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Validation Of A Diagnostic Marker For Primocane-Fruiting In Blackberry, Isabella Vaughn, Alexander Silva, Carmen Johns, Lacy Nelson, Margaret Worthington Jan 2023

Validation Of A Diagnostic Marker For Primocane-Fruiting In Blackberry, Isabella Vaughn, Alexander Silva, Carmen Johns, Lacy Nelson, Margaret Worthington

Discovery, The Student Journal of Dale Bumpers College of Agricultural, Food and Life Sciences

Typical blackberries (Rubus subgenus Rubus) have perennial crowns and roots and biennial canes. The first-year canes (primocanes) are usually vegetative, while second-year canes (floricanes) produce fruit. Primocane-fruiting blackberries produce fruit on first-year canes and are desirable to growers because they potentially allow for a longer harvest season in temperate regions and enable production in tropical areas where no natural chill hours are accumulated. The development of molecular markers for desirable traits can potentially increase efficiency in blackberry breeding. However, to date, there are no diagnostic molecular markers for economically important traits in blackberries. Primocane-fruiting is recessively inherited, and tetraploid blackberries …


From “The Loss Of The Innocents” To “Crisis Actors”: Media Portrayal Of Rampage School Shootings From 1998-2021, Justice E. Greene Jan 2023

From “The Loss Of The Innocents” To “Crisis Actors”: Media Portrayal Of Rampage School Shootings From 1998-2021, Justice E. Greene

All Graduate Theses, Dissertations, and Other Capstone Projects

As rampage school shootings continue to occur in the United States, media coverage of such shootings continues to evolve. Media is a powerful force for how people form their understandings, opinions, and beliefs and, at least in part, the types of media they consume, it is important to understand how rampage school shootings are conveyed to the public. These shootings go through what is known as an “Issue-Attention Cycle” (Downs 1972) as coverage progresses. Using content analysis, this thesis examines New York Times articles covering nine rampage school shootings from 1998-2021 to see both how media coverage changes over the …


Making Scientific Information Usable: Development And Assessment Of A Novel Intervention To Boost Healthy Lifestyle Decision-Making, Brittany Nelson Jan 2023

Making Scientific Information Usable: Development And Assessment Of A Novel Intervention To Boost Healthy Lifestyle Decision-Making, Brittany Nelson

Dissertations, Master's Theses and Master's Reports

Context—Improving diet can reduce the risk of chronic health conditions such as cancer and heart disease. However, people continue to make poor dietary health decisions. A novel intervention based on the science of behavior change and incorporating Human-Centered Design (HCD) methodology is needed to boost informed dietary decision-making.

Objective—This research presents a Behavior Change Wheel (BCW), Human-Centered Design (HCD) approach to develop a novel high-usability video intervention that will increase informed decision-making for whole-grain dietary decisions. The intervention will target college students, improving habits that can carry on throughout later adulthood.

Design—Study 1 consisted of preliminary data …


The Rhetorical Art Of Risk Assessment: Lessons From Risk Management In Rural And Tribal Communities, John L. Velat Jan 2023

The Rhetorical Art Of Risk Assessment: Lessons From Risk Management In Rural And Tribal Communities, John L. Velat

Dissertations, Master's Theses and Master's Reports

Risk assessment, mitigation, and communication rely on data from multiple sources to form a complete understanding of hazards and how to manage them. Experts can use these data to make informed decisions about the nature and extent of risks and inform the public to protect health, the environment, and economic welfare. However, in an effort to objectively make decisions, technical experts and policymakers increasingly rely on quantitative data as the most important determiner of risk, which can alienate the public, limit risk understanding, and delay or miss obvious signals of impending catastrophe. I examine several cases based on my experiences …


And The Survey Says ... A Qualitative Exploration Of Structurational Divergence From The Perspectives Of Nurse Managers Who Are Accountable For Patient Experience Measures, Lisa Carpenter Huddleston Jan 2023

And The Survey Says ... A Qualitative Exploration Of Structurational Divergence From The Perspectives Of Nurse Managers Who Are Accountable For Patient Experience Measures, Lisa Carpenter Huddleston

Theses and Dissertations--Communication

For more than a decade, hospital leaders have focused on boosting patient experience scores as part of the federal government’s value-based purchasing (VBP) program. Hospitals that receive federal financial assistance (such as Medicare) are mandated to participate in the Hospital Consumer Assessment of Healthcare Providers and Systems (HCAHPS), a standardized survey that measures patients’ perceptions of their care. Results are publicly reported, and hospitals may be penalized on their reimbursements if they do not reach established benchmarks for patient experience. However, much debate has occurred about whether VBP has increased the quality of healthcare and whether the HCAHPS is an …


(Un)Successful Use Of Apologia: A Case Study Of Mayor Shubert's Resignation, Alexis Raineri Jan 2023

(Un)Successful Use Of Apologia: A Case Study Of Mayor Shubert's Resignation, Alexis Raineri

Williams Honors College, Honors Research Projects

With the growing tension in the political climate of the United States, political figures often use apologia in their attempt to repair a damaged image due to their mistakes or wrongdoings. This project reviews several scholars’ image repair typologies and strategies, applying them to the case of Craig Shubert, former mayor of Hudson, Ohio. While the specific image repair strategies employed can vary from one case to another, Shubert’s use of evasion of responsibility and reducing offensiveness proved to be ineffective and resulted in his resignation before completing his term at the end of 2023. Although it is recommended to …


Cabin Crew Members’ Silence: A Qualitative Study With Cabin Attendants, Seda Ceken, Pinar Unsal Jan 2023

Cabin Crew Members’ Silence: A Qualitative Study With Cabin Attendants, Seda Ceken, Pinar Unsal

International Journal of Aviation, Aeronautics, and Aerospace

Silence among flight crews has been one of the significant causes of aviation incidents and/or accidents. This study aims to explore why flight attendants remain silent during flights and/or do not report errors after the end of the flight. For this purpose, semi-structured online interviews were conducted with 21 flight attendants. The data were analyzed through content analysis using the MAXQDA 22 Qualitative Analysis Program. Themes and coding related to the research question were obtained by analyzing the scripts with creative coding techniques. Nine themes were identified by the content analysis, namely "poor relationship with cabin supervisors/pilots", "the lack of …


How Should I Fall Apart For You? A Critical Autoethnography Exploring Embodied Trauma, Julie R. Terebkov Jan 2023

How Should I Fall Apart For You? A Critical Autoethnography Exploring Embodied Trauma, Julie R. Terebkov

Master's Theses

Defining and naming trauma is a layered and nuanced process but hegemonic medical and media discourses have forced trauma into a system of binary terms and categories. This study begins with an exploration of how hegemonic discourses define trauma and how focusing on embodied trauma disrupts the limiting language presently available. I use Lisa Blackman’s (2008) work on embodiment to explore how our bodies move, take on, and shed trauma as a form of disruption to oppressive language. Blackman’s theory is used to examine my own embodied trauma through a critical autoethnography using prose and narrative I developed in narrative …


Not A Do-Or-Die Affair: Freelance Journalists In Nigeria And Ethical Dilemmas, Tolulope O. Olasoji Jan 2023

Not A Do-Or-Die Affair: Freelance Journalists In Nigeria And Ethical Dilemmas, Tolulope O. Olasoji

Graduate Theses, Dissertations, and Problem Reports (ETD)

This study explores the ethical dilemmas Nigerian freelance journalists face and their implications for their work. It will use in-depth interviews with select freelance journalists. Several studies have established that ethical concerns are rife in—and indeed the bane of—journalism in Nigeria. However, these pieces of research reflect the reality across conventional newsrooms, where, ideally, there is some organizational structure and support. No scholarly attention has been given to freelance journalists, otherwise known as entrepreneurial journalists, due to their autonomous nature, to understand the ethical dilemmas they may be entangled in primarily. This study seeks to address this gap in research. …


Anti-American Stance In Turkey: A Twitter Case Study, Gowri Prathap, Alex Korb, Luke Palmieri, Ekrem Kaya, Saltuk Karahan, Hamdi Kavak Jan 2023

Anti-American Stance In Turkey: A Twitter Case Study, Gowri Prathap, Alex Korb, Luke Palmieri, Ekrem Kaya, Saltuk Karahan, Hamdi Kavak

School of Cybersecurity Faculty Publications

The availability of social media and biased actors exacerbated Anti-American and Anti-Western views to extremes. In this paper, we report our efforts in analyzing anti-American views on Twitter. We have collected over three years of Turkish tweets related to the US, translated them into English, and analyzed these tweets using various computational social science tools. We found that Turkish tweets related to the US are significantly negative, and emotions reflect disgust and anger. Furthermore, we found that the source of the negative views stems from political actors like Trump or Biden rather than general hatred. Our results shed light on …


Underwater Communication Acoustic Transducers: A Technology Review, Laila Shams, Tian-Bing Xu, Zhongqing Su (Ed.), Branko Glisic (Ed.), Maria Pina Limongelli (Ed.) Jan 2023

Underwater Communication Acoustic Transducers: A Technology Review, Laila Shams, Tian-Bing Xu, Zhongqing Su (Ed.), Branko Glisic (Ed.), Maria Pina Limongelli (Ed.)

Mechanical & Aerospace Engineering Faculty Publications

This paper provides a comprehensive review on transducer technologies for underwater communications. The popularly used communication transducers, such as piezoelectric acoustic transducers, electromagnetic acoustic transducers, and acousto-optic devices are reviewed in detail. The reasons that common air communication technologies are invalid die to the differences between the media of air and water are addresses. Because of the abilities to overcome challenges the complexity of marine environments, piezoelectric acoustic transducers are playing the major underwater communication roles for science, surveillance, and Naval missions. The configuration and material properties of piezoelectric transducers effects on signal output power, beamwidth, amplitude, and other properties …


Advr 3310: Branding And Strategic Media (Syllabus), Joel Nichols Jan 2023

Advr 3310: Branding And Strategic Media (Syllabus), Joel Nichols

Journalism and Strategic Media Syllabi Archive

Course Description: Exploration of how branding and strategic media (advertising and public relations) move members of the target audience from the point of awareness to the point of engagement. Trends in branding such as targeted, viral and interactive techniques will be explored, and branding campaigns will be created and evaluated.


Advr 3320: Strategic Account Management (Syllabus), Joel Nichols Jan 2023

Advr 3320: Strategic Account Management (Syllabus), Joel Nichols

Journalism and Strategic Media Syllabi Archive

Course Description: Exploration of how advertising account management is the center of decision-making and problemsolving—critical skills in today’s advertising structure. Trends in account management such as the account management information system (AMIS) will be included. Paid media, business-to-business, and digital and interactive techniques will be explored, created and evaluated.


Advr 3321: Copywriting (Syllabus), Brandon Davis Jan 2023

Advr 3321: Copywriting (Syllabus), Brandon Davis

Journalism and Strategic Media Syllabi Archive

Course Description: A detailed look at copywriting as a career path. We will learn the different types of copywriters and the roles they play in marketing. The course will have a strong focus on the practice of copywriting — how to write for customers across different types of media, how to format a copy document, how to write engaging content, and how to prepare a portfolio for a professional career.


Advr 3324: Creative Strategy (Syllabus), Ruoxu Wang Jan 2023

Advr 3324: Creative Strategy (Syllabus), Ruoxu Wang

Journalism and Strategic Media Syllabi Archive

Course Description: Principles of advertising psychology in relation to proven techniques for understanding the creative process, including writing effective copy and designing effective advertising. One lecture hour, four laboratory hours per week.


Crmm 4526: Photojournalism (Syllabus), Daniel Scruggs Jan 2023

Crmm 4526: Photojournalism (Syllabus), Daniel Scruggs

Journalism and Strategic Media Syllabi Archive

Course Description: Advanced skills and photojournalism techniques for online and publication photography; emphasis on portraiture, sports, features, and general news.


Crmm 4900: Creative Media Lab (Syllabus), Michael Robinson Jan 2023

Crmm 4900: Creative Media Lab (Syllabus), Michael Robinson

Journalism and Strategic Media Syllabi Archive

Course Description: Planning, development, design and execution of a multimedia project for print and digital display application, including data visualization, illustration, branding, video and photography.


Jour 3120: Reporting (Syllabus), Casey Hilder Jan 2023

Jour 3120: Reporting (Syllabus), Casey Hilder

Journalism and Strategic Media Syllabi Archive

Course Description: Writing and reporting news and news feature stories using both traditional and new media techniques with an emphasis on developing sources and advanced skills for digital reporting.


Crmm 4500: Web Publish L: Html/Css (Syllabus), Jin Yang Jan 2023

Crmm 4500: Web Publish L: Html/Css (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction of web design software and web design concept; basic knowledge of web markup language html and cascading style sheets (CSS); overview of WordPress as content management system (CMS); development of website projects incorporating multimedia elements.


Advr 4328: Strategic Advertising Campaign (Syllabus), Joel Nichols Jan 2023

Advr 4328: Strategic Advertising Campaign (Syllabus), Joel Nichols

Journalism and Strategic Media Syllabi Archive

Course Description: Development of an integrative campaign and its execution in include all advertising and promotion applications.


Jour 3526: Multimedia Storytelling (Syllabus), Robby Byrd Jan 2023

Jour 3526: Multimedia Storytelling (Syllabus), Robby Byrd

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to the basic elements of multimedia journalistic storytelling. Students will produce news-driven multimedia packages for various storytelling platforms, including photography, audio, video, and data visualization.


Jour 3629: Broadcast Reporting I (Syllabus), Chalise Macklin Jan 2023

Jour 3629: Broadcast Reporting I (Syllabus), Chalise Macklin

Journalism and Strategic Media Syllabi Archive

Course Description: You will be introduced to the basics of broadcast news reporting: how to find a story, shoot, write and edit for TV news.


Jour 3526: Multimedia Storytelling (Syllabus), Jin Yang Jan 2023

Jour 3526: Multimedia Storytelling (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to the basic elements of multimedia journalistic storytelling. Students will produce news-driven multimedia packages for various storytelling platforms, including photography, audio, video, and data visualization.


Jour 4639: Television News Producing (Syllabus), Joe Hayden Jan 2023

Jour 4639: Television News Producing (Syllabus), Joe Hayden

Journalism and Strategic Media Syllabi Archive

Course Description: Producing, writing, editing and using electronic equipment to assemble a television newscast; emphasis on performing the various tasks in a working newsroom.


Jour 4185: Social Justice Writing/Report (Syllabus), Laura Faith Kebede Jan 2023

Jour 4185: Social Justice Writing/Report (Syllabus), Laura Faith Kebede

Journalism and Strategic Media Syllabi Archive

Course Description: Writing and reporting news and news feature stories on issues concerning social justice.


Jour 4998: Multimedia News Lab (Syllabus), Candy Justice Jan 2023

Jour 4998: Multimedia News Lab (Syllabus), Candy Justice

Journalism and Strategic Media Syllabi Archive

Course Description: Write, produce content for a personal beat-driven blog that will house multimedia stories on important, complex topics in the city of Memphis; course will mirror collaborative opportunities underway in industry and provide students with the strongest multimedia material possible for portfolios.


Jrsm 1750: Media Writing L (Syllabus), Eric Jasper Jan 2023

Jrsm 1750: Media Writing L (Syllabus), Eric Jasper

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to grammar and writing style for use in journalism and mass communication media; foundations of research and information gathering, media literacy and plagiarism.


Jrsm 1750: Media Writing L (Syllabus), Candy Justice Jan 2023

Jrsm 1750: Media Writing L (Syllabus), Candy Justice

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to grammar and writing style for use in journalism and mass communication media; foundations of research and information gathering, media literacy and plagiarism.


Jrsm 1750: Media Writing L (Syllabus), Casey Hilder Jan 2023

Jrsm 1750: Media Writing L (Syllabus), Casey Hilder

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to grammar and writing style for use in journalism and mass communication media; foundations of research and information gathering, media literacy and plagiarism.


Jrsm 1800: Intro To Radio (Syllabus), Terris King Jan 2023

Jrsm 1800: Intro To Radio (Syllabus), Terris King

Journalism and Strategic Media Syllabi Archive

Course Description: This course is an introduction to the production and performance skills required for basic work in radio. In addition to receiving lab training and instruction, all students will complete regular shifts at the campus radio station.