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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Digital Rhetoric: Doing Things With Words Online, Lisa M. Russell
Digital Rhetoric: Doing Things With Words Online, Lisa M. Russell
Lisa M Russell
It is through rhetorical principles applied to digital writing that online writers can be heard above the din confronting weary online browsers. The synergy between classical rhetoric and new media practices leads to persuasive and memorable digital writing. Despite the hurried clip and the complex nature of technology, grounding writing in firm rhetorical concepts can produce compelling online content. The purpose of this capstone project is to teach specific audiences how to do things with words online through a series of three modules whose unifying themes include the broad topics of targeting niche audiences, persuasive writing, and using the digital …
Leisure Divide: Can The Third World Come Out To Play?, Payal Arora
Leisure Divide: Can The Third World Come Out To Play?, Payal Arora
Payal Arora
As billions of dollars are invested in mitigating the digital divide, stakes are raised to gain validity for these cost-intensive endeavors, focusing more on online activities that have clear socio-economic outcomes. Hence, farmers in rural India are watched closely to see how they access crop prices online, while their Orkuting gets sidelined as anecdotal. This paper argues that this is a fundamental problem as it treats users in emerging markets as somehow inherently different from those in the West. After all, it is now commonly accepted that much of what users do online in developed nations is leisure-oriented. This perspective …