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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Blowing Our Own Horns: Library Marketing As An Essential Management Skill, Jennifer A. Bartlett
Blowing Our Own Horns: Library Marketing As An Essential Management Skill, Jennifer A. Bartlett
Library Faculty and Staff Publications
This New and Noteworthy review column presents a few recent, representative books and articles on library marketing and public relations, focusing on the importance of these areas in the library manager's skillset.