Digital Commons Network^™

Changing The Game: Examining The Impacts Of Name, Image, And Likeness Legislation On Dominance Within Ncaa Division 1 Men’S Basketball, Jaclyn Noel Lawrence

Undergraduate Honors Thesis Collection

On July 1, 2021, the National Collegiate Athletic Association (NCAA) implemented a policy change allowing collegiate athletes to benefit from their name, image, and likeness (NIL), enabling them to earn additional income through partnerships without penalty. This shift sparked widespread debate regarding its potential impact on competitive balance and dominance within college athletics—a principle the NCAA has long cited in defense of its amateurism model. Controlling for player, coach, and institutional characteristics, this study estimates a comprehensive model to assess the relationship between the presence of NIL opportunities and team success. We found no evidence that NIL alone has significantly …

Developing Standard Operating Procedures For The Dewitt Town Clerk’S Office, Noura M. Osman

Creativity and Change Leadership Graduate Student Master's Projects

ABSTRACT OF PROJECT

Developing Standard Operating Procedures for the DeWitt Town Clerk’s Office

This project addresses the operational inconsistencies in the DeWitt Town Clerk’s Office in Syracuse, NY, by creating a structured Standard Operating Procedures (SOP's) manual. The focus is on six high-impact processes: tax collection, water bill payments, dog licensing (new and renewals), marriage license transcript requests, and handicap parking permit issuance and renewal. Each SOP includes visual info-graphics to enhance accessibility and minimize errors. The final product is designed to improve on-boarding, reduce staff reliance on memory, increase efficiency, and align with creativity and change leadership principles.

Shortage To Surge - Studying The Post-Covid-19 Guitar Retail Market, Jed H. Kim

Data Science Undergraduate Honors Theses

The COVID-19 pandemic was one of the most catalyzing events of the 21st century, leading to supply chain disruptions, lifestyle changes, and a massive shift towards digital technologies. During the COVID-19 lockdown, many people had more free time, and over 16 million individuals learned to play guitar in the first 2 years of the pandemic. According to a study by Fender, 62% of these new guitar learners cited the pandemic as their primary reason for learning the instrument. However, pandemic policies and supply chain disruptions meant that many guitar retailers were unable to satisfy demand, and backorders accumulated. After the …

Computer Vision In Soccer: Yolov11 Analytics Engine For Quantifying Game Strategy, Connor S. Maurer

Data Science Undergraduate Honors Theses

Single-shot object detection capabilities significantly reduce computational overhead for real-time computer vision in sports analytics at 60 FPS. YOLO11’s lightweight CNN gives promising accuracy while meeting the low-latency demand of dynamic soccer matches. As data-driven approaches take over the sport of soccer, efficient player tracking systems become critical for informing coach’s strategies. I prototype the ETL (Extract, Transform, Load) process of data collected from a single- shot detection program and evaluate its viability for estimating player fatigue. YOLO11 detects players, the ball, and other characteristics, with the output transformed by homography to estimate the positions in the real world. These …

Customer And Employee Centricity: Insights From A Walmart Merchandising Internship, Sarah G. Waller

Marketing Undergraduate Honors Theses

This thesis explores the application of customer and employee centric principles through the lens of a merchandising internship at Walmart. Over an eight week period, the author gained firsthand experience in Walmart’s School and Office Supplies category during the Back-to-School season. The project involved developing a new modular and assortment strategy grounded in data analysis, customer insights, and field research. Central themes include the value of curiosity, hands on learning, and the power of purpose driven leadership. The experience emphasizes how aligning merchandising strategies with real customer needs can drive success.

Designing An Interactive Visual Analytics System For Precipitation Data Analysis, Dong Hyun Jeong, Pradeep Behera, Bong Keun Jeong, Carlos David Luna Sangama, Bryan Higgs, Soo Yeon Ji

Management and Decision Sciences

As precipitation analysis reveals critical statistical characteristics, temporal patterns, and spatial distributions of rainfall and snowfall events, it plays an important role in planning urban drainage systems, flood forecasting, hydrological modeling, and climate studies. It helps engineers design climate-resilient infrastructure capable of withstanding extreme weather events, which is becoming increasingly important as precipitation patterns change over time. With precipitation analysis, multiple valuable information can be determined, such as storm intensity, duration, and frequency. To enhance understanding of precipitation data and analysis results, researchers often use graphical representation methods to show the data in visual formats. Although existing precipitation analysis and …

Leveraging Ai For Enhanced Multimedia Content Creation: College Students’ Perception On The Innovation, Georgina Amankwa

Electronic Theses and Dissertations

Artificial Intelligence (AI) has revolutionized multimedia content creation, enhancing efficiency and personalization. However, this rapid evolution has raised concerns about originality and ethical responsibility. This study explored college students’ perceptions of AI in content creation and its implications. Using a mixed-methods approach, the research combined surveys and qualitative insights to analyze how students engaged with AI tools. Findings revealed that while AI streamlined workflows, improved content quality, and boosted audience engagement, concerns about authenticity, intellectual property, and the diminishing role of human creativity persisted. Statistical analyses showed a strong correlation between frequent AI use and perceived benefits, yet ethical dilemmas …

Creating A Website To Introduce And Inform Local Apparel Businesses’ Sustainability To Fayetteville College Students, Elana R. Applegate

Apparel Merchandising and Product Development Undergraduate Honors Theses

Fast fashion has increased clothing consumption and waste, contributing to severe environmental consequences. Large retailers rapidly produce garments to keep up with microtrends, leading to consumer waste and unsustainable habits. This thesis aims to educate University of Arkansas students about fast fashion’s environmental impact and promote sustainable shopping practices. To achieve this goal a website will be created for educational purposes and will provide information on sustainability and fast fashion as well as local sustainable apparel businesses in Northwest Arkansas. The research draws from consumer behavior studies, business sustainability models, and the effectiveness of educational interventions on shopping habits. The …

The Future Of Work: Examining New Graduate Sentiment On Remote Work And Return To Office Mandates, Ishani Adidam

Theses/Capstones/Creative Projects

As the impact of the COVID-19 pandemic dwindles, companies that had leveraged Work from Home (WFH) flexibility are now implementing Return to Office (RTO) mandates. While 70% of employees prefer a hybrid work model, 61.4% are expected to work full-time in-office due to these mandates, leading to widespread employee discontent. This study investigates whether such dissatisfaction extends to new graduates entering the workforce. A pilot survey revealed that 68% of new graduates prefer a hybrid work modality, yet 52% stated that work modality would not significantly impact their job decision-making process, and 46% said they would be unlikely to leave …

Effects Of Financial Literacy Education Intervention On Loan Borrowing And Debt Management Of Undergraduate Students In The Southeastern U.S.: An Experimental Investigation, Clement Yeboah

Dissertations

This mixed methods experimental pretest-posttest between-groups effect study examined the causal effects of financial literacy education on loan borrowing and debt management behaviors of undergraduate students in the southeast of the United States. Loan borrowing and debt management behaviors of undergraduate students are understudied. Therefore, this study aimed to fill the gap in the literature about experimental investigations of financial education interventions for university students and provided evidence-based recommendations for improving financial literacy programs in higher education. The study is theoretically grounded on the lens of Behavioral Economics, Planned Behavior, and Social Cognitive. This explanatory sequential mixed method study employed …

Better Together – Maximising Group Creativity Through Co-Design, Sophie Tversky

Creativity and Change Leadership Graduate Student Master's Projects

The complexity and systems-level nature of organisational and societal challenges have called for engaging team creativity, benefiting from differing perspectives and experiences to drive impactful solutions. Surveying the co-design and group creativity literature, it is suggested that creative potential of a group is only realised when several polarities are leveraged by facilitators and orchestrators of the process. This concept was validated and extended through conducting a thematic analysis of a series of exploratory interviews, resulting in the identification of interdependent themes comprising stacks of polarities and a key problem to solve. The themes identified were: Determining Whether Co-Design is Appropriate, …

The Effects Of Hyper-Communication: A Quantitative Study On Workplace Productivity, David J. Olson

Doctoral Dissertations and Projects

Today's workforce is overwhelmed with information delivered by tools designed to make them more productive. In a milieu of distraction and overload, employees are disadvantaged in processing the tremendous volumes of information they receive. This is called hyper-communication, which is associated with stress, overload, communication misalignment, and, ultimately, distractedness that impairs an employee’s work efficiency. This quantitative study presents research conducted through surveys examining hyper-communication's effects on workplace productivity. A sample of 631 respondents, solicited through social media, participated in this study. The participants came from diverse occupational backgrounds, providing cross-sectional insights into how factors like employees' titles, roles, gender, …

Faculty Perception Of Lean Thinking In Higher Education, Mikhail Shilov

All-Inclusive List of Electronic Theses and Dissertations

There are many challenges that higher education institutions (HEI) are facing that include rising cost of education, reduction in student population, competition from other universities and alternative educational platforms, as well as reduction in public confidence. To stay competitive, HEIs could utilize performance improvement methods that have been proven to be advantageous in manufacturing and other industries, and one of these methodologies is Lean. Application of Lean in higher education is still in the early stages of development, the methods have been mostly used to improve administrative processes, but not as much in the core educational processes, teaching and research. …

Gap, Inc. : A Strategic Audit Of Gap, Inc. Company, Amber Hanson, Ike Mcley, Sophie Thomas, Avery Plessel, Kira Pavlik

Honors Program: Senior Projects (Public)

The following paper is a comprehensive overview of the company Gap, Inc., a leading global retailer with a diverse brand portfolio that includes Gap, Old Navy, Banana Republic, and Athleta. They compete in the Family Clothing Industry through their operation of over 3,352 brick-and-mortar stores along with offering their digital shopping platform to align with changing consumer preferences. Gap, Inc. plans to maintain financial rigor, reinvigorating its brands, and strengthening its platform. Their strengths are found in their expanding e-commerce segment and their strong commitment to sustainability. Through a broad differentiation strategy, Gap, Inc. targets a diverse consumer demographic across …

Chipotle Mexican Grill Strategic Audit: An Analysis Of Chipotle Mexican Grill Business Strategy, Garrett Smith, Karissa Hodge, Baden Brumbaugh, Daniel Koland, Ellie Hurst

Honors Program: Senior Projects (Public)

This report outlines a strategic audit of Chipotle Mexican Grill and its business strategy and policies. The report dives into how Chipotle creates strategic value and competes in the fast-casual food industry. Chipotle’s strategic mission, Cultivate A Better World, motivates them to focus on sustainable practices involving farming, emissions, and water stewardship. Despite facing issues involving health concerns, Chipotle has recovered and positioned itself in a strong position for the near future. With its new CEO, Scott Boatwright, Chipotle has to navigate a crowded fast casual industry that faces market pressures from consumers around healthy eating.

A Case Study On Readiness Of Engineers In Agricultural Technology Start-Ups, Katie Marie Mowat

Dissertations and Doctoral Documents, University of Nebraska-Lincoln, 2023–

This dissertation explores the perceptions of practicing engineers regarding the skills necessary to be workforce-ready at agricultural technology (ag-tech) start-ups in the Midwestern United States. A qualitative case study methodology is leveraged, combining both interview and job description data. Given their uniqueness, the study divides the ag-tech start-up industry into two subcases: livestock and cropping systems. The Work Readiness Integrated Competence Model (WRICM) is used as the theoretical framework for this study and informs the conceptual framework and analysis processes. The study identified skills that fit into thirteen distinct categories, which are further grouped into four overarching resource groups. Skills …

Project Foresight Annual Report, 2023-2024, Paul J. Speaker

Faculty & Staff Scholarship

Project FORESIGHT is a business-guided self-evaluation of forensic science laboratories across the globe. The participating laboratories represent local, regional, state, and national agencies. Economics, accounting, finance, and forensic faculty provide assistance, guidance, and analysis. Laboratories participating in Project FORESIGHT have developed standardized definitions for metrics to evaluate work processes, linking financial information to work tasks and functions. Laboratory managers can then assess resource allocations, efficiencies, and value of services—the mission of Project FORESIGHT is to measure, preserve what works, and change what does not.

The benchmark data for the 2023-2024 performance period includes laboratory submissions for a variety of fiscal …

Hdwsa2: A Secure Hierarchical Deterministic Wallet Supporting Stealth Address And Signature Aggregation, Xin Yin, Zhen Liu, Guomin Yang, Guoxing Chen, Haojin Zhu

Research Collection School Of Computing and Information Systems

Hierarchical Deterministic Wallet (HDW) and Stealth Address (SA) are widely used in cryptocurrency communities due to their functionality and security. In the preliminary version of this work (ESORICS 2022), we formally define the syntax and security models of Hierarchical Deterministic Wallet supporting Stealth Address (HDWSA), capturing the functionality and security requirements imposed by the practice in cryptocurrency. We propose a concrete HDWSA construction and prove its security in the random oracle model. Note that when applied in blockchain, in practice, signature aggregation could reduce the cost of computation, storage, and communication dramatically. In this full version, we develop HDWSA definition …

Personalized Retention Strategy Optimization Of Auto Insurance Customers Using Churn Prediction Analysis, Sai Charan Kurakula

Electronic Theses, Projects, and Dissertations

Addressing customer churn remains one of the greatest difficulties in the auto insurance sector, frequently caused by unmanaged complaints, service inaction, and insufficient communication regarding the customer’s needs. The goal of this research is to create a framework based on machine learning algorithms that predict whether a customer complaint will be confirmed by the regulatory authority and use this as a proxy to estimate customer churn in the absence of direct cancellation data. Through predicting complaint confirmation, which acts as an indicator of genuine service failure, the model helps in detecting customers with greater risk and aids in formulating individualized …

Sustainabilty Reporting And E-Waste Management In The Electronic Industry, Sai Prasad Pochampally

Electronic Theses, Projects, and Dissertations

The rapid expansion of the electronic and electrical equipment (EEE) industry has led to a critical surge in electronic waste (e-waste), which is currently growing at an annual rate of 4%. E-waste contains hazardous substances such as mercury, cadmium, and lead, which contribute significantly to environmental degradation and pose serious health risks—particularly in low- and middle-income countries where proper recycling infrastructure is lacking. In response, electronics manufacturers increasingly rely on Environmental, Social, and Governance (ESG) reporting frameworks to demonstrate transparency and accountability. However, a significant gap persists between what companies choose to report and what stakeholders—particularly consumers—expect to see.

This …

Challenges The Sporting Industry Faced During Covid-19 On Fan Attendance: The Case Of The National Basketball Association, Marlon Long

Electronic Theses, Projects, and Dissertations

This culminating experience project investigates the challenges the sporting industry faced during the COVID-19 pandemic, with a focused look at the National Basketball Association. The research questions are: (Q1) How did the NBA arena shutdowns impact fan attendance for each team during the COVID-19 pandemic? (Q2) What factors influenced NBA arena attendance before the COVID-19 shutdowns? (Q3) What factors influenced NBA arena attendance after the COVID-19 shutdown? The data collected includes all 30 NBA teams from 2019 through the 2024 seasons. The research questions were analyzed using multilinear regression analysis and comparison of attendance data over 6 seasons including the …

Leveraging Data Analytics For Enchanced Economics Prediction: A Study Of Predictive Models And Economics Indicators, Janelle Rueda

Electronic Theses, Projects, and Dissertations

The purpose of this project is intended to investigate the lack of use of data analytics in predicting and managing the impacts of economic crises. This project investigates what economic key factors can be used to create a framework model and evaluate the effectiveness of the key economic indicator being tested as early warning signs. The project uses programs such as Excel, RStudio, and Tableau for the collection of historical data, and regression analysis to determine if certain economic indicators have a statistically significant correlation with GDP, that may help enforce systems in place to help us mitigate economic crises …

Network-Based Attacks In Cloud Computing In 2020-2024, Yaswanth Sai Manikanta Anguluri

Electronic Theses, Projects, and Dissertations

As the use of cloud technologies has increased in the past five years, the number of network attacks is also increasing. During 2020 to 2024, there are lot of changes in cloud technologies which led to various network attacks in the cloud computing environments from 2020 to 2024. This study investigates the evolution of network-based attacks in cloud environments from 2020 to 2024. Data was collected from Kaggle website to analyze the trends of the evolution of network-based attacks. The research questions are: (Q1) How do the trends change in network-based attack from 2020 to 2024 and why? (Q2) Which …

Digital Revival: The Role Of Social And Streaming Media In The Resurgence Of Appalachian Country Music, Jacob Cody Powers

Electronic Theses and Dissertations

This study investigates the role of digital media, specifically social media, and streaming platforms, in the resurgence of Appalachian country music. In recent years, niche music genres have found new life through online platforms, which offer unique avenues for discovery, engagement, and community building. Using a mixed methods approach, this research combines quantitative survey data and qualitative thematic analysis to explore how audiences discover Appalachian country music on platforms such as TikTok, YouTube, and Spotify. A cross-sectional survey was distributed to college students and social media users, collecting responses on participants' digital engagement habits, platform preferences, and motivations for exploring …

The Benefits Of Different Graphic Design Elements And What Satisfies Consumers, Kathryn R. Marston

Honors Theses

This thesis investigates the principles, elements, methodologies, and emerging trends of website design. It has a focus on user experience and design elements such as color, shape, and fonts. As websites have evolved from being a place to share information to a place where goods are bought and sold, design directly impacts the satisfaction of the consumer using the website. This study explores the connection between graphic design and user experience elements and satisfaction of consumers.

The research uses qualitative research to discover the impact of graphic design elements of a website including color scheme, button shapes, and font styles …

Emotion Analysis And Topic Modelling Of Supply Chain Discussion During The Covid-19 Pandemic, Suhong Li, Fang Chen, Thomas Ngniatedema

Information Systems and Analytics Department Faculty Journal Articles

This study aims to investigate the supply chain discussion during the COVID-19 pandemic using the supply chain tweets collected between March 2020 and May 2022 globally. The findings reveal an evolving sentiment trajectory: while the users’ sentiment remained neutral in 2020 and 2021, a negative sentiment surged starting in January 2022. Moreover, an emotion analysis indicates a mix of sadness and optimism among Twitter users, with anger gradually intensifying from June 2021 onward. Furthermore, topic modeling reveals distinct themes discussed each year. In 2020, major topics centered around the government’s response to COVID-19, food and medical supply chain crises. By …

Supply Chain Management Internship- Fastenal, Jared C. Fuller

Supply Chain Management Undergraduate Honors Theses

Procurement and supply management; transportation and distribution management; and inventory and forecasting analytics, are all familiar course names for the University of Arkansas students earning their supply chain management degree. These courses outline some of the crucial departments of the supply chain. In my internship, during the summer of 2024, I was amid a combination of school knowledge and industry experience. Working at a warehouse fulfillment center I operated at the last mile of the supply chain completing tasks in all three departments.

The Effect Of Financial Literacy On Firm Performance, Erwin Joseph

Doctoral Dissertations (DBA)

This study examines the influence of financial literacy on firm performance by integrating state-level financial literacy data with firm-level metrics including Market Capitalization, Tobin’s Q, ROA, ROE, and EBIT. Utilizing data from the National Financial Capability Study (NFCS) and COMPUSTAT for the years 2009 to 2024, and a sample size of 100,126 observations, it highlights how higher levels of financial literacy correlate with improved firm valuation and profitability. The study employs the Financial Literacy Index and its imputed counterpart using the Fully Conditional Specification (FCS) method to address missing data. Regression analyses reveal that financial literacy significantly impacts both valuation …

Optimal Prediction Of Bitcoin High And Low Prices: An Exploratory Analysis, Tatiana Rice

Doctoral Dissertations (DBA)

The purpose of this paper is to provide traders with a trader friendly model that would enable them to accurately predict Bitcoin’s high price and low price so that they are able to make more informed decisions for improved risk management when trading the highly volatile asset – Bitcoin. To achieve this purpose, this paper poses the following research question: Which statistical model-frequency combination best predicts – in terms of Mean Absolute Percent Error (MAPE), Akaike Information Criterion (AIC), and Schwart Information Criterion (SIC) – Bitcoin’s high price and low price? This paper also poses the objective of ensuring that …

A Strategic Audit Of Cnh Industrial, Cassidy Hoffman, Derek Huss, Maren Tuell, Cami Chapin, Megan Berg

Honors Program: Senior Projects (Public)

This research examines CNH Industrial, a leading global agricultural machinery company, and its strategic approach to innovation, sustainability, and customer loyalty. Operating under brands like CASE IH and New Holland Agriculture, CNH focuses on integrating advanced technology into its products, such as precision agriculture tools, to enhance efficiency, optimize fuel savings, and support sustainable agricultural practices. The company’s comprehensive business model, which spans from product development to financing, fosters strong customer retention and brand loyalty.

Through a differentiation strategy, CNH maintains competitiveness in the face of intense market rivalry, particularly with industry leader John Deere. This study analyzes CNH’s ability …