Digital Commons Network^™

Disrupting Foundation Culture: Lessons In Learning To Share Power And Decision-Making, Sonia Caus Gleason, Tina Eshaghpour

The Foundation Review

There is much discussion of shifting organizational culture in philanthropies to share power and decision-making. However, examples of foundation learning endeavors to disrupt culture in service of systems change, racial equity, and responsiveness are less common.

Our article provides a window into the demanding work at The California Wellness Foundation and how internal collaboration and learning have led to progress in racial equity and power-sharing with communities. We focus on the introduction of Learning Labs, an action research model that framed and scaffolded the investigation of philanthropic terms and practices. This catalyzed collaborative decision-making within cross-functional teams while senior leaders …

Executive Summaries

The Foundation Review

No abstract provided.

Integrating Blockchain Technology Into Telemedicine: A Framework For Enhancing Data Privacy And Security, Harsha Sammangi, Aditya Jagatha, Jun Liu

Research & Publications

This paper presents a blockchain-based framework designed to enhance data privacy, integrity, and security in telemedicine systems. The proposed architecture employs distributed ledger technology to ensure transparency, traceability, and immutability of patient data exchanges among healthcare providers. Smart contracts automate access permissions and auditing processes, reducing the risks of unauthorized data sharing. The study evaluates the framework’s performance in secure data handling, highlighting blockchain’s role in fostering patient trust and resilience against cyberattacks in remote healthcare environments.

Decentralized Multi-Hop Federated Reinforcement Learning For Energy-Efficient And Secure Routing In Lorawan-Based Smart City Infrastructure, Harsha Sammangi, Aditya Jagatha, Jun Liu

Research & Publications

This paper proposes a decentralized hybrid framework that integrates Federated Learning (FL) and Reinforcement Learning (RL) to enable energy-efficient and secure multi-hop routing in LoRaWAN-based smart city networks. The method allows local model training at gateways and relay nodes, combining real-time routing decisions with privacy-preserving federated aggregation. Key metrics such as residual energy, link quality, and node trust levels are embedded into the reward function, and lightweight encryption plus differential privacy safeguard routing metadata. Simulation results demonstrate substantial gains in packet-delivery ratio, latency, network lifetime and resilience to adversarial attacks when compared to traditional routing protocols.

Sentiment-Driven Decision Support Systems: A Word Embedding Approach To Analyzing Ceo Earnings Call Transcripts And Stock Market Reactions, Harsha Sammangi, Aditya Jagatha, Hari Gopal Maddireddy

Research & Publications

This study presents a sentiment-driven Decision Support System (DSS) that leverages advanced word embedding techniques—Word2Vec, GloVe, and BERT—to analyze CEO earnings call transcripts and predict stock market reactions. Tra- ditional lexicon-based sentiment models fail to capture the nuanced, contextual language used by executives. By employing pre- trained embeddings and machine learning classifiers, the study enhances the accuracy of sentiment classification. The proposed system integrates quantitative sentiment scores with event study method- ology to assess the impact of CEO tone on stock performance. Thematic analysis further enriches interpretability by identifying recurring patterns in executive com- munication. Results demonstrate that positive CEO …

Succession Planning: Lessons From A Qualitative Single Case Study Of Ceo Behaviors Within A Small To Medium Enterprise Hospitality Industry Organization, Denise Mazzei

Doctoral Dissertations and Projects

For hospitality organizations to innovate in every direction and attract, engage, and retain their most potential internal talent, the CEOs of their organizations must prioritize succession planning within their organization’s strategic plans. In small to medium enterprise hospitality organizations, some CEOs overlook succession planning as a strategic imperative. Within the context of SME hospitality organizations, this qualitative method single case study research project focused on answering three questions to illuminate why some CEOs do not prioritize succession planning among the multiplicity of their responsibilities. The first question explored whether there is a need for CEO succession planning. The second question …

Shareholder Satisfaction Or Societal Benefit? Coalition Support And Goal Prioritization, Man Zhang, Helen Hu, Toru Yoshikawa

Research Collection Lee Kong Chian School Of Business

Research on the behavioral theory of the firm has established that the profitability goal triggers various firm actions, but it has yet to thoroughly explore which other goals may gain prominence in directing firm resources if the profitability goal has been achieved. We identify shareholder satisfaction and societal benefit as two additional organizational goals and predict that when firms have achieved their profitability aspirations, the financial resources allocated to pursue these goals depend on the dominance of coalitions supporting or opposing them. Drawing on the coalition theory within the behavioral theory of the firm, we theorize that the prioritization and …

Are Community Philanthropic Organizations Planning For Climate Change?, Beth Gazley, Rachel Cash, Laurie Paarlberg

The Foundation Review

Although their role is sometimes overlooked, an Indiana statewide study confirms that most community foundations and United Way agencies directly contribute to meeting local disaster response needs.

Although half of all community foundations and United Ways report past service disruptions due to the more severe weather caused by climate change, the majority have not discussed the need to plan for disasters with their boards of directors to assure business continuity.

Community foundations lag behind United Ways and direct service nonprofits in risk mitigation, and their leaders are more likely to downplay the potential impacts of climate change on state residents. …

Toward Whole-Person Fit Assessment: Integrating Interests, Values, Skills, Knowledge, And Personality Using The Occupational Information Network (O*Net), Zihan Liu, Kevin A. Hoff, Chu Chu, Frederick L. Oswald, James Rounds

Research Collection Lee Kong Chian School Of Business

Measuring person–occupation fit serves many important purposes, from helping young people explore majors and careers to helping jobseekers assess fit with available jobs. However, most existing fit measures are limited in that they focus on single individual difference domains without considering how fit may differ across multiple domains. For example, a jobseeker might be highly interested in a job, yet not possess the requisite skills or knowledge to perform the job well. The current research addresses this issue by evaluating an integrative set of person–occupation fit assessments that measure 88 fit dimensions across five domains: vocational interests, work values, knowledge, …

The Effects Of The Covid-19 Pandemic On Transit In The San Francisco Bay Area, Richard W. Lee, David B. Reinke, Christopher E. Ferrell, Charles Rivasplata, John M. Eells, Luana Chen

Mineta Transportation Institute

This report presents the findings from our study for the California State Assembly Transportation Committee on the effects of the COVID-19 pandemic on Bay Area Transit. The study consisted of a review of the literature on the effects of the pandemic on transit in the US, a detailed look at changes in ridership and economics for Bay Area transit agencies, comparisons of Bay Area transit ridership changes to those in similar US metropolitan areas, and analysis of possible remedies to restore the financial health of Bay Area transit agencies. Bay Area transit ridership has recovered somewhat from the depths of …

Experiential Advertising: The Immersive Evolution Of Marketing, Julianna Ferguson

Interior Design Undergraduate Honors Theses

Experiential advertising is revolutionizing marketing by creating immersive, emotionally resonant brand environments that foster consumer engagement and loyalty. This thesis explores the integration of experiential design in commercial branding, emphasizing how sensory-driven storytelling enhances brand identity and consumer connections. Through case studies such as the Gucci Garden in Florence, this research highlights the effectiveness of flagship stores, pop-ups, and sensory campaigns in transcending traditional advertising methods. Employing firsthand observations and analytical frameworks, the study identifies critical design strategies, including interactive installations and curated spaces, that reshape retail environments into platforms for emotional connection and advocacy. Findings reveal that experiential design …

Analytics & Insights Internship At Market Performance Group, Ava Mccrary

Information Systems Undergraduate Honors Theses

An Honors Thesis discussing the growth of analytics in the corporate world.

Fractured Inheritance: Quantifying The Economic Impact Of Heir’S Property On Arkansas Farmers, Makenzie Mcjunkins

Graduate Theses and Dissertations

Heir’s property arises when the original owner still holds the title despite their passing, and ownership is distributed among their heirs. This was driven by barriers to retaining land ownership and access to legal support in predominantly African American populations in the early 20th century. This approach allowed land to remain in the original owner's name while granting continued ownership to future generations without formal paperwork. Additionally, allowing limited land access, land management, and disparities in capital access compared to property with direct ownership rights. This analysis examines how modern heir’s property impacts agricultural returns. This study develops a conceptual …

An Exploration Of The Influence Of Occupational Mentorship On The Success Of Black Female Executive Leaders In Educational Sales, Bashelia H. Ward

Electronic Theses and Dissertations

The dearth of Black women in executive-level leadership roles within U.S. business organizations persists due to numerous barriers such as tokenism; racial fatigue; stereotypes; a lack of identity; and the intersection of race, gender, and social injustices impeding their upward mobility in the educational sales industry. Despite recognizing the potential for change through tools and programs, the absence of robust occupational mentorship emerges as a pivotal barrier hindering the transformation of Black women’s roles in these educational sales environments. The sample size for this hermeneutical qualitative study was seven Black women in the K–12 educational sales industry. Data collection methods …

The New Professional: Exploring Careers Other Than Clinical Dentistry, Amrita Patel Dds

The Journal of the Michigan Dental Association

This "New Professional" column explores alternative career paths for dentists who find clinical practice unfulfilling. It encourages reflection on personal interests and highlights various options within the dental field and beyond, such as dental education, research, practice management, dental sales, product development, and public health dentistry. The article emphasizes that a dental degree provides a strong foundation for diverse roles that still contribute to the well-being of others. It suggests that transitioning to a new career path requires an open mind and a focus on one's passions and values. Entrepreneurship is also mentioned as a potential avenue.

2025 May, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for May of 2025.

Buyer Perceptions Of Single- And Mixed-Gender Dyadic Sales Teams: Should I Have A Wingman Or A Wingwoman?, Eric Kushins, Melissa Clark

Journal of Applied Marketing Theory

Prior research suggests that the gender composition of sales teams may impact team performance. However, research at the intersection of sales, gender, and teams is limited. In this study, we collect survey data from hypothetical buyers who viewed one of six sales pitch videos, including solo salesmen and saleswomen, single-gender dyadic sales teams, and mixed-gender sales teams. The hypothetical buyers were asked to rate each of the salespeople on important traits that have proven to lead to successful sales interactions, including customer orientation, understanding, trustworthiness, awareness of others’ feelings, competence, knowledge, and if the hypothetical buyer would take advice from …

Unplanned In-Store Purchase Behavior Of Organic Grocery Product Users: Effect Of Consumer Innovativeness Traits And Traditional And Digital Promotional Stimuli, Dale A. Cake, Vikas Agrawal, Wooyang Kim

Journal of Applied Marketing Theory

The purpose of this study was to understand the relationship of consumer innovativeness traits and traditional or digital in-store promotional stimuli and their effect on in store unplanned shopping of organic products. Within a framework of trait theory, consumer buying behavior theory and decision-making processes, SEM and r software applied to U.S. retail organic user panel data showed a unique, positive relationship of hedonistic, price-consciousness and quality-seeking traits with domain-specific (organic products) consumer innovativeness. This had a direct, positive effect on traditional and digital stimuli use, as well as leading to unplanned shopping and spending of organic goods. Knowing the …

A Comparative Analysis Of Advertising Appeals In Anti- Smoking Advertisements (Print And Online Display Ads) From 1990s To 2020s In The U.K, Ayomide Adebare Mr, Jill Nash Dr

Journal of Applied Marketing Theory

This study provides a comparative analysis of advertising appeals in static anti-smoking advertisements in the U.K. from the 1990s to the 2020s, using quantitative content analysis. The research evaluates print and online display advertisements, focusing on the prevalence of rational (gain-framed and statistical) and emotional (fear and guilt) appeals. The study investigates shifts in appeal usage over time and the broader societal and regulatory influences driving these changes. Findings indicate a strategic shift in public health messaging, moving from fear-based appeals in the 1990s to increased reliance on gain-framed appeals by the 2020s. This study enhances academic understanding of how …

The Deterrence Effects Of Tax Whistleblower Laws: Evidence From New York’S False Claims Acts, Yoojin Lee, Shaphan Ng, Terry Shevlin, Aruhn Venkat

Research Collection School Of Accountancy

In this study, we provide evidence on the effects of state tax whistleblower laws. We exploit a novel 2010 amendment to New York’s False Claims Acts (FCA) that explicitly extended whistleblower incentives to corporate income tax whistleblowers. We identify treated firms (firms exposed to New York’s FCA) using establishment-level data and descriptive analyses. Using a sample of firms exposed to New York and neighboring states, we find evidence that New York’s FCA reduced state tax avoidance. In cross-sectional tests, we find that effects are increasing in firms that grant fewer employee stock options and industry regulation, consistent with deterrence increasing …

Monitoring Incentives And Tax Planning: Evidence From State-Owned Enterprises, Eva Eberhartinger, David M. P. Samuel

Research Collection School Of Accountancy

This study provides new evidence on the association of state ownership and tax planning by showing that a state owner’s monitoring incentives affect a firm’s tax planning. Using the setting of a developed market economy, Germany, we distinguish between state owners that directly benefit from state-owned enterprises’ (SOEs’) income tax payments and those that do not. Our results indicate that state ownership is not associated with less tax planning unless the state owner directly benefits from higher tax payments. These results are robust to various specifications and suggest that shareholders’ monitoring incentives are a determinant of a firm’s tax planning …

Which Offer Should I Take? The Impact Of Various Recruiting Factors On Accounting Students' Internship Choice, Matthew Hart, Joleen Kremin

Business Faculty Publications and Presentations

This study investigates factors in the recruiting process that influence accounting students’ choice of internship offers, especially when multiple internship offers are present. We surveyed 254 graduate students over several years after being recruited for busy season internships; 196 students received multiple offers and form our primary participant group. We find that students’ perceptions of seniors and staff personalities is the most influential factor during the recruiting process. Personality perceptions of other firm personnel, office visits, and internship location were also among the most influential factors in recruiting when students had to choose among multiple offers. We also find that, …

Navigating Perspectives: A Phenomenological Inquiry Into Communication Experiences Between North American–Trained International School Leaders And Expatriate Staff, Maggie Marie Cashdollar

Electronic Theses and Dissertations

This descriptive phenomenological study explored the communication approaches and experiences between leaders and expatriate staff in English-medium international schools. The researcher aimed to understand how leadership communication, feedback, and cultural awareness impact professional relationships and organizational effectiveness in diverse educational settings. Semistructured online interviews were conducted with seven current or former international school leaders and teachers to capture their lived experiences. Thematic analysis revealed three major themes: (a) communication approaches, (b) the role of feedback in the workplace, and (c) cultural awareness in communication. Five subthemes emerged: (a) expectations, (b) inclusion, (c) being present, (d) growth mindset, and (e) positivity. …

A Qualitative Study Exploring Senior Leaders’ Experiences And Perceptions In Addressing Workplace Sexual Harassment In The U.S. Federal Government: A Systems Perspective, Karen Jane Dean

Electronic Theses and Dissertations

Sexual harassment (SH) is a prevalent, costly, and often unreported problem in the U.S. Federal Government. Despite decades of research from multiple perspectives and recommendations to address SH, the problem persists and remains complex. While some researchers and U.S. Government agencies have called upon leaders to commit to eliminating workplace SH, others have suggested using an integrated conflict management system (ICMS) to manage the complexity, nuances, and conflicts. Even though there is a call for leadership to address SH, there is limited documentation in the literature about leaders’ experiences and perceptions in addressing the problem. Therefore, this qualitative study was …

2025-05-01 Draft Resolution In Response To Kentucky House Bill 424, Morehead State University. Faculty Senate.

Faculty Senate Records

A draft resolution in response on HB424 submitted to the Faculty Senate on May 1, 2025.

2025-05-01 Proposed Uar Service Awards, Morehead State University. Faculty Senate.

Faculty Senate Records

A proposed UAR for annual service awards to full-time employees submitted to the Faculty Senate on May 1, 2025.

2025-05-01 Understanding Hb4: Anti-Dei Kentucky Legislation, Bernadette Barton

Faculty Senate Records

A PowerPoint presentation delivered by Bernadette Barton to the Faculty Senate on Kentucky House Bill 4 on May 1, 2025. This presentation is the independent work of the faculty author. Morehead State University promotes the free exchange of ideas and the academic freedom of its faculty. The views expressed are those of the author and do not reflect the views or guidance of the University.

2025-05-01 Kentucky Graduate Profile Faqs, Morehead State University. Faculty Senate.

Faculty Senate Records

The Kentucky Graduate Profile FAQs submitted to the Faculty Senate on May 1, 2025.

2025-05-01 Student Course Evaluation Research, Morehead State University. Faculty Senate.

Faculty Senate Records

Research conducted on student course evaluation and submitted to the Faculty Senate on May 1, 2025.

2025-05-01 Comments On Kentucky House Bill 424, Morehead State University. Faculty Senate.

Faculty Senate Records

Comments on Kentucky HB 424 from the Executive Council submitted to the Faculty Senate on May 1, 2025.