caitlin Moyer
Master's Theses (2009 -)
This study examines the relationship of Facebook usage with sports team identification using Wann's (2006c) "Team Identification-Social Psychological Health Model" to help identify individuals' needs, or motives, for connecting with the team via Facebook as well as with the team itself. To the extent that the team's Facebook presence is believed to fulfill certain needs for an individual, connecting with a team via Facebook was expected to result in higher levels of team identification with that team. Thus, by determining the uses and gratifications that individuals glean from connecting with the team via the social networking site, marketers may be …
Baseball Verdicts, Richard C. Crepeau
Baseball Verdicts, Richard C. Crepeau
On Sport and Society
It ended last week with the jury foreman announcing to the court that the jury had found Roger Clemens “not guilty.”
Title Ix, Richard C. Crepeau
Title Ix, Richard C. Crepeau
On Sport and Society
This weekend marks the fortieth anniversary of the passage of the Educational Amendments Act of 1972 whose section, Title IX, transformed sport in America. After forty years the achievements of Title IX are impressive, while some controversy persists and some misinformation continues to persist. In the past decade the conservative political attack has subsided and Title IX seems to have been removed from those still fighting the culture wars particularly on the issue of feminism.
An Olympic-Size Debate: Cost Vs. Legacy, Richard C. Crepeau
An Olympic-Size Debate: Cost Vs. Legacy, Richard C. Crepeau
UCF Forum
The Games of the XXXth Olympiad will begin in London on July 27, and they have been anticipated in England with a combination of excitement, media hype, public indifference, anxiety, and debate.
Father's Day, Richard C. Crepeau
Father's Day, Richard C. Crepeau
On Sport and Society
This was first written in 1992 for Father's Day shortly after my father's death which is now 23 years ago. It was originally a radio commentary for WUCF-FM in Orlando. I send it out each year as a tribute to my father and as a tribute to all fathers on Father's Day.
Triple Crown, Richard C. Crepeau
Triple Crown, Richard C. Crepeau
On Sport and Society
It has become one of the rarest of rarities in American sport. This Saturday for the twelfth time in the past thirty-four years a horse will come to the Belmont with an opportunity to become the twelfth horse in the history of the Triple Crown to achieve this elusive fete. The last time it was done was in 1978 by Affirmed.
Metta, Richard C. Crepeau
Metta, Richard C. Crepeau
On Sport and Society
Maybe I missed the memo. Perhaps I wasn’t paying close enough attention. Or somehow it wasn’t big enough news in London. Whatever the case may be, I was a startled when I read recently that someone named Metta World Peace was playing basketball in the NBA for the Los Angeles Lakers. I remember World B. Free of the NBA and He Hate Me of the XFL, but Metta World Peace was a new one.
Prospectus, May 5, 2012, Mark Roughton, Nick Washington, Briana Kay Stodden, Kelsey Hosea, Spencer Brown, Chanelle Stokes, Mace Mackiewicz
Prospectus, May 5, 2012, Mark Roughton, Nick Washington, Briana Kay Stodden, Kelsey Hosea, Spencer Brown, Chanelle Stokes, Mace Mackiewicz
Prospectus 2012
PARKLAND AWARDED FOR ORGAN DONOR INITIATIVE, Motor Sports Program a Great Way for Students to Enjoy EST, Jump Rope for Heart 2012, Access Success With Lori Patterson, Alcohol Awareness Day Held at Parkland, Google Drive: Watch Out, Cloud Computing in U.S. like 'Wild West,' Say "No" to Cumulative Exams, Job Death Decrease Still Not Enough, What do You do to Prepare for Finals?, Cobra Golfers Work for Strong Finish to Spring, Art Gallery to Host Graphic Design Student Exhibition
How Media Frame Roller Derby Around The World In 20 Different Countries, Julie Chartrou
How Media Frame Roller Derby Around The World In 20 Different Countries, Julie Chartrou
Electronic Theses and Dissertations
A content analysis was conducted to analyze how media frame roller derby. The research included an analysis of newspaper articles published all around the world in 20 different nations from January 1, 2001 to December 31, 2011, and different languages were considered. The research did not support previous studies concerning women athletes and the sport. Overall tone toward roller derby was mainly neutral, and the description of roller derby was not defined as sexist or using violent terms. Women journalists who wrote articles were slightly more sexist and used violent terms than men. Exploratory research showed that the previous findings …