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Articles 481 - 510 of 34087
Full-Text Articles in Entire DC Network
The Impact Of Job Satisfaction, Organizational Commitment, And Employee Engagement On The Intent To Leave The Law Enforcement Profession For Police Officers, Veronica Lynn Dougherty-Denny
The Impact Of Job Satisfaction, Organizational Commitment, And Employee Engagement On The Intent To Leave The Law Enforcement Profession For Police Officers, Veronica Lynn Dougherty-Denny
All-Inclusive List of Electronic Theses and Dissertations
In today’s dynamic organizational environment, worker factors such as job satisfaction, employee engagement, organizational commitment, and psychological contract fulfillment are vital for organizational success. This study examined their perceived relationship with police officers’ intent to leave the law enforcement profession. The problem addressed worked to understand factors influencing retention, including psychological contract breaches and workplace outcomes. The purpose of this quantitative study was to investigate the perceived relationship between job satisfaction, employee engagement, organizational commitment, and intent to leave the law enforcement profession all housed within the psychological contract. Five research questions addressed these variables and demographic factors (gender, years …
Strategic Marketing Plan For An Ai-Powered Personalized Wellness Platform, David D. Dilts
Strategic Marketing Plan For An Ai-Powered Personalized Wellness Platform, David D. Dilts
Senior Honors Theses
Demand for personalized nutrition guidance is analyzed within the context of the expanding digital health and fitness sector. A review of current literature highlights major trends shaping the industry, including AI‑powered coaching, wearable integration, precision nutrition, and sustainability‑focused consumer behavior, as well as legal and ethical compliance. These insights inform the development of a strategic marketing plan for an AI‑powered wellness platform that unifies fitness, nutrition, genomics, and environmental impact scoring. The plan outlines target markets, competitive positioning, and product differentiation through adaptive personalization and ethical data practices. Findings suggest that combining AI, biometric data, and sustainable design can enhance …
Brick-By-Brick: Incorporating Lego Bricks To Increase Engagement In Managerial Accounting, Bonnie R. Albritton, Jennifer Bannister, Amy Foshee Holmes
Brick-By-Brick: Incorporating Lego Bricks To Increase Engagement In Managerial Accounting, Bonnie R. Albritton, Jennifer Bannister, Amy Foshee Holmes
School of Business Faculty Research
In this case study, students apply managerial accounting concepts through a business simulation as two friends use a LEGO competition to jumpstart their business. The real-world setting and kinesthetic learning increase engagement in managerial accounting as students create a unique LEGO product, estimate revenue and costs, conduct financial analyses, and prepare a presentation to pitch their business to potential investors. Implementing this project as a holistic overview to connect managerial concepts reinforces understanding and knowledge retention. Following the case study, students reported a perceived increase in engagement in the course and the ability to understand and think critically about the …
Ferrari N.V. Capstone Strategic Report, Isabel Pillaii
Ferrari N.V. Capstone Strategic Report, Isabel Pillaii
Honors Program: Senior Projects (Public)
This report explores the strategic position of Ferrari through Porter’s Five Forces, PESTEL, VRIO Analysis, Value Chain, and SWOT analysis. Then the report offers recommendations to the main tensions and strategic dilemmas before finally making remarks on the risks and limitations of this report. This report remarks on the strong strategic position of Ferrari due to branding, and its strong performance in Formula 1 racing and overall product specifications. It also remarks on Ferrari’s exposure to political, economic, and legal risk related to sustainability, supply chain stability, and exchange rate risk. This report recommends that Ferrari continues investing in electric …
The Push-Pull Model's Function In Understanding Public Sector Workers' Inter-Organisational Labour Mobility: The Views Of The Herzberg Two-Factor Theory, Rosemary Selestine Massae
The Push-Pull Model's Function In Understanding Public Sector Workers' Inter-Organisational Labour Mobility: The Views Of The Herzberg Two-Factor Theory, Rosemary Selestine Massae
Business Management Review
In the modern world, one of the challenges managers have in maintaining their talented staff is labour mobility. Inter-organisational labour mobility (ILM) has been found to be significantly influenced by co-worker relationships, work-family conflict, monetary compensation, and training and development. The pull-push paradigm was inspired by human migration. Since migration not only symbolises movement across physical locations but also encompasses other routine duties, theory is essential to comprehending ILM. However, to date, no existing study has tested the model under the influence of Herzberg’s Two-factor Theory, in explaining ILM uses the public sector as a major setting of the question …
Self-Efficacy Through The Use Of Ai-Video Simulations And Video Feedback (Goreact) For Medical Interpreting Training, Ricardo Tienda-Pérez
Self-Efficacy Through The Use Of Ai-Video Simulations And Video Feedback (Goreact) For Medical Interpreting Training, Ricardo Tienda-Pérez
Undergraduate Honors Capstone Projects
In today’s diverse and modern healthcare systems, medical interpreters play a critical role in clinical safety and quality care. However, a pedagogical gap exists between classroom vocabulary mastery and the self-advocacy skills required in real-world clinical settings. This research evaluates the impact of AI-generated video simulations and GoReact’s time-coded feedback on the self-efficacy and self-advocacy of student interpreters enrolled in the Spanish Medical Interpreting Training course (SPAN 4081) at Utah State University’s Logan campus – as part of the Spanish Medical Interpretation & Translation certificate program during the Spring 2026 semester. By utilizing a mixed-methods research design, this study collected …
Exclusive By Design: Engineered Scarcity And Consumer Behavior In Fashion Drops, Caroline H. Meyer
Exclusive By Design: Engineered Scarcity And Consumer Behavior In Fashion Drops, Caroline H. Meyer
Marketing Undergraduate Honors Theses
The drop business model centers on releasing small batches of products, often without much notice, on a recurring or semi-regular schedule. These limited releases, or "drops," sell out quickly and rarely restock, creating urgency and making each product feel exclusive. Consumers are trained to anticipate launches, check for updates, and act fast within minutes to secure items before they’re gone. By tapping into psychological drivers such as scarcity, fear of missing out (FOMO), and the desire for social belonging, the drop model flips traditional retail logic. Instead of keeping shelves full, it withholds. Instead of lowering prices to drive sales, …
The Effect Of Social Media On The Growth Of Animal Shelters And Rescue Programs, Viktoria Schmidt
The Effect Of Social Media On The Growth Of Animal Shelters And Rescue Programs, Viktoria Schmidt
Marketing Undergraduate Honors Theses
The landscape of animal welfare in the United States is currently navigating a period of structural transformation, moving from a reactive “holding” model toward a proactive “community resource” model. They are becoming an assistive safety net rather than just a physical “cell” for these animals. They had no choice but to focus on space, however they’ve transitioned towards open communication to create a relationship with onlookers. As of 2026, the industry faces a complex capacity crisis; while 2025 marked the first significant decrease in shelter euthanasia since the pandemic, an 8.1% drop, approximately 5.8 million animals continue to enter the …
Exploring Determinants Of Value For Money And Bundling Effects On Public–Private Partnership Projects: A Data-Driven Empirical Study, Gaurav Khadka
Exploring Determinants Of Value For Money And Bundling Effects On Public–Private Partnership Projects: A Data-Driven Empirical Study, Gaurav Khadka
Department of Construction Engineering and Management: Dissertations, Theses, and Student Research
Public–private partnerships (P3s) are widely used to deliver public infrastructure, yet current understanding of what drives variation in Value for Money (VfM) and the effectiveness of project delivery strategies such as bundling remains largely conceptual and grounded in perception-based evidence. Consequently, governments lack empirically validated guidance on which project, financial, and macroeconomic conditions meaningfully influence VfM outcomes and whether bundling improves project performance within the P3 context. This study addresses these gaps through an integrated analysis of 180 Canadian P3 infrastructure projects (1992–2020), one of the most comprehensive datasets of realized VfM internationally, incorporating project characteristics, financial arrangements, and macroeconomic …
Too Big To Fail Or Built To Survive? Government Intervention And Corporate Resilience In The Global Automotive Industry During The 2007–2009 Financial Crisis, Reagan A. Waurishuk
Too Big To Fail Or Built To Survive? Government Intervention And Corporate Resilience In The Global Automotive Industry During The 2007–2009 Financial Crisis, Reagan A. Waurishuk
Honors Scholar Theses
The 2007-2009 financial crisis displayed how many industries lacked sustainability during times of market volatility. It revealed structural vulnerabilities, especially in the global automotive industry. This case study and analysis intend to examine why certain major automakers were able to survive the crisis without bankruptcy, such as Ford, Toyota, Honda, and BMW AG, while other competitors required company-wide restructuring and government assistance. This research investigates the extent and timing of government support. It also investigates the influence of these loans on firm rebound rates and whether the companies that were provided with aid were prioritized based on size or weakness. …
The Effects Of Ai Adoption On Digital Entrepreneurial Intention: A Meta-Analysis, Xandra Precious Okori
The Effects Of Ai Adoption On Digital Entrepreneurial Intention: A Meta-Analysis, Xandra Precious Okori
Theses and Dissertations
AI adoption and its widespread use have sparked debates about the future of work, job displacement, and the evolving entrepreneurial landscape. While AI is often seen as a threat to traditional employment, research shows that this emerging technology is more likely to change task structures rather than eliminate entire occupations or industries. This shows that there are new entrepreneurial opportunities, particularly digital, that potential entrepreneurs can venture into. This thesis uses a meta-analytic approach to study the relationship between AI adoption and digital entrepreneurial intention, addressing inconsistencies in current research.
Following PRISMA guidelines, a comprehensive search was conducted across Web …
Los Juegos De Rol Como Una Herramienta Psicoeducativa, Víctor E. Quintana Villarreal
Los Juegos De Rol Como Una Herramienta Psicoeducativa, Víctor E. Quintana Villarreal
Journal of Roleplaying Studies and STEAM
Los juegos de rol han funcionado durante mucho tiempo como un medio para compartir y crear historias en conjunto con colegas y amigos. De ellos, se desprenden también habilidades y herramientas fundamentales para la vida, por lo que un método para sistematizar estos juegos de tablero y dados a funciones educativas es necesario para potenciarlos como herramientas psicoeducativas.
La siguiente, es una propuesta planteada desde el marco constructivista para generar espacios con los juegos de rol como eje central del aprendizaje, y se relatan a través de un marco teórico, seguido de una proposición metodológica, una serie de pasos para …
Journal Of Roleplaying Studies And Steam (Jrpssteam) Vol. 5 [2026], Número 1 (Issue 1), Romano Ponce-Díaz Phd, Cristo Leon, Ivan Avila, Sarah Lynne Bowman, Kjell Hedgard Hugaas, Alexandra Schreiber Ma, Jaime Eduardo García Maya, Víctor Emmanuel Quintana Villarreal Vic Emma, Francisco Gonzalez Ing., Daniel Romero Benguigui, Antonio Roda-Martínez
Journal Of Roleplaying Studies And Steam (Jrpssteam) Vol. 5 [2026], Número 1 (Issue 1), Romano Ponce-Díaz Phd, Cristo Leon, Ivan Avila, Sarah Lynne Bowman, Kjell Hedgard Hugaas, Alexandra Schreiber Ma, Jaime Eduardo García Maya, Víctor Emmanuel Quintana Villarreal Vic Emma, Francisco Gonzalez Ing., Daniel Romero Benguigui, Antonio Roda-Martínez
Journal of Roleplaying Studies and STEAM
El presente número del Journal of Roleplaying Studies and STEAM examina la convergencia entre las prácticas lúdicas, el diseño narrativo y los procesos de mediación sociocultural en la investigación contemporánea. Las contribuciones reunidas en este número abordan el juego de rol como un dispositivo de producción de conocimiento, intervención psicoeducativa y reelaboración de representaciones culturales. Nos podemos atrever a señalar que la educación es la convergencia entre la ludología, las ciencias sociales, los estudios visuales y el análisis cultural; entendiendo a la educación como la actividad consciente e intencionada de transmitir información y conocimientos a las siguientes generaciones.
Martin Heidegger …
Building Collaborative Capacity For Coexistence With The Montana Beaver Working Group, Shane Randle
Building Collaborative Capacity For Coexistence With The Montana Beaver Working Group, Shane Randle
Graduate Student Portfolios, Professional Papers, and Capstone Projects
Despite beavers’ recent surge in popularity, prevailing negative attitudes and the persistence of beaver removal practices remain obstacles for those advocating living with beavers. The Montana Beaver Working Group (BWG) advances beavers’ role in ecological and community resilience through members’ collaborative efforts, including beaver-related restoration and conflict resolution projects. Bringing together people with diverse values and perspectives, the BWG builds collective understanding, develops a holistic vision for beavers in Montana, and supports members in pursuing it. As the group’s impacts and membership have grown, so too has their need to adapt. For my Civic Engagement Project, I strengthened the BWG’s …
The Smallholder’S Dilemma In Agroecological Transitions: The Diseconomy Of Agroecology For Small Farmers In Industrial Agriculture, Qian Forrest Zhang
The Smallholder’S Dilemma In Agroecological Transitions: The Diseconomy Of Agroecology For Small Farmers In Industrial Agriculture, Qian Forrest Zhang
Research Collection School of Social Sciences
A scalar contradiction exists between agroecology's three goals: while ecological sustainability is best pursued at the landscape scale, social equity and livelihood goals often require organizing production at the small scale of family farms. In China's ‘industrial agriculture of small farmers’, ecological farming practices became economically unviable at small farmers' minuscule scales. Agroecological transitions almost always first go through a scale expansion, a process fraught with tension. The empirical analysis focuses on three ‘ecological farms’ that enjoyed favorable conditions unattainable to smallholders. Yet, lock-ins across five dimensions have either made their operations economically unsustainable or forced compromises in agroecological principles.
An Empirical Study On The Impact Of Eco-Friendly Selling Points On The Purchase Intention Of Young Chinese Consumers, Yang Liu
Dissertations and Theses Collection (Open Access)
Industry consumer research widely portrays Generation Z as an identity-driven cohort that enacts sustainability values through consumption. This narrative is often generalized across cultural contexts, assuming that Western-developed green consumption frameworks can be directly transferred without structural modification. Yet Chinese Gen Z’s e-commerce purchase patterns depart notably from this depiction, raising core questions: Can Western green consumption frameworks be applied to Chinese Gen Z? If so, what theoretical and structural adaptations are necessary?
This dissertation develops and tests an integrated three-pathway model to explain green purchase intention among Chinese Gen Z consumers. The model places utilitarian benefits, self-expression benefits, and …
Three Essays On Workplace Ethics And Ai: Conceptualizing, Scale Development, And Validation Of Self-Value Actualization, And Ai-Enabled High-Performance Work Systems, Mansura Nusrat
Open Access Theses & Dissertations
This dissertation advances understanding of workplace ethics and responsible AI integration across three interconnected essays unified by social cognitive theory. My first essay introduces self-value actualization (SVA), a novel construct defined as the dynamic, integrated psychological process through which individuals continually strive to align and fulfill their core moral values through observable professional behavior. Drawing on social cognitive theory and emotional intelligence theory, I conceptualize SVA as a higher-order self-regulatory orientation comprising three mutually reinforcing processes: value congruence, moral reflection, and adaptive morality. I developed and validated a 9-item SVA scale across four studies using expert panels, exploratory factor analysis, …
Biodiversity Risk And Firm Valuation: Regional Heterogeneity And Value-Chain Exposure In Global Capital Markets, Madelein Wentzel
Biodiversity Risk And Firm Valuation: Regional Heterogeneity And Value-Chain Exposure In Global Capital Markets, Madelein Wentzel
Doctoral Dissertations (DBA)
This study examines whether biodiversity-related risks are priced in global equity markets and whether that pricing varies across regions, using a cross-sectional sample of more than 10,000 globally listed firms with biodiversity and financial data drawn from the fourth quarter of 2025. Consistent with a regional heterogeneity hypothesis, the results show that biodiversity risk is significantly negatively associated with firm valuation in developed markets such as the United States and OECD countries, while the relationship is weaker, insignificant, or even positive in certain emerging regions including Latin America and the Middle East and Africa. The analysis further distinguishes between value-chain …
From Reactive To Predictive: A Hybrid Trust-Mediated Adoption Framework For Data-Driven Maintenance In Distributed-Authority Aviation Environments, Dustin J. Foote
From Reactive To Predictive: A Hybrid Trust-Mediated Adoption Framework For Data-Driven Maintenance In Distributed-Authority Aviation Environments, Dustin J. Foote
International Journal of Aviation, Aeronautics, and Aerospace
Modern aviation maintenance operates within increasingly data-intensive technological environments, yet the operational integration of predictive maintenance into routine decision-making remains inconsistent across sectors. Contemporary aircraft incorporate centralized maintenance computers and condition monitoring architectures capable of fault aggregation, exceedance capture, and trend-based data collection. Although prognostics and health management research continues to advance detection and prediction methods, implementation outcomes often depend on factors beyond analytical performance alone.
This paper examines predictive maintenance adoption in distributed-authority aviation environments and argues that constraints emerge less from sensing capability than from organizational structure, decision authority dispersion, and institutional trust dynamics. For purposes of analysis, …
Impact Of Currency Volatility In The Automotive Import-Export Procurement, Adelaide De-Heer
Impact Of Currency Volatility In The Automotive Import-Export Procurement, Adelaide De-Heer
Master of Public Administration for Senior Leadership
Automobile import and export trade is a global venture and thus affected by global issues including cross border issues and currency volatility. Since it is a major in the economic field, it is vital that some risks be evaded in the initial stages of this trade to ensure sustainability. As a result, this research paper aims to assess how currency volatility as a key procurement risk impacts this business and why it is important to understand these dynamics. Currency volatility significantly influences automobile import and export procurement by shaping cost structures, competitive positioning, and financial stability within the global automotive …
2026 May, Morehead State University. Office Of Communications & Marketing.
2026 May, Morehead State University. Office Of Communications & Marketing.
Morehead State Press Release Archive, 1961 to the Present
Press releases for May of 2026.
Understanding Customer Engagement Behavior In Virtual Try-On Services: Evidence From Indonesia, Nyoman Sri Subawa, Ni Putu Chantika Aprilia Nariswari, Made Maenita Dewi, Anak Agung Gede Wiranata, Caren Angellina Mimaki, Made Srinitha Millinia Utami
Understanding Customer Engagement Behavior In Virtual Try-On Services: Evidence From Indonesia, Nyoman Sri Subawa, Ni Putu Chantika Aprilia Nariswari, Made Maenita Dewi, Anak Agung Gede Wiranata, Caren Angellina Mimaki, Made Srinitha Millinia Utami
Research outputs 2022 to 2026
The adoption of immersive technologies, such as Virtual Try-On (VTO), has transformed how consumers evaluate products, interact digitally, and engage with brands. This study investigates the effects of experiential value, flow, perceived enjoyment, customer trust, and customer satisfaction on customer engagement behavior, within the Stimulus–Organism–Response (S–O–R) framework. Experiential value serves as the stimulus, flow and psychological states as the organism, and engagement as the response. Data were collected from 320 Indonesian e-commerce using a purposive sampling technique, targeting respondents with prior experience using Virtual Try-On (VTO) features through an online questionnaire distributed via Google Forms, and were subsequently analyzed using …
Factors Influencing Patient Recall For Follow-Up In The Multi-Stage Deployment Of Medical Intelligent Screening Systems, Wenjie Chen
Dissertations and Theses Collection (Open Access)
With the deep integration of artificial intelligence (AI) technology in the healthcare sector, intelligent screening systems have achieved significant breakthroughs in predictive accuracy; however, they commonly face a management challenge in clinical implementation: accurate early warnings but limited patient recall. To address this ineffective technological empowerment issue in practice, this study proposes a theoretical framework featuringbidirectional interactions between "technological empowerment" and"relational empowerment" based on empowerment theory to systematicallyinvestigate the dynamic evolution mechanisms and boundary conditions of patient recall willingness under multi-stage, cross-departmental deployment of medical intelligent screening systems. Using a leading municipal hospital as the primary experimental setting, the study …
Technological Strategy Paths, Dynamic Capability And Innovation Performance In Complex Product Industries: A Mechanism Study Based On China’S New Energy Vehicle Industry, Fan Zhang
Dissertations and Theses Collection (Open Access)
In recent years, the new energy vehicle (NEV) industry has developed rapidly, moving from electrification toward an intelligent phase characterized by software-defined vehicles. NEV firms pursue product and technological innovation through diverse strategic paths, including internal research and development, collaborative development, and platform-based development, yet their innovation performance varies. Most extant research focuses on the industry level, offering limited insight into how, at the firm level, different technological paths shape the innovation outcomes through firms’ dynamic capabilities. It still remains unclear whether and how these relationships among paths, capabilities, and innovation outcomes differ across technological domains.
This study adopts a …
From Catching Up To Surpassing—A Multi-Case Study Of Chinese Latecomer Technology Firms, Baohua Chen
From Catching Up To Surpassing—A Multi-Case Study Of Chinese Latecomer Technology Firms, Baohua Chen
Dissertations and Theses Collection (Open Access)
In recent years, a number of Chinese latecomer technology firms have grown rapidly and, in some cases, have even moved into leading positions in global competition. As global competition is being reshaped, technologies are evolving more rapidly, and traditional catch-up paths are becoming less viable, how these Chinese latecomer technology firms catch up with leading incumbents has become an important issue in strategic management research. Drawing on the theoretical lens of asymmetrical competition, resource orchestration, and dynamic capabilities, this study adopts an Eisenhardt-style multiple-case design to conduct a longitudinal comparative analysis of six firms—Insta360, Dreame, DJI, Unitree, Transsion, and Royole—and …
Assessing The Viability Of Cryptocurrency As A Payment Method: A Consumer Perspective, Aadavan Dharumaiyan
Assessing The Viability Of Cryptocurrency As A Payment Method: A Consumer Perspective, Aadavan Dharumaiyan
Dissertations
The problem addressed in this study was the limited mainstream adoption of cryptocurrencies for daily retail transactions despite continued technological advancement and increasing institutional interest. The purpose of this qualitative study, grounded in Husserlian descriptive phenomenology, was to explore the perceptual and behavioral factors influencing this adoption gap. Participants were recruited using snowball sampling, resulting in eight participants divided into two cohorts: active cryptocurrency payment users (Cohort 1, n = 2) and cryptocurrency holders who did not use cryptocurrencies for payments (Cohort 2, n = 6). Data were analyzed using the Moustakas phenomenological approach to identify patterns in participant experiences. …
Unpacking American Reception Of Glocalized Non-English Content In The Netflix Era, Sur Govindarajan
Unpacking American Reception Of Glocalized Non-English Content In The Netflix Era, Sur Govindarajan
Dissertations
The swift growth of streaming services has revolutionized the worldwide distribution of media, making it possible for non-English and non-English-adjacent content to reach American consumers on a never-before-seen scale, which is sometimes perceived as an indication of increasing cultural tolerance. However, while a lot is known about what audiences see, far less is known about how they really understand and assess these stories. There is a fundamental vacuum in our understanding of audience reception as a lived, meaning-making process because previous research has mostly focused on consumption patterns. In order to close that gap, this study examines how American audiences …
Algorithmic Resilience Memory: Designing Agentic Ai Systems For Organizational Learning And Climate-Crisis Adaptation, Harsha Sammangi, Aditya Jagatha, Navyasri Maddukuri
Algorithmic Resilience Memory: Designing Agentic Ai Systems For Organizational Learning And Climate-Crisis Adaptation, Harsha Sammangi, Aditya Jagatha, Navyasri Maddukuri
Research & Publications
Climate disruption has become a persistent organizational condition rather than an episodic event, yet most information systems designed to support organizational resilience treat each disruption as an isolated incident. Existing digital resilience platforms, disaster recovery systems, and AI-driven decision support tools lack the capacity to accumulate, encode, and reuse organizational knowledge across successive climate-related crises. This paper introduces Algorithmic Resilience Memory (ARM), a novel IS construct defined as an AI-enabled organizational capability through which agentic AI systems sense climate-related disruptions, encode prior organizational responses, preserve decision rationale, generate contextually adaptive recommendations, and reconfigure future actions through structured outcome feedback. Drawing …
Income Distribution And Poverty Rate Changes In Hurricane Katrina-Affected Parishes: A Case Study Of Orleans, Jefferson, Plaquemines, And St. Bernard, 2000-2023, Carly L. Day
Economics Undergraduate Honors Theses
On August 28th, 2005, the National Hurricane Center announced that a category five hurricane sustaining over 160-mile winds was cruising through the Gulf of Mexico, headed straight for the coasts of Louisiana and Alabama. By August 29th, 2005, Katrina made landfall in Plaquemines Parish, Louisiana as a category three hurricane. After surviving a significant amount of rainfall, the levee system in New Orleans failed, putting over 80% of the city of New Orleans underwater and leaving many residents without homes (“Hurricane Katrina”, 2025). Despite a mandatory evacuation order, many people were forced to take shelter in …
Analyzing The Effects Of Message Testing On The Public's Opinion About Gene Editing In Agriculture And Medicine, Luke Sanford Wimpy
Analyzing The Effects Of Message Testing On The Public's Opinion About Gene Editing In Agriculture And Medicine, Luke Sanford Wimpy
Graduate Theses and Dissertations
This paper will present results from the final survey of a multi-stage project examining factors that influence opinions about gene editing in agriculture and medicine. In this final survey, 3,200 U.S. respondents were recruited and randomized to view one of eight videos that communicated the safety of gene editing to determine which factors are most influential in changing opinions. The eight videos were designed based on data collected from focus groups and three previous surveys in this multi-stage project. The eight videos varied by three attributes: messenger, message, and application. The messenger in the videos was either a researcher or …