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Two Essays Examining Consumer Responses To Product And Service Failures, Sotires Pagiavlas Apr 2020

Two Essays Examining Consumer Responses To Product And Service Failures, Sotires Pagiavlas

Theses and Dissertations

This dissertation is comprised of two essays that examine consumer responses to product and service failures. In essay 1, I use the U.S. automobile industry as a backdrop to investigate how consumers respond when their products experience a defect-related failure identified by the manufacturer that necessitates a recall. I develop a conceptual framework to test the impact of a regulator-initiated digital marketing campaign (DMC) on consumer compliance to product recalls. The empirical context is the launch of a nationwide DMC by the U.S. automobile industry’s regulator. The analysis spans 12 quarters of recall completion data pertaining to 296 recalls falling …


The Influence Of Mating Motives On Reliance On Form Versus Function In Product Choice, Seyed Hamid Abbassi Hosseini Apr 2020

The Influence Of Mating Motives On Reliance On Form Versus Function In Product Choice, Seyed Hamid Abbassi Hosseini

Theses and Dissertations in Business Administration

Through five experiments, this research examined and supported the central hypothesis that a casual mating motive promotes higher reliance on form in product evaluation and choice, whereas a committed mating motive promotes higher reliance on function. Particularly, compared to a committed mating motive, a casual mating motive was associated with the relative preference for product options superior in form attributes as opposed to options superior in function attributes (Study 1, Study 2, and Study 4). This research applied three different operationalizations of mating motives. In studies 1 and 5, contextual priming was used. Studies 2 and 3 employed chronic mating …


Dod Mission Engineering And Integration Explorative-Exploitative Architecture For Technology Innovation, Jose L. Bricio-Neto Apr 2020

Dod Mission Engineering And Integration Explorative-Exploitative Architecture For Technology Innovation, Jose L. Bricio-Neto

Engineering Management & Systems Engineering Theses & Dissertations

The ability of U.S. Department of Defense to achieve timely innovation in support of U.S. National Defense and Military Strategies continues to increase in significance. The growing challenges in U.S. Department of Defense (DoD) technological innovation in a context of global security and rapid pace of global competitiveness continue to reveal many shortcomings in current weapon systems development and acquisition practice. As the pace of technological innovation is accelerating, the DoD faces the challenge that the same disruptive technological advances are also being made available to or developed by its adversaries. Based on literature review, no innovation system theory exists …


Finding A “True Morocco:” How Tourists Change Moroccan Economies, Infrastructure And Cultures, Emily Federico Apr 2020

Finding A “True Morocco:” How Tourists Change Moroccan Economies, Infrastructure And Cultures, Emily Federico

Independent Study Project (ISP) Collection

The overall purpose of this study was to research the effects of adventure tourism on rural towns and villages, notably their financial cultural and physical aspects. Issues such as the commodification of lived experiences in a post-colonial context will be examined. The study was conducted via interviews from hotel workers and guides in major tourist cities (Fes, Rabat and Merzouga). I found that most international tourists hailed from Western countries; thus, English or French were the primary languages used in the tourism business. Also, significant modes of craftsmanship that faced a cultural extinction, such as folk music, rugs, and pottery, …


Applying Data Organizational Techniques To Enhance Air Force Learning, Jacob A. Orner Mar 2020

Applying Data Organizational Techniques To Enhance Air Force Learning, Jacob A. Orner

Theses and Dissertations

The USAF and the DoD use traditional schoolhouses to educate and train personnel. The physical aspects of these schoolhouses limit throughput. A method to increase throughput is to shift towards an asynchronous learning environment where students move through content at individually. This research introduces a methodology for transforming a set of unstructured documents into an organized TM students can use to orient themselves in a domain. The research identifies learning paths within the TM to create a directed KSAT. We apply this methodology in four case studies, each an education or training course. Using a graph comparison metric and the …


A Qualitative Study: Military Veterans And Franchise Ownership, Martin J. Mcdermott 4384520, Jason Jackson Mar 2020

A Qualitative Study: Military Veterans And Franchise Ownership, Martin J. Mcdermott 4384520, Jason Jackson

The Qualitative Report

This study focuses on the military experience and motivation to become a franchise business owner. Previous research indicated franchisees who were military veterans had a significantly higher level of job satisfaction in owning and operating a franchise compared to franchisees with no military background.This study attempts to provide answers to important research questions like how and why military experience influences satisfaction in owning a franchise.Seven franchise business owners who served in the military participated in this qualitative study using a process of surveying, coding, and thematizing to answer this research inquiry. The findings of this follow-on study indicated veterans had …


From Brooklyn To “Brooklyn” The Cultural Transformations Of Leisure, Pleasure, And Taste, Emily Holloway Mar 2020

From Brooklyn To “Brooklyn” The Cultural Transformations Of Leisure, Pleasure, And Taste, Emily Holloway

Publications and Research

To tell the story of Brooklyn’s complex history in hospitality and cuisine is to tell a story about the tensions of high and low culture, of the mobility of capital and residents, and of the tremendous influence yielded by macroeconomic change. A sleepy bedroom community for the eighteenth and much of the early nineteenth centuries, Brooklyn’s waterfront (both historically and today) is deeply tied to its nineteenth and twentieth-century industrial heritage. The ad hoc economies that supported factory and dock workers, included boardinghouses, saloons, brothels, food carts, and amusement parks and drew a stark contrast to those of factory and …


Some Advice For Psychologists Who Want To Work With Computer Scientists On Big Data, Cornelius J. König, Andrew M. Demetriou, Philipp Glock, Annemarie M. F. Hiemstra, Dragos Iliescu, Camelia Ionescu, Markus Langer, Cynthia C. S. Liem, Anja Linnenbürger, Rudolf Siegel, Ilias Vartholomaios Mar 2020

Some Advice For Psychologists Who Want To Work With Computer Scientists On Big Data, Cornelius J. König, Andrew M. Demetriou, Philipp Glock, Annemarie M. F. Hiemstra, Dragos Iliescu, Camelia Ionescu, Markus Langer, Cynthia C. S. Liem, Anja Linnenbürger, Rudolf Siegel, Ilias Vartholomaios

Personnel Assessment and Decisions

This article is based on conversations from the project “Big Data in Psychological Assessment” (BDPA) funded by the European Union, which was initiated because of the advances in data science and artificial intelligence that offer tremendous opportunities for personnel assessment practice in handling and interpreting this kind of data. We argue that psychologists and computer scientists can benefit from interdisciplinary collaboration. This article aims to inform psychologists who are interested in working with computer scientists about the potentials of interdisciplinary collaboration, as well as the challenges such as differing terminologies, foci of interest, data quality standards, approaches to data analyses, …


Determinants Of Small Business Innovation Research Performance, Ethan E. Blake Mar 2020

Determinants Of Small Business Innovation Research Performance, Ethan E. Blake

Theses and Dissertations

This analysis shows that the Air Force SBIR Program has seen a high rate of failure (over 91%) in Phase II efforts that have completed funding within the last three Fiscal Years. The Joint Capability Area assignment process and subsequent analysis identified several high and low performing groups. Force Integration, Battlespace Awareness, and Protection JCAs were top performers while Command/Control, Logistics, and Force Application were low performers. Additional analysis showed that small businesses have more than double the commercialization rate of large businesses. The commercialization rates for businesses with 150 employees or fewer is 9% while the rate for businesses …


Changes In Decision-Making Authority When Chaebol Firms Grow: From The Perspective Of Non-Family Managers, Changhwan Kim Mar 2020

Changes In Decision-Making Authority When Chaebol Firms Grow: From The Perspective Of Non-Family Managers, Changhwan Kim

Dissertations and Theses Collection (Open Access)

What changes do non-family managers in large family firms such as chaebols (Korean conglomerates) observe in their decision-making authority when their organizations grow? The intuitive expectation is that non-family managers' decision-making authority will grow in conjunction with the successful expansion of the business and growth of the firm.

Based on 45 in-depth semistructured interviews with non-family managers from a wide range of chaebol firms, this study analyzes how non-family managers perceive the change in their decision-making authority and the cause of this change.

The findings indicate that respondents perceive that their decision-making authority does not increase with the growth of …


What Are You Saying? Using Topic To Detect Financial Misreporting, Nerissa C. Brown, Richard M. Crowley, W. Brooke Elliott Mar 2020

What Are You Saying? Using Topic To Detect Financial Misreporting, Nerissa C. Brown, Richard M. Crowley, W. Brooke Elliott

Research Collection School Of Accountancy

We use a machine learning technique to assess whether the thematic content of financial statement disclosures (labeled topic) is incrementally informative in predicting intentional misreporting. Using a Bayesian topic modeling algorithm, we determine and empirically quantify the topic content of a large collection of 10‐K narratives spanning 1994 to 2012. We find that the algorithm produces a valid set of semantically meaningful topics that predict financial misreporting, based on samples of Securities and Exchange Commission (SEC) enforcement actions (Accounting and Auditing Enforcement Releases [AAERs]) and irregularities identified from financial restatements and 10‐K filing amendments. Our out‐of‐sample tests indicate that topic …


The Ethics Of Humor: Can't You Take A Joke?, Steve Gimbel Feb 2020

The Ethics Of Humor: Can't You Take A Joke?, Steve Gimbel

The International Journal of Ethical Leadership

No abstract provided.


2013 Academic Symposium, Academic Symposium Feb 2020

2013 Academic Symposium, Academic Symposium

The International Journal of Ethical Leadership

Bud Baeslack, Shannon E. French, Yvon Chouinard, Patrick Conway, Michele Hunt, and Chris Laszlo


Self And Other In Northern Ireland: The Challenge Of Ethical Leadership In An Ethnic Conflict, Duncan Morrow Feb 2020

Self And Other In Northern Ireland: The Challenge Of Ethical Leadership In An Ethnic Conflict, Duncan Morrow

The International Journal of Ethical Leadership

No abstract provided.


"Do You Have A Conscience?", Jeremy Bendik-Keymer Feb 2020

"Do You Have A Conscience?", Jeremy Bendik-Keymer

The International Journal of Ethical Leadership

No abstract provided.


Local Faith-Based Tourism And Volunteers Within Related Entities: A Maltese Perspective, Oliver Cassar Feb 2020

Local Faith-Based Tourism And Volunteers Within Related Entities: A Maltese Perspective, Oliver Cassar

International Journal of Religious Tourism and Pilgrimage

In 2017 a research study was carried out by the Cultural Commission of the Pinto Philharmonic Society (Soċjetà Filarmonika Pinto Banda San Sebastjan) of Qormi, Malta. This study aimed to evaluate the perceptions of volunteers that are active in different non-governmental organizations within different Christian parishes around Malta and Gozo. Within the research confraternities in diffe rent parish, local band clubs and chivalric orders had been identified as particular entities having good potential to enhance the niche market formation for faith-based tourism. Although volunteers recognise the positive inputs from tourism, the research also discusses local traditions. Further discussed is the …


An Examination Of Factors Influencing Repurchase Intention Towards A Fashion Brand In Thailand, Howard W. Combs Feb 2020

An Examination Of Factors Influencing Repurchase Intention Towards A Fashion Brand In Thailand, Howard W. Combs

Atlantic Marketing Association Proceedings

No abstract provided.


Evaluation Of Distribution Center Location By Fmcgdm Based On Extended Fuzzy Preference Relation, Jie Zhao, Yu-Jie Wang, Qun Zhao, Jin-Long Wang Feb 2020

Evaluation Of Distribution Center Location By Fmcgdm Based On Extended Fuzzy Preference Relation, Jie Zhao, Yu-Jie Wang, Qun Zhao, Jin-Long Wang

Journal of Marine Science and Technology–Taiwan

Evaluation of distribution center location, under uncertain environment belonging to fuzzy multi-criteria group decision-making (FMCGDM) problems, is an essential element of global supply chain management. In order to take into imprecision and vagueness of decision-making, this study uses Lee’s (2005a; 2005b) extended fuzzy preference relation to evaluate the problem of distribution center location in global supply chain management. In the location evaluation problem, all evaluation ratings and criteria weights, with the exception of investment cost evaluation ratings, are given linguistic values, and then transformed into trapezoidal fuzzy numbers. By Lee’s (2005a; 2005b) extended fuzzy preference relation, preference degrees between the …


Democracy And Exchange Rate Regime Choice In Sub-Saharan Africa, Rita Biswas Feb 2020

Democracy And Exchange Rate Regime Choice In Sub-Saharan Africa, Rita Biswas

Campus Conversations in Standish

Theories and empirical models of exchange rate regime choice have established that generally, economic considerations play a primary role in the regime choice decision and political factors play a secondary role in this policy decision. However, in frontier and transition economies, political economy factors play the more dominant role, to ensure electability. Using a sample of 49 countries in sub-Saharan Africa spanning the period 2000 to 2016 and an ordered logit regression model, we find supporting evidence that as the degree of democratization increases, there is a stronger preference for fixed exchange rates, implying that stability is more desirable than …


Negotiating With The Sacred Other: The Ancient Mechanisms Of The Personal Vow Practice, Mirela Hrovatin Feb 2020

Negotiating With The Sacred Other: The Ancient Mechanisms Of The Personal Vow Practice, Mirela Hrovatin

International Journal of Religious Tourism and Pilgrimage

By questioning the anthropological definition of vows as instrumental prayers, which has been generally accepted since William Christian (1989) introduced it, the paper will discuss the notion of a vow as a personal prayer in the effort to expand it beyond the mere request for a miracle or fulfilment of a pilgrim’s or believer’s wish. The votive prayer is mentioned already in the Bible (Deut. 23) as a somewhat problematic way of communicating with God due to a promise it contains. Based on the Amir Mashiach’s (2014) interpretation of prayers as performative utterances in the Jewish tradition and Radoslav Katičić's …


From Suspicion To Sustainability In Global Supply Chains, Robert C. Bird, Vivek Soundararajan Feb 2020

From Suspicion To Sustainability In Global Supply Chains, Robert C. Bird, Vivek Soundararajan

Texas A&M Law Review

Global supply chains power 80% of world trade, but also host widespread environmental, labor, and human rights abuses in developing countries. Most scholarship focuses on some form of sanction to motivate supply chain members, but we propose that the fundamental problem is not insufficient punishment, but a lack of trust. Fickle tastes, incessant demands for lower prices, and spot market indifference force suppliers into a constant struggle for economic survival. No trust can grow in such an environment, and few sustainability practices can take meaningful root. Responding to multiple calls for scholarship in the supply chain literature, we propose a …


A Multimodal Analysis Using An Exemplar From Japanese Television Advertising, Noel Murray Feb 2020

A Multimodal Analysis Using An Exemplar From Japanese Television Advertising, Noel Murray

Business Faculty Articles and Research

A multimodal analysis is used to investigate for the presence of situated meanings of uchi/soto in Japanese advertising. The analysis supports the proposition that discourses of gendered relations of uchi/soto may be found in contemporary Japanese television advertising. The article argues that relations of uchi/soto provide a unique window into Japanese consumption behavior. I advocate for multimodal critical discourse analysis as a preferred methodology and theoretical framework for multimodal advertising research applications. I discuss social and economic implications of reproducing gendered relations of uchi/soto in advertising and offer suggestions for future research on situated meanings.


An Empirically Supported Taxonomy Of Misinformation, Mark Chong, Murphy Choy Feb 2020

An Empirically Supported Taxonomy Of Misinformation, Mark Chong, Murphy Choy

Research Collection Lee Kong Chian School Of Business

Fake news, which includes both disinformation and misinformation, has been a challenge for many countries in the last few years. Disinformation has been present in modern history as part of the tool kit of PSYOPS for the military. Likewise, misinformation has been part of human history for a long time. Hoaxes, rumors, and urban legends—all of which can be classified as differing types of misinformation, although they are not commonly addressed as such—have been exploited by adversarial organizations for their own benefit. This study will propose a comprehensive taxonomy to tackle fake news, disinformation, and misinformation and assess the level …


Apply Liberally: Towards A Model Of Liberal Management Education, Howard Thomas Feb 2020

Apply Liberally: Towards A Model Of Liberal Management Education, Howard Thomas

Research Collection Lee Kong Chian School Of Business

Howard Thomas argues the case for integrating the liberal arts into management education so that the existing curricula emphasis on technological and analytical acumen is balanced with skills of critical thinking and ethical intelligence necessary for managerial judgment.


Situational Judgment Tests For Selection: Traditional Versus Construct-Driven Approaches, Paul A. Tiffin, Lewis W. Paton, Deborah O'Mara, Carolyn Maccann, Jonas W. B. Lang, Filip Lievens Feb 2020

Situational Judgment Tests For Selection: Traditional Versus Construct-Driven Approaches, Paul A. Tiffin, Lewis W. Paton, Deborah O'Mara, Carolyn Maccann, Jonas W. B. Lang, Filip Lievens

Research Collection Lee Kong Chian School Of Business

Context: Historically, situational judgement tests (SJTs) have been widely used for personnel selection. Their use in medical selection in Europe is growing, with plans for further expansion into North America and Australasia, in an attempt to measure and select on ‘non-academic’ personal attributes. However, there is a lack of clarity regarding what such tests actually measure and how they should be designed, scored and implemented within the medical and health education selection process. In particular, the theoretical basis from which such tests are developed will determine the scoring options available, influencing their psychometric properties and, ultimately, their validity. Methods: The …


2020-01-16 Faculty Senate Newsletter, Morehead State University. Faculty Senate. Jan 2020

2020-01-16 Faculty Senate Newsletter, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate newsletter from January 16, 2020.


Why Is Bribery Pervasive Among Firms In Sub-Saharan African Countries? Multi-Industry Empirical Evidence Of Organizational Isomorphism, Nnaoke Ufere, James Gaskin, Sheri Perelli, Antoinette Somers, Richard Boland Jr. Jan 2020

Why Is Bribery Pervasive Among Firms In Sub-Saharan African Countries? Multi-Industry Empirical Evidence Of Organizational Isomorphism, Nnaoke Ufere, James Gaskin, Sheri Perelli, Antoinette Somers, Richard Boland Jr.

Faculty Publications

Motivated by the prevalence and persistence of corruption in Sub-Saharan Africa (SSA) despite high-profile anticorruption efforts, and by calls for more research on unethical organizational behavior by firms in Africa, we investigated the link between bribery in 12 SSA countries and the phenomenon of organizational isomorphism, long used to explain legitimate, but rarely, illegitimate firm practices. Analysis of 5989 SSA firms in three distinct industries known for high levels of bribery reveals direct positive relationships between bribery and its perception as frequently practiced in specific industries (“mimetic isomorphic effect”); institutional constraints on businesses (“coercive isomorphic effect”); and local market rivalry …


2020-Etsu Pharmacy School Receives Grant To Support Esl Students, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University Jan 2020

2020-Etsu Pharmacy School Receives Grant To Support Esl Students, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

Continuing its focus on promoting a diverse and inclusive student culture, East Tennessee State University Bill Gatton College of Pharmacy received a grant of over $45,000 to support mentoring, engagement and retention efforts for pharmacy students whose first or best language is not English (E2 students). 

The project, PEER-E2, stands for Promoting Engagement, Excellence, and Retention for E2 students and focuses on six main areas:

  • Specialized tutoring
  • Weekly language lab
  • Peer mentoring
  • Monthly culture and language exchange events 
  • Focused recruiting of linguistically diverse students
  • Funding for participants to attend the Tennessee Society of Student Pharmacists (TSSP) Annual Meeting, February 2021 …


Co-Authoring Strategies In Business Research, Deirdre Mcquillan (Ed) Jan 2020

Co-Authoring Strategies In Business Research, Deirdre Mcquillan (Ed)

Books/Book Chapters

students to help assist their peers along the academic writing journey. This handbook addresses co-authoring strategies in business research. The students are discovering much to debate about co-authoring in academic writing. While co-authoring has shown to lead to higher research output and productivity for researchers, there are challenges. Not least ensuring a fair contribution of each author can be expected in an ethical approach. Recognising different co-authoring strategies is very helpful before embarking on a co-writing exercise. Strategic approaches to co-authoring might be because of multidisciplinary expertise that can speed up the socially constructed process of developing a paper. It …


Color And Color Placement Effects On Purchase Intent Of Loot Boxes In Video Games, Mackenzie Bland Jan 2020

Color And Color Placement Effects On Purchase Intent Of Loot Boxes In Video Games, Mackenzie Bland

Honors Undergraduate Theses

Research on the effects of color associations in gambling situations has especially come to the forefront in recent times with the rise of casinos and other sales techniques in which consumers do not know the outcome of their purchases. Loot boxes are a unique form of micro-transactions in video games where players are uncertain about the objects they will receive with their monetary purchase. The aim of this study is to explore the effects of color and color placement in ads on loot box purchase intent. It will contribute to research about color perception in marketing and will, more specifically, …