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2016-08-18 Faculty Senate Newsletter, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate Newsletter for August 18, 2016.

Good Vibrations: Charting The Dominant And Emergent Discursive Regimes Of Sex Toys, George Rossolatos

The Qualitative Report

Sex toys promote a new consumptive ethos whose significance may be adequately outlined by attending to the institutional implications of this product category’s consumption. By drawing on Foucault’s theory of sexuality and the technologies of the self that materialize with the aid of discursive formations about sexuality, as well as on relevant sociological and ethnographic insights, I undertake a qualitative content analysis on a corpus of 100 sex toys’ product reviews from popular magazines and web sites in order to identify how the discourse about sex toys is articulated in terms of three dominant categories of sexual scripts (Simon & …

Building A Pathway To Engineering For Our Daughters – Brick By Brick, Ali P. Gordon

UCF Forum

As a father of young elementary and middle school-aged kids, I’m also curious to know exactly how my undergrad students came to be interested in mechanical engineering. An exchange with a UCF student might go like this: “You did a great job on the exam. Congrats! By the way, how did you get interested in mechanical engineering, anyway?” I mentally log the answers for my kids’ future benefit.

Branding Implications Of Co-Created Social Responsibility, Alexander J. Kull

USF Tampa Graduate Theses and Dissertations

One of the most profound transformations of the marketing discipline in recent history has been driven by the democratization of power relations and value creation between brands and consumers. This dissertation explores the branding implications of this fundamental shift by investigating whether and how the type and degree of control shared by brands affect consumer empowerment perceptions and, in turn, consumer–brand relationships, as well as whether and how these effects might be moderated by the size and diversity of the choice set and by the image valence of the brand that shares control with consumers.

The present research examines such …

Impact Of Communication Appeals On Recycling Behaviors Among Undergraduate Students, Ning Zhu

Open Access Theses

The present thesis aims to understand factors influencing student recycling behaviors, and to investigate effective communication approaches to increase such behaviors. An online survey was conducted to examine the relationships between student recycling frequency in different contexts, students’ attitudes toward the environment, barriers to their recycling, students’ perceptions of communication messages, and communication media they think to be effective. Descriptive statistics, ANOVAs, t-test, simple linear regressions, categorical multinomial logistic regression, and a chi-square test were conducted, and the data was collected from a large land-grant university in the Midwestern United States. A total of 537 questionnaires were answered.

The …

Exploring Engagement With Social Media Content, Holly Atwood Syrdal

Marketing Dissertations - Archive

Engagement in the realm of social media is thought to be related to a number of positive brand and organizational outcomes and has emerged as a hot topic among marketing academics and practitioners alike. However, there is currently no consensus on exactly what constitutes this type of engagement. This lack of agreement and, hence, lack of a “social media engagement” measure, have made it difficult for academics to advance theory in this area and for researchers to test hypotheses concerning positive brand and organizational outcomes that may be related to this form of engagement. This dissertation directly addresses this gap …

Scrum Sim - A Simulation Game To Learn The Scrum Agile Framework, Anshuman Bassi

Dissertations and Theses

In recent times, organizations have been attempting to shift from Traditional project management methodologies such as waterfall model to incorporate agile methodologies such as scrum for their project development. The main features of these agile methods include incremental and iterative delivery that allows inclusion of the requirement changes at any stage of the project lifecycle and the most commonly used agile method is scrum. As are result of wide usage of agile mythology in the IT industry, scrum framework is now being taught in various software engineering and project management courses. Even though scrum has been introduced in various academic …

Crispr Humans: Ethics At The Edge Of Science, Insoo Hyun

Center for the Study of Ethics in Society Papers

No abstract provided.

Corporate Social Responsibility: Sexual Exploitation Of Children In The Costa Rican Hotel Tourist Industry, Michelle Flynn Osborne

Doctor of Business Administration (DBA)

According to the 2016 International Labour Organization (ILO), more than 168 million children are forced to labor worldwide, and more than half of these children work in some of the worst forms. Sexual exploitation and human trafficking are classified by the ILO as being some of the worst forms of child labor existing in the twenty-first century. Child labor in the worst forms are more prevalent in developing countries due to poverty and lack of education. The United States Department of State monitors human trafficking and child sexual exploitation through an annual Trafficking in Persons Report (TIP). The 2015 TIP …

A Social Marketing Plan For The Lester C. Howick Animal Shelter, Joseph Michael Spiegelhoff

Graduate Theses and Dissertations

The Lester C. Howick Animal Shelter (Howick) is a non-profit organization serving Washington County, Arkansas and the Northwest Arkansas community. This thesis offers Howick a comprehensive Social marketing plan. The goal of the animal shelter is to increase the total number of cats and dogs adopted, increase the total amount of donations, and increase the number of volunteers helping at the facility and various events. In order to accomplish these goals for 2016, a Social marketing plan was developed through research on other non-profit organizations, other animal shelters, communication with the shelter employees, crafting a public service announcement (PSA), and …

The Influence Of The Electric Supply Industry On Economic Growth In Less Developed Countries, Edward Richard Bee

Dissertations

This study measures the impact that electrical outages have on manufacturing production in 135 less developed countries using stochastic frontier analysis and data from World Bank’s Investment Climate surveys. Outages of electricity, for firms with and without backup power sources, are the most frequently cited constraint on manufacturing growth in these surveys.

Outages are shown to reduce output below the production frontier by almost five percent in Africa and by a lower percentage in South Asia, Southeast Asia and the Middle East and North Africa. Production response to outages is quadratic in form. Outages also increase labor cost, reduce exports …

Errors Spell Checkers Do Not Correct And Style Sheet: 5 Years Later, Charles J. Higgins

Finance Faculty Works

This updated listing of words that are often confused by spell checkers is the most downloaded article among my works and those at my university. After 5 years, it has been frequently revised and added to with more than a thousand new words.

Perceptual Determinants Of Consumption Philanthropy Donation Intentions: Consumption Or Philanthropy?, Nese Nasif

Theses and Dissertations

Consumption philanthropy is the concurrent consumption of self-interested products while contributing to a charitable cause. Although this overarching notion has been widely investigated in the context of cause-related marketing, there has been little work done in marketing or other disciplines in its alternative context of donor giving behavior. Thus, the current research conceptually develops and empirically investigates a model of consumption philanthropy donation intentions (CPDI) where a potentially valued gift is offered in return for a monetary donation by an individual consumer. The conceptual model integrates three fundamental frameworks from marketing and psychology, as well as incorporates a multi-disciplinary body …

Give A Man A Fish Or Teach Him To Fish, Seo Young Kim, Youjae Yi

Asia Marketing Journal

People receive support from others to solve problems that are difficult to solve on their own. During service encounters, customers also receive help from other customers. Inter-customer helping is a type of Customer Citizenship Behavior (CCB), which has become more prevalent with increased use of self-service technologies (SSTs). However, not all helps are created equal. The current research investigates the effects of the two types of help, autonomy- and dependency-oriented help during service encounters. Autonomy-oriented help refers to a partial hint to the problem, whereas dependency-oriented help refers to the full solution to the problem. Through experimental studies, we provide …

Marketing’S Lost Frontier: The Poor, Ravi Achrol, Philip Kotler

Markets, Globalization & Development Review

The problems of persistent poverty have occupied the minds, money and agencies of the world for a very long time. It is the subject of a large literature in economics and sociology, and the literature has evolved through a variety of theoretical paradigms. Despite numerous initiatives the impact on alleviating poverty is marginal. Recently the poverty conundrum has attracted the attention of schools of business and global corporations. In this paper we critically review the major changes in the conventional approaches to development. Then we review three models based on the thought traditions of business schools that offer a new …

2016-July-27-Mastodon Cluster, University Marketing And Communications, East Tennessee Stat University

ETSU News

No abstract provided.

2016-July-27-Mastodon Cluster, University Marketing And Communications, East Tennessee Stat University

ETSU News

No abstract provided.

Have You Counted The Ingredients On Your Child's Lunch Tray?: An Economic Analysis Of Sustainability Initiatives Within The School Lunch Program, Vanessa R. Scalora

Business and Economics Summer Fellows

In 2010, President Obama signed the Healthy Hunger Free Kids Act, establishing a monetary incentive for schools that served meals following a more rigorous nutritional requirement than standard guidelines. This act is a step in the right direction towards placing more importance on school lunches, however America’s lunchroom practices continue to be environmentally unsustainable, and students absorb this message. The production and transportation of processed cafeteria food contributes to climate change, its packaging is polluting, and its consumption contributes to obesity. The use of premade foods and sales from vending machines increase as lunch times grow ever shorter. In addition, …

Why Rita? Devotional Practice And Pilgrimage Intent Towards A Medieval Italian Saint In Central Dublin, Tony Kiely

International Journal of Religious Tourism and Pilgrimage

Devotion to iconic religious figures, though being as old as Christianity itself. Furthermore, it can range from being deeply personal and intense (Kasten, 2014; Mayblin, 2014; Ganzevoort, 2008; Jansen & Kuhl, 2008; Ghezzi, 2007; Martin, 2006; Ellsberg, 2006), to superficially tangential and ephemeral (Coles, 2012; Tari & Vanni, 2008), wherein devotional strategies may be rooted in ‘quid pro quo’ dependencies, parental influences, or ‘accidentally triggered’ interest in the hagiography of a particular saint. However, pilgrimage motivations, expectations and experiences are often seen as altogether different matters. Indeed, the modern pilgrim is often motivated by a combination of impulses, including the …

Malta: A Differentiated Approach To The Pilgrim-Tourist Dichotomy, George Cassar, Dane Munro

International Journal of Religious Tourism and Pilgrimage

Tourism is today considered to be a main player in most countries of the world. A particular sector of tourism, pilgrimage and faith-based tourism, has proven to be crises-resistant. The synergy of this sector is a mixture of religious sentiments, demands and motivations and on the other hand there is the rationality of the tourism infrastructure. This paper argues that the islands of the present republic of Malta have been a pilgrims’ destination from Neolithic times to the present. The islands’ rich cultural, religious and historic fabric offers Roman Catholics, Protestants and participants of the New Religious Movements an opportunity …

Exploring The Motives Of Religious Travel By Applying The Ahp Method – The Case Study Of Monastery Vujan (Serbia), Sanja Božic, Bojana Spasojević, Miroslav D. Vujičić, Igor Stamenkovic

International Journal of Religious Tourism and Pilgrimage

Religious tourism is considered as the oldest form of people’s travel. Thousands of years ago people travelled miles led by religious motives. Even though pilgrimage is older than most of the other tourism forms, research on the major motives for religious travel still occupies scientific attention. Vujan Monastery represents one of the main riddles among religious tourism researchers in Serbia. After the mysterious healing of Serbian Patriarch Pavle in 1946 who suffered from tuberculosis, this monastery became one of the most famous sacred places for orthodox Christians. The principle aim of this paper is to propose a new way for …

Japanese Small Type Coastal Whaling, Sue Fisher

Commercial Whaling Collection

2016 marks the 70th anniversary of the International Convention for the Regulation of Whaling (ICRW) as well as the 30th anniversary of the International Whaling Commission’s (IWC) moratorium on commercial whaling. It also marks three decades of effort by Japan to overturn this ban. Its strategy to circumvent the moratorium by issuing permits to kill protected whales for scientific research is famous—even the subject of a 2014 lawsuit at the International Court of Justice. Less well known is Japan’s strategy to overturn the ban by persuading the Commission to authorize a category of commercial whaling known as Small Type Coastal …

The Greater Planetary Good: From A Precept To A Program, Mark Manolopoulos

The Journal of Values-Based Leadership

The author unequivocally sets forth the shortcomings of neoliberalism and what it has wrought worldwide. For without understanding the deficiencies ― and with hope, the remedies ― of conducting “business as usual,” global challenges such as climate change will remain unabated. For the greater planetary good, Manolopoulos puts forth certain tasks which must be undertaken to fully comprehend the necessity of conceiving the greater planetary good. He offers, in lieu of a negative critique, a blueprint of sorts … detailing how to fundamentally inform, and reform, global social organization.

International Trade Effects Of Regional Economic Integration In Africa: The Case Of The Southern African Development Community (Sadc), Mengesha Yayo, Sisay Asefa

International Journal of African Development

Empirical studies on regional economic integration process in Africa exhibit sluggish progress, and there by limited level of intra-trade. The existing literature in Africa, particularly in the Southern African regional integration bloc, has neglected the effects of regional economic integration dealing with disaggregated data. This study analyzes trade creation and diversion effects of the Southern African Development Community (SADC) using disaggregated data. The investigation estimates an augmented gravity model using panel data and random effect estimator methods applying instrumental variables where needed.

The results show that intra-SADC trade is growing in the fuel and minerals and the heavy manufacturing sectors …

Implications Of Manipulations Of Soil Quality On The Growth Of European Buckthorn (Rhamnus Cathartica) In A Greenhouse, Sam L. Pepper, Liam Heneghan

DePaul Discoveries

European buckthorn (Rhamnus cathartica L.) is an invasive shrub that is capable of changing the nitrogen content of a soil through the deposition of its nitrogen rich leaf litter. This change creates conditions that may favor recolonizing by buckthorn and negatively affect the growth of native plants. In this greenhouse experiment, we examined the effect of altering soil quality by adding mulch comprised of buckthorn wood on above and belowground biomass, stem length and leaf production of buckthorn saplings. We found that buckthorn saplings planted in buckthorn mulch had reduced stem length and leaf production compared to growth in …

Web-Based Training Program For New Custom Decoration Apparel Franchisees, Wesley Parsell

Master of Education in Instructional Design and Technology Plan II Graduate Projects

Effective franchise training is essential in the expansion of a franchised business. With advances in internet connections, web applications and multimedia capabilities, training for new and existing franchisees can now take place online in the form of web-based e-learning. In addition to potentially increasing the overall effectiveness of the franchisee training, web-based training also eliminates some of the challenges of traditional, face-to-face franchise training like travel expenses, time, and the availability of human resources.

The purpose of this project was to develop an asynchronous web-based training program for new or potential franchisees in the custom decorated apparel industry. The ADDIE …

Employee Policy Handbook 2016, Sacred Heart University

Handbooks & Factbooks

No abstract provided.

Santa Clara Magazine, Volume 57 Number 3, Summer 2016, Santa Clara University

Santa Clara Magazine

26 - CAN’T THREAD A MOVING NEEDLE To tackle sexual assault on college campuses, a playwriting project comes to the screen. By Danae Stahlnecker ’15.

28 - MISSION CRITICAL When three students fell ill from meningitis-causing bacteria—which can be fatal—it meant the clock was ticking. And to get through this, it would take everybody’s help. By Harold Gutmann.

36 - “WHERE ARE THEY TAKING US?” A journal from the front lines of the Syrian refugee crisis in Greece. By Colleen Sinsky ’10.

40 - NO STRANGERS HERE Refugees, home, and work by Ameera Naguib ’16 from Jordan to Silicon Valley. …

When In Doubt, Elaborate? How Elaboration On Uncertainty Influences The Persuasiveness Of Consumer-Generated Product Reviews When Reviewers Are Incentivized, Christilene Du Plessis, Andrew Stephen, Yakov Bart, Dilney Goncalves

Research Collection Lee Kong Chian School Of Business

Online consumer-generated reviews contain two types of information: core (the review itself) and auxiliary (information accompanying reviews such as details about the reviewer and the review-generating process). Prior work has focused primarily on the former, despite the latter being commonplace. In this paper, we consider how a common type of auxiliary information — disclosure statements about incentives received by reviewers — affects review persuasiveness. Disclosure likely induces uncertainty about reviewer trustworthiness, leading consumers to discount reviewers’ opinions when forming expectations about product quality. However, we show this is not always the case. Instead, the extent to which disclosing incentives affects …

New Blood As An Elixir Of Youth: Effects Of Human Capital Tenure On The Explorative Capability Of Aging Firms, F. Ted Tschang, Gokhan Ertug

Research Collection Lee Kong Chian School Of Business

The relationship between firm age and innovation has been an enduring topic of interest. We contribute to this research by studying how the effect of firm age on the quality of explorative and exploitative innovations is affected by the firm-specific and industry tenure of the talent resources (employees) that the firm utilizes. We start with the baseline predictions that firm age is related to the development of better exploitative innovations and worse explorative innovations. However, the tenure of employees intervenes in these relationships, by way of bringing in new knowledge, mental models, and beliefs. We predict that longer firm-specific and …