Digital Commons Network^™

Effects Of Website Environmental Cues On Consumers’ Response And Outcome Behaviors, Eunju Yoon

College of Education and Human Sciences: Dissertations, Theses, and Student Research

Mehrabian and Russell (1974) developed the Stimulus-Organism-Response (S-O-R) model in environmental psychology. This model is used to examine the effects of physical stimuli on human emotions and response behaviors. The development of the Internet and electronic commerce has spurred interest in online shopping research. The S-O-R model has been applied widely to examine consumers’ emotions and responses towards online website stimuli (Eroglu, Machleit, & Davis, 2001; Eroglu, Machleit, and Davis, 2003; Menon & Kahn, 2002; Richard, 2005).

The main objective of this study was to examine the effects of website environmental cues on the consumer’s affective (i.e., hedonic attitude) and …

Aesthetic Qualities Of Websites And Their Effects On Public Perceptions Of Agricultural Issues And Organizations, Chase Tyler Hundley

Graduate Theses and Dissertations

This study sought to evaluate perceptions of agricultural issues and organizations based on how information is presented visually in websites. Researchers intended the results to be used to help the agricultural industry more effectively communicate information through better website design and increased persuasiveness. The study was conducted through the use of three focus group sessions as mapped out by Krueger (1998a, 1998b, 1998c) and Morgan (1998a, 1998b). The study used non-agriculture students purposively selected from a class in the University of Arkansas School of Human Environmental Sciences as participants in the study. The subject demographics closely resembled the primary demographics …

Moral Foundation Theory And Marketing, Steve Lemay, James Coleman, Dave Mcmahon

Journal of Applied Marketing Theory

In setting the stage for Moral Foundations Theory (MFT), Jon Haidt (2004) identified five foundations of intuitive ethics: 1) harm/care; 2) fairness/reciprocity; 3) ingroup/loyalty; 4) authority/respect; 5) and purity/sanctity. Each foundation could have implications for the content of marketing messages, but this research is the first attempt to test those implications in specific markets with specific products. This research explores the practical, promotional uses of John Haidt’s Moral Foundation Theory. Haidt’s work shows a strong relationship between his moral foundations and political orientation. Since marketers can readily get political data at the county level in the United States, these foundations …

Behavioral Life-Cycle Models Under Alternative Demographic Regimes, Timothy F. Harris

All Graduate Plan B and other Reports, Spring 1920 to Spring 2023

Social security in the United States will encounter financial strains due to an aging population. The decreasing worker to retiree ratio will reduce retirement benefits relative to today’s benefits so long as the tax rate and eligibility age are not altered. Policy makers assume that they should make policies to maintain the current benefit levels.

In contrast to this assumption, this paper does not presume that policy makers should preserve current benefits. An analysis of the required tax rate to maintain lifetime utility across the current and future demographic regimes is undertaken rather than just a calculation of the tax …

Agent-Based Virtual Humans In Co-Space: An Evaluative Study, Yilin Kang, Ah Hwee Tan, Fiona Fui-Hoon Nah

Business and Information Technology Faculty Research & Creative Works

Co-Space refers to interactive virtual environment modelled after the real world in terms of look-and-feel, functionalities and services. We have developed a 3D virtual world named Nan yang Technological University (NTU) Co-Space populated with virtual human characters. Three key requirements of realistic virtual humans in the virtual world have been identified, namely (1) autonomy: Agents can function on their own, (2) interactivity: Agents can interact naturally with players, and (3) personality: Agents can exhibit human traits and characteristics. Working towards these challenges, we propose a brain-inspired agent architecture that integrates goal-directed autonomy, natural language interaction and human-like personality. We conducted …

The Global Financial Tsunami : 2008, Juan Manuel Chaves Echeverri

Lingnan Journal of Banking, Finance and Economics

In 2008 a series of bankruptcies of financial institutions led the United States and the principal economies of the world into a recession of great magnitude that required exceptional government intervention.

It started on September 14th when Lehman Brothers announced that it was entering into chapter 11 bankruptcy. After this, there was intervention in recognized multinational corporations like Fannie Mae, Freddie Mac, and American International Group. There were also the bank failures of Washington Mutual and Citigroup.

The main cause of this crisis was the excessive level of leverage of the financial industry, which had its roots in the real …

Economic Impact Of The Ability Of Nebraska Agriculture To Irrigate: The Case Of 2012, Nebraska Farm Bureau, Decision Innovation Solutions

Nebraskiana Publications: Resources and Materials on the 37th State

With the harsh 2012 growing season behind for Nebraska crop producers, sights are now on the prospects for 2013. An exceptional drought gripped much of the United States from mid-June to the end of the growing season. In many regards, the drought persists in many parts of the country. Without significant moisture accumulations prior to spring planting 2013, drought conditions may continue into next year’s growing season. Since the drought of 2012 became a cause of concern in mid-2012, there have been discussions regarding ways to limit the use of water for agricultural purposes. Many of these discussions will result …

Second Life In The Classroom: Interacting With The Modern College Student, Stef Nicovich

Atlantic Marketing Journal

How do we engage our students to actively learn? That is a question that educators are asking more and more often. New techniques and philosophies are constantly being developed and tried in the classroom yet we still come back to the same observations. Students are generally unprepared for college level studies and often seem unwilling to put in the required effort needed to succeed. Perhaps one reason students seem disengaged is because they may not see the value of what they are learning. The connections between their studies and how they will benefit them later in life may not be …

Tribute - Connie Jones, Connie Jones

UNLV Gaming Research & Review Journal

No abstract provided.

Ada News - 11/05/2012, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

“Don’T Blow A Bunch Of Cash On Vegas:” An Event Study Analysis Of President Obama’S Public Statements On Las Vegas, Paul Gift, Michael J. Gift

UNLV Gaming Research & Review Journal

In February of 2009 and 2010, President Obama made what some in the media and gaming industries construed as negative public statements regarding trips to Las Vegas. Some claimed these statements could easily be interpreted as a suggestion that companies and individuals avoid casino areas, thus doing additional harm to their surrounding economies during already tough times. In this paper, we use event study methodology to examine stock market reactions of U.S. casino-related businesses to the president’s statements. We find that President Obama’s statements were followed by significant negative abnormal returns in the segment of companies targeted more towards conventions, …

Cultural Indicators Of Internet Sports Betting Policy, Brett L. Abarbanel

UNLV Gaming Research & Review Journal

No abstract provided.

Monetary Valuation Of Voluntary Contributions: The Case Of Lower Austria, Réka Heim, Andrea Hoeltl

UBT International Conference

The circumstances of voluntary engagement have largely remained unexamined due to the vague and challenging description of their content. Voluntary engagement tends to increase in European nations characterized by civil societies with material prosperity and high life satisfaction such as in Norway, Sweden and in Austria. This paper studies voluntary contributions in Lower Austria by tracking a cumulative data file from STATISTICS AUSTRIA in terms which purpose is twofold: first, in order to estimate the quantitative dimension of voluntary contributions, data from an additional section of the Austrian Micro Census is considered, and second employment and unemployment data from the …

Analysing Toruism Consultancy Market In Albania. Problems And Conditions, Fioralba Vela, Ermelinda Kordha

UBT International Conference

Tourism in Albania is now facing a lot of challenges regarding the improvement of service quality, in terms of primary offer and secondary one. In this paper the main focus is consultancy in the tourism sector, its importance in tourism development and the situation in Albania regarding its usage and adoption. This paper refers to the market of service providers in tourism sector, its actual development in Albania with refer to the size, actors and factors that affect its development, its importance in the development of tourism sector in Albania, etc. In this study are included the most important market …

2012-11-02 General Education Council Meeting Minutes, Morehead State University. Faculty Senate., General Education Council.

Faculty Senate Records

General Education Council meeting minutes from November 2, 2012.

Making Room: Lock+Store Leverages Singapore's Growing Appetite For Space, Singapore Management University

Perspectives@SMU

While expanding population numbers, escalating rents, and shrinking apartment sizes may not seem like a desirable situation for most, Helen Ng, CEO of Lock+Store, sees opportunity. Lock+Store is a business that leases small spaces to individuals, households and businesses in a variety of shapes, forms and sizes, ranging from 16 to 300 square feet. Sometimes called "self-storage", "mini-storage", "short-storage", "wine-storage" or even "lockers", these micro warehousing businesses emerged in Singapore only ten years ago.

Graph Matching Based Decision Support Tools For Mitigating Spread Of Infectious Diseases Like H1n1, Jomon Aliyas Paul, Kedar Sambhoos

Faculty Articles

Diseases like H1N1 can be prevented from becoming a wide spread epidemic through timely detection and containment measures. Similarity of H1N1 symptoms to any common flu and its alarming rate of spread through animals and humans complicate the deployment of such strategies. We use dynamic implementation of graph matching methods to overcome these challenges. Specifically, we formulate a mixed integer programming model (MIP) that analyzes patient symptom data available at hospitals to generate patient graph match scores. Successful matches are then used to update counters that generate alerts to the Public Health Department when the counters surpass the threshold values. …

The Houtman Abrolhos Islands Management Plan., Department Of Fisheries Western Australia.

Fisheries Management Papers

The Houtman Abrolhos Islands Management Plan aims to describe how this vision and associated strategic objectives can be achieved over the next five years, through addressing the risks posed to the cultural and environmental heritage values of the Abrolhos.

Women Empowerment And Community Development Through Ecotourism, Katherine S. Barry

Capstone Collection

Eco-tourism is generically and broadly considered to be a trendy topic for the privileged traveler to obtain an “authentic cultural experience”. This paper aims to disprove common misperceptions and present failures the system has created. Eco-tourism is an over-exploited and under-utilized tool in the field of sustainable development. Many resorts and “cultural” tours dominant, while local people suffer economically, social and environmentally. However, in the far-reaches of the Kakamega rainforest, there is group that is filling the environmental, social and economic gap in the field of sustainable tourism. They are the Isecheno Women’s Conservation Group, empowering and educating women to …

Surfers For Cetaceans Marketing Strategy, Surfers For Cetaceans

Fundraising and Marketing

Surfers for Cetaceans (S4C) is dedicated to the conservation and protection of marine wildlife, in particular whales and dolphins also known as cetaceans.

The organization’s primary markets are ocean-minded people including surfers, sailors, and divers. S4C also attracts environmental enthusiasts and animal rights activists.

Resources such as funding, volunteers, brand recognition and awareness limit the organization’s ability to execute its mission.

The Walt Disney Company: A Corporate Strategy Analysis, Carlos Carillo, Jeremy Crumley, Kendree Thieringer, Jeffrey S. Harrison

Robins Case Network

Walt Disney is a completely integrated media powerhouse. Films provide material for theme parks and resorts, consumer products, and even a cruise ship. Network and cable broadcasting is also a part of the integrated Disney package. None of Disney’s competitors are as successfully integrated. Still, in spite of a long record of success, Disney is facing more competition on many fronts and, like other media and entertainment companies, must continue to adapt to a changing technological and social environment.

Groupon, Inc., Kevin Beiles, Trip Humphrey, Ed Solarz, Jeffrey S. Harrison

Robins Case Network

Groupon’s CEO Andrew Mason made a terrible mistake when he refused to accept Google’s $6 billion dollar offer to acquire his company. About a year after its IPO in 2011, Groupon’s market capitalization was only $2.5 billion, and its main product was coming to be thought of as junk e-mail. The company has pursued growth through expanding into new services and products, with the goal of becoming an e-commerce platform that “locks in” the business of local merchants.

The Mediating Effects Of Job Engagement Between Spirituality At Work And Performance, Eileen Pei Shan Lai

Dissertations and Theses Collection (Open Access)

This research study explores the mediating role that work engagement plays between spirituality at work and performance. Spirituality at work is measured by four dimensions of meaningful work, having a sense of community, alignment with corporate values and having an inner life. Work engagement is recognized to comprise of physical, emotional and cognitive engagement (Kahn, 1990). Performance, on the other hand, refers to in-role behaviours, organizational citizenship behaviours – individuals ("OCB – I"), organizational citizenship behaviours – organizations ("OCB – O") and employee creativity.

My main contribution to the management, spirituality and religion (MSR) scholarship is the extension of the …

Common Practices In Destination Website Design, Cuauhtémoc Luna-Nevarez, Michael R. Hyman

WCBT Faculty Publications

The Internet has become a key marketing channel for tourist destinations. To identify typical features of destination websites, a content analysis of websites for top global destinations—by number of international arrivals—was conducted. Six factors were evaluated: primary focus, navigation and interactivity, visual and presentation style, textual information, use of advertising, and use of social media and travel aids. In addition, a cluster analysis was conducted to identify homogeneous groups of websites in the sample. The findings revealed three naturally occurring groups. Inter-cluster differences suggest that DMOs use different approaches to target potential visitors, as evidenced by websites ranging from purely …

From Handbills To Proposed Bills: Suggestions For Regulating The Law Vegas "Strip" Tease, Brian D. Blakley

BYU Law Review

No abstract provided.

2012 November, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Press releases for November of 2012.

Science And Technology Parks As An Open Innovation Catalyst For Valorization, Arcot Desai Narasimhalu

Research Collection School Of Computing and Information Systems

This paper sets out by reviewing the key elements of a Science or Technology Park in the context of open innovation. This is followed by a broad scan of Science and Technology Park activity in South and South East Asia. The paper proceeds to discuss Singapore’s continuous efforts to create new Science and Technology park models and presents a new approach the Singapore Management University has pursued for catalyzing valorization. Insights into and recommendations on key issues related to intellectual property, licensing and venture capital that would be of interest to any Science Park are presented later.

Capacity Planning For Elderly Care In Ireland Using Simulation Modeling, Mohamed Ragab, Waleed Abo Hamad, Amr Arisha

Conference papers

Global population aging is creating an immense pressure on healthcare facilities making them unable to cope with the growing demand for elderly healthcare services. Current demand-supply gaps result in prolonged waiting times for patients and substantial cost burdens for healthcare systems due to delayed discharges. This paper describes a project aimed at presenting modeling and simulation to address elderly care pathways within the Irish healthcare sector. The management of frail patients admitted to acute hospitals and the introduction of the new intermediate care beds are alternative interventions that healthcare executives are interested in simulating to examine their impact on the …

Reducing Unlawful Prescription Drug Promotion: Is The Public Health Being Served By An Enforcement Approach That Focuses On Punishment?, Vicki W. Girard

Georgetown Law Faculty Publications and Other Works

Despite the imposition of increasingly substantial fines and recently successful efforts to impose individual liability on corporate executives under the Park doctrine, punishing pharmaceutical companies and their executives for unlawful promotional activities has not been as successful in achieving compliance with the Federal Food, Drug, and Cosmetic Act (FD&C Act) as the protection of the public health demands. Over the past decade, the Food and Drug Administration (FDA) and the Department of Justice (DOJ) have shifted their focus from correction and compliance to a more punitive model when it comes to allegedly unlawful promotion of pharmaceuticals. The shift initially focused …

A Model For Designing M-Agriculture Applications For Dairy Farming, Amos Gichamba, Ismail A. Lukandu

The African Journal of Information Systems

In the recent past, developing countries have experienced major technological advancements including high mobile phone penetration. With the implementation of innovative technological solutions (e.g. mobile-based systems in key economic activities such as agriculture), there is need to develop models that software developers and researchers can use to design solutions. This paper aims to study the implementation of mobile systems in agriculture and presents a model for designing such applications. This study shows that models exist for general mobile applications design and development, although none specifically suits mobile agriculture applications. A model for designing and implementing M-Agriculture applications is presented. The …