Digital Commons Network^™

Green Advertising Effectiveness: Brand Image And Green Trust Among Generation Y And Z, Jessica Vanessa, Angga Ariestya

JURNAL KOMUNIKASI INDONESIA

Green advertising has grown exponentially over the past few decades. Although there are a lot of proenvironment attitudes, there are also signs of distrust by the public towards green advertising, which is often perceived as deceptive. For that reason, this research was done to find out the effects of green advertising on green trust mediated by brand image using the Selective Influence Theory. This research used a quantitative approach with an explanative research type, which was done using a survey with an online questionnaire. The questionnaire is distributed to 394 respondents, with quota sampling, consisting of 197 generation Z and …

Implementation Of Violations Of The Ite Law Article 27 Verse (2) Of 2016 Concerning Promotion Of Online Gambling By Influencers In Indonesia, Mohammad Fawaid Pradika, Lukman Taufik Tri Hidayat, Achmad Habib Dwi Prakoso, Aasim Ahmad Khan

JURNAL KOMUNIKASI INDONESIA

The 2016 Electronic Information and Transactions Law (UU ITE) which was created by the government to tackle cyber problems has generated a lot of controversy, one of which is the regulation governing online gambling and its promotion in Article 27 verse (2) of the ITE Law. A number of influencers violate these regulations by using social media to promote online gambling, which carries a moral burden of influence in promoting illegal products, to provide good universal service to the community. Furthermore, as someone who has many followers, one influencer also has high public interest which requires, as someone who is …

Effectiveness Of Digital Communication In Tackling Environmental Degradation In Owerri, Imo State, Nigeria, Bjc Anyanwu, Cynthia N. Jumbo, Oba Sunday Aikuirawo Anyi, Emeka Williams Etumnu, Alexander Chima Onyebuchi, Ezekiel S. Asemah

Library Philosophy and Practice (e-journal)

Environmental deterioration as a whole is dangerous because it is currently causing widespread health concerns. The technological determinism theory served as the basis for this study. A descriptive survey was used in the investigation. The Australian sample size calculator was used to select 385 participants from the 983,000 total population. The multistage sampling was applied. Data was collected via a questionnaire, and analysis was done using percentages. Results revealed that 53.6% of the respondents confirmed that digital communication is used to circulate information on the dangers of environmental degradation in Owerri, Imo State, but to a low extent. The results …

Framing The Future: Exploring Ai Narratives In Indonesian Online Media Using Topic Modelling, Adi Wibowo Octavianto, Ambang Priyonggo, Yearry Panji Setianto

JURNAL KOMUNIKASI INDONESIA

Artificial Intelligence (AI) is a transformative force shaping society, and online media plays a pivotal role in shaping public perceptions of it. Given the media’s influence, understanding its framing of recent AI advancements, such as the emergence of Large Language Models (LLMs) like ChatGPT, becomes increasingly critical. These models have revolutionized human-machine interaction and are subject to media narratives that can significantly influence public understanding and policy. This research explores the framing of AI narratives in Indonesian online media through the utilization of topic modelling. The study aims to uncover the dominant narratives and themes surrounding AI, including the nuanced …

The Politics Of Science Communication In Indonesia: Understanding The Role Of Science Academies, Uswatul Chabibah, Nur Rafiza Putri, Inaya Rakhmani, Muhamad Burhanudin, Wahyu Adiningtyas

JURNAL KOMUNIKASI INDONESIA

The role of Indonesian academies as science communicators evolves together with changing government regimes. Globally, science academies are typically not-for-profit, independent academic communities committed to providing advice for the nation in matters pertaining to science and technology. In Indonesia, science academies are historically formed under state regimes. This article, drawing on Niilo Kauppi’s framework, examines five years of science communication by the Indonesian Academy of Sciences, and two organizations under its auspices: the Indonesian Young Academy of Sciences and the Indonesian Science Fund. It reflects on their efforts to bridge the gaps between science, policy, and the public. Within the …

The Political Economy Of Knowledge: Navigating Scientometric Enthusiasm Amidst Political And Economic Forces Shaping The Production And Dissemination Of Scientific Knowledge, Maria Cernat

Emancipations: A Journal of Critical Social Analysis

While we witness heightened enthusiasm in certain peripheral areas of scientific production regarding scientometric standards, there are increasingly pressing issues concerning how the ideal of objective and rational science is being called into question. In this article, I contrast the enthusiasm for the "prestige" of top-tier journals with the increasingly urgent problems related to the lack of independence of researchers and scientific research itself in a world dominated by security institutions and corporations. While many authors rush to blame postmodernists for the lack of trust in science, recent studies in the history of science reveal an increased role of security …

What's In It For Me? Applying Social Exchange Theory To Beverage Brand Engagement On Facebook, Destiny Elise Rinder

Doctoral Dissertations and Projects

Managing engagement with existing and potential consumers on social networking sites has proven to be a challenge for many brands (Gretry et al., 2017). Focusing on the marketing communications of American beverage brands on Facebook, the researcher aimed to learn why some brands earn more engagement than competing brands. To answer this question, the researcher conducted a qualitative study that utilized a content analysis. Social exchange theory was applied to the findings of the content analysis, which allowed the researcher to perceive and interpret the high-value rewards of brand communication. Applying a communication theory that combines behavioral psychology and elementary …

Scla 521 Ai In Society, Bert Chapman

Libraries Faculty and Staff Presentations

Provides access to information resources on societal impacts of artificial intelligence from multiple libraries databases covering multiple disciplines including government information resources.

Cultural Motivations And Effects Of Live Game Streaming, Gordon David Littleford

Doctoral Dissertations and Projects

Live game streaming combines many of the social mechanisms and cultural impacts of social media with the entertainment and social impacts of traditional media. Live game streaming (LGS) is growing in audience size and engagement. Further, the financial impact of LGS is rising to the level of Hollywood films and the music industry. As such this study focused on how the communicative environment of live game streaming impacts the live game streaming culture at large, as well as the effects on both the individual streamers and their communities during live game streams. The emergent design of this qualitative digital ethnography …

Lindenwood Digest, August 28, 2024, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

(Dis)Invested Bodies: The Neoliberal Crafting Of Disability, T. Wesley

Electronic Theses and Dissertations

Using the Americans with Disabilities Act (ADA) as a unifying text, my dissertation explores the relationship between cultural production and the neoliberal crafting of humanity, the term I use to describe how social dimensions—including the construction of the textual and material body—become reorganized and governed through market relations. While many disability scholars and activists frame the ADA’s failures through social misunderstandings of disability, few have seriously attended to the limits of the ADA as a neoliberal fusing of economic governance and classical liberal individualism.

Tracing convergences between the ADA and earlier US disability legislation to socioeconomic and political reforms enacted …

Baby Dust: A Narrative Analysis Of Infertility Journeys On Youtube, Patricia Carrillo

Electronic Theses and Dissertations

Infertility is a distressing experience for those diagnosed and often exacerbated by engagement with biomedical treatments. This thesis is an exploration of infertility “journeys” posted on YouTube. Through a narrative analysis of 8 YouTube channels, several key themes were identified, specifically embodiment of the infertility label, barriers to treatment, and agency. This work uses the mindful body framework to look at how the individual body, social body, and body politic shape and reinforce these themes in the context of biomedical infertility treatment. These findings suggest infertility is a dynamic and distressing experience but by engaging in the narrative process, through …

Wright State University Libraries Annual Report 2023 - 2024, Wright State University Libraries

University Libraries' Annual Reports

The 2023-2024 Annual Report by the Wright State University Libraries highlighting the various happenings at the University Libraries including staff updates, public services highlights, and events.

Extending Uses & Gratifications Through Mediated Outgroup Social Awareness, Kandice Nicholle Green

Dissertations - ALL

This dissertation introduces mediated outgroup social awareness (MOSA) into uses and gratifications (U&G) theory, identifying it as a significant gratification that spans various media formats. Through a quantitative online survey, the research demonstrates that individuals use entertainment media to deepen their understanding of social inequalities affecting social groups different from their own. MOSA is unique compared to other established uses and gratifications because it does not vary based on media type (TV shows, films, music, user-generated content, and entertainment news). Additionally, this study finds mainly low to moderate positive relationships between MOSA and the traditional U&G themes—cognitive, affective, personal integrative, …

Collision Of Beauty: Exploring Users’ Perceptions Of Beauty Trends Generated By Tiktok Influencers Versus Douyin Influencers, Xueqi Wang

Theses - ALL

This study explores the comparative perceptions of beauty trends generated by TikTok influencers from the United States and Douyin influencers from China. By employing a qualitative content analysis of user comments and interactions with top trending makeup videos, this study examines the similarities and differences in responses of Douyin and TikTok users to beauty trends. Drawing on Social Comparison Theory and Uses and Gratifications Theory, the research seeks to uncover the nuanced emotional and psychological impacts of these trends. The findings highlight significant cultural differences in user responses, revealing variations in admiration, emotional benefit, and self-doubt. Additionally, the study identifies …

Principal Agency 50 Years After The Lau Decision: Building And Sustaining Bilingual Education Programs For Asian Languages, Kevin M. Wong, Zhongfeng Tian

Education Division Scholarship

This study examined how three champion principals of Asian language dual language bilingual education (DLBE) programs—Cantonese, Korean, and Mandarin—in California have navigated the oscillating language-in-education policies after the Lau decision. We explored principals' various roles through a lens of agency in a social justice leadership framework, specifically considering the opportunities and challenges for agentive leadership from three different phases: foregrounding and engaging, planning and implementing, and evaluating and sustaining. Findings demonstrate that the success of DLBE programs goes beyond the overarching language policies that supposedly enable bilingual education; rather it hinges on the bottom-up commitment, collaboration and resilience of principals, …

Ua21 What's New, Wku Institutional Equity

WKU Administration Documents

Newsletter created by and about WKU Institutional Equity.

• Title IX Updates
• Americans with Disabilities Act Updates
• New Web Accessibility Regulations
• Pregnancy/Parenting Fairness Act
• Need Supportive Services?
• Meet the Team

Archiving The Ephemeral In Digital Public Space: Using Speculative Design To Consider Collaborative Fan Play In The Metaverse, Naomi Jacobs

Proceedings from the Document Academy

Looking at fan activity through the lens of play, this paper considers the archiving opportunities and challenges posed by new technology for playful ephemeral fan co-creation in multiplatform digital contexts. These include technical concerns such as platform fragility and how to capture inherent liveness and temporality, but also ethical concerns such as sustainability, consent and content moderation.

To examine this, the paper takes fan-created alternate reality games (ARGs) as a particular example of such archiving challenges. It first describes a real example of such a game, ‘Blow the Man Down’ before introducing speculative design as a method to consider a …

The Delicate Situation Of Childhood Vaccination: On The Dispreferredness Of Soliciting Parents' Intent To Vaccinate, Robert Prettner, Hedwig Te Molder, Jeffrey D. Robinson

Communication Faculty Publications and Presentations

In the Netherlands, parents of newborns typically participate in two-, four-, and eight-week medical consultations to monitor their children’s development and discuss vaccinations, which will not be administered before eight weeks. During these visits, healthcare professionals routinely ask parents if they intend to vaccinate their children (i.e. to participate in the National Immunization Program). Using Conversation Analysis, we examine 62 videotaped consultations and present two lines of evidence to argue that the sequence initiated by professionals wherein they solicit parents’ intent to vaccinate is dispreferred. First, this action is routinely deferred by preliminary sequences. Second, when professionals eventually initiate this …

The Use Of Space And Place In The Civil Rights Discourse Of Dr. Martin Luther King, Jr., Pamelia Adams

Communication Theses

This thesis, The Use of Space and Place in the Civil Rights Discourse of Dr. Martin Luther King, Jr., analyzes the academic literature on the social change agent. The study provides a deeper understanding of the relevance of place/location, where Dr. King delivered his civil rights message nationally and internationally. Three historically significant sites and the events impacting the civil rights movement, in the cities of Washington, D.C. and Birmingham, Alabama, are examined. The three sites included in Chapter 2: The Jail Site, Chapter 3: The Bombing Site, and Chapter 4: The March Sites as examples. The main findings of …

Archetypal Energies And Global Mental Health, Carroy U. Ferguson

Psychology Faculty Publication Series

As a keynote speaker at the Global Mental Health Conference 2024, held at Sophia University, Costa Mesa, CA, in-person and virtually, August 16-18, 2024, my topic was "Archetypal Energies As A Framework for Self-Empowerment and Well Being". The theme of this 2024 global conference was: Enlightened Minds, Compassionate Hearts, and Embodied Wisdom. To supplement my keynote address, I wrote this blog article titled "Archetypal Energies and Global Mental Health".

“I’M Speaking”: Black Women Leading School Public Relations, Managing Communications And Personal Challenges, Keisa Gunby

Theses and Dissertations

Operationalizing feminist communication theory with a critical lens, this research analyzes virtual, semi-structured interviews with 13 Black women who are integral to impacting organizational culture through the brand management and narratives to the stakeholder groups of employees, parents and community members for a public school district. This study aims to describe the oppression and invisibility of Black women in school public relations and amplify their voices as they lead the communication, marketing, and promotional efforts in public school districts across the United States. The interview transcripts were analyzed utilizing NVivo software through the first round of coding initial and the …

Beyond The Plastic Facade: Unveiling The Multifaceted Discourse And Impact Of Barbie In Film, Sarah Johnson

Theses and Dissertations

This paper presents an exploration into the multifaceted dimensions of public discourse surrounding Barbie, the film released in 2023 directed by Greta Gerwig, by leveraging advanced natural language processing techniques. Employing BERTopic for topic modeling, I analyzed conversations embedded in YouTube comments from Warner Bros.'s own promotional content as well as third-party YouTube content pre- and post- the film’s release to unearth the themes and sentiments associated with the iconic character. Our primary objective was to look beyond the stereotypical perception of Barbie as a two-dimensional figure and shed light on the diverse and complex discussions surrounding her cinematic representation. …

The Current - Volume 35 Issue 1 (Including Special Section On Sports), Nova Southeastern University

Student Newspapers

No abstract provided.

Recuperative Rhetorics: A Novel Framework For Rhetorical Analysis, Nicolas Palumbo

Masters Theses (Archived)

This thesis details the creation of the Recuperative Rhetorics analytical framework, which is a scalable, transdisciplinary framework for analyzing rhetorical texts, from individual speeches to societal understandings of legacy and history. It discusses the framework’s theoretical underpinnings, explains how to utilize it in analyzing rhetoric and rhetorical works, and provides examples of the framework in action across multiple mediums. The framework takes inspiration from the theories and praxes of Situationist International, primarily those of the spectacle, ready-made objects, détournement, and recuperation. The framework uses these ideas, and then builds upon more established analytical frameworks to establish a base from which …

Corporate Social Advocacy: A Study Of Brand And Consumer Activism In The Era Of Social Media, Christa L. Taylor

Student Theses and Dissertations

As corporations recognize the importance of balancing profitability with social responsibility, the adoption of corporate social advocacy has become a critical approach for addressing pressing social issues, fostering trust, and enhancing brand reputation. Growing public pressure has forced corporations to take a more vocal stance on social and political issues. Considering that corporate social advocacy is an emerging trend and is viewed as a practice outside of a corporation’s standard business practices, organizations have been presented with a new challenge of achieving legitimacy in their advocacy and taking on an expanded role as corporate citizens. This study explores the ways …

Lindenwood Digest, August 14, 2024, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Examining The Effectiveness Of The Parent Implemented Functional Communication Training Through The Use Of Zoom In Children With Developmental Disabilities At Home Setting In Ksa, Abdulrhman Ashgar

Electronic Theses and Dissertations

Studies showed that children with Developmental Disabilities (DD) have communication and social difficulties; consequently, they are more likely to display disruptive behaviors. During daily interactions, disruptive behaviors can pose difficulties for individuals such as siblings, peers, parents, and educators. In KSA, parental involvement in school-related activities is overall insufficient. Also, parents were dissatisfied with their children's progress in academic and life skills. Those factors evoked the importance of having parents implement evidence-based practice to increase their competence, knowledge, and independence. Furthermore, teaching children meaningful communication ways through FCT may benefit school readiness and the development of social relationships and overall …

Rhetorical Tapestries Of Water Injustice: The Framing Of (In)Access And (In)Justice In The Struggle For Water Security In The United States, Carla R. Richards

Electronic Theses and Dissertations

This dissertation argues that access to clean water is a fundamental human right and a cornerstone of environmental justice. It critiques existing communication and rhetorical scholarship for overlooking the environmental dimensions of water access and justice. This gap hinders progress toward equity for marginalized communities disproportionately burdened by water insecurity.

This project proposes a communication approach that prioritizes culturally relevant strategies to empower these communities in advocating for their environmental rights and health needs. By bridging the communication and environmental justice fields, this project equips communities with the tools to demand fair solutions. It ultimately calls for a transformative shift …

Implementing Policy To Increase Health Literacy In Falls Prevention: A Teach-Back And Show-Back Intervention, Yalanda M. Barner, Lollie Vaughan-Robinson, Jazmin Adjei

Journal of Public Health in the Deep South

Background: Although falls are preventable, falls among older adults remain a public health concern. Research indicates that over one-third of persons over 65 fall. Approximately 3 million report to emergency rooms due to falls annually. Falls are attributed to health conditions such as cognitive impairment, poor eyesight, arthritis, and polypharmacy.

Purpose: This study adapted the Teach-Back/Show-Back method for older persons in adult daycare and faith-based settings to assess their understanding of falls prevention techniques. Therefore, the purpose of this study was to examine the risk factors, prevention strategies, and policy recommendations of falls prevention among older adults.

Methods: A survey …