Open Access. Powered by Scholars. Published by Universities.®

Social and Behavioral Sciences Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 6 of 6

Full-Text Articles in Social and Behavioral Sciences

The Effectiveness Of Product Vs. Image Strategies In Health Care Marketing, Sunni C. Denicola Jan 1986

The Effectiveness Of Product Vs. Image Strategies In Health Care Marketing, Sunni C. Denicola

Retrospective Theses and Dissertations

No abstract provided.


Writing Apprehension Among Communication Majors, Robert G. Davis Jan 1986

Writing Apprehension Among Communication Majors, Robert G. Davis

Retrospective Theses and Dissertations

No abstract provided.


Behavioral Intention As A Function Of Value Attitude Inconsistency And Environmental Salience, Andrew Gamson Jan 1986

Behavioral Intention As A Function Of Value Attitude Inconsistency And Environmental Salience, Andrew Gamson

Retrospective Theses and Dissertations

No abstract provided.


A Descriptive Study Of The Groupthink Phenomenon As It Relates To The Decision Making Process Of A City Commission, Martin H. Magenheim Jan 1986

A Descriptive Study Of The Groupthink Phenomenon As It Relates To The Decision Making Process Of A City Commission, Martin H. Magenheim

Retrospective Theses and Dissertations

No abstract provided.


Gatekeepers And Their Role In The Selection Of Press Releases, Martha L. Nixon Jan 1986

Gatekeepers And Their Role In The Selection Of Press Releases, Martha L. Nixon

Retrospective Theses and Dissertations

No abstract provided.


The Effects Of Familiar And Unfamiliar Music Video Repetition On Attitude, Recall, And Purchase Potential, Constance C. Milbourne Jan 1986

The Effects Of Familiar And Unfamiliar Music Video Repetition On Attitude, Recall, And Purchase Potential, Constance C. Milbourne

Retrospective Theses and Dissertations

No abstract provided.