Digital Commons Network^™

The Wonderful Everyday, Helen Ball

Gateway Reader- Individual Papers

• The Problem: Rhetorical analysis of marketing strategies demonstrates how minimalist advertisements sell an idealized lifestyle to middle-class consumers rather than just a specific household product.

• The Method: The researcher conducted a visual and psychological analysis of a 2017 IKEA UK print advertisement for the Sheffield store opening, utilizing color psychology frameworks and target market demographic data.

• Qualitative Finding: The advertisement uses a calming light blue and contrasting mustard yellow palette to project stability and attract busy families; the deliberate physical absence of the advertised Hemnes coat stand creates a sense of consumer anticipation and suspense; the versatile room setting appeals …

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Nbc Peacock North Spring 2026 Newsletter, Peacock North Staff

NBC Peacock North Newsletter

Highlights include: NBC Through the Years -- A Year-Long Celebration as NBC Turns 100 -- SNL’s U.K. News -- Peter Alexander Joins MS NOW -- Mike Noseworthy Salutes Danny Miller’s Retirement -- Legendary Late-Night TV Director Hal Gurnee Turns 101 -- Silent Microphones

The Role Of Short-Form Video Content Strategy In Campaign Performance In Service Operations, Arianna Yates, Aileen Olivares

Posters - 2026

Short-form video content, particularly Instagram Reels, has become central to digital marketing strategies aimed at increasing engagement and campaign effectiveness. As consumer attention spans decline, marketers increasingly rely on visually engaging, concise, and interactive content formats. Prior research highlights the importance of content characteristics in shaping engagement outcomes. However, limited empirical evidence exists on which specific attributes most strongly influence performance in short-form video contexts. This study examines how call-to-action (CTA), audio type, and authenticity influence engagement rates in Instagram Reels.

The Cowl - V. 89 N. 17 - April 1, 2026

The Cowl

The Cowl - student newspaper of Providence College. Vol. 89 No. 17 - April 1, 2026. 20 pages.

The Guardian The Month Of April 2026, Wright State Student Body

The Guardian Student Newspaper

News articles from The Guardian for the Month of April 2026. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.

Precision Or Invasion? Mapping The Personalization Paradox, Shyamala N. Chalakudi, Gnana Bharathy

Journal of Applied Marketing Theory

AI-driven personalization has transformed consumer engagement, yet existing research offers no systematic way to determine when personalization shifts from helpful to intrusive. Current research and models explain privacy concerns or expectancy violations but do not measure the point at which personalization triggers user discomfort, creating the personalization paradox. This study introduces the Discomfort Threshold Assessment & Measurement (DTAM) framework, a conceptual model that identifies and evaluates this threshold by integrating Dual Process Theory, Expectation Violation Theory, and Privacy Calculus Theory. DTAM distinguishes between affective discomfort reactance and cognitive discomfort reactance and outlines how these constructs could, in future empirical studies, …

Translating Research For The Public: Lab And Online Engagement, Hannah Jiron

Posters - 2026

In the world of psychological research, we spend countless hours in the lab gathering data that has the potential to change lives. But if that data stays locked away in spreadsheets or professional journals, it remains "invisible" to the very people who need it most. As our research moves into the digital age, we have a unique opportunity to "uncloister" science taking it out of the lab and bringing it into the community. This poster explores why simply having good data isn't enough. For research to truly matter, it requires active management and a heart for public outreach. We argue …

Advancing The Understanding Of Palliative Care In Singapore: Knowledge, Attitudes, Receptiveness, And The Moderating Role Of Media Information-Seeking Preferences, Su Lin Yeo, Angel Lee, Raymond Han Lip Ng, May O. Lwin, Yumin Lin

Research Collection Lee Kong Chian School Of Business

Introduction: Despite the growing demand for palliative care, this specialized medical care remains severely underutilized, with almost 50% of countries worldwide lacking access. Given that misperceptions and stigma continue to hinder progress in healthcare policy, this study aims to examine the relationships between palliative care knowledge, attitudes, and receptiveness to better understand how public health communication can enhance awareness and understanding of the topic in Singapore. Applying the adapted knowledge-attitude-practice (KAP) model, it further extends theory by examining the moderating role of media information-seeking between knowledge and receptiveness.Methods: Mixed-mode surveys involving 1,226 participants (926 online and 300 in-person respondents), representing …

What It Means To Be Latino: Exploring Identity Among U.S.-Born Gen Z Youth, Santiago Reyes, Alessandra Noli Peschiera, Melany Sarcevic, Tatiana Garcia, Leen Tlanepantla

AMTP Proceedings 2026

This study explores how U.S.-born Hispanics and Latinos define their identity within a rapidly growing and increasingly diverse demographic group. As the Hispanic population expands, traditional labels such as Hispanic and Latino often fall short of capturing the community’s cultural, linguistic, and generational complexity. With most growth now coming from U.S.-born generations, identity is shaped by a blend of American influences and heritage traditions, making it more fluid and context-dependent. Guided by Social Identity Theory and Hofstede’s cultural dimensions, this research uses focus groups with Gen Z participants to examine how they describe themselves, what characteristics they associate with being …

Framing Emirati Womanhood: Heritage, Modernity, And Soft Power In Tourism Discourse, Valerie Priscilla Goby

All Works

This paper examines how Emirati womanhood is framed within the tourism discourse of the United Arab Emirates, analysing how gendered representation operates as both a cultural and political instrument in nation branding. Drawing on framing theory and informed by feminist perspectives on tourism and media representation, this study explores the visual and textual portrayal of women on official online platforms, including Visit Dubai, Visit Abu Dhabi, Emirates Airlines, and the UAE Ministry of Culture and Youth. These materials constitute a state-sanctioned narrative of national identity that integrates cultural heritage with modernity. Through qualitative framing analysis, four recurrent interpretive frames were …

Lindenwood Digest, April 1, 2026, Lindenwood University

Lindenwood Digest

• Key Events: Lindenwood University Giving Week scheduled for April 6–10, 2026; Spring II 8-week midterm grade submission deadline on April 13, 2026; Lindenwood Showcase campus-wide celebration on April 23, 2026. 

• Primary Figures: W. Travis McMaken and James Hutson (Lindenwood faculty speakers at AI mini-conference); Tom Wagganer (Senior Associate Athletic Director recognized for Q2 incident response); Gabriela Romero and Kevin Winslow (RISE Mindsets session presenters). 

• Date/Location: Events occurring throughout April 2026 at various campus venues including Dunseth Auditorium, Harmon Hall, the LARC, and Hyland Arena in St. Charles, MO. 

• Archival Significance: Documentation of the discontinuation of the …

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Influencer Effect? An Examination Of Dunkin’ And Tarte’S Use Of Influencers, Amanda D. Damiano Ph.D., Wenjing Xie Ph.D.

AMTP Proceedings 2026

The purpose of this project was to understand public perceptions of brands using influencers. The brands Dunkin’ and Tarte Cosmetics served as case studies for this study. A mixed-methods approach was undertaken. Specifically, social media listening in the form of a content analysis was conducted. That was then followed by an online survey of students from a medium-sized university in the northeast. A number of factors were measured related to participants’ stated brand and influencer effectiveness on social media in general, as well as specific to Dunkin’ and Tarte. Additionally, participant demographic factors were measured in accordance with their stated …

Defining Cultural Credibility: Perceptions Of Authenticity, Representation, And Appropriation In Brand Campaigns, Santiago Reyes, Alessandra Noli, Ashley Johns, Hannah Trandle, Leticia Falcao

AMTP Proceedings 2026

As brands navigate increasingly diverse consumer markets, cultural authenticity has become essential for building trust and relevance. Yet marketing scholarship lacks a clear framework for understanding cultural credibility as distinct from traditional notions of source or brand credibility. This study addresses that gap by examining how consumers conceptualize and evaluate cultural credibility in brand campaigns and collaborations. Drawing on theories of authenticity, cultural identity, and persuasion, the research positions cultural credibility as a socially constructed judgment shaped by perceived authenticity, shared values, and relational alignment. Using semi‑structured interviews and focus groups with multicultural consumers, the study employs thematic analysis to …

Assessing The Impact Of Alumni Relations: Using The Theory Of Planned Behavior To Understand Fsu Students Motivation To Engage, Eldaneka Rolle, Richard Waters Phd, Ciara A. Lewis

AMTP Proceedings 2026

This study aimed to understand Florida State University graduate and upper-division undergraduate students in the College of Communication and Information, attitudes and perception of connection through the specific behavior, engagement with alumni relations. If individuals perceive a connection, is there perceived behavioral control (PBC), does PBC influence their intent to remain connected through one of the four key components, experience, communication, volunteer and philanthropy. Five focus group discussions were conducted using semi-structured interviews. Through thematic analysis, eight common themes were developed, Major, Minor or Certification Interest, Program Experience, Faculty, Advisors and Staff, Event Participation, Communication Preference, Volunteer Opportunities, Small Contributions …

More Than Just Survival Literature: The Influence Of Midcentury Lesbian Pulp Fiction On Contemporary Romance, Ash Duggirala

Book Publishing Final Research Papers

It’s no secret that queer romance is seeing an unprecedented increase in popularity. Despite making up only four percent of romance books sold in print in 2021, traditional retail outlets sold roughly 850,000 queer romance books that same year. This number is more than twice what was sold the previous year and shows a 740 percent increase from five 1 years prior. From May 2022 to May 2023, queer romance sales grew by forty percent—the 2 largest increase in any genre by more than double. Queer fiction as a whole is seeing a 3 surge in popularity, with sales in …

Deinfluencers As Institutional Actors: Dramaturgical Work And The Embedded Contestation Of Consumerism, Gokcen Coskuner-Balli, Charlene Chu, Niklas Myhr, Cristina Nistor

Business Faculty Articles and Research

"In the sections that follow, we develop theoretical scaffolding for our analysis. We begin by reviewing the literature on institutional work, focusing on how embedded actors engage in purposive actions to disrupt taken-for-granted norms. Next, we examine theoretically how influencers operate, setting the stage for understanding how deinfluencers leverage and subvert these roles. We then review scholarship on anti- consumption and consumer resistance, highlighting how deinfluencers depart from conventional activist modes by adopting culturally embedded, everyday practices. Collectively, these literatures inform our conceptualization of deinfluencing as a dramaturgically enacted form of institutional work. Subsequently, we present our methodology, followed by …

James Talarico Brings Fresh Energy To Texas Politics, Mary-Esther Leblanc, The Rattler

The Rattler

Vol. 144 Iss. 3

“Rapturetok”: Tiktok’S Newest End-Of-World Frenzy, Isabella Pizzerrato, The Rattler

The Rattler

Vol. 144 Iss. 3

Hayley Williams, New Musical Era With “Ego At A Bachelorette Party”, Isabella Pizzerrato, The Rattler

The Rattler

Vol. 144 Iss. 3

Beyond The Building: Leveraging A Library Renovation To Tell A Broader Story, Kristen S. Shuyler

Faculty Scholarship

A library renovation presents a unique communication challenge, requiring a thoughtful strategy that minimizes disruption while building anticipation. When James Madison University (JMU) decided to renovate and expand its flagship library, the JMU Libraries’ Communications & Outreach team pivoted from routine promotional efforts to a streamlined communication model designed to handle significantly increased, narrative-driven messaging related to the renovation. This article outlines the renovation project’s communication plan, describes our streamlining efforts, and highlights unexpected opportunities that emerged along the way—allowing us to share the library’s story in new ways and with broader audiences.

Using The Diary–Interview Method With Time-Constrained Professionals: The Case Of Journalists And Harassment, Ilmari Hiltunen, Reeta Pöyhtäri, Kaarina Nikunen

The Qualitative Report

This article presents a methodological reflection on the diary–interview method’s value and application when used with professionals whose schedules are both demanding and unpredictable, drawing on the authors’ insights from a study examining the harassment and intimidation of journalists. Our experiences demonstrate that combining solicited diary entries with recurring interviews can yield substantial advantages over using either method alone. Diaries are particularly well suited to capturing rich, situated data and individual perspectives, adding distinctive value especially when exploring sensitive or personal issues. Interviews that probe these accounts and revisit incidents in greater depth, in turn, enhance understanding of participants’ emotions, …

The Current - Volume 36 Issue 8, Nova Southeastern University

Student Newspapers

No abstract provided.

Just City And Racialized Media: How A Non-Profit Provokes Policy And Fights Criminal Injustices, Isabella L. Wollfarth

LSU Master's Theses

This study explored the intersection of racialized media narratives, nonprofits, and penal policy through a case study of Just City, a nonprofit criminal justice organization located in Shelby County, Tennessee. Through the lens of Just City, this study explored how nonprofits resist racialized media narratives regarding crime and how in turn this contributes to penal policy reforms. This is accomplished using a thematic analysis to draw larger conclusions from coding Just City’s Instagram and through extensive interviews with Just City staff and local Shelby County and Tennessee politicians. These methods are guided by framing theory, an ideological framework that explains …

It’S Not Me, It’S U(Niversity): A Longitudinal Study Of The First-Generation Graduate Student Experience Navigating Privacy And Identity During Socialization, Melissa L. Mccormick

USF Tampa Graduate Theses and Dissertations

This longitudinal study examines the experiences of first-generation graduate students (FGGS; students whose parent(s) do not hold a 4-year undergraduate degree). Specifically, it considers how FGGS manage their private information throughout the first year of their graduate program, and how the intersection of their FGGS status with other aspects of their identity may shape those experiences (e.g. the overlapping of FGGS status, race, and socioeconomic status). While there is substantial research on the first-generation student experience at an undergraduate level, FGGS have largely been left out of the conversation (exception: Levin, 2022). Guided by theories of organizational socialization (Jablin, 1985), …

Operation Overload - Matryoshka's Next Layer, Leland Fecher, Patrick Warren, Laura Adams, Bb Fonseca, Kylie Gilbert, Alexa Gubanich, Lexi Katramados, Miles Rockow, Alexander Sharp, Katelyn Smith, Lee White

Media Forensics Hub Creative Inquiry Reports

For this project our team expanded our search for inauthentic actors to new locations, specifically Bluesky. With the help of internet watchdogs Antibot4Navalny and dTeam, we began investigating a network known as “Matryoshka”1, aka “Operation Overload”2, aka “Storm-1679.”3 We discovered the network was stealing the identities of moderately known people of influence ranging from political candidates to university staff members. Because Twitter/X users had not created versions of themselves on Bluesky, due to its relatively new arrival on the social media scene, their identities were ripe for the taking by nefarious actors. During the time we observed this campaign (January …

Lindenwood Digest, March 25, 2026, Lindenwood University

Lindenwood Digest

• Primary Figures: Annie Turnbo Malone; President John Porter; Professors Brittany Goodman, Gohkan Egilmez, and Karolina Schneider; Associate Athletic Director Kristin Hoffman; and IT specialists Karin May, Derek Dwerlkotte, and Mary Stacy-Brewer. 

• Key Events: The "Annie Turnbo Malone: The Untold Story" fashion showcase; a formal transfer pathway agreement signing with Southwestern Illinois College (SWIC); a Spring Faculty Symposium; and a multi-day emergency IT intervention to resolve a critical student registration bug. 

• Date/Location: Events occur between March 25 and April 8, 2026; locations include the Lindenwood Theater, Dunseth Auditorium, Enterprise Center in St. Louis, and Dorsey College in Michigan. …

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The Living Lab: Instructional Design Interventions To Improve Communication And Equity In Federal Housing Programs, Joana I. Camp

Knowledge and Creativity Expo

The Living Lab is an independent applied research project informed by my 25 years of lived experience as a Section 8 voucher holder, examining how instructional design strategies can improve administrative workflows, communication, and equitable access within the Housing Choice Voucher Program. Drawing on sustained participation, the research identifies two primary systemic barriers: the federally mandated 15-day inspection period and incomplete Request for Tenancy Approval (RFTA) packets. To address these issues, the project developed the RFTA Roadmap—a zero-cost, clarity-driven communication tool that embeds sequential instructions directly within procedural workflows, mitigating the Split-Attention Effect and cognitive “Bandwidth Tax” associated with standard …

The Writing On The Wall: The Rise Of Applied Ai And The Life-Or-Death Choice Every Ceo Must Make Now, Gary Sheng, Ron Roberts

Digital Laboratory: Publisher of Internet Journal

Applied AI is putting AI to its highest and best use: running your organization as autonomously as possible so you can deliver value for humanity while maximizing the scale of the value. The economy is splitting. Organizations that adopt applied AI are expanding their capacity, accelerating their impact, and pulling ahead. Those that don't are quietly becoming irrelevant, not because they're doing bad work, but because the gap between what they can do and what the moment requires is widening every day. This is not a technology question. It is a leadership question. This paper is written for organizational leaders, …

Being There For Mom: The Strengths Of Daughtering, Allison M. Alford, Kaitlin E. Phillips, Luke V. Stipanovic, Cayd A. Rocha-Barnette, Michelle Miller-Day

Communication Faculty Articles and Research

Objective

Daughters undertake daughtering, or the everyday role portrayal of contributing to a meaningful family relationship with their mothers, but the labor of it is often invisible.

Background

Using a strengths-based approach, we investigated what daughters do well in their relationships with mothers.

Method

We analyzed the responses of 1,444 women to the open-ended question, “What do you do well as a daughter?” to learn more about how women describe their daughtering. Utilizing the artificial intelligence of a large language model for data analysis, we supplied definitions and descriptions of 12 virtues and strengths from existing literature and created a …

The Radical Act Of Wasting Time, Bruce Kuiper

Faculty Work Comprehensive List

"If we hope to converse across differences—political, cultural, interpersonal—we must cultivate skills that are inherently slow, such as patience, curiosity, humility, and attentive listening."

Posting about improving communication from In All Things, an online hub that offers insight into maintaining and faithful and orthodox  Reformed Christian worldview while fearlessly engaging in  every aspect of contemporary life – until all is made new.

The Radical Act of Wasting Time