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Asian Studies

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The Performance Of Intercultural Communication: China's "New Face" And The 2008 Beijing Olympics, Patrick Shaou-Whea Dodge Aug 2011

The Performance Of Intercultural Communication: China's "New Face" And The 2008 Beijing Olympics, Patrick Shaou-Whea Dodge

Electronic Theses and Dissertations

This dissertation explores Chinese communication practices. I focus on the performance of intercultural communication and how the "New Face" of China was performed to the world and in day-to-day intercultural communication encounters during the 2008 Olympics. I analyze the Olympic Volunteer Training Manual as performative text as well as interviewed Beijing Olympic volunteers about their encounters with international visitors. Specifically, I discuss why the Olympics were a crucial moment for China to unveil its "New Face" to the world, what the "New Face" of China entails, and the reasons why China is in need of a new image on the …