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Full-Text Articles in Social and Behavioral Sciences

Prsa-East Central District Honors Cedarville University's Newsroom With 2019 Diamond Award, Mark D. Weinstein Nov 2019

Prsa-East Central District Honors Cedarville University's Newsroom With 2019 Diamond Award, Mark D. Weinstein

News Releases

Cedarville University received a Diamond Award for its "Newsroom Expands Cedarville University's Media Footprint" entry from the East Central District of the Public Relations Society of America (PRSA-ECD). The Diamond Award is presented to public relations practitioners who have successfully addressed a communication challenge with exemplary skill, creativity and resourcefulness.


Communication Crisis In Tourism Office: Negative News By Online Media, Faustyna Faustyna Faustyna, Lukiati Komala Erdiana, Hanny .. Hafiar ., Iriana .. Bakti . Oct 2019

Communication Crisis In Tourism Office: Negative News By Online Media, Faustyna Faustyna Faustyna, Lukiati Komala Erdiana, Hanny .. Hafiar ., Iriana .. Bakti .

Library Philosophy and Practice (e-journal)

Abstract

Objective: This study aims to provide an explanation of how the Medan Tourism Office carries out communication crisis activities on negative coverage produced by online media on the culinary tour "Merdeka Walk" Medan Methodology: This research uses the constructivism paradigm. Ontologically, mental construction on social experience is local and specific and depends on the party doing it.. Finding: Negative coverage by online media triggered by fallen trees in 2017 at night culinary tourism location in "Merdeka Walk" has drawn a response from the Governor of North Sumatra with intrusion closing and diverting the function of night culinary tourism …


Cultivating Student Philanthropy: Putting The Fun Into Fundraising, Ady Dewey Apr 2019

Cultivating Student Philanthropy: Putting The Fun Into Fundraising, Ady Dewey

Strategic Public Relations Projects

Public relations can be seen as merely promotion – whether a product, an organization, a place or even a person. The essence of PR work, however, is about building relationships to help people gain a deeper understanding or connection to a particular subject-object-concept. The 2019 Strategic PR class (COMM 347) partnered with the college’s office of Alumni Relations to explore how PR seamlessly relates to fundraising by cementing connections between donors and a cause and motivating people to give.

For this project, three areas were identified to address: general philanthropy education, the annual Senior Class Gift, and the annual Day …


How Ebts Might Be Incorporated Into Public Relations Coursework To Promote Deep Learning, Jessica Nerren Jan 2019

How Ebts Might Be Incorporated Into Public Relations Coursework To Promote Deep Learning, Jessica Nerren

Q2S Enhancing Pedagogy

In thinking about How EBTs might be incorporated into public relations coursework to promote deep learning, it was determined there would be multimedia youtube video production assignment, where students make a youtube tutorial on a threshold concept in comm 344, Public Relations Writing. To do this, students approached this in a problem based learning model, and planned for it with a think/pair/share planning session.