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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Marketing Library Workshops: A Model For Achieving Popular And Critical Success, Catherine Stern, Alexandra Rojas, Elizabeth Namei
Marketing Library Workshops: A Model For Achieving Popular And Critical Success, Catherine Stern, Alexandra Rojas, Elizabeth Namei
Publications and Research
While drop-in workshops can often be a vital and important component of academic library instruction programs (Manuel, 2003), it is an ongoing challenge to keep them fresh and to attract sufficient numbers of attendees to make the enterprise meaningful and worthwhile. Workshops offer an opportunity to raise the library's profile within the institution and be recognized for the work librarians do to support the college's mission. LaGuardia Community College Library has sought to achieve both popular (good attendance) and critical (enhanced college-wide recognition) success with its workshop series. The outreach initiatives described in this article brought us closer to both …
Making Change Happen In The Middle (Approaches To Innovation For Library Middle Managers), Robert Farrell
Making Change Happen In The Middle (Approaches To Innovation For Library Middle Managers), Robert Farrell
Publications and Research
This paper seeks to provide library managers with a theoretical framework for thinking about how change is effected by those in middle management positions. Starting from the principles that change takes place within socio-culturally bounded contexts and is most successful when approached indirectly, two scenarios characteristic of many situations requiring change middle managers commonly face are then put forward. Following each scenario, a possible solution or path towards change is advanced in order to provide the reader with models for putting into practice the theoretical ideas presented. A methodology that combines theoretical frameworks and practical scenarios is adopted in order …