Digital Commons Network^™

Assessment Of The Public Value Of Open Data In Ghana, Hubeidatu Nuhu, Jean-Paul Van Belle

African Conference on Information Systems and Technology

With rising enthusiasm for Open Data (OD) globally, there has been an expanding requirement for research on the impact this movement has created. Ghana is consid-ered as one of the early Open Data adopters in Africa. The case of Ghana presents an interesting and a unique area of concentration due to the country’s long stand in de-mocracy. The practice of democracy, accountability and transparency has been the core of government development in Ghana since independence in 1957. The research pur-pose is to understand and examine the impact of Open Data from the context of Gha-na from the perspective of created …

Developing A Social Marketing Plan For Direct To Consumer Agricultural Operations, Madelaine Giebler

Agricultural Education, Communications and Technology Undergraduate Honors Theses

Since the 1980 farm crisis, the agricultural economy has continued to decline with United States farmers receiving less than 16 cents per dollar spent on food (Dunnum, 2017). As a way of combatting decreased profitability, agricultural producers are turning to direct marketing (Rainey, et al., 2011). Direct marketing exists as a social marketing in which producers develop a personal relationship with their customers (Rainey, McGraw, & Popp, 2011; Weinreich, 2011). In order to be successful in social marketing, the audience with which they are trying to reach must be determined as well as the most effective way to meet the …

Color Lightness And Inter-Item Hierarchy: When People Associate Darker Colors With Higher Hierarchical Items, Myungjin Chung

Marketing Dissertations - Archive

While a rich collection of literature demonstrates the influence of packaging color on consumer decision making, little is known about how packaging color affects consumer behavior for bundled products. Bundled products are defined as two or more items in a single package for a special price. Often bundles consist of items with varying hierarchy: a higher-hierarchical product paired with a lower-hierarchical product (e.g., a fabric detergent and a fabric softener). I argue and show that there is a universal association between color lightness of the products’ packages and the perceived inter-item hierarchy, with darker packaging signifying a higher hierarchical product …

Extending The Boundaries Of Supply Chain Transparency: Supplier Monitoring Activity Disclosure, Consumer Evaluations, And Brand Equity, Yanji Duan

Graduate Theses and Dissertations

Socially responsible policy makers and consumers are pressuring firms to make their supply chains more transparent by disclosing information about their supplier monitoring activities (SMA). Yet, high monitoring costs and the complexity of supply chains pose challenges for firms to effectively monitor their extended supply chain, including both first-tier and lower-tier suppliers. In order to comprehensively evaluate the net benefit from SMA, it is therefore critical to consider potential effects on drivers of additional revenues that may accrue from the disclosure of SMA to consumers.

Prior research on SMA has examined the associated cost, risk, and supplier relational implications on …

Carrots And Sticks Of Whistleblowing: What Classification Trees Say About False Claims Act Lawsuits, Tammy Cowart, Kurt Schulzke, Sherry Jackson

Accounting, Finance, Information Systems, and Business-Law Faculty Publications and Presentations

Whistleblower lawsuits under the federal False Claims Act have markedly increased over the past decade. While the amount of individual settlements and judgments vary, over time the government has paid out an average of about 15% of its recoveries as awards to whistleblowers. This investigation used a classification tree algorithm to analyze a sample of recent False Claims Act qui tam settlements, identifying several factors that distinguish larger settlements from smaller ones. Notably, the public or private status of corporate defendants, the federal judicial circuit in which the case is settled, type of case, case duration, relator status, and whether …

How Does Identifying As Gluten-Free Impact Information Choice Regarding The Gluten-Free Diet?, Pratiksha Baishya

Department of Agricultural Economics: Dissertations, Theses, and Student Research

The market for gluten-free products is a multi-billion-dollar industry in the United States and has seen tremendous growth in the recent years. The retail sales of gluten-free foods in the United States almost tripled between 2011 and 2015, although rates of diagnosed gluten-related health problems have not risen. In addition to people who suffer from Celiac Disease, Wheat Allergy and Non-Celiac Gluten Sensitivity, there is a category or people known as PWAG (people who avoid gluten) who seem to have significantly contributed to this boom in the market for gluten-free foods. With more people choosing to adopt the gluten-free diet, …

A Quasi-Experimental Study Of The Effect Of Experience Staging Techniques On Engagement, Emerson Ferrell Watanabe

Theses and Dissertations

The purpose of this study is to examine the effect of experience staging techniques (personalization through co-creation and multisensory stimuli) on engagement level. This study also explores the possible contribution of experience staging techniques as practical tools that recreation professionals can use to better engage participants in recreation activities and events. A 2-way univariate ANOVA revealed no significant relationship between the use of co-creative and multisensory stimulating techniques and engagement levels in participants (F (3,200) = .263, p = .826, partial η2 = .004). Practical applications for recreation professionals and further research opportunities are discussed.

Essays On Alternative Investments, Chad Kwon

Theses and Dissertations

This dissertation considers the role of cultural traits in the markets for alternative investments. The latter refers to assets that are not traditionally discussed when building a financial portfolio for ordinary investors. These are subject to low turnover, high maintenance costs, and low liquidity for investors. These features distinguish them to be non-typical assets that demand more careful strategy to acquire, maintain, and sell these belongings. Nevertheless, investors are interested in these assets for the dual purposes of building equities and consuming benefits simultaneously during ownership. We focus on two types of durable assets—residential houses and paintings at art auctions—to …

The Information Content Of Sudden Insider Silence, Claire Yurong Hong, Frank Weikai Li

Research Collection Lee Kong Chian School Of Business

We present evidence of investors underreacting to the absence of events in financialmarkets. Routine-based insiders strategically choose to be silent when they possessprivate information not yet reflected in stock prices. Consistent with our hypothesis,insider silence following routine sell (buy) predict positive (negative) future return aswell as fundamentals. The return predictability of insider silence is stronger amongfirms with poor information environment and facing higher arbitrage costs, and alarge fraction of abnormal returns concentrates on future earnings announcements. Along-short strategy that exploits insiders’ strategic silence behavior generates abnormalreturns of 6% to 10% annually

Amphibious Entrepreneurs And The Origins Of Invention, Kurt Sandholtz, Walter W. Powell

Faculty Publications

In this chapter, we examine entrepreneurs who carry ideas, technologies, values, and assumptions between previously unrelated spheres of economic or cultural activity, and in the process, change the existing order of things. We label such individuals amphibious entrepreneurs and explore their characteristics via four case studies. Their stories suggest a distinct species within the genus of entrepreneur: more pragmatic than heroic, and as likely to invent by not knowing any better as by calculative creation. We discuss their role in creating interstitial spaces, contrast them to other boundary-spanning actors, and identify directions for future research at the intersection of social …

2019-July-31-Sga Fall Concert, University Marketing And Communication, East Tennessee State University

ETSU News

No abstract provided.

Communism In Чебурашка (Čeburaška) Film: A Semiotic Study, Hendra Kaprisma

International Review of Humanities Studies

This article discusses communism in the film titled Čeburaška by Eduard Uspenskij. The study aims to identify the ideology of communism in Čeburaška. The Roland Barthes' semiotic theory was used to analyse the film. In order to see communism contained in Čeburaška, the author used two stages of Roland Barthes' semiotic theory of denotation and connotation. The research used descriptive and criticism methods. In analysing communism in Čeburaška, the author also use the following concepts: the concept of character and characterization, ideology, and film as an ideology. The research result shows that Čeburaška contains elements of communism that can be …

An Empirical Examination Of Formal And Informal Institutional Factors’ Influence On Global Food Industry Sustainability Engagement, Kat Yamamoto

Doctor of Business Administration (DBA)

This study contributes to the sustainability literature through empirical investigation on how both formal and informal institutional factors influence the level of global food industry’s Corporate Social Responsibility (CSR) engagement (also known as sustainability engagement). This study proposed six hypotheses to be tested for formal and informal institutional factors’ influence on sustainability engagement with simple and multiple linear regression analyses, correlation analysis to examine the relationship between sustainability engagement and individual countries’ institutional factors. Six institutional factors the author studied include Yale’s World Economic Forum’s environmental performance index; the Barilla Center for Food and Nutrition (BCFN) Foundation’s food loss and …

2019-July-26-Language Center At Nave Expands Summer Programs To Meet Community Needs, University Marketing And Communication, East Tennessee State University

ETSU News

No abstract provided.

2019-July-22-Studying Salamanders, University Marketing And Communication, East Tennessee State University

ETSU News

No abstract provided.

Teach Men How To Fish And They’Ll Know How To Fish; Teach Them How To Learn And We Just Might Save The Ocean, Steven F. Freeman, Phd

School of Continuing and Professional Studies Faculty Papers

No abstract provided.

Factors Of Women-Founded High-Growth Technology Startup, Renee Gillard

Dissertations

Purpose: The purpose of this mixed-methods study was to identify and describe critical startup factors of high-growth technology startups as identified by women founders in Seattle, Washington.

Methodology: This mixed-method study identified and described 15 women founders of high-growth technology startups in Seattle. Participants were chosen based on specific criteria and recommendations of a sponsor and expert panel. Interviews were conducted with the participants and they completed an online survey.

Findings: Ten major findings emerged from the data. Founders fostered a strong network of professional and personal relationships to help develop and solidify their identity; they also …

"Poverty Wages Are Not Fresh, Local, Or Sustainable": Building Worker Power By Organizing Around (Re)Production In Portland's "Sustainable" Food Industry, Amy Katherine Rose Coplen

Dissertations and Theses

Although conscious consumers flock to sustainability-branded restaurants and grocery stores to "vote with their forks" for environmental sustainability and vibrant local economies, workers in these industries face the same poverty wages, discrimination, and exploitative labor practices that plague the food service and retail industries at large. Despite rapid growth and labor degradation, low-wage workers in these industries have largely been left behind by the mainstream labor movement and the alternative food movement. Whereas in the past, progressive social movements worked to alter power relations between labor and capital through collective action, today's mainstream labor movement focuses on servicing its dwindling …

Like Father, Like Son: Modelling Masculinity For The Ethical Leadership Of President Theodore Roosevelt, Elizabeth Summerfield

The Journal of Values-Based Leadership

President Theodore Roosevelt is frequently portrayed as a rugged, hypermasculine cowboy. But this depiction ignores the powerful modelling for masculine leadership provided by his father, Theodore Roosevelt senior. A closer examination of the private and public spheres that framed the latter’s life offers another route into understanding the ethical and rational motivations that characterised his progressive Presidency, not least in the area of natural resource management, where his policy innovations were both unprecedented and sustained over time. What emerges is a more complex portrait than the above stereotype, a leader who used his heart, head and experience to think and …

Rebuilding Of The Temple And Renewal Of Hope: Leadership Lessons From Zerubbabel, Ezra, And Nehemiah, Hershey H. Friedman, Paul J. Herskovitz

The Journal of Values-Based Leadership

The past three decades have been witness to a nascent but compelling body of literature on lessons in leadership for business derived from biblical narratives. The aim of this paper is to advance that effort. Specifically, this study considers the leadership of Zerubbabel, the governor of Judah, who built the Second Temple on the ruins of the First. When he arrived in Judah from Babylonia, the walls of Jerusalem were breached and the entire country was filled with people hostile to constructing the Temple. One of the mysteries of the Bible is the disappearance of Zerubbabel from the biblical record. …

Summer/Fall 2019

The Journal of Values-Based Leadership

No abstract provided.

2019-July-05-Social Habits Of Ice Age Peccaries, University Marketing And Communication, East Tennessee State University

ETSU News

No abstract provided.

Three Essays On Economic Development And Human Capital Formation In India, Vivian Ikwuoma Nnetu-Okolieuwa

Lingnan Theses (MPhil & PhD)

This thesis comprises of three essays on economic development and human capital formation in India using the Young Lives Survey Data. The first essay analyses the effect of family health shocks on nutrition and cognitive development. The results from the essay shows that mother’s illness, father’s death and illness of both parents have a significant negative effect on the child’s nutrition. While mother’s illness and father’s illness have a significant negative effect on the cognitive development of the child. Furthermore, we examine the mechanism through which family health shocks affect the human capital development of children. Our results show mother’s …

Longitudinal Analysis Of Perceived And Objective Airline Performance Quality, Kaetlyn Blocker, Javad Gorjidooz

Student Works

Commercial air carrier performance is a multivariable function, uniquely and substantially impacted by passenger's perception of negative employee behavior. High industry visibility, coupled with exponential social media growth, has provided the incredible potential to either widen or narrow the perception-performance gap. The present research conducts a rare longitudinal evaluation of objective airline performance quality in contrast with consumer perceptions of perceived airline performance and the dynamic changes occurring therein. Additionally, the implications regarding air carriers facing both objective and perceived performance challenges, as well as implications for the industry as a whole, are discussed. Utilizing nearly 30 years of objective …

Public Relations Litigation, Kishanthi Parella

Scholarly Articles

Conventional wisdom holds that lawsuits harm a corporation’s reputation. So why do corporations and other businesses litigate even when they will likely lose in the court of law and the court of public opinion? One explanation is settlement: some parties file lawsuits not to win but to force the defendant to pay out. But some business litigants defy even this explanation; they do not expect to win the lawsuit or to benefit financially from settlement. What explains their behavior?

The answer is reputation. This Article explains that certain types of litigation can improve a business litigant’s reputation in the eyes …

A Conceptual And Qualitative Study Of Outsourcing Criteria And The Role Of Emotions In Decision-Making: The Case Of Equine Sports Transportation Outsourcing, Stefan E. Genchev, Gordon T. Gray, Stacia Wert-Gray

Journal of Transportation Management

For years, transportation outsourcing was considered a formal transaction-cost economics decision with little or no consideration for additional factors. This limiting perspective provides the stimulus for the current qualitative study, which examines additional factors affecting the transportation decision. For this article, the equine industry is studied in order to gain a better understanding of additional factors that go into decision- making. In-depthinterviewswithhorseownersandtrainersintheequineindustryrevealedthat,inaddition to a detailed cognitive assessment of transporter capabilities, the outsourcing decision involves a considerableemotionalcomponent. Thesefindingcouldbenoteworthyforanumberofindustries,suchas household goods, museums, fine art (paintings, statues, sculptures), antique furniture (including pianos), collectibles of all kinds, and other high involvement luxury items.

Mapping Consumer Cognition And Emotions: A Neuroscientific Approach, Dongjun Rew

Theses and Dissertations

Although the rival theories for consumer decision making process, cognitive perspective and experiential perspective, have successfully contributed to the marketing discipline, there is an alternative point of view that cognition and emotions work together for a decision or even a behavior. However, the methodological limitation has been a big hurdle that interrupts insightfulness and fruitfulness of marketing research, especially in consumer research. This study thus aims to develop a brain map and functional connectivity of consumer decision making and emotions to show physiological and neurological evidence that emotional behaviors and cognitive behaviors are associated when consumers decide a behavior by …

Consumers And Augmented Reality In Shopping And Services: Drivers And Consequences, Atieh Poushneh

Theses and Dissertations

This dissertation investigated the effect of augmented reality on user experience and also the mediation effect of user experience in the relationship between augmented reality and the outcome variables including user satisfaction and user’s willingness to buy/user’s willingness to use augmented reality. Three studies were conducted in three different contexts, including buying consumer products, entertainment services and vehicle service use. The results indicate that augmented reality significantly and positively influence user experience, and user experience fully mediates the impact of augmented reality on user satisfaction and user’s willingness to buy/ user’s willingness to use augmented reality. Further, the results showed …

Toward A Typology Of Organizational Creativity, Gilbert Tan

Research Collection Lee Kong Chian School Of Business

Both researchers and practitioners realize the importance of organizational creativity as a source of competitive advantage and long-term organizational success. Although, research on organizational creativity abounds, many researchers and practitioners view organizational creativity as a unidimensional construct. This narrow view of creativity limit our understanding on how organizations generate creative ideas to compete in the market. This paper examines organizational creativity using a two-by-two matrix along 2 dimensions: Thinking Approach (Analytical versus Intuitive) and Problem Type (Bounded versus Unbounded). According to the framework, there are four types of organizational creativity: (1) Imaginative Creativity (application of intuitive approach to unbounded problem); …

Success Factors Impacting Artificial Intelligence Adoption --- Perspective From The Telecom Industry In China, Hong Chen

Theses and Dissertations in Business Administration

As the core driving force of the new round of informatization development and the industrial revolution, the disruptive achievements of artificial intelligence (AI) are rapidly and comprehensively infiltrating into various fields of human activities. Although technologies and applications of AI have been widely studied, and factors that affect AI adoption are identified in existing literature, the impact of success factors on AI adoption remains unknown. Accordingly, the main study of this paper proposes a framework to explore the effects of success factors on AI adoption by integrating the technology, organization, and environment (TOE) framework and diffusion of innovation (DOI) theory. …