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Social and Behavioral Sciences Commons

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2012

MS Powerpoint

Pamela K. Morris

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Full-Text Articles in Social and Behavioral Sciences

Advertising Images: Reflections And Temptations, Pamela Morris May 2012

Advertising Images: Reflections And Temptations, Pamela Morris

Pamela K. Morris

Advertising promotes more than products and services, it also tells us how to look, act, and think. With a unique perspective from both professional and academic experiences, Dr. Morris’ research explores international advertising and how visuals can be read which highlight values found in different countries. Underlying social dimensions, that may otherwise go unnoticed because of their ”naturalness,” can be exposed. Dr. Morris has more than 18 years of account management experience in the advertising industry and has traveled extensively in pursuit of her research interests in advertising, mass media, world culture, and visual literacy, aspects of which she teaches. …