Social and Behavioral Sciences Commons^™

Film Review Aggregators And Their Effect On Sustained Box Office Performance, Nicholas Krishnamurthy

CMC Senior Theses

This thesis will discuss the emerging influence of film review aggregators and their effect on the changing landscape for reviews in the film industry. Specifically, this study will look at the top 150 domestic grossing films of 2010 to empirically study the effects of two specific review aggregators. A time-delayed approach to regression analysis is used to measure the influencing effects of these aggregators in the long run. Subsequently, other factors crucial to predicting film success are also analyzed in the context of sustained earnings.