Digital Commons Network^™

Louisiana Mass Media Perceptions Of The Lsu Agcenter's Communications Effort, Robert James Soileau

LSU Master's Theses

LSU AgCenter Communications sends news stories and materials to all three major mass media for news - newspaper, radio and television - in the state of Louisiana. These news releases are designed to educate and inform the general public about LSU AgCenter programs and research through the Louisiana Cooperative Extension Service and the Louisiana Agricultural Experiment Station. LSU AgCenter Communications wanted to know the effectiveness of its news effort in terms of usage by the media, and what was the media’s perception of the LSU AgCenter and the topics covered by communications. Three researcher-designed surveys were developed, one for each …

Public Relations In Action: Marketing A New Business, Autumn Visser

Presidential Scholars Theses (1990 – 2006)

This paper will discuss previous literature that addresses marketing strategies in public relations processes to create a new business. Relevant public relations' theories will be described and applied, and a new retreat and spa center will be used as a case study. Specific guidelines for marketing a new business will be identified.

The Influence Of The Use Of Recommended Management Practices On Milk Production In Southeast Louisiana, Ronald David Bardwell

LSU Doctoral Dissertations

The dairy industry in Southeast Louisiana is one of the largest agricultural industries, with a gross farm value of over 74 million dollars. Much of the economy of Southeast Louisiana parishes depends on the dairy industry. Therefore, improvements in production efficiency and/or effectiveness would have an enormous impact on the parish economy. This study identifies the use of recommended practices by dairy producers, thus allowing educational programs to be focused on specific areas of greatest need. The purpose of the study was to describe the management practices of Southeast Louisiana dairy producers and to determine if a relationship existed between …

The Established And Potential Mediating Variables In The Child's Understanding Of Advertising Intent: Towards A Research Agenda, Margaret-Anne Lawlor, Andrea Prothero

Articles

This paper aims to explore in detail the issue of advertising intent, with particular reference to the child. The literature review examines the importance of age, and cognitive and social development in this field, and considers whether or not children can distinguish between television programming and advertising. What the literature review illustrates is that research studies thus far have conflicting viewpoints on these areas. Within the research to date, there are also a number of important issues which do not seem to be addressed. Most notably, there is little research which considers the impact of advertising upon children, from the …

Ethical Myopia: The Case Of "Framing" By Framing, Alan E. Singer, Steven Lysonski, Ming Singer, David Hayes

Marketing Faculty Research and Publications

No abstract provided.

The Use And Usefulness Of Managed Fund Ratings In Australia, Paul Gerrans

Theses: Doctorates and Masters

Managed fund ratings have become an increasingly available piece of information to guide choice of managed funds. From the perspective of modem portfolio theory and specifically within the efficient markets paradigm, the value of such information is questionable. No profitable relationship should be able to be demonstrated between a fund rating and its subsequent performance. This thesis investigates the relationship between fund ratings and subsequent performance using Morningstar ratings, the most prominent Australian rating provider, for two of the largest and most important groups of managed funds. A positive relationship between a fund's star rating, its quantitative and qualitative components, …

An Investigation Into The Validity Of The Intra-Continental And Intercontinental Casselian Hypothesis (Ppp) And Uncovered Interest Rate Parity (Uip) In Southern African Development Community (Sadc) Countries A Long Run Structural Modelling Approach, Fidelia M. Gandiya

Theses: Doctorates and Masters

The current high exchange rate volatility in the face of globalization, underpinned by growing trade and financial and commodity markets liberalization has attracted the resurgence of considerable interest from both financial economists and policy makers, into the validity of international parity relationships. Using multivariate cointegration framework and long run structural modelling, this paper investigates the evidence in support of two of the parity relationships that underpin either implicitly or explicitly much of international macroeconomics. The first is the purchasing power parity (PPP) hypothesis or the theorem that there exists an invariable long-run equilibrium real exchange rate. The second is the …

Manual: The Blue Foundation For A Healthy Florida – 2002 Public Relations Results, Blue Cross And Blue Shield Of Florida, Inc.

Florida Blue Archives Printed Materials

A Blue Foundation For a healthy Florida Manual for 2002 Public Relations Results.

Investigating Nitrogen Pollution In The Canoochee River, Evans County, Georgia, Chandra Marie Pitt Brown

College of Graduate Studies: Theses & Dissertations (1964–2006)

No abstract provided.

An Appraisal Of Poverty And Poverty Reduction Strategies In Nigeria, Fidelis O. Ogwumike

Economic and Financial Review

The present paper assesses not only the efforts of the current administration in poverty reduction, but also the · role played by past administrations so as to identify a more pragmatic approach to poverty reduction in Nigeria The next section looks at a poverty profile in Nigeria with a view to identifying ·some of the salient issues. Section IIL examines the various approaches to poverty reduction. Section IV appraises poverty reduction in Nigeria. Section V, offers some suggestions on poverty reduction in Nigeria.

Rising Cost Of Food Prices And Food Insecurity In Nigeria And Its Implication For Poverty Reduction, P. A. Okuneye

Economic and Financial Review

Trade liberalization stimulated the growth of export of agricultura1 commodities in Nigeria white its serious implementation lasted. As usual with the country, the implementation of trade liberalization policies relaxed .with time. The boost in the ·· agricultural export sector took a down turn and with the advent of democracy, massive imports of luxury goods began to dominate the economic scene. In essence, over the last . is· years, that is, since 1986, when the Structural Adjustment Programme (SAP) came into being. the nation had witnessed a gross neglect of the food_ production sector. As such when food prices began to …

Poverty Reduction In Nigeria: The Way Forward, Mike I. Obadan

Economic and Financial Review

The description of Nigeria as a paradox by the World Bank (1996) bas continued to be confirmed by events and official statistics in the country. The paradox is - that the poverty level in Nigeria contradicts the country's immense wealth. Among other things, the country is enormously endowed with human, agricultural, petroleum, gas, and large untapped solid mineral resources. Particularly worrisome is that the country earned over USS300 billion from one resource - petroleum - during the last three decades of the twentieth century. But rather than record remarkable progress in national socio-economic development, Nigeria retrogressed to become one of …

Mark Mcgwire Leaves The Game: His Legacy, Richard C. Crepeau

On Sport and Society

Mark McGwire has retired. He will be best remembered as the man who broke Roger Maris' single season home run record. He will be remembered in tandem with Sammy Sosa for that wonderful season of 1998 when the two of them chased Roger Maris across the sands of time and then both caught him. He will be remembered for the wonderful scene as he broke Maris' record. He will be remembered as one of the "Bash Brothers" who, along with Jose Canseco, redefined the term "long ball" and became a "murderer's row" of two.

Cpa Client Bulletin, October 2001, American Institute Of Certified Public Accountants (Aicpa)

Newsletters

No abstract provided.

2001 October, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for October of 2001.

Almonds Western Australia, Andrew Quinn, David Pocock

Horticulture published reports

The Almond industry 1s one of the less explored new industry options in Western Australia, despite offering one of the more significant opportunities for expansion and market development. Previous attempts to expand the industry have met with little progress primarily because of the small orchard areas planted, limited economies of scale, significant impact by birds and absence of a local processing plant.

Global Almond exports exceed US$1 billion per annum and are dominated by California. Almond products are traded in the international commodity market with prices primarily set by the USA.

Critical to the development of the industry in Western …

Building Better Lives: Sustainable Integration Of Microfinance And Education In Child Survival, Reproductive Health, And Hiv/Aids Prevention For The Poorest Entrepreneurs, Christopher Dunford

Journal of Microfinance / ESR Review

This paper provides diverse examples of microfinance institutions that have responded successfully to the challenge of integrating microfinance with nonfinancial services, without compromising the impacts or sustainability of their microfinance and overall operations. Special attention is given to the integration of microfinance with health education for very poor women, including the promotion of family planning and HIV/AIDS prevention management. The credit and education components reinforce each other by addressing the informational as well as the economic obstacles to health and nutrition. There is good potential for large-scale, self-financing delivery of microfinance and education together in one efficient and effective service …

Vol. 03 No. 2 Journal Of Microfinance, Journal Of Microfinance

Journal of Microfinance / ESR Review

No abstract provided.

Technological Choice: California Wild Rice Processing Under Uncertain Demand, Jay E. Noel, James J. Ahern, Jess Errecarte, Kyle Schroeder

Agribusiness

This study is concerned with technological choice under uncertain demand conditions. It begins with an overview of the California wild rice market. The wild rice product is described, the wild rice industry is review and wild rice market conditions are explored. The overview is followed by a discussion of wild rice processing. Technological choice and competitive strategy issues are reviewed and then a framework for choosing between two competing technologies is proposed. The two competing technologies differ in their ability to store and process wild rice over a marketing year. The traditional technologies requires almost immediate processing of the harvested …

Financing Long-Term Care: Insurance And Its Alternatives, Barbara Rowe

All Current Publications

No abstract provided.

World Dairy Product Trade: Analysis With A Mixed Complementarity Problem Formulation, Charles F. Nicholson, Phillip M. Bishop

Agribusiness

World trade in dairy products is being transformed by trade policy liberalization and technological change in dairy processing. The mixed complementarity problem formulation to modeling product-specific dairy trade can overcome a number of the limitations of existing optimization models, and can facilitate desirable extensions to previous analyses.

July 2001, Inland Empire Business Journal

Inland Empire Business Journal

DEPARTMENTS AND COLUMNS

AT DEADLINE

COMMENTARY

GETTING ORGANIZED

CORPORATE PROFILE

CORNER ON THE MARKET

CLOSE UP

COMPUTERS/SOFTWARE

EMPLOYERS GROUP

MANAGING

LAW 13

LIST: CPA FIRMS

LIST: STAFF LEASING COMPANIES

LIST: BUSINESS & LIABILITY INSURANCE COMPANIES

LIST: COMMERCIAL PRINTERS

LIST: PUBLIC RELATION FIRMS

DUFF & PHELPS, LLC STOCK SHEET

LIST: SBA LENDERS

DESERT BUSINESS JOURNAL

STATLER'S BEST BET$

EXECUTIVE TIME OUT

MANAGER'S Bookshelf

WINE REVIEW

RESTAURANT REVIEW

RESOURCE DIRECTORY

CALENDAR

NEWS AND FEATURES

Technology Leaders Join Together to Fight Anti-Tech Legislation .IS

Credit Counseling Provides Genuine Reform for Bankruptcy ....... 16

Buy, Build or Lease -A Critical Small-Business Decision ............ 19 …

Ua9 Investing In The Spirit, Wku Development & Alumni Relations

WKU Administration Documents

Development office newsletter regarding donors and donations to Western Kentucky University.

Florida Blue-Ppo Edition, Summer 2001, Blue Cross And Blue Shield Of Florida, Inc.

Florida Blue Archives Printed Materials

Florida Blue-PPO Edition from Summer 2001.

Studies On The Formation Of Dna-Cationic Lipid Composite Films And Dna Hybridization In The Composites, Murali Sastry, Vidya Ramakrishnan, Mrunalini Pattarkine, Krishna N. Ganesh

Faculty Works

The formation of composite films of double-stranded DNA and cationic lipid molecules (octadecylamine, ODA) and the hybridization of complementary single-stranded DNA molecules in such composite films are demonstrated. The immobilization of DNA is accomplished by simple immersion of a thermally evaporated ODA film in the DNA solution at close to physiological pH. The entrapment of the DNA molecules in the cationic lipid film is dominated by attractive electrostatic interaction between the negatively charged phosphate backbone of the DNA molecules and the protonated amine molecules in the thermally evaporated film and has been quantified using quartz crystal microgravimetry (QCM). Fluorescence studies …

Lcbas Newsletter May 1, 2001, Eastern Illinois University

Lumpkin College of Business & Technology Newsletters

No abstract provided.

The Market Of Weight Loss Products, Sau Kwan, Jessica Ng

Bachelor Degree - Marketing - Final Year Project

Research objectives

In this project, the research objectives are to understand the consumer behavior of buying weight loss products and we especially need to know consumer knowledge, attitude and value. Finding out the social responsibility and business ethic of producing and promoting weight loss products is another objective. It is important to understand what promotion strategies are used by weight loss product producers. Finally, it is to understand what is the market trend of these products in the future.

Msu Today, 2001, Office Of Communications & Marketing, Morehead State University.

Communications and Marketing Publications Archive

The MSU Today magazine of Morehead State University for Spring of 2001.

United States Air Force Graduate Degrees From 1990 To 2000: A Comparison, Jonathan G. Downing

Theses and Dissertations

Throughout its history, the United States Air Force has been concerned with technical graduate education. In 1947, the Ridenour Report stated the importance and need of Air Force officers with technical graduate degrees. This emphasis has served the Air Force well, but there is concern among senior Air Force leaders that there has been an erosion of these technical skills and graduate education. This research will examine the issues surrounding technical graduate education in the Air Force and will address the possible loss of such technical education. The results of this research provide specific statistical data and analysis on the …

Crop Updates 2001 - Cereals, Ross Kingwell, Wal Anderson, Eddy Pol, Peter Burgess, Ashley Bacon, D. M. Bakker, G. J. Hamilton, D. Houlbrooke, C. Spann, M. A. Hamza, Paul Blackwell, M. D. A. Bolland, Maurice Black, R. F. Brennan, W. L. Crabtree, Bill Bowden, Chris Gazey, Rochelle Strahan, Bob Gilkes, Zed Rengel, Stephen Loss, Tim O'Dea, Patrick Gethin, Ryan Guthrie, Lisa Leaver, David Phelps, Darshan Sharma, Mohammad Amjad, Md Sanajahanh Miyan, James Fisher, Senthold Asseng, Bill Bowden, Michael Robertson, Glenn Macdonald, Kevin Young, Blakely Paynter, Jatinderpal Bathal, Cameron Weeks, Kithsiri Jayasena, Rob Loughman, Q. Knight, Dominie Wright, Nichole Burges, Lisa-Jane Blacklow, Rob Hulme, Rob Griffith, Jenny Hawkes, Roger Jones, Debbie Thackray, S. B. Sharma, S. Kelly, Peter Newman, Dave Nicholson, Harmohinder Dhammu, Terry Piper, Mario F. D'Antuono, Mehmet Cakir, Nick Galwey, David Poulsen, Garry Ablett, Reg Lance, Greg Platz, Joe Panozzo, Barbara Read, David Moody, Andy Barr, Peter Langridge, Tina Botwright, Tony Condon, Robin Wilson, Iain Barclay, Howard Carr, Greg Shea, Ian Foster, David Tennant

Crop Updates

This session covers forty two papers from different authors:

PLENARY

1. Planning your cropping program in season 2001, Dr Ross Kingwell, Agriculture Western Australia and University of Western Australia

WORKSHOP

2. Can we produce high yields without high inputs? Wal Anderson, Centre for Cropping Systems, Agriculture Western Australia

VARIETIES

3. Local and interstate wheat variety performance and $ return to WA growers, Eddy Pol, Peter Burgess and Ashley Bacon, Agritech Crop Research

CROP ESTABLISHMENT

4 Soil management of waterlogged soils, D.M. Bakker, G.J. Hamilton, D. Houlbrooke and C. Spann, Agriculture Western Australia

5. Effect of soil …