Digital Commons Network^™

Farmers' Markets In Kentucky: A Geospatial, Statistical, And Cultural Analysis, Elizabeth Ann Schmitz

Masters Theses & Specialist Projects

To assess what factors are driving the exponential growth of farmers’ markets in Kentucky, geospatial and statistical analysis of a database of 121 farmers’ markets was conducted. A statewide survey of market leaders and a case study of a single farmers’ market both identified reasons for growing support of farmers’ markets in Kentucky.

Market distribution, vendor levels, and gross sales were mapped against a backdrop of county urban classification, median household income, and education levels. Kruskal-Wallace analysis was used to identify if Kentucky’s rural, micropolitan, and metropolitan markets differ significantly in terms of their age, number of vendors, and market …

Advertising In Online Social Networks: A Comprehensive Overview, Silvia Stockman

Honors Scholar Theses

This paper examines characteristics of online social networking sites and their implications on advertising. The application of well known interpersonal and mass communication theories to the field allows for an in-depth look at behavioral cues and responses. The interactivity inherent in sites like Facebook, MySpace, YouTube, and in other forums encourages advertisers to tap into engaging their consumers. Types of targeting and the success of word of mouth referrals are examined, as are many of the common stumbling blocks. To better understand the potential versus the problems, we conclude with an analysis of return on investment.

The Wto Trade Effect, Pao Li Chang, Myoung-Jae Lee

Research Collection School Of Economics

This paper reexamines the GATT/WTO membership effect on bilateral trade flows, using nonparametric methods including pair-matching, permutation tests, and a Rosenbaum (2002) sensitivity analysis. Together, these methods provide an estimation framework that is robust to misspecification biases, allows general forms of heterogeneous treatment effects, and addresses potential hidden selection biases. This is in contrast to most conventional parametric studies on this issue. Our results suggest large GATT/WTO trade-promoting effects, robust to various restricted matching criteria, alternative indicators for GATT/WTO involvement, different matching methodologies, non-random incidence of positive trade flows, and inclusion of multilateral resistance terms.

Understanding American Customer Perceptions On Japanese Food And Services In The U.S, Hoon Lim

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this study is to provide an appropriate approach for Japanese restaurant operators to identify the wants and needs of their American customers, and thereby assist restaurateurs in developing strategies that would best attract this market. There are many important attributes of Japanese food and services that affect the satisfaction and behavioral intentions of American customers. Japanese restaurant operators should recognize the perceptions of their American customers and monitor the factors affecting customer satisfaction and revisit intention. This effort will lead Japanese restaurants in the U.S. to improve their operational and marketing efficiency, and thereby increase profitability.

November 2010, Inland Empire Business Journal

Inland Empire Business Journal

Inland Empire City Profile 2010 This annual city profile by John Husing, Ph.D. provides a good source of information and available data for population, taxable sales, assessed valuation, housing prices and volumes, and income for Inland Empire’s 50 cities

Who Owns Your Strategy? Having a good and great strategy is critical to organizational success. With all good resources, most organizations largely fail to successfully implement their strategy. Why? The answer can be found in who actually owns the strategy

Top Ten Pitfalls to Avoid When Going Social in the Business World If you are looking for fans, followers, and friends …

Ua35/1 Doers & Deeds Vol. 7, No. 17, Wku Provost

WKU Administration Documents

Newsletter created by the WKU Provost & Vice President of Academic Affairs to highlight the activities of faculty, staff and alumni.

Ada News - 11/01/2010, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

International Business Travel In The Global Economy, J.V. Beaverstock, B. Derudder, J. Faulconbridge, F. Witlox (Eds.), Terence Ping Ching Fan

Research Collection Lee Kong Chian School Of Business

Business travel accounts for a disproportionately large share of revenue and profit to transport service providers, and is therefore an important topic. However, few studies on international travels focus squarely on business travellers because these individuals are inherently difficult to identify: they do not always travel in business cabins (p. 79) and it is increasingly difficult to quantify the duration and function of business trips as travellers build in extra time to allow for flight delays or for other leisure activities (p. 69). Scholars of transport studies, especially air transport specialists, geographers, sociologists, and to a lesser extent, marketers of …

Slot Exchange And Purchase Planning Of Short Sea Services For Liner Carriers, Hua-An Lu, Shu-Ling Chen, Peter Lai

Journal of Marine Science and Technology–Taiwan

In a slot exchange co-operation, participating carriers seek to benefit in which their surplus of controlled capacities can be shared to exchange slots belong to partners for their shortages. To each participant, whether the exchanged conditions can bring more benefits is based on its slot allocation planning. This paper introduces a practical slot exchange contract for multiple short sea loops between two co-operative carriers. Two integer programming models for maximizing the concerned profits are proposed to satisfy the expected demand level and shipping properties. One of the models merely considers slot exchange as the practical planning, and the other one …

Mobility And Permanence Of Local Ethics: The Case Of Young Adults Involved In The Banco Palmas Economic Solidarity Movement, Lillian Steponaitis

Independent Study Project (ISP) Collection

The global capitalist model produces economic centers and peripheries on many scales. In Fortaleza, Brazil this pattern is evident, with the majority of the wealth and capital concentrated in central neighborhoods. As one travels to the edge of the municipality, one encounters economically and socially marginalized communities. One of these communities, Conjunto Palmeira, has attempted to mollify this exclusion by imagining and exploring new modes of existing and finding economic growth outside of the capitalist model. In 1998, the residents created Banco Palmas, a community bank. Operating under the philosophies of economic solidarity, Banco Palmas offers microcredit loans, circulates a …

Bridging Cultural Differences In The Global Corporate Environment, Knowledge@Smu

Knowledge@SMU

People form cultural biases from a young age, and this is something that we carry into our adult lives, as members of society, parents, employers and employees. Globalisation has, however, connected familiar and unfamiliar cultures – and people may be ill-prepared to manage their biases. It is not unusual today, for instance, to expect that many jobs will involve some form of interaction with a non-local. So, according to Natalie Turner, the CEO and founder of a multinational consultancy, organisations that give greater attention to bridging cultural gaps will reap greater efficiencies.

Auditor Reputation And Earnings Management: International Evidence From The Banking Industry, Kanagaretnam Kiridaran, Chee Yeow Lim, Gerald J. Lobo

Research Collection School Of Accountancy

We examine the relation between auditor reputation and earnings management in banks using a sample of banks from 29 countries. In particular, we examine the implications of two aspects of auditor reputation, auditor type and auditor industry specialization, for earnings management in banks. We find that both auditor type and auditor industry specialization moderate benchmark-beating (loss-avoidance and just-meeting-or-beating prior year’s earnings) behavior in banks. In addition, we find that once auditor type and auditor industry specialization are included in the same tests, only auditor industry specialization has a significant impact on constraining benchmark-beating behavior. In separate tests related to income-increasing …

Envisioning Nevada’S Future: Goals & Strategies For Advancing Our Quality Of Life, Nevada Vision Stakeholder Group, Moody’S Analytics

Brookings Mountain West Publications

Nevada’s severe downturn has brought to light many of the long-term challenges facing the state. Not only is its economy subject to painful swings, but Nevada’s primary drivers— consumer services (primarily gaming, hospitality and housing) and resource extraction—will provide less support than they have in past business cycles. Less economic vitality will make it harder to offer Nevadans the quality of life they expect.

The importance of the economy to quality of life is equally clear—quality of life is a hollow promise without a healthy and supportive economy. Similarly, a proper fiscal structure—both in terms of spending and revenues—is critical …

Freight Sequencing To Improve Hub Operations In The Less-Than-Truckload Freight Transportation Industry, Xiangshang Tong, Kimberly Ellis, Amy Brown Greer

11th IMHRC Proceedings (Milwaukee, Wisconsin. USA – 2010)

In less-than-truckload freight transportation, hub operations affect the service levels that carriers are able to provide their customers. This paper focuses on improving the efficiency of hub operations by reducing freight handling time and cost. Specifically, the freight sequencing problem (FSP) is investigated to determine the freight unloading and loading sequence that minimizes the time for dock workers to transfer shipments from origin trailers to destination trailers. The FSP is modeled as a Rural Postman Problem (RPP) and three algorithms are compared: trailer-at-atime, nearest neighbor, and balance-and-connect. Using five industrial data sets, the results demonstrate the effectiveness, advantages, and disadvantages …

Pay-Performance Sensitivity And Firm Size: Insights From The Mutual Fund Industry, George D. Cashman

Finance Faculty Research and Publications

I examine the ex ante decision to make an agent's pay-performance sensitivity an inverse function of organization size. I focus on mutual funds and their decision to use compensation contracts that reduce the advisor's marginal compensation as the fund grows (a declining-rate contract) over the dominant contract type, where marginal compensation is unrelated to fund size (a single-rate contract). I find evidence consistent with the view that declining-rate contracts are a mechanism to keep marginal compensation in line with the advisor's declining marginal product. Specifically, I find that funds with greater exposure to diseconomies of scale are more likely to …

National Culture And Capital Structure Decisions: Evidence From Foreign Joint Ventures In China, Kai Li, Dale W. Griffin, Heng Yue, Longkai Zhao

Research Collection School Of Accountancy

We investigate the role of firms’ country of origin in financial leverage decisions using data on foreign joint ventures in China. We hypothesize that national culture enters the joint optimization process leading to foreign joint ventures’ leverage decisions and that it affects leverage decisions both directly and indirectly. Using cultural values of mastery and embeddedness to explain country of origin effects, we find that mastery has negative and significant direct effects on foreign joint ventures’ leverage and short-term debt decisions, and a positive and significant direct effect on the likelihood of foreign joint ventures’ having long-term debt. The indirect effects …

How Arrogant Are Sales And Marketing Professionals: Perceptions Of Business Students, Art Weinstein, Margaret Britt, Joseph Balloun, Perry Haan

Journal of Applied Marketing Theory

Arrogance is a problem in business and other sectors of American society. This multi-university study assessed more than 500 business students’ perceptions of arrogance in sales and marketing environments. It also probed the arrogance issue in 12 other professions (five business-related and seven non-business occupations). Sales professionals were perceived as being more arrogant than marketers. Gender, ethnicity, and school type were found to be predictors of arrogance in marketing positions. Overall, sales were in the middle-of-thepack with respect to perceived arrogance (several professions were more arrogant and several professions were less arrogant), while marketers were considered relatively nonarrogant. Implications of …

An Investigation Into The Stickiness Of Tacit Knowledge Transfer, Alison Murray, Philomena Hanlon

Conference papers

Managing knowledge is of central importance to organisational success, (Chia, 2003). The focus of knowledge management systems has progressed from the management of explicit knowledge to tacit knowledge. The mportance of tacit knowledge is highlighted by Wah (1999:27) who argues that 90% of the knowledge in any organisation is embedded and synthesised in people’s minds. However, tacit knowledge is the specific type of knowledge that is characterized as extremely difficult to capture or articulate, (Nonaka, 1994). Academics and practitioners alike have gained an appreciation for this type of knowledge. Tacit knowledge has become recognised as a significant and advantageous part …

2010 August, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Press releases for August 2010.

Voter Bias In The Associated Press College Football Poll, B. Jay Coleman, Andres Gallo, Paul Mason, Jeffrey W. Steagall

Management Faculty Publications

We investigate multiple biases in the individual weekly ballots submitted by the 65 voters in the Associated Press college football poll in 2007. Using censored tobit modeling, we find evidence of bias toward teams (1) from the voter’s state, (2) in conferences represented in the voter’s state, (3) in selected Bowl Championship Series conferences, and (4) that played in televised games, particularly on relatively prominent networks. We also find evidence of inordinate bias toward simplistic performance measures – number of losses, and losing in the preceding week – even after controlling for performance using mean team strength derived from 16 …

International Clustering And Foreign Subsidiary Performance, Jing'an Tang

WCBT Faculty Publications

The article discusses the development and testing of a network-based model of international clustering and foreign subsidiary performance in an attempt to determine how multinational companies (MNC) enter a foreign country to build their own foreign cluster. It focuses on the foreign peer network (FPN) to incorporate both the social and economic interactions within a cluster. An FPN is described as a set of social and economic relations among a group of foreign subsidiaries that are from the same home country and run same or similar businesses within a common geographic area in the host country. The initial condition of …

The Temple Recommend: A Solution To The Free-Rider Problem, Austin Bowles

Undergraduate Honors Capstone Projects

Temple worship and geographical boundaries are unique features of the Church of Jesus Christ of Latter-day Saints (LDS Church). Our research uses economic theory to understand how the organizational benefits of the temple recommend system and the geographical ward boundaries may solve the market failures associated with religious organizations. These features of the LDS Church will be used to create a framework for understanding how the church limits free-riding and sub-optimal participation, which would result in increased efficiency and production of large religious benefits. Because the market failures faced by the church are the same as those faced by other …

Is There A Link Between Money Illusion And Homeowners’ Expectations Of Housing Prices?, Lucy F. Ackert, Brian K. Church, Narayanan Jarayaman

Faculty Articles

Money illusion is a behavioral bias in which a person thinks in terms of nominal rather than real values. This paper reports homeowners’ responses to a survey designed to measure the extent of money illusion as well as homeowners’ expectations regarding home valuations. Our survey respondents suffer from money illusion, yet they have reasonable expectations of home prices. Our analysis did not identify any unique individual characteristic that correlates with homeowners’ choices and suggests that the relationship between money illusion and mispricing is subtle and multi-faceted.

Bid For An International Meeting: A Guide For Taiwanese Associations, Yu-Chun Liu

UNLV Theses, Dissertations, Professional Papers, and Capstones

The meeting and exhibition industry is commonly referred to the MICE industry because it pertains to meetings, incentives, conventions, and exhibitions. Ancient eastern and medieval European countries were familiar with the practice of conducting meetings centuries ago. However, those meetings were most commonly designed to address the aftermath of war. During the seventeenth century, the Peace of Westphalia, a series of treaties, concluded the Thirty Years War and created a precedent that through large-scale meeting; significantly international problems among countries could be resolved. Until the early nineteenth century, international meetings between countries were popular. The scopes and topics of discussion …

Room Rate Parity: A 2010 Study Of U.S. Booking Channels, Neven Sipic

UNLV Theses, Dissertations, Professional Papers, and Capstones

Hotel guests are facing a variety of different hotel rates when booking online. The transparency of the Internet is driving hotel prices towards rate parity. This study investigates room rate parity, room and hotel availability, price consistency, and rate guarantee. The study examines 240 property-date combinations, focusing on ten metropolitan areas, using a sample of 120 hotels for two booking dates, and analyzing three hotels per four hotel segments. The results suggest that Orbitz, an indirect distribution channel, is the best choice when booking rooms in budget and midscale market segments. Furthermore, Expedia offers the best room prices for luxury …

Hotel Feasibility In The Recessionary Economy Of 2010: A Case Study In Reno, Nevada, Sang-Mun Cho

UNLV Theses, Dissertations, Professional Papers, and Capstones

In the aftermath of the economic crisis of 2008, it became evident that Nevada’s economy felt pains greater than that of the rest of the country. With sinking property values, opportunities may exist for the hotel investor. The purpose of this paper is to analyze the risks and benefits of acquiring a hotel property through the instrumentality of a hotel feasibility report. The literature review includes an evaluation of hotel feasibility analysis, its historical context, criticisms, and recommendations for performing effective studies. The case study part of this paper investigates the broader implications of hotel acquisition in the current recessionary …

Priorities, Progress, And Perspectives On Branding, Kevin Lane Keller

Asia Marketing Journal

No abstract provided.

The Research On Site Selection Of Dry Port Cluster Of Shanghai Port, Zhen Chen

World Maritime University Dissertations

No abstract provided.

Factors Analysis And Operation Improving Measures For Thai Flag Vessels, Philumpha Jirasatit

World Maritime University Dissertations

No abstract provided.

Economic Viability Of Mega-Size Container Vessel On Cosco Europe-Asia Route, Zhenhong Pang

World Maritime University Dissertations

No abstract provided.