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Master's Theses

2021

Communication

Articles 1 - 2 of 2

Full-Text Articles in Social and Behavioral Sciences

Get Into It: Unpacking The Relationship Between Hegemonic Norms And The Race And Gender Of Pop Artists, Bailey Shelton Nov 2021

Get Into It: Unpacking The Relationship Between Hegemonic Norms And The Race And Gender Of Pop Artists, Bailey Shelton

Master's Theses

Many contemporary popular musical artists are victims of media controversy while they simultaneously make musical chat history. As a culture founded and sustained by a white supremacist capitalistic patriarchy, race and sex appear to influence the way hegemonic in-groups treat minorities and the way minorities are perceived and live within the confines of said hegemony. With the context of understanding feminist theories, hegemonic norms, parasocial relationships, celebrity appeal, and norms, the researcher wanted to understand if there are clear relationship among these frameworks in modern society. This study employed a 2x2 2between subjects factorial design method to gather information about …


Andrews University Communication Under The Covid-19 Pandemic: Feedback Analysis Of International Students, Brice B. Eboule Jan 2021

Andrews University Communication Under The Covid-19 Pandemic: Feedback Analysis Of International Students, Brice B. Eboule

Master's Theses

This research is an informative analysis of international students’ feedback on the Andrews University (AU) crisis communication during the COVID-19 pandemic in 2020. Participants were 21 years or older, on student visas, living on-campus or in student communities and had attended AU for at least 2 years. The theory informing this study is situational crisis communication theory (SCCT). The SCCT argues that the severity of the crisis defines which communicational crisis strategy will be more effective in minimizing attributions and adverse press while both maintaining and enhancing the organization's credibility. The findings of this study indicated that 84 percent of …