Digital Commons Network^™

Events That Shaped My Thinking, Cynthia Tse Kimberlin

Management Dynamics

Issues with which I had to contend are discussed within the context of historical precedent and family influences; discriminatory practices; the politics of political correctness; mentors; gender roles; and the interconnectedness of chance, choice, and opportunity, all of which could serve as catalyst for addressing management issues and new research paradigms.

Aesthetic Preference For Nonredundant Complexity: Key To Creativity, Magoroh Maruyama

Management Dynamics

The basic principle of all biological and social, and some physical processes is increase of interactive heterogeneity, which evolutionarily raises the sophistication level of intraspecific and interspecific systems. Primates, including humans, and other species of animals such as elephants, are known to create multicolor pictorial patterns on a canvas, holding a painting brush in a hand, or in the case of elephants, wrapping the long "nose" around a painting brush. Therefore the pattern creation has a long evolutionary history. Humans and monkeys branched off 6 or 7 million years ago. Humans and elephants much earlier. Another important consideration is the …

Organizational Environment And Innovation, Magoroh Maruyama

Management Dynamics

There is a popular notion that the life of innovators and inventors is a glorious and enviable one because they have talents which others do not have, and because they can overcome any obstacles. These talents are, in the popular interpretation, something mysterious, indefinable and inimitable. But in reality, the innovators and inventors have to deal with many serious and pernicious obstacles which are unknown to other people. Those who are unaware of the obstacles must become aware of them and must reduce them, because the reduction of these obstacles will greatly facilitate the works of innovators and inventors. Another …

2022-April-25-Eyeing Language Program Expansion Etsu Adding French Instructors, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 25, 2022) – With an eye toward expanding global opportunities for students and building French into a concentration within the foreign language major, East Tennessee State University’s Department of Literature and Language is adding two full-time instructors this fall.  

Joining ETSU will be Amy Laws and Mallory Nischan.

Amy Laws

“I’m thrilled that Amy and Mallory have joined the Literature and Language family,” said Dr. Daniel Westover, professor and chair of the department. “French is one of the truly global languages, spoken on five continents by over 300 million people. It’s invaluable to anyone pursuing a …

Communication As The Mainstay Of Entrepreneurial Leadership: A Conceptual Framework, Roshan Lal Sharma, Manpreet Arora

Management Dynamics

Leadership and entrepreneurship, despite being discrete concepts, have to coalesce for sure success of any venture. Communicative ability, nevertheless, is critically crucial for a leader to build successful enterprise. It thus becomes imperative to understand the symbiotic relationship obtaining within this triumvirate namely commimication, leadership and entrepreneurship. This paper views this relationship as communicative entrepreneurial leadership on the basis of critical survey of studies conducted by scholars concerning these areas. There have only been few and sparse studies available on entrepreneurial leadership with communication as their locus. This paper is conceptual and aims at positing that communication skills are the …

Innocent Until Proven Guilty: Suspicion Of Deception In Online Reviews, Maria Petrescu, Philip Kitchen, Costinel Dobre, Selima Ben Mrad, Anca Milovan-Ciuta, Deborah Goldring, Anne Fiedler

Publications

- Purpose: This study formulates a new framework for identifying deception in consumer reviews through the lens of Interpersonal Deception Theory and the Persuasion Knowledge Model. It evaluates variables contributing to consumer intentions to purchase after reading deceptive reviews and proposes deception identification cues to be incorporated into the interpersonal communication theoretical framework.

- Methodology: The first study is qualitative and quantitative, based on sentiment and lexical analysis of 1000 consumer reviews. The second study employs a USA national consumer survey with a PLS-SEM and a Process-based mediation-moderation analysis.

- Findings: The study shows deceptive characteristics that cannot be dissimulated …

A Discussion On Supplier Selection Modeling Approaches, Sheida Etemadidavan, Andrew J. Collins

Modeling, Simulation and Visualization Student Capstone Conference

Supplier selection is a subfield of supply chain management that involves multiple steps in order for decision-makers to find suitable suppliers. Supplier selection is important as it could influence the whole company positively or negatively. It has, recently, become a topic of interest because of the recent pandemic and its effect on the global supply chain, which causes supply shortages. As such, the focus of this paper is on characteristics of decision-making modeling approaches, specifically agent-based modeling and multi-agent systems, in supplier selection, as its modeling has always been a challenge for companies due to its complex nature.

2022-April-12-Paulus Named Fulbright Scholar, University Marketing And Communication, East Tennessee State University

ETSU News

Dr. Trena Paulus

JOHNSON CITY, Tenn. (April 12, 2022) – Dr. Trena Paulus of East Tennessee State University has been selected as a Fulbright Distinguished Scholar in Humanities and Social Sciences for 2022-23.

Paulus is a professor in the Research Division in the Quillen College of Medicine Department of Family Medicine, director of Undergraduate Research and Creative Activities in the Honors College, and an affiliate faculty member of the Applied Social Research Laboratory at ETSU.

As …

Transforming Creativity Skills Into Creative Habits, Bethlem Clavijo Boronat, Halim Choueiry

Arab Economic and Business Journal

In a constantly changing and uncertain word, the creative capability is a key skill, not only for professional and personal success, but for survival. Educational systems have traditionally treated creativity as a marginal component of educational programs and, when it has been taught, it has been done in the focus of tools and techniques more than on building a solid creative base for students. This paper analyses the situation of the present-day creativity teaching in Higher Education and determines the key capabilities that allow the students to build a solid creative personality. After that, the paper offers a range of …

Beyond Decolonising – Some Thoughts On The Future Of Marketing/Marketing Research In The Gulf/Me/Na Region, Bronwyn P. Wood

Arab Economic and Business Journal

There is much the MENA/Gulf region can teach regarding the ever-narrowing hegemonic perspectives in the literature - from selfhood, agency, empowerment, women, collectivism, intersectionality to consumption and business practice.

This paper focuses, briefly, on several very large areas of scholarship to consider the issues raised and the opportunities uncovered, as they pertain to the region. The article introduces some important particularities of the region, an overview of some relevant areas of potential future study and outlines how we, as academics, can contribute to a positive future for the Arabian Gulf/ME/NA overall.

Trust Building Within And Across Cultures: A Study Of Guinea, Xiushun Sun

Dissertations and Theses Collection (Open Access)

With the development of African economy and the increasing Chinese MNCs operating in Africa, there is a need to have a better understanding of the trust relationships between Chinese expatriates and African HCNs in the organizational environment. We adopt both qualitative and quantitative approaches to understand the trust relationships between Chinese supervisors, Guinea supervisors and Guinea subordinates in a Chinese MNC’s subsidiary in Guinea, compare the difference within culture and across culture, and examine how the interpersonal trust and the trust in the organization affect employees’ job performance. In study 1, semi-structured interviews were conducted with 19 Chinese supervisors, 20 …

Does Restricted Stock Turn Ceos Into Risk-Averse Managers? Insights From The Regulatory Focus Theory, Rong Ma, Wanrong Hou, Richard L. Priem, Peter Wright

Management Faculty Publications

Restricted stock awards carry upside and downside risks for CEOs. We follow a socio-cognitive perspective by suggesting that awards of restricted stock are viewed as potential gains or potential losses depending on each CEO's dominant regulatory focus. Regulatory focus, therefore, helps determine how a CEO responds to restricted stock awards. We also propose that the moderating effect of regulatory focus strengthens as firm complexity increases and as CEO tenure lengthens, because complexity and tenure both increase CEOs' reliance on heuristic information processing. Specifically, complexity restricts a CEO's cognitive capacity for thoughtful deliberation during decision making, and tenure affects …

San Diego County Childcare Landscape: An Analysis Of The Supply And Demand, Tessa Tinkler, Mehrnoush Jamshidi

Youth, Education, and Literacy

The COVID-19 pandemic has had significant impacts on the availability and demand for childcare. San Diego County, like much of the U.S., has historically had a much smaller supply of licensed childcare than there are children who need care. The pandemic has made this gap larger as the childcare supply has shrunk. Childcare providers have had to endure closures, new and constantly changing health guidelines, and uncertain revenue streams. On the demand San Diego County Childcare Landscape April 2022 ii side, parents’ conditions and needs have also changed. Parents have become unemployed, worked remotely, and kept their children home to …

Best Practices For And Outcomes Of Implementing Live Cases In Marketing Courses, Jeff S. Johnson, Shannon Cummins

Marketing & Entrepreneurship Faculty Publications

Purpose of the Study: This study aims to improve the implementation of live cases (client-based projects) in marketing classrooms. Live cases involve direct interaction between companies and students and can be valuable pedagogical tools improving student learning and skill development. However, live cases can be difficult to implement, creating uncertainty for faculty and possibly tipping the risk-reward balance away from this approach. At present, the preponderance of live case research in marketing has been constrained to small sample sizes, leaving faculty to question whether the implementation insights provided will generalize across different contexts and faculty. Method/Design and Sample: This paper …

Xbox In Japan? Understanding The Distinctions Of The Japanese Video Game Market To Increase Microsoft's Competitive Advantage, Sekani Adebimpe

Senior Theses

Microsoft, Nintendo, and Sony remain the biggest players in the video game console space. While all three companies have achieved worldwide success, Microsoft’s performance with the Xbox brand in Japan is an outlier for its historically poor sales numbers dating back to its 2001 debut. The purpose of this thesis is to unearth the various cultural distinctions inherent to the Japanese gaming industry that Microsoft must consider to gain a stronger foothold in the country, as well as diagnose the biggest issues facing Xbox with Japanese consumers. To accomplish this, several cultural frameworks were used to assess the differences between …

Detoxing From Clean Claims: Bridging The Gap Between "Clean" And "Dirty" Beauty, Alecsandra Dragus

William & Mary Business Law Review

The clean beauty industry has gained increasing popularity in the last couple of years. This has spurred the development of many brands and impacted what consumers look for in their products. This Note engages in the existing conversation in the beauty industry pertaining to "clean" products by showing that the lack of interference from the Food and Drug Administration (FDA) and the Federal Trade Commission (FTC) to set definitional criteria for what constitute ''clean" products has resulted in an increase in the commercialization of health-conscious consumer beliefs based on ambiguous and misleading information. These consumers are stuck in a loop …

Ampsum: Adaptive Multiple-Product Summarization Towards Improving Recommendation Captions, Quoc Tuan Truong, Hady Wirawan Lauw, Changhe Yuan, Jin Li, Jim Chan, Soo-Min Pantel, Hady W. Lauw

Research Collection School Of Computing and Information Systems

In e-commerce websites, multiple related product recommendations are usually organized into “widgets”, each given a name, as a recommendation caption, to describe the products within. These recommendation captions are usually manually crafted and generic in nature, making it difficult to attach meaningful and informative names at scale. As a result, the captions are inadequate in helping customers to better understand the connection between the multiple recommendations and make faster product discovery.We propose an Adaptive Multiple-Product Summarization framework (AmpSum) that automatically and adaptively generates widget captions based on different recommended products. The multiplicity of products to be summarized in a widget …

Sacred Business: Outlining Business As Mission For The Fulfillment Of The Great Commission, Eli Jackson

Senior Honors Theses

Business as Mission (BAM) is the operation of a for-profit business located in a cross-cultural setting and aimed toward the fulfillment of the great commission. This definition reveals four key success factors for BAM: support, financial and otherwise, for both the business and the missionaries; the ability to gain access to cross-cultural settings; the opportunity to advance the gospel; and the requirement of managing both missional and business goals. Examining each of these areas, along with the historical effectiveness of BAM, reveals that BAM is an efficient and effective missional strategy, which should be used to see the Great Commission …

The New Frontier Or A Billionaire’S Joy Ride? Artificial Intelligence Driven Analysis Of Twitter Conversations Of The Spacex Company, Meghan Whittle, Miranda Butler

Senior Theses

In recent years, space travel has become less of a vision for select individuals in the field of research and is now on the cusp of becoming an experience available to paying customers. The purpose of this study is to determine Twitter users’ perceptions of SpaceX during the COVID-19 pandemic period from March 2020 to December 2021. We identified Twitter sentiment and emotions regarding such a new and abstract notion of a service that could be more widely available in the future. To achieve these goals, we collected tweets related to SpaceX using Brandwatch – a tool allowing the search …

The Understanding Of Risk Culture Among Risk Management Practitioners, William L. Raab

Electronic Theses and Dissertations

The study of risk culture is a recent phenomenon focusing on its impact on risk management programs after organizations continue to experience adverse events when implementing risk management programs. This interpretive phenomenological analysis aims to understand whether risk managers understand the impact of risk culture on their risk management programs through their lived experience. Semi-structured interviews of ten risk managers with at least ten years of experience in the risk management profession provided a rich context to support the findings of this study. Risk managers can identify aspects of risk culture, but they struggle to identify ways to change the …

Asymmetries In The Bargaining Process, Margaret E. Winters

Journal of Collective Bargaining in the Academy

Although both sides in academic collective bargaining state that they are interested in the best interests of the institution, there are, of course, differences as to what these interests are and how they are to be achieved. Some of the divergences are differences of degree (the union may look for much larger raises for the economic good of their members and the administration team may look to maintain economic viability for the institution), while others are differences of kind, asymmetries in the process. The present paper considers the latter kind of difference, considering the teams, their planning processes, and their …

Promoting Inclusion And Career Equality Through A Targeted Formal Faculty Mentoring Program, Shanna Stuckey, Kathleen S. Grove, Shanna M. Stuckey, Etta M. Ward

Dismantling Bias Conference Series

No abstract provided.

Hello Graduates: An Examination Of Women Leaders' Experiences Of Delivering Commencement Addresses, Courtney Masterson, Jennifer Parlamis, Linda Henderson

Dismantling Bias Conference Series

No abstract provided.

Epistemic Exclusion In Promotion And Tenure Processes: Implications For Diversity And Inclusion In Academia, Ebenezer Edema-Sillo, Francisco Torres, Helen Gu, Carolla Belle, Christiane Spitzmueller

Dismantling Bias Conference Series

No abstract provided.

An Investigation Of Perceived Authenticity Of Diversity And Black Lives Matter Statements And Their Influence On Applicant Attractiveness, Shelby Davis, Katrina A. Burch

Dismantling Bias Conference Series

No abstract provided.

Ecotourism Development In The Republic Of Karakalpakstan, Nurzada Atamuratova, Azamat Kudaybergenov, Atabek Alimov

Karakalpak Scientific Journal

The paper examines some theoretical and methodological issues of the development of ecological tourism in the Republic of Karakalpakstan. Presents the problems and ways to solve them, given the tourism potential assessment of Karakalpakstan, including analyze new ecotourism destinations in the Region. This paper examines some theoretical and methodological issues for the development of ecological tourism in the Republic of Karakalpakstan.

Demystifying Entrepreneurial Name Choice: Insights From The Us Biotech Industry, Irina Stoyneva, Veselina P. Vracheva

Business Faculty Articles and Research

Purpose

Drawing from legitimacy and institutional entrepreneurship theory, this study assesses the naming patterns of entrepreneurial firms in the US biotechnology industry.

Design/methodology/approach

The authors use a mixed-methods design of content analysis and regression to analyze a sample of 441 entrepreneurial biotechnology firms, for which data were obtained from Net Advantage. The authors track changes to the proportion of firms with naming attributes, such as name length and type of name. The authors also examine variability in those characteristics during the industry's evolution, comparing freestanding to acquired start-ups.

Findings

Start-ups select names that are longer, more descriptive, begin with rare …

The Effect Of English Language Proficiency And Glossary Provision On Personality Measurement, Damian Canagasuriam, Sharmili Jong, Wendy Darr

Personnel Assessment and Decisions

Research on English language learners suggests that language proficiency can affect the validity of standardized test scores. This study examined whether the provision of a glossary as a test accommodation during personality test completion influences the measurement of personality. Using an experimental research design, participants recruited from Amazon Mechanical Turk and Prime Panels (n = 206) were first categorized as having limited or high English language proficiency and then randomly assigned to a glossary condition. The results indicate that providing a within-text glossary does not impact the construct validity and reliability of personality measures. The results also suggest that …

On The Continued Misinterpretation Of Stereotype Threat As Accounting For Black-White Differences On Cognitive Tests, Dana H. Tomeh, Paul R. Sackett

Personnel Assessment and Decisions

Steele and Aronson (1995) showed that stereotype threat affects the test performance of stereotyped groups. A careful reading shows that threat affects test performance but does not eliminate Black–White mean score gaps. Sackett et al. (2004) reviewed characterization of this research in scholarly articles, textbooks, and popular press, and found that many mistakenly inferred that removing stereotype threats eliminated the Black– White performance gap. We examined whether the rate of mischaracterization of Steele and Aronson had decreased in the 15 years since Sackett et al. highlighted the common misinterpretation. We found that the misinterpretation rate dropped from 90.9% to 62.8% …

The Match-Up Hypothesis Revisited: Matching Social Judgments And Advertising Messaging In Celebrity Endorsements, Brittney C. Bauer, Brad D. Carlson, Clark D. Johnson

School of Business: Faculty Publications and Other Works

Purpose – Although endorsers are thought to be highly effective when they match-up with a product, our current understanding of endorser match-up offers little insight for distinctions between equally attractive and trustworthy endorsers who have equivalent expertise in the product category, yet still diverge in their performance. Therefore, the main purpose of this research is to understand how a match between social judgments (i.e., warmth vs. competence) of a celebrity endorser and specific advertising appeals (i.e., symbolic vs. utilitarian) can improve consumer responses to an endorsement.

Design/methodology/approach – A preliminary study empirically distinguishes perceptions of warmth and competence …