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Social and Behavioral Sciences Commons

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Articles 1 - 6 of 6

Full-Text Articles in Social and Behavioral Sciences

Flavor Of Slo 2012: An Application Of Communication Principles In Event Planning, Allison Sasscer Jun 2012

Flavor Of Slo 2012: An Application Of Communication Principles In Event Planning, Allison Sasscer

Communication Studies

Flavor of SLO is a fundraising event put on by Cal Poly students to raises thousands of dollars to benefit the local non-profit United Way. In the almost year long process of planning and implementing the event, the basics of small group, persuasion, and organizational communication played a part of the shaping and execution of the event. This paper recounts how various aspects of the communication discipline played a part in making the event successful and how it contributed to achieving the goals of improving education, income and health for San Luis Obispo County.


Sales Process And Training Overview, Thomas Holcomb Jun 2012

Sales Process And Training Overview, Thomas Holcomb

Communication Studies

Overview of the sales process as established by the National Collegiate Sales Competition (NCSC). This paper details Cal Poly's Sales Development Program and covers the ins and outs of what makes an effective salesperson. Would be beneficial for anyone who is considering sales as a career, looking to improve their sales abilities, or just searching for a senior project idea.


Intergenerational Communication In An Organizational Setting, Claire Kister Jun 2012

Intergenerational Communication In An Organizational Setting, Claire Kister

Communication Studies

No abstract provided.


Nonprofit Organizations And Social Media: Streamlining Communications To Build And Maintain Relationships, Kristin Ann Kenney Mar 2012

Nonprofit Organizations And Social Media: Streamlining Communications To Build And Maintain Relationships, Kristin Ann Kenney

Journalism

No abstract provided.


Best Practices For Effective Corporate Crisis Management: A Breakdown Of Crisis Stages Through The Utilization Of Case Studies, Katelyn Smith Mar 2012

Best Practices For Effective Corporate Crisis Management: A Breakdown Of Crisis Stages Through The Utilization Of Case Studies, Katelyn Smith

Journalism

In the most recent decade, there has been a shortage of effectively managed corporate crises. This study is meant to discover the reasons behind the ineffective crisis management responses through the inspection of past corporate case studies in crisis management, as well as what can be done to help corporations use crisis management more effectively. The best practices in effective corporate crisis management in the three different stages of a crisis were attained through the utilization of case studies and expert opinions. The recommendations for practice include making pre-planning and evaluation regarded as more important in crisis management plans, choosing …


Creating A Communication Style-Flex Workforce Through The Interview Process, Alison Lauren Costello Jan 2012

Creating A Communication Style-Flex Workforce Through The Interview Process, Alison Lauren Costello

Communication Studies

No abstract provided.