Social and Behavioral Sciences Commons^™

Oh Snap: Chatstyle In The 2016 U.S. Presidential Primaries, David Painter, Eisa Al Nashmi

Faculty Publications

Based on Goffman’s theories of self-presentation and framing, this exploratory investigation adapted Videostyle and Webstyle protocols to analyse the 2016 US presidential primary candidates’ Snapchat posts. This quantitative content analysis (N = 871) coded for the visual content, production techniques, nonverbal content and frames used by the five candidates who used Snapchat as a strategic tool to engage voters throughout the course of the 2016 US primary campaign. The results indicate Clinton (D) deviated from the other candidates in the visual and nonverbal content as well as the frames used in her snaps. The implications of these findings on …

A Checklist For Mortals: Preparing For Death’S Arrival, Becky Daniel

College of Journalism and Mass Communications: Professional Projects

We learn everything from our parents—how to walk, talk and treat potential life partners. Yet our culture in the United States makes it difficult to talk to our parents about death and those consequences have a real impact. Closing a loved one’s estate can stretch from months to years without proper planning. While death is constant, the death industry is not. It is ever changing. And while all lives have equal value, there are many preparations that one person may need (veteran, parent, lotto winner) while another does not. The best way to prepare for death is to know its …

An Ethnographic Exploration Of Pokémon Go, Ketzia Abramson

Student Scholar Symposium Abstracts and Posters

The mobile app game, “Pokémon GO” became a worldwide phenomenon immediately following its initial release in the summer of 2016. Now, more than a year later, despite its fall from social domination and decline in popularity, POGO is still at the forefront for better understanding the future of communication and socialization in today’s ever growing digital age. This ethnographic study, aided by field research, observations, and literature review of both the app itself as well as the ‘Poké-verse,’ provides an in-depth analysis of how and why a mobile gaming app that utilizes no new forms of technology (augmented reality combined …

#Meto Panel Discussion Raises Awareness Of The Social Media Movement, Bria Lamonica

Social Justice: Diversity, Equity, & Inclusion

On Nov. 29, a panel discussion was held around the ongoing social media hashtag #MeToo. The discussion took place in the Bangor Room of the Memorial Union and included five panelists offering different perspectives, finishing with a question-and-answer session. The discussion was sponsored by the UMaine's Women's. Gender, and Sexuality Program (WGS) the Rising Tide Center, and the Feminist Collective.

Instagram Photos Reveal Predictive Markers Of Depression, Andrew G. Reece, Christopher M. Danforth

College of Engineering and Mathematical Sciences Faculty Publications

Using Instagram data from 166 individuals, we applied machine learning tools to successfully identify markers of depression. Statistical features were computationally extracted from 43,950 participant Instagram photos, using color analysis, metadata components, and algorithmic face detection. Resulting models outperformed general practitioners’ average unassisted diagnostic success rate for depression. These results held even when the analysis was restricted to posts made before depressed individuals were first diagnosed. Human ratings of photo attributes (happy, sad, etc.) were weaker predictors of depression, and were uncorrelated with computationally-generated features. These results suggest new avenues for early screening and detection of mental illness.

Big Data In Social And Psychological Science: Theoretical And Methodological Issues, Lin Qiu, Sarah Hian May Chan, David Chan

Research Collection School of Social Sciences

Big data presents unprecedented opportunities to understand human behavior on a large scale. It has been increasingly used in social and psychological research to reveal individual differences and group dynamics. There are a few theoretical and methodological challenges in big data research that require attention. In this paper, we highlight four issues, namely data-driven versus theory-driven approaches, measurement validity, multi-level longitudinal analysis, and data integration. They represent common problems that social scientists often face in using big data. We present examples of these problems and propose possible solutions.

Inferring Social Media Users’ Demographics From Profile Pictures: A Face++ Analysis On Twitter Users, Soon-Gyo Jung, Jisun An, Haewoon Kwak, Joni Salminen, Bernard J. Jansen

Research Collection School Of Computing and Information Systems

In this research, we evaluate the applicability of using facial recognition of social media account profile pictures to infer the demographic attributes of gender, race, and age of the account owners leveraging a commercial and well-known image service, specifically Face++. Our goal is to determine the feasibility of this approach for actual system implementation. Using a dataset of approximately 10,000 Twitter profile pictures, we use Face++ to classify this set of images for gender, race, and age. We determine that about 30% of these profile pictures contain identifiable images of people using the current state-of-the-art automated means. We then employ …

Multilingual Sentiment Analysis : From Formal To Informal And Scarce Resource Languages, Siaw Ling Lo, Erik Cambria, Raymond Chiong, David Cornforth

Research Collection School Of Computing and Information Systems

The ability to analyse online user-generated content related to sentiments (e.g., thoughts and opinions) on products or policies has become a de-facto skillset for many companies and organisations. Besides the challenge of understanding formal textual content, it is also necessary to take into consideration the informal and mixed linguistic nature of online social media languages, which are often coupled with localised slang as a way to express ‘true’ feelings. Due to the multilingual nature of social media data, analysis based on a single official language may carry the risk of not capturing the overall sentiment of online content. While efforts …

Democratic Engagement In The Digital Age: Youth, Social Media And Participatory Politics In Kenya, Samuel Kamau

Graduate School of Media and Communications

As the communication world becomes more complex and participatory, social networking sites (SNSs) have emerged as a platform with the potential to invigorate democracy and political engagement. However, the value of SNSs in politics remains contested among researchers. The study reported on in this article was based on a survey of 600 university students, aged between18 and 35, to examine the relationship between social media use and political engagement among the youth in Kenya. The study focused on the extent to which SNSs facilitate consumption of political information and the role of SNSs in influencing political interest, knowledge and behaviour …

"Active Team" A Social And Gamified App-Based Physical Activity Intervention: Randomised Controlled Trial Study Protocol, Sarah Edney, Ronald Plotnikoff, Corneel Vandelanotte, Tim Olds, Ilse De Bourdeaudhuij, Jillian Ryan, Carol Maher

Research outputs 2014 to 2021

Background

Physical inactivity is a leading preventable cause of chronic disease and premature death globally, yet over half of the adult Australian population is inactive. To address this, web-based physical activity interventions, which have the potential to reach large numbers of users at low costs, have received considerable attention. To fully realise the potential of such interventions, there is a need to further increase their appeal to boost engagement and retention, and sustain intervention effects over longer periods of time. This randomised controlled trial aims to evaluate the efficacy of a gamified physical activity intervention that connects users to each …

An Analysis Of Rumor And Counter-Rumor Messages In Social Media, Dion Hoe-Lian Goh, Alton Y. K. Chua, Hanyu Shi, Wenju Wei, Haiyan Wang, Ee-Peng Lim

Research Collection School Of Computing and Information Systems

Social media platforms are one of the fastest ways to disseminate information but they have also been used as a means to spread rumors. If left unchecked, rumors have serious consequences. Counter-rumors, messages used to refute rumors, are an important means of rumor curtailment. The objective of this paper is to examine the types of rumor and counter-rumor messages generated in Twitter in response to the falsely reported death of a politician, Lee Kuan Yew, who was Singapore’s first Prime Minister. Our content analysis of 4321Twitter tweets about Lee’s death revealed six categories of rumor messages, four categories ofcounter-rumor messages …

Screaming Into The Ether: Assessing E-Resources Outreach Through Digital Touchpoints, Jamie G. Hazlitt, John Jackson

LMU Librarian Publications & Presentations

What is the impact of social media, targeted email, and other intentional promotional efforts on e-resource usage? Is there a correlation between e-resources marketing and the use of those resources? What data can we gather, what can we learn, and how can this be used to improve our communications with faculty and outreach via social media and digital spaces?

This presentation will explore the findings from the first year of a multi-year study on marketing e-resources at Loyola Marymount University in Los Angeles. Librarians at the William H. Hannon Library examined the usage of specific e-resources over the course of …

Exploring The Efficacy Of Social Media Based Hiv Prevention Strategies For Hispanic College Students, Sofia B. Fernandez

FIU Electronic Theses and Dissertations

Hispanics now constitute the largest ethnic minority group in the U.S. As the country’s fastest growing demographic, social welfare and public health professionals should focus on ameliorating health issues affecting this population. However, Hispanics continue to experience health disparities including high rates of HIV infection. Moreover, South Florida, is home to two counties with the highest per capita incidence of HIV in the U.S. Risks for HIV are heightened in college settings where individuals may have multiple partners and inconsistent condom use. As such, Hispanic college students in a minority serving institution in Miami, FL comprise an ideal group for …

Twitter And White Supremacy: A Love Story, Jessie Daniels

Publications and Research

Social media is a haven for hate groups, who use the instantaneous medium to organize and troll. So why do the platforms continue to protect them and not those they abuse?

Social Media Use And Service Delivery By Librarians In Federal Universities In South-West, Nigeria., Omobola Olufunke Adewoyin, Uloma Dorris Onuoha, Chinyere Nkechi Ikonne

Library Philosophy and Practice (e-journal)

This study investigated the influence of social media use on library service delivery by librarians in the Federal Universities in South-West, Nigeria. The survey research design was adopted for the study. Total enumeration sampling technique was used to cover the librarians from the Universities. Data was collected through a structured questionnaire. A response rate of 95.4% was obtained. Frequency counts, percentage, mean and standard deviation were used for the data analysis. The study revealed that the extent of use of social media tools for library services was generally low. Findings also revealed that the most popular social media tool used …

#Nodapl: Social Media, Empowerment, And Civic Participation At Standing Rock, Hayley Johnson

Faculty Publications

The struggle for environmental and social justice within American Indian communities is one that has been ongoing since the beginning of United States history, but the main catalyst to effect change and to promote and disperse the American Indian narrative has emerged through the power of social media in today's hyperconnected society. This article examines the power of social media to effect change, as well as a hyperconnected society's ability to empower historically disadvantaged groups that have often been misrepresented within traditional media outlets. The historic movement occurring at Standing Rock, North Dakota, and the #NoDAPL protests illustrates the capacity …

Youth Workers' Use Of Facebook For Mediated Pastoralism With Juvenile Delinquents And Youths-At-Risk, Sun Sun Lim

Research Collection College of Integrative Studies

Youth work seeks to rehabilitate juvenile delinquents for re-entry into mainstream society and to prevent youthsat-risk from falling into delinquency, thus necessitating that youth workers assiduously monitor their clients. With the avid use of social media by youths, youth workers must also adopt these communication platforms to reach out to their young clients. Drawing from interviews with youth workers, this study analyses how they use Facebook to communicate with their clients and monitor their activities. Surveillance forms a key thrust of youth workers' professional use of Facebook, enhancing their ability to oversee these youths' personal development for the purposes of …

A Framework For Recommendation Of Highly Popular News Lacking Social Feedback, Nuno Moniz, Luís Torgo, Magdalini Eirinaki, Paula Branco

Faculty Publications

Social media is rapidly becoming the main source of news consumption for users, raising significant challenges to news aggregation and recommendation tasks. One of these challenges concerns the recommendation of very recent news. To tackle this problem, approaches to the prediction of news popularity have been proposed. In this paper, we study the task of predicting news popularity upon their publication, when social feedback is unavailable or scarce, and to use such predictions to produce news rankings. Unlike previous work, we focus on accurately predicting highly popular news. Such cases are rare, causing known issues for standard prediction models and …

Crossing The #Bikinibridge: Exploring The Role Of Social Media In Propagating Body Image Trends, Jenna M. Drenten, Lauren Gurrieri

School of Business: Faculty Publications and Other Works

A book chapter written by Jenna Drenten and Lauren Gurrieri for The Dark Side of Social Media: A Consumer Psychology Perspective (2017).

Tweeting The Anthropocene: #400ppm As Networked Event, Lauren E. Cagle, Denise Tillery

Writing, Rhetoric, and Digital Studies Faculty Publications

Social media platforms have been widely available for over 10 years, and communication research has responded in part by exploring how Facebook and other social media sites are used for advocacy and public discourse. Environmental issues, including climate change, have also been the focus of recent work on social media, including Environmental Communication's 2015 special issue on Climate Change Communication and the Internet. Bruno Latour's actor-network theory allows people to account for the roles played by users, links, hashtags, and other actants in the effort to move information through a larger network. The high percentage of tweets in the dataset …

Online Hunting Forums Identify Achievement As Prominent Among Multiple Satisfactions, Alena M. Ebeling-Schuld, Chris T. Darimont

Big-Game and Trophy Hunting Collection

Understanding hunter satisfactions can lead to improved wildlife management policy and practice. Whereas previous work has suggested that hunters often seek multiple satisfactions (achievement, affiliation, appreciation), little is known about how satisfactions might vary with target species. Additionally, past research has mostly gathered data using interviews and surveys, which might limit scope as well as introduce strategic bias for potentially provocative subjects such as hunting. To address these gaps, we analyzed data from online hunting forums, which provide an open-access source of peer-to-peer discussion that is geographically and taxonomically broad. We used directed qualitative content analysis to analyze hunting narratives …

An Unsupervised Multilingual Approach For Online Social Media Topic Identification, Siaw Ling Lo, Raymond Chiong, David Cornforth

Research Collection School Of Computing and Information Systems

Social media data can be valuable in many ways. However, the vast amount of content shared and the linguistic variants of languages used on social media are making it very challenging for high-value topics to be identified. In this paper, we present an unsupervised multilingual approach for identifying highly relevant terms and topics from the mass of social media data. This approach combines term ranking, localised language analysis, unsupervised topic clustering and multilingual sentiment analysis to extract prominent topics through analysis of Twitter’s tweets from a period of time. It is observed that each of the ranking methods tested has …

A Novel Surveillance Approach For Disaster Mental Health, Oliver Gruebner, Sarah R. Lowe, Martin Sykora, Karen Shankardass, S V. Subramanian, Sandro Galea

Department of Psychology Faculty Scholarship and Creative Works

Background

Disasters have substantial consequences for population mental health. Social media data present an opportunity for mental health surveillance after disasters to help identify areas of mental health needs. We aimed to 1) identify specific basic emotions from Twitter for the greater New York City area during Hurricane Sandy, which made landfall on October 29, 2012, and to 2) detect and map spatial temporal clusters representing excess risk of these emotions.

Methods

We applied an advanced sentiment analysis on 344,957 Twitter tweets in the study area over eleven days, from October 22 to November 1, 2012, to extract basic emotions, …

Conectándonos Con La Comunidad Local En Entornos Digitales Y Presenciales, Jesús Alonso-Regalado

University Libraries Faculty Scholarship

Presentation focusing on library experiences about connecting with our local communities in both digital and physical environments.

College Students And Online Political Expression During The 2016 Election, Kenneth W. Moffett, Laurie L. Rice

SIUE Faculty Research, Scholarship, and Creative Activity

While college students traditionally exhibit low levels of political participation and interest in politics, they are more likely to engage in some forms of political expression than their elders. Their greater familiarity with online forms of political expression and engagement potentially lowers their barriers for political involvement. In turn, this potentially draws more young adults into the political process. We compare the precursors of expressive forms of online political engagement to those of talking to someone offline and trying to persuade them to vote for or against a candidate or party among college students. We find that both activities are …

Global Promotion Of Lgbtq Resources And Services Through Social Media, Rachel S. Wexelbaum

Library Faculty Publications

No abstract provided.

A Domain Based Approach To Social Relation Recognition, Qianru Sun, Bernt Schiele, Mario Fritz

Research Collection School Of Computing and Information Systems

Social relations are the foundation of human daily life. Developing techniques to analyze such relations from visual data bears great potential to build machines that better understand us and are capable of interacting with us at a social level. Previous investigations have remained partial due to the overwhelming diversity and complexity of the topic and consequently have only focused on a handful of social relations. In this paper, we argue that the domain-based theory from social psychology is a great starting point to systematically approach this problem. The theory provides coverage of all aspects of social relations and equally is …

Demographics Of News Sharing In The U.S. Twittersphere, Julio C.S. Reis, Haewoon Kwak, Jisun An, Johnnatan Messias, Benevenuto Fabrıcio.

Research Collection School Of Computing and Information Systems

The widespread adoption and dissemination of online news through social media systems have been revolutionizing many segments of our society and ultimately our daily lives. In these systems, users can play a central role as they share content to their friends. Despite that, little is known about news spreaders in social media. In this paper, we provide the first of its kind in-depth characterization of news spreaders in social media. In particular, we investigate their demographics, what kind of content they share, and the audience they reach. Among our main findings, we show that males and white users tend to …

#Reviewbowlinggreen: Food And Attractions Guide For International Students, Kanyawee Skulsillapakorn

Mahurin Honors College Capstone Experience/Thesis Projects

Being in a different country, far away from home, surrounded by strangers that speak a different language than your mother tongue is daunting. Most international students often feel out of place when they arrive in America for the first time. What can we do to change international students’ perspective of Bowling Green from one of being a “boring, small town” to a vibrant growing community? This project will use social media platform like Facebook to promote restaurants and other attractions. Users can write reviews of restaurants, shops, and places to visit in Bowling Green. By including the hashtag #ReviewBowlingGreen on …

Improving The Cala's Social Media Experience: The First Cala Social Media Survey, Sai Deng, Melody Leung, Anlin Yang, Chenwei Zhao

Faculty Scholarship and Creative Works

The Chinese American Librarians Association (CALA) currently uses three social media channels, CALA Facebook, WeChat, and YouTube. In order to improve their presence and better serve the CALA members, CALA's first social media survey was conducted at the end of 2016 to seek feedback from its members and friends. This poster will present the background information for the survey, its methodology, findings, recommendations and follow-up. 18 questions were compiled, added to LimeSurvey and distributed to the CALA members via its Listserv. These questions attempted to address the users' social media usage, participation level, time spent on the CALA's social media …