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Social and Behavioral Sciences Commons

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2014

Library and Information Science

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Face Out: The Effect Of Book Displays On Collection Usage, Leticia Camacho, Andy Spackman, David Cluff Apr 2014

Face Out: The Effect Of Book Displays On Collection Usage, Leticia Camacho, Andy Spackman, David Cluff

Faculty Publications

Business librarians at Brigham Young University’s Harold B. Lee Library are confronted with considerable and consistent declines in usage of print books in business and economic disciplines. Inspired by commercial businesses, where in-store displays are commonly used to increase sales, business librarians decided to highlight the library’s business and economics collections by creating book displays. The study revealed that displays produced a substantial increase in circulation. Prior to the displays, featured books had an average usage of less than four times per year; after these books were featured in the displays, their usage per year increased by 58%