Social and Behavioral Sciences Commons^™

Not All On The Same Page: E-Book Adoption And Technology Exploration By Seniors, Anabel Quan-Haase, Kim Martin, Kathleen Schreurs

FIMS Publications

This paper aims to understand the adoption of e-books and e-readers by persons aged sixty and above. This includes an investigation into where seniors are in the stages of e-book adoption. Method: Data were collected through semi-structured interviews in a mid-size city in Southwestern Ontario, Canada. Analysis: Interviews were transcribed, and coded using grounded theory. Rogers's model of the innovation-decision process was used to inform the data analysis process. Results: The results show three key factors affecting adoption: longing for materiality, technology confidence, and technology exploration. While seniors are interested in e-books and e-readers, see many benefits to their use, …