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Collegiate Basketball Season-Ticket Holders’ Purchasing Motivation And Interests, Steve Shih-Chia Chen, Jennifer Mark Jan 2010

Collegiate Basketball Season-Ticket Holders’ Purchasing Motivation And Interests, Steve Shih-Chia Chen, Jennifer Mark

AMTP Proceedings 2010

This study examined the ticket purchasing motivation and interests of 334 season-ticket holders (199 males, 135 females) from two NCAA Division-I regional state institutions. The participants’ purchasing motivation and interests were surveyed onsite in the 2008-9 season by utilizing a12-item self-created instrument with a high level of internal reliability. The results indicated that the participants’ ticket purchasing motivation was mainly influenced by the competition and psycho-social related factor (CPR) and price and promotion (P&P) factor. The researchers further addressed the unique aspects in promoting regional Division-I basketball programs, and limitations and directions for future studies.


Preparation For An International Sport Event: The Promotional Strategies Of 2009 Kaohsiung World Games, Steve Shih-Chia Chen, Ronald Dick, Ashley Mcnabb, Yin-Chu Tseng Jan 2010

Preparation For An International Sport Event: The Promotional Strategies Of 2009 Kaohsiung World Games, Steve Shih-Chia Chen, Ronald Dick, Ashley Mcnabb, Yin-Chu Tseng

AMTP Proceedings 2010

This study presented administrative and marketing-related information on Kaohsiung City’s preparation for the 2009 World Games. The presented information was allocated through an extensive literature review on secondary sources, personal interviews, and observations from fall of 2008 to summer of 2009. Promotional strategies and activities, projected financial and sales data, reports on constructions, and issues and challenges related to the Games were further analyzed. The study further discussed the “not-for-profit” approach that was practiced by many East Asian Countries to gain international recognition and promote patriotism while hosting a major sport event.


Assessing Sport-Sales Training Effectiveness: Development Of A Baseline Sample, Richard M. Southall Jan 2010

Assessing Sport-Sales Training Effectiveness: Development Of A Baseline Sample, Richard M. Southall

AMTP Proceedings 2010

The majority of entry-level positions within the sport industry fall in the area of sales. Yet, only recently have sport-management programs begun to offer courses devoted to sales education and training. The discipline of sales provides an ideal opportunity to incorporate experiential-based learning. While several recent articles have examined the application of experiential-learning based learning to courses focused on ticket sales, this article presents the results of the first systematic assessment of such courses’ effectiveness. Specifically, this paper presents the results of evaluation of sales-training programs that incorporate Southall, Nagel, LeGrande, and Han's (2003) metadiscrete experiential learning model and the …


Repeated Measures Of Impact Verbal Memory Scores Of Concussed And Non-Concussed Individuals, Deshea Davis Gornowicz Jan 2010

Repeated Measures Of Impact Verbal Memory Scores Of Concussed And Non-Concussed Individuals, Deshea Davis Gornowicz

Open Access Theses & Dissertations

This study compared ImPACT verbal memory scores of concussed and non-concussed athletes (n=6). This purpose of this study was to determine stability of verbal memory scores with repeated measures. Stability was determined using the ImPACT normative data for university of men and women published in the ImPACT manual. Based on visual inspection of the data, differences between groups was observed. All concussed participants demonstrated scores that were not stable according to the operational definition. All non-concussed participants were demonstrated stable verbal memory scores.


A December To Remember, Richard C. Crepeau Dec 2009

A December To Remember, Richard C. Crepeau

On Sport and Society

It has been a December to remember. As the month comes to a close with a remarkable flurry of headline sports stories, its clear that this one month was not only one for the memory bank, but that it may have been the most fitting way to end a year that has certified the decade as the Naughty Naughties. What seemed like an awkward tag at the beginning of the new century has become a most appropriate signature phrase as this decade comes to its ignominious close.


Sportsbook Pricing And The Behavioral Biases Of Bettors In The Nhl, Rodney Paul, Andrew Weinbach Dec 2009

Sportsbook Pricing And The Behavioral Biases Of Bettors In The Nhl, Rodney Paul, Andrew Weinbach

Falk College Research Center

The betting market for the NHL is investigated using actual betting percentages on favorites and underdogs from real sportsbooks. Sportsbooks do not appear to attempt to price to balance the book as betting percentages are not proportional to set odds. As in the NFL and NBA, bettors are shown to have a strong preference for favorites and road favorites in particular. Simple strategies of betting against significant imbalances toward the favorite are shown to generate positive returns. Although not pricing to balance the book, sportsbooks do not appear to price to exploit known bettor biases in all cases. Clear bettor …


Bobby Bowden Departs, Richard C. Crepeau Dec 2009

Bobby Bowden Departs, Richard C. Crepeau

On Sport and Society

When is the right time to leave? Some wait too long, others leave too soon. Some go out on top. Some tarnish their legacy before letting go.


Ua12/2/1 Looking Ahead, Wku Student Affairs Nov 2009

Ua12/2/1 Looking Ahead, Wku Student Affairs

WKU Administration Documents

Special basketball section of the College Heights Herald. Articles:

  • Men’s Basketball Regular Season Schedule
  • Women’s Basketball Regular Season Schedule
  • Lintner, Jonathan. Ken McDonald With the Toppers for the Long Haul
  • Greenwell, Zach. Lady Toppers Using Disappointing Finish as Motivation
  • Harten, David. Steffphon Pettigrew
  • Lintner, Jonathan. Chemistry One of Toppers’ Greatest Assets
  • Lintner, Jonathan. A.J. Slaughter
  • Greenwell, Zach. Dominique Duck
  • Lintner, Jonathan. Tops Say They’re Ready to Live Up to the Hype
  • Greenwell, Zach. Arnika Brown
  • Harten, David. Nonconference Slate Will Define Toppers’ Season
  • Harten, David. Anthony Sally
  • Greenwell, Zach. Kenzie Rich
  • Basketball by the Numbers


Ua12/2/1 College Heights Herald, Vol. 85, No. 19, Wku Student Affairs Nov 2009

Ua12/2/1 College Heights Herald, Vol. 85, No. 19, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. Articles:

  • Lintner, Jonathan. Wood Selig: WKU Gold Mine for Future Coaches – Football
  • Stewart, Colleen. Regional Campus Enrollment Growing – WKU Glasgow, WKU Elizabethtown/Radcliff/Fort Knox, WKU Owensboro
  • Hicks, Billy. City’s TIF District Strugglers – Tax Increment Financing, Downtown Redevelopment
  • Wilson, Laurel. Crew Recycles Tailgating Trash – Facilities Management
  • Harris, Shakia. Student Government Association Strengthen Attendance Policy
  • Erskine, Anne. Editorial Cartoon re: Football Coach Search
  • Open Letter to Search Committee: Western Should Choose Wisely – Football
  • Rice, Adam. Sports Program Needs Overhaul – Athletics
  • Dooper, Jennifer. Friendship Valuable, Worth Remembering …


2009 Scholars And Artists Bibliography, Michael Schwartz Library, Cleveland State University, Friends Of The Michael Schwartz Library, Michael Schwartz Ph.D. Nov 2009

2009 Scholars And Artists Bibliography, Michael Schwartz Library, Cleveland State University, Friends Of The Michael Schwartz Library, Michael Schwartz Ph.D.

Scholars and Artists Bibliographies

This bibliography was created for the annual Friends of the Michael Schwartz Library Scholars and Artists Reception, recognizing scholarly and creative achievements of Cleveland State University faculty, staff and emeriti. Dr. Michael Schwartz was the honored guest.


Ua12/2/1 College Heights Herald, Vol. 85, No. 18, Wku Student Affairs Nov 2009

Ua12/2/1 College Heights Herald, Vol. 85, No. 18, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. Articles:

  • Lintner, Jonathan. David Elson Fired, Will Finish Season – Football
  • Ulber, Emily. Western Mails New Debit Cards – HigherOne, Scholarships, Student Financial Aid
  • Barczak, Mary. Step It Up – Step Show, Delta Sigma Theta, Alpha Phi Alpha
  • Ulber, Emily. Council on Postsecondary Education Approves Budgets
  • McLaughlin, Ariana. A Thousand Words – World’s Greatest Studio Tour & Art Sale
  • Wilson, Laurel. Gary Ransdell: Project Funding Unlikely – Capital Plan, Construction, Thompson Science Complex, Energy Infrastructure, Center for Research & Development, Gordon Ford College of Business, WKU Owensboro
  • Erskine, Anne. …


2009 November-December, Morehead State University. Office Of Athletics. Nov 2009

2009 November-December, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from November to December of 2009.


Premier, Stuart H. Mann, Robyn Campbell-Ouchida, April Seelig, Robyn Hadden, Gael D. Hancock, Mj Maynard, Dina Zemke, Joe Micatrotto, Gaylene Levesque Oct 2009

Premier, Stuart H. Mann, Robyn Campbell-Ouchida, April Seelig, Robyn Hadden, Gael D. Hancock, Mj Maynard, Dina Zemke, Joe Micatrotto, Gaylene Levesque

Premier: The Magazine of the UNLV Harrah Hotel College

No abstract provided.


Recruitment And Retention Of Sports Officials, Peter J. Titlebaum, Nichole Haberlin, Garrett Titlebaum Oct 2009

Recruitment And Retention Of Sports Officials, Peter J. Titlebaum, Nichole Haberlin, Garrett Titlebaum

Health and Sport Science Faculty Publications

A 2001 report by the National Association of Sports Officials (NASO) indicated there is likely to be a shortage of sport officials in the near future. This report also indicated that soccer and field hockey were already struggling to find officials as early as 2001. The purpose of this article is to identify researched recruitment and retention issues of sports officials; ways to retain current officials; and strategies to help recruit new officials.


A Means-End Approach To Understanding Adventure Race Participation, Brandii Brinkley Oct 2009

A Means-End Approach To Understanding Adventure Race Participation, Brandii Brinkley

Human Movement Studies & Special Education Theses & Dissertations

This multiple purpose qualitative research initiative sought to (a) provide research on the relationship between attributes and values associated with adventure race participation, (b) discover motivations for adventure racing, (c) provide support for prior means-end research, and (d) research a new, emerging recreational activity. An adventure race was held on the campus of Old Dominion University in Norfolk, Virginia. After the conclusion of the race, race participants were asked to complete a self-administered survey which offered attributes and values which potentially serve as motivations for adventure race participation. Means-end theory provided the framework for how the data obtained in the …


Ua12/2/1 College Heights Herald, Vol. 85, No. 3, Wku Student Affairs Sep 2009

Ua12/2/1 College Heights Herald, Vol. 85, No. 3, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. Articles:

  • Ulber, Emily. End to Campus Murder Lawsuit – Melissa Autry
  • Oliver, Angela. Come Together: The Beatles Rock Band - Concerts
  • Stewart, Colleen. Study Abroad Options Grow – Kentucky Institute for International Studies, KIIS, Semester at Sea
  • Barczak, Mary. International Study Numbers Decline – Admissions
  • Harris, Shakia. Kevin Smiley Follows Bro-code – Eric Smiley, Student Government Association
  • Ulber, Emily. WKU Ready to Work with New Faces – Politicians, Legislators, Lobbying
  • Erskine, Anne. Editorial Cartoon re: Nepotism in Student Government Association – Kevin Smiley, Eric Smiley
  • Wrong Message: For Student …


End The Nfl Blackout!, Richard C. Crepeau Sep 2009

End The Nfl Blackout!, Richard C. Crepeau

On Sport and Society

Over the past week there has been some comment on the NFL television blackout policy that prohibits the televising of home games in the home market unless there has been a sellout 72 hours in advance of kickoff. Some, including Richard Sandomir of the New York Times, have suggested that in this time of economic crisis, when it appears that the number of sellouts of NFL games will be dropping, that Commissioner Goodell should end or suspend the blackout policy. This is a reasonable sentiment, although one might question if offering more blood and circuses offers a viable solution to …


2009 September-October, Morehead State University. Office Of Athletics. Sep 2009

2009 September-October, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from September to October of 2009.


The Water Torture Of Baseball's Steroid Leaks, Richard C. Crepeau Aug 2009

The Water Torture Of Baseball's Steroid Leaks, Richard C. Crepeau

On Sport and Society

When I was a young boy I remember using the term "Chinese water torture" for any activity that seemed long, torturous, and pointless. I have been reminded of this repeatedly over the last few years as slowly, usually one by one, the names of those baseball players who tested positive for some sort of performance enhancing drugs have become public. Anonymous and confidential drug testing that was conducted for Major League baseball and the MLB Players Association in 2003 to determine the extent of a drug problem in baseball has turned out to be not so confidential.


An Amazing Open, And An Obscenity In Arlington, Richard C. Crepeau Jul 2009

An Amazing Open, And An Obscenity In Arlington, Richard C. Crepeau

On Sport and Society

If you watched The Open from Turnberry this weekend there were two surprises: Tiger Woods didn’t make the cut and Tom Watson nearly won the tournament. It became obvious that Tiger wasn’t playing his A-game when in the middle of his second round he played himself out of the tournament. Woods was one under par after seven holes and then went bogey, bogey, double bogey, par, bogey, double bogey. He was hitting shots that any weekend duffer could relate to as he topped the ball, mishit the ball several times, and explored all of the varieties of the rough. It …


Fabulous Finals At Wimbledon, Richard C. Crepeau Jul 2009

Fabulous Finals At Wimbledon, Richard C. Crepeau

On Sport and Society

It’s been a week now since the finals were played at Wimbledon. On the women’s side the Williams sisters once again demonstrated to their opponents just how difficult it will be to win a tournament during which both of them are playing their normal game. On the men’s side Roger Federer entered the history books by winning his 15th Grand Slam event. As always Wimbledon offered a level of play that was memorable, and laid down new bench marks for high quality play and then reset the argumentative territory for the title “best Wimbledon match of all-time,” or at the …


More Corruption In College Sports, Richard C. Crepeau Jun 2009

More Corruption In College Sports, Richard C. Crepeau

On Sport and Society

The story began with this line: The NCAA placed Alabama's football program and 15 other of the school's athletic teams on three years' probation for major violations due to misuse of free textbooks.


A Wild Weekend In Sports, Richard C. Crepeau Jun 2009

A Wild Weekend In Sports, Richard C. Crepeau

On Sport and Society

It was one of those weekends of sports gluttony, especially if you were fixated on a television set, intent on catching every bit of drama you could find. And indeed there was much to find. Hockey, basketball, tennis, golf, NASCAR, baseball, horse racing, and who knows how much else if you have access to the worldwide network of sports channels available from every corner of the universe. As for me, this weekend was extraordinarily full of sport as I was a bit under the weather and looking for escape from the realities of physical irritation.


Nsu News Release - 2009-05-29 - The Best: Nsu Rowing Varsity 4 Claims Ncaa Division Ii Championship, Nova Southeastern University May 2009

Nsu News Release - 2009-05-29 - The Best: Nsu Rowing Varsity 4 Claims Ncaa Division Ii Championship, Nova Southeastern University

NSU Athletics Press Releases

No abstract provided.


Nsu News Release - 2009-05-29 - Nsu Rowing Varsity 8 To Race In Petite Final At Ncaa Division Ii Championships, Nova Southeastern University May 2009

Nsu News Release - 2009-05-29 - Nsu Rowing Varsity 8 To Race In Petite Final At Ncaa Division Ii Championships, Nova Southeastern University

NSU Athletics Press Releases

No abstract provided.


Nsu News Release - 2009-05-29 - Follow Nsu Sharks Rowing At The Ncaa Championships, Nova Southeastern University May 2009

Nsu News Release - 2009-05-29 - Follow Nsu Sharks Rowing At The Ncaa Championships, Nova Southeastern University

NSU Athletics Press Releases

No abstract provided.


Perceptions About Rollersoccer Youth Programs, June Solomon May 2009

Perceptions About Rollersoccer Youth Programs, June Solomon

Master's Projects and Capstones

The purpose of this research was to investigate the demand for structured

RollerSoccer Youth Programs and to examine the perceptions about this type of

Program. The market for RollerSoccer is untapped and unrepresented in the

world of sports. To date, there are no articles about the development of

RollerSoccer Youth Programs or scholarly work on marketing the emerging sport

of RollerSoccer. The RollerSoccer International Federation (RSIF), the governing

body for this fast‐paced, high scoring hybrid sport aims to expand its reach to

youth in diverse communities by developing this sports initiative.

Three hundred and ten youth participants from selected schools …


Nsu News Release - 2009-05-20 - Nsu Sharks Rowing Garners Eight All-Conference Selections, Nova Southeastern University May 2009

Nsu News Release - 2009-05-20 - Nsu Sharks Rowing Garners Eight All-Conference Selections, Nova Southeastern University

NSU Athletics Press Releases

No abstract provided.


Nsu News Release - 2009-05-19 - Nsu Sharks Rowing Receives Sixth-Straight Ncaa Bid, Nova Southeastern University May 2009

Nsu News Release - 2009-05-19 - Nsu Sharks Rowing Receives Sixth-Straight Ncaa Bid, Nova Southeastern University

NSU Athletics Press Releases

No abstract provided.


2009 May, Office Of Communications & Marketing, Morehead State University. May 2009

2009 May, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Press releases for May of 2009.